Chapter 383: Box office success, word of mouth divided

At the end of "Ma Liang", Qiuxia was moved by Ma Liang and said movingly on the viewing platform:

"He chose a greater cause! In order to satisfy the people and the people of all ethnic groups in the country..."

Seeing this scene, Xiguajiang couldn't help but shook her head:

"It's the sublimation theme at the end again. Hey, it's the main theme after all."

However, on the screen, Ma Liang quickly stood up and interrupted his wife with an embarrassed look:

"Daughter-in-law, this is an observation deck, not a rostrum."

The knowing laughter echoed in the cinema again.

Not loud, but very relaxing.

Xiguajiang was stunned and quickly corrected her notes:
"The main melody is a rare restraint without any awkwardness. This interruption of spell casting is really interesting."

Although ordinary movie theater audiences were not satisfied and were very disappointed with the final short film.

Xiguajiang also frowned. After watching the end, he finally figured out why "Meteor" gave him a strange feeling:

Su Zhe held her hand, squeezed it comfortingly, and said with a smile:
"It's normal for the film title to come out later, don't be angry."

"This is a familiar feeling." Xiguajiang recorded casually, "I used too much force, and the purpose is greater than the plot."

But as the video played, Xiguajiang felt that the atmosphere in the air became gradually chaotic.

"Interesting. I didn't expect that we both wanted to cut off from each other. This can be considered a two-way journey, right?"

But in the premiere cinema, the invited audience still burst into loud applause——

The audience was very relaxed and looked forward to the next short film.

On the screen, the second short film began to play.

Clap clap clap!

It was not until the fifth and final short film, "Meteor," that the audience became serious again.

……

Su Zhe couldn't help but breathe a sigh of relief when he heard the applause at the premiere.

Someone took the opportunity to go to the toilet, but he insisted on watching it in order to do a movie review, but he found it boring.

This also gave "China and Me" a good start.

"Director Zhai doesn't seem to believe in the truth he preaches. He feels uncomfortable and it doesn't feel right when it's filmed."

As a semi-professional film reviewer, he can see that the director tried hard to tell a touching main theme story, but the level was not good enough and it was superficial, resulting in the final sublimation not being powerful enough.

The third short film that followed was suspected of using too much force, which made people feel a little embarrassed.

"The applause from the audience is our greatest encouragement."

After all, this is a work directed by chief director Zhai Xiaowen. During the promotion period, it received the same publicity as "Ma Liang".

He was stunned for a moment, and You Mengli, who accompanied him to the premiere, asked angrily:
"What does he mean? Is "Ma Liang" not included in the movie?"

But it's a pity that it came a little late. The quality of the first two short films was so poor that many viewers had lost their attention and stopped watching it so seriously.

In the previous life, "My Hometown and Me" was not a very high score (7 points) as a platter movie, but this "Ma Liang" is already very rare in propositional compositions.

Su Zhe joked in his heart and looked at the big screen with interest.

But as the short film played, the audience felt extremely awkward and always felt weird.

Many movies are like this. The main film is played directly at the beginning to attract the audience, and then the title appears.

He wanted to see what kind of movies Zhai Xiaowen could make? So confident.

Su Zhe and other main creators came on stage, and the host cheered:

"It's really wonderful. Teachers, how do you feel?"

It wasn't until the fourth short film "The Gardener" that Xiguajiang became interested.

Chief director Zhai Xiaowen was the first to be interviewed. He nodded with satisfaction and said with a smile:

Cut it.

In movie theaters everywhere, the audience is also very serious.

The short film ended, and there was a burst of applause in the theater.

Being able to produce such a beautiful comedy effect within the framework of the main theme of rural poverty alleviation, if scored separately, it would probably get 8 points, which is already very high among comedy films.

But as a platter movie, the intention of waiting until the first short film is finished before releasing the title is simply too obvious——

They had just watched a comedy movie for an hour and a half, and they were at their most focused moment.

"Ma Liang" is a standalone film and belongs to Su Zhe; the following four short films are "Me and China" and belong to Zhai Xiaowen.

This short film was well shot, with touching details captured in detail, and some sentimental viewers wiped away their tears.

Su Zhe was thinking when he saw the title of the film appeared on the big screen——

["China and Me", chief director: Zhai Xiaowen]

Su Zhe glanced at him, and thinking about the content of the short film he just saw, he felt a little unsure:

"Am I asking too much? I think the filming was very poor! Why is the applause so enthusiastic and Zhai Xiaowen so confident?"

He forgot that when he and Zhai Xiaowen were at the top of the industry, it would be difficult to encounter doubts in person.

——When Master Huang was recording the song "One World One Dream", he asked people around him how he sang, and everyone praised the natural sound.

He believed it but didn't believe it and insisted on recording it three times. However, after it was released, it still became a joke that it was "too much".

Although Leader Huang was a big star in his previous life, he was nothing compared to him and Zhai Xiaowen now.

So at the premiere, both the host and the participating celebrities all praised the movie in an exaggerated tone.

Especially "Ma Liang" and "Meteor", two short films directed by them respectively, have received unanimous praise:
"As expected of Mr. Su and Director Zhai, their level is too high for us to match."

"There will be opportunities to cooperate in the future."

"The two teachers are amazing."

Amidst these compliments, Su Zhe couldn't help but look at Zhai Xiaowen, feeling unhappy:
"It's really Nan Murong and Bei Qiao Feng! How can I be tied with this person?"

Zhai Xiaowen also looked at him at the same time.

Judging by their eyes, I guess their inner activities are consistent.

This reminded Su Zhe of a poem:

I saw that Director Zhai was a bad person, but I thought that Director Zhai should be like this.

The two dislike each other, but at least in this movie, they are still comrades-in-arms.

Relying on the appeal of the two, "China and Me" has a single-day box office of 2.8 million.

It ranked second in the same period, behind the sequel to the hit, which is acceptable.

And the publicity draft prepared in advance was also launched. Basically, it was divided into two categories, boasting two people respectively——

"Su Zhe tried comedy for the first time, and the audience burst into laughter"

"Director Zhai's touching work, if you don't cry, you are not a Chinese"

But outside of the press release, netizens don’t flatter celebrities like celebrities, and almost only discuss "Ma Liang, the Magic Pen"——

[Su Zhe didn't lie, "Ma Liang" made me laugh to death, it was really funny. 】

[He is so good at doing a comedy for the first time, he is really a genius. 】

[Su Zhe has comedian genes, don’t forget that his variety shows are always interesting. 】

There are many comedy lines circulating, but the most popular part is still the one where he pretends to be offline.

Not because this is the funniest part, but because it’s the best to imitate. Many short video internet celebrities have filmed various jokes. The approximate plot is -

The wife was checking the post, but the husband was hesitating. Seeing that he couldn't hide it, he had to stay still and pretend to be offline.

It also extends to various postures of stillness, such as handstands, etc.

After this joke became popular, many netizens burst into laughter, @优梦丽:
[Keep an eye on your boyfriend. He has such a good brain that he can’t be fooled. 】

[Haha, does Su Zhe usually fool you like this? 】

[Be careful, with his IQ, he doesn’t even know he has sold you. 】

You Mengli replied:
[He sold me, and I helped him count the money. 】

Netizens laughed, and the movie's popularity continued to grow.

The next day, the single-day box office bucked the trend and grew to 3.5 million.

Due to the poor reputation of its competitors, "China and Me" managed to overtake it and topped the single-day box office list.

China Film immediately reported the good news to the main creators such as Su Zhe and Zhai Xiaowen, and also announced happily on Weibo.

On the third day, the single-day box office continued to increase to 3.8 million, becoming the first to exceed billion in the same period and becoming the first in total box office during the same period.

Huaying is even more excited. It has been many years since there has been such a strong theme movie.

If there is a group of traffic in the movie, they will start to grab the credit now, and they will buy the manuscript to praise themselves.

But Zhai Xiaowen is a director after all, and he is still a famous director. He does not play such tricks and does not use public opinion to gain credit.

Su Zhe didn't even bother to use it. As long as he read the comments from netizens, anyone with a discerning eye would know whose credit it was.

But compared to the box office, the ratings in a certain category were a bit worse, with an opening score of only 6.6.

It's auspicious, but for Su Zhe, it's very shameful——

He's never had such a low rating.

But looking at the specific comments, you can tell that you can’t blame him:

[I only watch movies to watch "The Magic Brush, Ma Liang", what else is there! 】

["Ma Liang">"The Gardener">Others>>"Meteor"]

[I really didn’t expect that Director Zhai’s work was the worst. How dare he be the chief director? 】

[I went to see "China and Me" just because of Su Zhe. I didn't expect it to be so bad later on. It really failed me. 】

[This cannot be blamed on Su Zhe. He has long said that he was a rescuer. He only made one short film, and the remaining four were all made by Zhai Xiaowen. 】

[I won’t watch it anyway. When it is released online, I will just watch "Ma Liang". 】

There are also comments detailing the process of rating:

[Originally after watching "Ma Liang", I decided to give it four stars (8 points), but when I saw the final "Popular", I was disgusted and wanted to give it one star, but because of Su Zhe In terms of reputation, it's better to be average, two stars. 】

[According to the peak-end law, people's memory of an experience is mainly determined by the peak and end of the experience. Su Zhe brought me the peak, but Zhai Xiaowen gave me a bad ending, which diluted the pleasure of the peak. 】

On the Xiaopo website, Xiguajiang finally finished writing the film review and recorded two videos.

The first video introduces in detail the twists and turns of "Ma Liang, the Magic Brush", and also makes random guesses about the meanings of Fenxiang Village and Xihong City.

In the previous life, this was an Easter egg that paid tribute to "Charlotte" and "The Richest Man in Xihong City", but since the above-mentioned movies did not appear in this world, naturally no one understood it.

Watermelon Jam can only guess that it uses the name of a crop to metaphorically illustrate the importance of agriculture and prove the importance of rural revitalization.

He made nonsense, and even netizens believed it, and it became an authoritative explanation.

Later, when the news reached Su Zhe's ears, he was dumbfounded and admired:
"You are really good at editing. I almost believed it. As expected, as long as you make a good work, even if there are bugs, someone will fix them for you."

This video of Xiguajiang helped "China and Me" create a good publicity, but his second video was not very friendly.

In the video, he analyzed in detail the reasons why "Meteor" was awkward, severely criticized Zhai Xiaowen, and rebuked him for not being worthy of being the chief director.

Even at the end, Xiguajiang said sadly:
"If Su Zhe were to be the chief director...wait a minute, he has never been a director. But it doesn't matter. Let him be the chief producer or director of production. It doesn't matter, as long as he can take the position of general responsibility. This will be an extremely good movie. of platter movies.”

"Unlike now, "Ma Liang" is so good and out of place that it makes people sad. I don't know whether I should spend money to buy a ticket."

"I suggest that if there is a ticket subsidy, you have to buy it. The half-hour viewing experience of "Ma Liang" alone is worth the 10 yuan movie ticket; but if there is no subsidy, you should wait for the Internet to go online. "

"By the way, according to the peak-end law, I strongly recommend that you only watch the first four short films, starting with the excellent "Ma Liang" and ending with the good "The Gardener", so that you can get a perfect movie-watching experience."

"By the way, after excluding "Meteor", the length of "Me and China" is also 2 hours, which is a standard commercial film length. Don't let yourself get into a bad mood just to watch it for another half hour."

The watermelon jam suggestion has caused some buzz online.

Many netizens took the advice and only watched the first four short films and left early after "Meteor" appeared.

# advice to quit during "Meteor" # even became a hot search.

Seeing this hot search, Su Zhe couldn't help but smile and silently forwarded it to Huaying's contact.

He didn't know that Zhai Xiaowen had wanted to delete his short film, but Huaying knew that when he saw this scene, he felt embarrassed for Zhai Xiaowen——

Do you still want to delete them? Now the audience votes with their feet and will leave the show without watching your short film!

But this kind of hot search affects the box office too much. Most people will not leave the show, but choose not to watch it.

So soon, the hot search was removed by Huaying, and even the video of Watermelon Sauce was removed due to complaints.

But in the Internet age, as long as it is spread, it will not lose its impact just because the video is withdrawn.

There are still countless people who are practicing the advice of leaving the stage when "Meteor" comes on to maintain a good mood.

Others are more radical:
[I left the show after watching "Ma Liang" and bought the movie ticket just for Su Zhe. 】

But there are also people who are unlucky:

[Woo woo woo, who is worse than me? I was late on my way to see a movie. After I sat down, "Ma Liang" just ended. 】

This made netizens laugh:

【This year is the worst! But sorry, the smile didn't disappear and moved to my face. 】

[Didn’t you leave on the spot? 】

The unlucky guy replied:

[Everything has come, and I have finished watching it, including "Meteor". 】

[Hahaha, it’s even worse. 】

Netizens laughed at this unfortunate netizen.

And their ridicule was not directed at this unlucky guy, but at "Meteor".

and the director behind it, Zhai Xiaowen.

All kinds of remarks finally made Zhai Xiaowen angry, and he angrily shouted in front of the media:

"Some people should not bring the shameless practices of the traffic circle to the film industry and highlight their own merits by belittling and slandering other film creators."

The reporter was very excited:
"Are you talking about Su Zhe?"

Zhai Xiaowen snorted:
"You know who to tell."

As if they had found a treasure, the reporters immediately went to interview Su Zhe, hoping to stir up trouble and stir up trouble.

Even this can't be considered as provoking trouble, they are not talking nonsense, Zhai Xiaowen's target is too obvious.

But when Su Zhe heard this, he just raised his eyebrows and said with a half-smile:

"What are you asking me for? I don't know. I personally hate artists who buy off manuscripts and grab credit."

He was so calm and did not say anything, which disappointed the reporters.

But he then added slowly:
"But I hate the egomaniacs who make bad movies and don't let criticism go even more."

(End of this chapter)

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