The Jin army besieged the city, and the Song emperor’s daughter died

After learning that the young lady was beaten in the street, and hearing that these rough guys were going to beat the drums, Zhao Fujin frowned and summoned Chen Dong.

When Chen Dong heard the official announcement, he did not rush to the palace, but first went to the imperial street rouge shop.

"Shopkeeper, how are you today?"

The shopkeeper of the rouge shop greeted me with a smile: "It's a good day, but...it's just a little strange."

"Strange?" Chen Dong was puzzled.

"On weekdays, in my rouge shop, young ladies come to choose the products, and there are very few rough men. But these two days, they are all rough men. They just ask for the diatom mud mask, pay for it and leave."

Although Chen Dong was also surprised, he entered the palace in a hurry and didn't ask any more questions: "As long as it can be sold!"

On the way to the imperial study, Chen Dong thought to himself that the officials should have learned about this and wanted to praise him, not to mention how flattering he felt.

But as soon as he entered the imperial study, he saw Sima Pu there. When he looked up again, he saw that Zhao Fujin's face seemed displeased and he quickly stepped forward to salute.

"Chen Dong has met the official family."

Zhao Fujin hummed lightly: "The rough guy outside Rouge Shop beat someone up..."

"I know! I know!" Chen Dong answered quickly, thinking in his mind: "Just tell me why the officials announced that I and Sima Xianggong were together. It turned out to be for this matter."

Chen Dong continued: "Although officials have said that everything in the Song Dynasty and even the world can be published in the Song Dynasty Daily, I also know that this daily is the daily newspaper of the imperial court, so naturally it will not publish everything. Yes." Chen Dong glanced at Sima Pu and said with a smile: "Why does Sima Xianggong go directly to the official? Just go to the lower official."

Sima Pu frowned: "What is Director Chen talking about?"

Chen Dong was stunned for a moment, then smiled and said: "Isn't it because the Kaifeng Mansion tried those rough guys and the people in the market were scolded?"

Sima Pu's face darkened, and he flicked his long sleeves: "Huh! Isn't that thanks to you, Chief Bi Chen?"

Chen Dong was even more confused. This matter had something to do with him!

"Chen Dong, did you write this 'Do you love Song Dynasty? Get a diatom mud mask!'" Zhao Fujin pinched the newspaper and shook it.

Chen Dong squinted his eyes and took a look: "Hmm...ah...right...isn't this what the officials told me and Cai Tongzhi that day? They said that this is a side job of the Academy of Song Dynasty. Do you want to support it strongly?"

Zhao Fujin sneered: "The soap will be sold in two days. Are you still going to use the same trick of 'Do you love Song Dynasty? Pick up a piece of soap!'?"

Chen Dong scratched his head: "You can't pick it up, you have to spend money to buy it."

Zhao Fujin laughed angrily: "Don't talk to me about words. I'm saying, can you stop linking the matter of free buying and selling with Love My Song. Is Love My Song so cheap? Buy a can of facial mask and pick up a piece. Do you just love soap?”

Before Chen Dong could speak, Sima Pu let out a long sigh: "Principal Writer Chen, originally it was not for me, the governor of Kaifeng, to have any say in the affairs of your "Da Song Daily", but you are also a scholar, so you should know what it means to disturb the people's hearts..."

"Wait! Sima Xianggong is saying that I, Chen Dong, are causing trouble to the people?" Chen Dong was dumbfounded.

I just listened to the officials, supported the sideline business of the Academy of Song Dynasty, and made more money for the court. How could I mess up the people's hearts?

Chen Dong felt that he had been wronged and looked at Zhao Fujin aggrievedly: "Guan, you heard this. You must give me justice."

"In the official family, everyone knows that the "Da Song Daily" is the mouthpiece of the imperial court. Every word in the publication is the meaning of the imperial court. The imperial court wants to educate all the people. If those few scoundrels had not read the "Da Song Daily" How dare you make trouble in the lobby of Kaifeng Mansion with the masterpiece written by Master Chen, how dare you ignore the laws of the Song Dynasty?"

"Sima Xianggong! Are you saying that I, Chen Dong, instigated you?"

"This is not what I meant..."

"Then what do you mean?"

Seeing the two people arguing, Zhao Fujin raised his hand and hurriedly intervened: "Sima Xianggong, a thousand people reading "Da Song Daily" will have a thousand perceptions. Chen Dong cannot be entirely blamed for this."

"Official sage!" Chen Dong bowed.

"But Chen Dong, you have to be careful in the future. I have always asked you to follow two principles when publishing articles in "Da Song Daily": truthfulness! Objectivity! Don't be emotional at all times, especially when you love me, Da Song, you can't be cheap!"

"Official sage!" Sima Pu bowed. After calming down Sima Pu and telling him to follow the laws of the Song Dynasty and punish the thugs who beat others, Zhao Fujin left Chen Dong alone.

"What? Are you not convinced just now?" Zhao Fujin laughed.

Chen Dong sighed: "I don't dare, but officials have said before that the supplement of "Da Song Daily" does not need to be so rigorous, especially if it is widely advertised, it is to incite emotions."

Zhao Fujin's jade finger pointed at the imperial case: "This emotion is not that emotion. Okay, now that you are here, I will give you some advice."

Chen Dong Yile: "Don't worry about it, I just went to the rouge shop on Yu Street before entering the palace. The sales have been good these two days."

"Oh?" Zhao Fujin thought to himself, is the card of loyalty to the emperor and patriotism so effective?
Chen Dong nodded: "Besides, the ones I bought were not young ladies, but young husbands."

Zhao Fujin was stunned: "They are all young husbands?"

Chen Dong smiled and said: "Yes, is this situation written in the official pamphlet, out...out...out of the circle?"

……

……

Three days later, in the restaurant and tea shop, the men were very angry.

"Buy her some rouge and gouache, forget it if she is ungrateful and calls me a prodigal."

"Then your wife doesn't understand the ways of the world. Although my wife doesn't like it, she still praises me a lot on the surface."

"and then?"

"Then I threw away the can of black and green stuff behind my back."

As soon as this statement came out, everyone laughed.

"That's all, these women don't know anything about the feelings of family and country. If the Academy of Song Dynasty comes up with something that us men can use, brother, I will be the first to support it." The man picked up a glass of wine and drank it down in one gulp.

"Don't tell me yet. I heard from a friend who works in the palace that in a while, there will be a new thing called soap."

"That's not a new gadget. My family has been using it for a long time. It can be used for washing and bathing. It's just like soap locust."

"Tch, you don't understand this, you can pick it up."

……

……

In the Song Dynasty Daily, Chen Dong’s face turned dark and ugly.

Sure enough, as Zhao Fujin said, it's not called being out of the circle, it's called making a fool of yourself.

The sales of diatom mud masks became popular within a day or two. On the third day, no young husband came to buy them anymore. Moreover, the young ladies who came to the rouge shop seemed to be more disgusted than before: "You can obviously give them to others." Jade swallow ointment, but you want to give others dirt!"

"If this continues, Tsai Tongzhi will definitely blame me for the failure of the investment, and the government's military-commercial plan will be ruined. I will definitely be blamed." Chen Dong muttered, while referring to Zhao Fujin's past He was given a pamphlet explaining the media and flipped through it.

"Chen Zhubi, stop turning the page." The voice sounded like an oriole emerging from the valley.

When Chen Dong looked up, he saw a slim woman standing at the door. The sunlight behind her seemed to cast a halo behind her, making her look hazy but holy.

Chen Dong stood up and took a closer look. The woman was seventeen or eighteen years old, with a beautiful face, full of nobility, and a crooked smile, which made her look like an official.

"I, Chen Dong, have met His Highness Roufu."

Zhao Huanhuan, the concubine of Roufu Emperor, smiled and saluted slightly: "Principal Chen, the official family asked me to help you and be your spokesperson. The official family also said that sometimes if publishing an article is useless, it is better to try to create one Why bother sticking to words when advertising widely on the spot?" (End of this chapter)