Entertainment: Stepmother’s daughter is actually a future queen

Chapter 189: New Year’s Day war, lost on the first day!
January 1, New Year’s Day war.

For many people, it is a calm and even a happy day, heralding the arrival of the new year, but for the film and television industry, and even many industries, the fight has reached the most cruel moment.

Publicity is an invisible war, a life-and-death battle to seize the audience's innermost feelings, and every second spent is money.

In a parallel time and space, a ghost record is said to cost only tens of thousands of dollars to produce, but behind it is more than 1800 million U.S. dollars in publicity costs.

The producers just sold the movie for hundreds of thousands of dollars.

The small and the big have always existed only in dreams, and finance is the only higher-level war.

Movies, nothing more than that.

Today, the announcement has not yet reached its peak. On New Year's Day, a batch of more famous new movies were released, bringing the box office to 19 billion. The average daily box office dropped from 1000 million to 300 million in an instant. .

Looking at this trend, it is very likely that it will be difficult to reach the top after drinking 20 billion.

But a new war has begun. Infernal Affairs 2 and Guns of Fire have begun to be announced and hyped on major media and platforms.

Even before the opening credits of many movies, several major movies have bought the promotional space to warm up.

Even Liu Weiqiang, the producer of various teams, has begun to continuously promote Infernal Affairs 2 in the media.
Wu Zhenyu and Liu Weiqiang recently participated in a popular variety show in Hong Kong and made a guest appearance.

The purpose of doing this was just to say for 20 seconds in that two-hour program, "Infernal Affairs 2 will be released in the New Year. I hope everyone will support it."

As for Lin Yu, who is the leading actor, let alone that. I have never heard of such announcements and press conferences. These are all written into the contract. You have to go if you don't want to go.

As soon as New Year's Day is over, Lin Yu will fly to Xiangjiang again, and interviews in this regard will last for several days.

At the same time, there was a fierce fight on the Internet.

Of course, compared to the publicity and distribution costs of big movies, which start at tens of millions, places like Internet University are just making small fuss and are not taken seriously by the audience.

But it is definitely not easy for the parties involved.

Lin Yu spent three days and spent 200 million, and the entire movie only cost a fraction of a cent!
Moreover, this money really cannot be saved.

And correspondingly, it is the side story of Detective Chinatown, which burns harder than Lin Yu!
Big capital is so arrogant.

But it will still take more than a month and a half compared to the decisive battle between Infernal Affairs and Infernal Affairs 2. On New Year's Day, Ghost Chronicles 2 and Chinatown Detective Gaiden will be released together!

By the way, it’s worth mentioning that The Nightmare Record has been withdrawn!
As early as three days ago, when I saw Ghost Chronicles and Chinatown Story, I had no intention of giving in. Both sides were planning to go head-to-head, but the crew of Nightmare Chronicles was immediately intimidated.

The film was canceled on the spot and rescheduled for the New Year.

It's not necessary, isn't it? There is a huge difference between the real record of human ghosts and the other cases of Tang Dynasty. The real records of nightmares and ghosts are really too close, okay?

This collision, if you lose, your click rate will be cut in half, which is the worst outcome!

Have you never heard of the news that the eldest son and the second child are fighting and the third child disappears?
The crew of Ghost Story didn't want to be such a fool, and surrendered on the spot, and instead went to take advantage of the New Year's Eve traffic.

And as soon as midnight on New Year's Day passed, the two sides started a war!

……

Audiences who generally do not watch online movies will never log in to online websites under normal circumstances, but today is different. The traffic on Xinghui, Rotten Tomatoes and Corn increased by one-third overnight, all of which are related to Tang Case. fan.

As soon as these fans entered the platform, they immediately saw the announcement of Ghost Record.

"Ghost Chronicles 2 records the most realistic family supernatural case... This is interesting."

Some movie fans curiously looked at the trailer, which featured ultra-realistic villa images with blurry blue backgrounds, a family life drama, a barking dog that was restless, and an autistic daughter in a strange state. .

This supernatural movie that they had never seen before was announced. After checking, it was found to be the king of the Internet, ranking first in the most popular list. Many fans of Tang Dynasty were curious and clicked in to watch it.

This style of supernatural stories breaks away from the vulgarity of traditional Chinese horror. There has always been a market for supernatural stories, but the reason why it has become an unpopular channel is precisely because of the lack of high-quality content.

The Ghost Record perfectly fills this gap!

To be fair, in the original version of Ghost Chronicles 2, there were too many mystiques and miss-the-points.

But with Lin Yu carefully arranging the terrifying burden, the whole thing has been greatly improved!
Click on the movie and watch it. The story begins with a happy family moving into a new hotel. The husband is a writer and there is a servant at home. It is a very happy daily drama.

It is worth mentioning that the 'husband' played by the second child has been made up by a makeup artist and has his hair shaved into a middle-aged greasy look with a receding hairline. He does not look like a college student at all.

Moreover, Lin Yu has shaped the image of this "husband" to a very high degree!
How to put it, because the depth and height of a character are often limited by the depth of the creator's personal thoughts. If the creator is not a person with high emotional intelligence, he will never be able to create a character with truly high emotional intelligence.

The idea of ​​​​receiving people and dealing with people, this kind of role must be a reflection of the director's soul. If his own soul cannot reach this level, he cannot be shaped.

For example, how do we usually understand the role of a husband?
In Ghost Chronicles 2, an unsuperstitious supporting role?
It's not that simple. As a husband, how does he get along with his wife?He wants to maintain his husband's dignity and family status, but he also wants to respect his other half.

He has high enough thoughts and elegance, so he will tolerate the mistakes made by his wife and daughter from top to bottom and make choices.

He will work hard to learn how to maintain and run the entire family.

But similarly, the priority and importance of work will also affect his judgment of things.

Therefore, even when he is very anxious, he still does not show impatience because he is elegant.

But he still had to leave home impatiently because of his career ambitions, and he would patiently explain to his wife in a very limited time how to settle his daughter after he left.

This is a reflection of his city and his conduct in the world.

Look, it's very complicated, right? In fact, actors and directors need to deeply understand the depth of a "writer's" soul and then interpret it.

This character is pale in a movie. Only by replicating a living person can the audience believe that you are a "living" person, not a pale and flat character.

Even if he actually doesn't matter in the movie.

Let’s take an example. Every character in New Three Kingdoms is a counterexample. It’s so bad because no character has depth, thickness, or soul.

It uses a very exaggerated, Peking Opera-like way to interpret the characters, so the whole show looks like a clown. .

For example, Liu Bei was an ambitious and ambitious man. He had the deepest inner thoughts and could not express his emotions or anger. He was a particularly complex leader.But in New Three Kingdoms, they just say their lines with a straight face and pretend to be honest.

For example, Prime Minister Zhuge should be talented, so he had a little bit of arrogance and aura when he was young. In the middle and later stages, he would have the authority of a superior and be the most important person in the country.

The sadness of being unable to do what you want when you are old and frail.

Everything in the New Three Kingdoms is performed in only one way, honest man!
cry!
A face full of bitterness and hatred!

For example, Cao Cao, a traitor of a generation, should be unscrupulous on the surface and wanton in his words, but there are all kinds of troubles hidden in his heart. However, in the New Three Kingdoms, he showed no city government and a person who was just talking.

This is completely impossible to have the aura and performance that a commander-in-chief of a country should have.

As for positive examples, the most classic one is the old version of the Three Kingdoms, where Sima Yi accepted women's clothes from Zhuge Liang.

As a commander-in-chief, he realized calmly that this kind of humiliation made Zhuge Liang anxious.

So he should have a winning attitude in his heart.

When trying to comfort his subordinates, he chose to say, "Change my clothes for the governor." His performance was neither impatient nor impatient. He did not mean to mock Zhuge Ling for his lack of skills. He just saw through it.

I won’t mention some of the more classic lines, which require a very high degree of personal thinking on the part of the screenwriter.

We can look at the movies of the past ten years and find that such in-depth characters are almost completely extinct. They are all flat and rough.

In Ghost Chronicles 2, the role of the husband is played by Lin Yu who made him understand the height and depth of such a small person after repeatedly telling him about it.

So a flesh-and-blood man who is knowledgeable, has a career, a wife and a daughter, and must have greater responsibilities, appears.

It cannot be expressed in detail, but it will make you understand that every pause in the line and the hesitation in the eyes are reasonable.

As for the only four people in the entire movie, Lin Yu adjusted them carefully in this way, all just to pursue one point... to be in line with the most real characters and in line with the mockumentary model of the movie!
Thus, the four most real characters are connected one by one, with the connection of terrifying burdens, and the blue-based atmosphere from the surveillance perspective.

Suppressive arrangements in a child's room with autism.

These perfectly constitute the pseudo-documentary mode, and Ghost Record 2 pushes the quality to the limit!

This movie was a blast!
Under the bombardment of publicity, almost all the New Year's Day traffic was eaten up by The Ghost Story 2 and Tang Dynasty Gaiden, but the final digestion effect depends on the results!

As the Internet University fights, Tang An is also paying attention to this.

Tianyi Film and Television Production Company, a certain level of platform.

The Story of Tang Dynasty is essentially a film with the skin of Tang Dynasty. It is a movie that cannot reach the quality of a big movie. It went to the Internet, but you can't stand it. There is even a big star like Wang Baoqiang in it.

Moreover, the Tang case itself is so popular!
The traffic it can bring is almost immeasurable!
"What's going on with the Tang Case story?" A man wearing rimless glasses asked calmly.

Tianyi's production team plans to use Tang Dynasty Gaiden to open up the Internet market... It's not that it makes money, but that some of the quality is not up to par, so they can be thrown in and sold for money!
Besides, fly meat is also meat. If you can't make billions of profits, you should look down on 1000 million.

But who knows, the car will overturn wherever it hits. I thought I was an aircraft carrier crushing a stinking ditch, but I didn't expect that there were still hard stubble in the stinking ditch!

"I don't know." The secretary standing on one side glanced at the watch on his wrist and sweated slightly on his forehead. "I made a mistake this time. I wanted to become the Internet king of the radio and television chasing plan and gain a reputation. , and this is why The Story of Tang Dynasty was released in advance."

"Who knew there would be a movie of this level in this Internet company?" The secretary smiled bitterly, "Although The Ghost Story is a small production, the effect of the movie is definitely good enough to be in a big movie."

"Moreover, his shooting technique is too new, and it is easy to form die-hard fans. It would be disadvantageous for us to fight with others on their territory."

"How can you back down from a business war?" The man with glasses said calmly, "Is there any piece of meat in the world that someone else gave you?"

"Every business war is a life-and-death battle, and someone else's meal is robbed by you."

The man said calmly, "For your position, there are at least twenty people waiting in line outside!"

"How long will it take for the data to come out?"

The secretary didn't dare to talk nonsense anymore, "It's past 12 o'clock, the three major online platforms will count it as soon as possible, and it can be delivered in 5 minutes."

"Then wait here for five minutes." As he said that, the man stood up, slowly holding the coffee cup in one hand, and walked to a place to pick up the coffee.

When the coffee was slightly hot, a little secretary panted, opened the door, and barged in, "Manager Han, the report is out!"

The secretary quickly walked over and grabbed it. He glanced at it quickly, and then breathed a sigh of relief.

"We won! On the first day of screening, The Tang Dynasty had a total of 2100 million views."

"The Ghost Story 2, 1300 million!"

"Where's the score?" the man asked calmly.

"Um." After hearing this, the secretary looked embarrassed for a moment before saying, "The Tang case score is... 8.3, and the ghost score is 9.1."

"However, our movie trend is better than that of Ghost Movie, and the gap will widen even further!"

The man's expression was very cold, and often senior industry insiders would be able to spot the problem from the first day.

The extremely high click-through rate for the first time just proved that their previous worries did not exist... With this wave of publicity and the foundation of the Tang Case IP, this movie is so popular!
However, scoring often hides a hidden danger, others will catch up later!

However, that is just a theory, and a probability of less than one-third!
The greater probability is that someone keeps pressing his head and continues to win!
If whoever has a good reputation will have a high box office, I would like to ask if the overlap rate between the top [-] movies in the history of movies and the top [-] movies in the box office can exceed one tenth? ? ?
"Continue to vote!"

The man said calmly, "The momentum of the ghost movie is too strong. If you invest another 1000 million in all channels, I will kill this movie!"

The man picked up the slightly hot coffee and drank it in one gulp, ignoring the stinging mucosa on the roof of his mouth.

"Snapped"!The coffee was placed on the table.

"Victory is only achieved by stepping on the opponent's bones. Crush him to death!"

The secretary on the side was shocked.

Internet University's profits are extremely meager. If you smash it, you won't make a penny! (The cost is high)
(End of this chapter)