The leisurely life of rebirth

Traveling around doesn't care.

If you care, you won’t go into the entertainment industry.

"By the way, is there any progress on parenting?" Zhou You suddenly remembered.

It's been several months and there's still no news.

Tang Dan sat up immediately; this was what he was afraid of.

She walked behind Zhou You and massaged his temples with both hands.

This is called mutual massage and mutual achievement. Some acupoints have to be combined with each other. If you rely on yourself, it always feels like something is missing.

"Brother You, it's too difficult. I tried many methods, but none of them worked."

"The publisher wasn't very cooperative, let alone the author."

"However, although we didn't get first-hand information, we also found that many authors don't have children."

Everything was as Zhou You expected.

It doesn’t mean that only because of the success of one’s own children can one be qualified to write parenting books.

The main thing is that those authors write nonsense and hurt people.

If you come up with something that seems to be true but is not, there will actually be quite a few people who believe it.

"Sometimes I really find that these people have no bottom line." Zhou You sighed.

Everyone knows that money from children and women is the easiest to earn, but at least you have to have something to say.

Constantly amplifying everyone's anxiety and using anxiety to make money.

These people deserve to die!

"Children born to the same parents and raised together have different grades and very different personalities. There is no standard answer."

"Besides, the most important thing is the child's mentality, which will also change over time."

"Scientific child-rearing is not a panacea."

No matter how rich you are, when you encounter disgusting things, that's what happens.

You can even kill people.

But it was very uncomfortable for Zhou You to swallow this anger.

I wasted so much time studying.

I took out my phone and called Zhang Yiming.
Zhang Yiming was very happy. Zhou You hadn't contacted him for a long time. Now, if he didn't look for him, he wouldn't look for him either.

"Brother Ming, I have something to tell you."

Then, Zhou You explained the whole process.
Finally, he asked, "Is there any better way?"

Zhang Yiming couldn't help scratching his head. This question really hit the nail on the head.

In the Internet age, everyone can speak and express their own opinions.

Many times there is no way to distinguish right from wrong.

Especially when it comes to parenting, there’s really no way to identify it.

The husband has his own reasons and the wife has her own reasons. By the time the children grow up, the opportunity is gone.

"Brother You, in fact, this situation exists not only in parenting, but in many fields. It gives me a headache myself." Zhang Yiming felt helpless and aggrieved.

I didn’t understand it before, but I realized it when it became big. It’s really difficult to tell the difference.

Zhou You knew this was going to be difficult.

Talking nonsense will only make you run around.

"I'll give you some advice."

"Open a special section for refuting rumors, specifically for publishing verified information, especially information that is consistent with the national trend."

"Invite real experts to do some basic popular science, and provide traffic support to these people so that more people can see it."

"There is also the need to increase penalties, such as blocking accounts or imposing fines on those with false or untrue information."

Zhou You briefly explained everything he could think of.

Even in the future, it is still difficult to eliminate these problems.

Whether it is right or wrong is a false proposition.

It’s just that Zhou You was angry.

Zhang Yiming hung up the phone and fell into thought.

No matter how advanced the technology is, it is not as powerful as the human heart. There are all kinds of people on the Internet.

Over the years, he has seen many people who have risen to prominence.

I've also seen many people fall down.

The expansion is too fast now, and Zhang Yiming is finding it difficult to manage it. The internal competition between departments has already tended to worsen.

The big company disease has begun to appear.

Many times, we feel powerless and don’t know how to deal with things, just like what Zhou You said.

There is too much information on the Internet, so much that people don’t have the energy to distinguish the truth from the false one by one.

"Old Chen, call everyone over and have a meeting together."

Most of the old employees who originally started the business are still there, thanks to Zhou You's involvement, who often bring something different to everyone.

However, later on, the company grew bigger, became more famous, and had more money.

Gradually, you will need to travel around to check on your well-being.

Many people gradually forgot about him.

Zhang Yiming saw that everyone was present. Some of those who were not there were also on business trips. They were all executive meetings and the number of people was not that large.

Not all investors are like Zhou You, who only give money but do nothing.

During the subsequent rounds of financing, many companies sent people over.

Some were observers, some even joined the board of directors, and some even had some financial personnel come over.

Anyway, it's all normal business behavior.

"We're having a short meeting today. The company has grown so big that sometimes it's hard for me to see everyone. Many people are not here today."

After saying that, everyone laughed.

How could it not be difficult? There are more business trips and more things to do.

"Mr. Zhou called just now."

As he spoke, he observed everyone's reactions.

The old employees all showed joy on their faces, but some were also a little confused: When will there be a Mr. Zhou in the company?
"After talking about some things, I found that it was difficult for us to solve them. Not only that, we developed too fast. I felt that everyone was a little arrogant and a little floating."

Everyone looked at each other, unable to figure out what Zhang Yiming wanted to express.

He usually seems quite arrogant.

"Mr. Zhou's words made me realize that many of our problems are unsolvable. We are a car running at high speed. If we are not careful, the car will be destroyed and people will die."

"So we need to adjust our focus and first consolidate the market share we have. After that, we can think about the next step."

Without Zhou You's involvement, the company would certainly not have developed so fast.

However, if it happens too quickly, many problems will arise.

Just like a child growing up, if parents protect them too well, they will become a little naive, but they will eventually have to go out into society.

When the time comes, the necessary beatings will be inevitable.

Old Chen guessed that Zhou You must have said something just now, which gave Old Zhang the opportunity to speak it out.

Those other investors are urging them to go public.

The reports must look good and the data must be eye-catching; whether the development is stable or not is not a priority.

Just waiting for the listing to cash out and then invest in other companies.

Perhaps Zhou You is the only one who is not in a hurry, because Zhou You once said: There will be many ways to make money in the future, and going public is not necessarily the best choice.

This year, the company has tried a small-scale sales model, and the response has been very good.

To everyone's surprise, except Zhou You.

So, now Zhang Yiming wants to take this opportunity to start the reorganization.

At the meeting, someone raised the question:

"Mr. Zhang, would you mind telling us what Mr. Zhou just said?" This is one of the company's senior executives, but he is not a direct descendant. He was inserted in by other companies later.

Zhang Yiming saw everyone's curious eyes, all of which were full of longing.

He smiled and said: "Our focus now is on the short video track. Do you know where the most dangerous place is?"

Everyone, you look at me and I look at you.

The man just now spoke first: "It's our competitor."

The rest of the people nodded. Needless to say, they must be competitors.

Zhang Yiming did not give a direct answer, but asked: "You know, the sales volume of instant noodles is decreasing year by year. Do you know the reason?"

“Everyone has money now.”

"Who doesn't want to eat something good?"

"Yeah, times are changing."

At this time, Lao Chen smiled and said, "It's takeout. Takeout has impacted the original market of instant noodles."

This was not something he thought of, but something Zhou You boasted about when he was with them one time, so the memory of it was very clear.

All of you present here are senior executives.
However, executives are also human beings, and they used to order takeout frequently.
If you think about it carefully, it is true.

In the past, I was afraid of trouble, so I would just finish my instant noodles and eat it as a pad.

Now, you can place an order directly on your mobile phone, and it will arrive in a short time. There are many styles to choose from. Who wants to eat instant noodles?

After listening to it, everyone felt that it made some sense and started to ponder it.

Zhang Yiming continued: "Everyone's time is limited. I believe everyone knows how long our short video users are online. So I want to ask."

“When there were no short videos, how did everyone pass the time?”

Although it's a bit strange, why does Lao Zhang speak a little strangely today?

I used to say it directly, but now I have learned to beat around the bush.

But, it deserves praise.

"watch TV."

"Read books and novels."

"Read newspapers and magazines."

“Visit the forum.”

"play games."

Everyone seemed to understand something, but was still a little confused.

Seeing that the time was right, Zhang Yiming said directly, "Mr. Zhou just said that our content is too messy, supervision is not strict, and expansion is too fast. There will be big problems in the future."

“Our only competitor is ourselves.”

“So, next, we need to put some of the expansion experience into the content, and make something interesting and fun, and popular.”

“You can’t just have traffic for the sake of traffic.”

After hearing this, some people understood.

The person who raised the question just now said directly: "Mr. Zhang, this is a major decision of the company. Has it been discussed by the board of directors?"

"Hmm?" No matter how good-tempered Zhang Yiming was, he felt a little annoyed.

So all that I said just now was in vain.

The company behind this person was the most active in urging the listing. They should have listened to Zhou You and not let these people in.

What a company lacks in order to become stronger and bigger is not money, but resources.

"Tell Mr. Liu that if you want to withdraw, I will buy it out according to the agreement."

As soon as these words came out, the man's face turned pale.

Anyone who is not a fool can see the potential of ByteDance, but the boss behind it is indeed a little anxious.

Everyone wants to eat a fat man in one bite.

"Our company can develop steadily by following the path set by me and Mr. Zhou. If we rush for quick success, it will hurt everyone."

"Many investment companies come to me every day. I can tell you that we may raise more funds, at least 40 billion US dollars."

It hasn’t been long since we raised 10 billion yuan in financing and someone came to give us money again.

The person who spoke just now didn't say a word. They originally invested tens of millions and had already made a huge profit. If they were to be cleared out now, the boss would probably want to kill him.

Zhang Yiming was not surprised at all by everyone's reaction.

Who doesn’t want financial freedom?

At the rate the company is growing, everyone's wealth will increase rapidly.

Lao Chen stood firmly on Zhang Yiming's side: "I support Mr. Zhang's decision. The company needs some time to settle down. Currently, we are number one in the domestic market share, far exceeding the second and third place."

"So, our next strategy is to not make mistakes, and try to make as few mistakes as possible, so as not to give our opponents the opportunity to surpass us."

“Content is very important and is the most important means of attracting people.”

For now, Zhang Yiming still has strong control over the company.

But he also realized that if he continued to raise funds and wait until the company goes public, his voice would be infinitely weakened.

Which communication costs will continue to rise.

But there is no other way. Only by uniting more people can we go further.

Everyone then discussed how to create good content.

Zhang Yiming also raised Zhou You's opinions, which were very pertinent, and others also made a lot of additions.

At the end of the meeting, someone asked with a smile:

"Mr. Zhang, are you really looking for financing again?"

Zhang Yiming smiled bitterly: "I don't want to either. We are not short of money now, but there are many resources that cannot be bought with money. We can only raise funds."

"However, I will try my best to delay this process and strive for better conditions for everyone."

"Therefore, only if everyone does better can we have a stronger voice."

"In the second half of the year, there are only two things to do: first, to create good content, and second, to sell products through live streaming."

In just one afternoon, the direction of the second half of the year was determined.

Zhang Yiming also consulted Zhou You about financing, and the two talked for a long time when they were in Beijing.

Now neither of them is in a hurry.

Because the company's profit model is very clear and has been tested by the market, it will not need to change much at least in the short term.

With nearly 2 million daily active users, there are quite a lot of advertisements.

Not to mention, the trick of selling goods through live streaming.

In the early stage, in order to establish a brand, most of the cooperation was to help farmers.

After seeing the results, many businesses have flocked to cooperate.

In addition, there are also knowledge payment and various challenge competitions.

An algorithm based on big data makes advertising more accurate and the customer conversion rate is very high.

Who doesn’t want to spend less money and get greater results?

There are no secrets on the Internet. If you can play it this way, others can do the same.

Just like online shopping platforms, it sounds very simple and does not require much technical content.

But the market doesn’t allow it.

The first-mover advantage is so obvious.

Now, combined with Zhou You’s suggestion, it actually helps to improve the company’s image.

There are not only funny and funny videos,
There is also the spread of knowledge,
From top to bottom, it covers everything. It can be used for entertainment, learning, and is deeply integrated into everyone's life.

If we can delay the pursuit of financing until next year, we will have more say.

In the past, we were thinking about how to raise funds, but now we are thinking about how to delay financing.

Sometimes Zhang Yiming couldn't help but laugh and shake his head privately.

It's not that I don't understand, the world is changing fast! (End of this chapter)