People in Hong Kong create super chaebols

Su Cheng's words surprised Jobs greatly.

He didn't expect that Su Cheng actually trusted him so much and even dared to invest in him.

Originally, his flight was due to take off in two hours.

However, at this moment, his idea was to choose another time to leave Japan.

Because Su Cheng's other sentence, "and provide some of my personal more in-depth opinions", made him very excited.

Although he said he had certain ideas about the future, he was actually still quite confused and not very confident.

Leaving Apple was already a foregone conclusion.

Jobs was a perfect genius in creation, but he could never run a company perfectly.

He can be a great thinker but a complete jerk when it comes to dealing with people.

These things cannot be changed in a short period of time.

Returning to Apple is his future concern.

If you want to solve this problem, you must start a successful business!
Apple must personally invite him back!

This is the only way to completely get rid of his worries.

And this entrepreneurial success is not just a small success, it is a sensational success.

So Su Cheng is very confused about the future.

And everyone knows Su Cheng's abilities.

Since Su Cheng was willing to invest and provide some of his more in-depth personal advice, it was simply great news for Jobs.

"Mr. Su, why didn't you tell me earlier? If you had told me earlier, I would have agreed to it a long time ago." Jobs said with a wry smile.

Now, among all the businessmen in the world, there are not many people who can be admired and respected by Jobs. Su Cheng is definitely one of them, and the person he admires the most!
"It's not too late!" Su Cheng said with a smile.

"That's right!" Jobs said, and put the psychology that had been pulled out back again.

The two returned to the living room again.

"What are Jobs' next plans?" Su Cheng asked with a smile.

"My initial plan was to resign from Apple after returning to California. For me, being a chairman with no real power was meaningless.

Since they want to fight for power and think that all the faults are mine, let them fight. I hope that Apple will be better off without me.

Even if I leave Apple, I will still be one of Apple's major shareholders, right?

Apple was founded by me, and it is destined to always be connected with me. I hope that in the future, I will return to this company I founded in the best condition!

After I quit my job, I plan to start a private company. I have even thought of a name for it: it’s called NeXT.

I believe that computers will become an indispensable part of human beings in the future, although the current penetration rate is very low and not many people have access to computers.

But one day in the future, I believe that computers will enter thousands of households, so I plan to focus on the research and development of computer system products!" Jobs told Su Cheng about his initial thoughts in the past few days.

Su Cheng was deeply surprised when he heard this.

Unexpectedly, Jobs already had an idea.

This is indeed the direction he took afterwards.

In another universe, Steve Jobs, a legend in the tech world, did not sink or give up after his violent conflict with Apple and his eventual departure.

On the contrary, he stood up again with an almost stubborn attitude, determined to show the world his talent and vision.

This time, he was no longer limited to the field of personal computers, but turned his attention to the broader world of science and technology and set about creating NeXT, a new force aimed at redefining workstation computers and operating systems.

The birth of NeXT was a betrayal of Apple by Jobs, but also his persistence in his personal ideals.

When Jobs left Apple, he was filled with resentment and anger.

Apple achieved many brilliant achievements under his leadership, but the power struggles and ideological differences within the company made him feel exhausted.

So he decided to start from scratch and build a brand new technological empire that belonged entirely to him.

The goal is to be able to return to Apple with glory in the future.

In 1988, NeXT launched its first workstation computer, the NeXT Computer.

This computer quickly attracted the attention of the industry with its unique design concept and advanced hardware configuration.

NeXT Computer not only has powerful processing power, but also is equipped with an innovative user interface and operating system, bringing users an unprecedented user experience.

However, although NeXT Computer achieved many technological breakthroughs, its sales were not ideal due to its high price and relatively niche market positioning.

Faced with the market's cold reception, Jobs was not discouraged.

He firmly believed that the value of NeXT lies not only in the hardware product itself, but also in the operating system and development environment behind it.

Therefore, in 1990, NeXT launched the smaller and more affordable NeXTStation, trying to further expand the market through this product.

However, despite improvements in design and performance, NeXTStation sales still failed to meet expectations.

Despite this, NeXT's innovative spirit and persistent pursuit of technology have won wide acclaim in the industry.

In particular, its object-oriented operating system NEXTSTEP and its supporting development environment had a profound impact on the subsequent computer industry.

NEXTSTEP not only has high stability and reliability, but also provides a wealth of development tools and API interfaces, allowing developers to create a variety of innovative application software more conveniently.

In order to promote the popularity and development of NEXTSTEP, NeXT soon made public the API interface used in the system and named it OPENSTEP.

This move not only enhanced NeXT's competitiveness in the operating system field, but also provided a more open and flexible platform for subsequent software development.

As OPENSTEP gradually matures and improves, more and more developers begin to apply it to various projects, further promoting the development of the computer industry.

However, just as NeXT was about to usher in new development opportunities, funding issues became a bottleneck restricting its development.

Due to poor sales of hardware products, NeXT's capital chain began to become tight.

In order to maintain the operation and development of the company, Jobs had to reluctantly give up the hardware business and instead focus on the software market development of OPENSTEP.

Although this decision caused NeXT to lose its source of revenue from hardware products, it laid a solid foundation for its development in the software field.

While focusing on software development, NeXT also developed a network program framework called WebObjects.

This framework is designed to help developers create dynamic web pages and web applications more efficiently.

However, since the Internet was not yet popular at the time and WebObjects was priced too high (over $50), it was not widely popular.

Despite this, WebObjects still set a good example for dynamic web page programming and provided valuable experience and inspiration for subsequent Web development.

This shows that Jobs is really talented in innovation.

The technology industry is blessed to have Steve Jobs. However, NeXT was not the most profitable project after Jobs left Apple.

What really made Jobs rich was another project - the animation industry.

When Jobs founded NeXT, he was also looking for new opportunities and challenges.

He knew very well that relying solely on the development of NeXT was far from enough.

So he began to turn his attention to the new field of animation industry.

Through his friend and former Apple employee Alan Kay, Jobs met Ed Catmull, head of the computer department at Lucasfilm Studios.

Ed happens to be the founder of a computer animation effects studio.

Due to financial difficulties, Ed had to look for a buyer to save the fate of the studio.

Jobs' interest in Pixar was not a whim.

He naturally knew that with the continuous development of computer technology, the animation industry would usher in unprecedented development opportunities.

As the leading computer animation studio at the time, Pixar undoubtedly had huge potential and value.

So, Jobs decided to acquire Pixar.

In the summer of 1986, Jobs and Ed had a deep conversation in a cabin next to Lucas' Skywalker Ranch.

In this conversation, Jobs fully demonstrated his decisiveness, confidence and vision.

He explained to Ed his views and vision for the animation industry and expressed his strong desire to acquire Pixar.

Although Ed was somewhat dissatisfied and worried about Jobs, he finally agreed to the proposal to sell Pixar after Jobs' insistence and persuasion.

In 1986, Jobs bought Pixar from Lucasfilm for $1000 million.

To support Pixar's development, he invested tens of millions of dollars as the company's operating capital.

Under Jobs' leadership, Pixar quickly grew into a leading computer animation company.

Not only has it achieved many breakthroughs and innovations in technology, it has also launched a number of highly acclaimed animated films and short films.

Among them, "Toy Story", the world's first fully 1995D animated film released in 3, has become one of Pixar's masterpieces.

This film not only allowed the audience to appreciate the charm and potential of 3D animation, but also won Pixar huge commercial success and reputation.

With the successful release of "Toy Story", Pixar's stock price soared, bringing rich returns to Jobs.

In addition to animated films, Pixar has also ventured into other areas of development.

For example, it has developed a rendering software called RenderMan, which provides powerful technical support for film production and animation production.

In addition, Pixar has established partnerships with major companies such as Disney to jointly launch a number of high-profile animated films and short films.

However, just as Pixar's business was booming, Jobs faced another important decision.

In 2006, Disney proposed to Jobs to acquire Pixar.

This was a difficult choice for Jobs.

On the one hand, he naturally knew the value and potential of Pixar; on the other hand, he also saw Disney's leading position and brand influence in the animation industry.

After careful consideration, Jobs finally agreed to Disney's acquisition proposal.

Eventually, Pixar was acquired by Disney for $74 billion and became part of the Walt Disney Company.

74 billion US dollars, this is a very scary number!

This acquisition not only brought Jobs a huge wealth return, but also made him the largest individual shareholder of Disney.

More importantly, this acquisition brings Pixar and Disney more room for development and cooperation opportunities.

With the support of Disney, Pixar continues to maintain its leading position and innovative spirit in the animation industry.

At the same time, Disney has also leveraged Pixar's technology and talent advantages to launch a number of highly acclaimed animated films and short films.

Looking back on Jobs' life, he is undoubtedly a legendary figure.

From the founder of Apple to the founder of NeXT to the founder and CEO of Pixar, he has always maintained his love for technology and pursuit of innovation.

Every choice and decision he made was full of courage and wisdom.

Although he experienced many setbacks and failures in his career, he never gave up his dreams and beliefs.

Eventually, he became one of the giants in the technology and entertainment industries with his talent and hard work.

NeXT and Pixar, as important chapters in Jobs' career, also witnessed his outstanding contributions and extraordinary achievements in the technology and animation industries.

These two companies not only brought Jobs huge business success and reputation, but also had a profound impact and inspiration on the entire technology and animation industries.

They allow us to see the power and possibilities of innovation, and make us look forward to the development and changes of the future technology and animation industries.

……

Su Cheng knew everything about Jobs' performance in the other world.

He had no intention of changing Jobs' direction.

However, it is still possible to guide Jobs into these industries.

The two just started chatting.

Su Cheng briefly talked about his views on the future in the animation industry, computer products and other directions, which made Jobs more optimistic about the development of these two areas.

Listening carefully to Su Cheng's speech, Jobs was surprised to find that many of Su Cheng's ideas coincided with his own.

If Su Cheng knew what Jobs was thinking, he would definitely want to laugh. After all, these were exactly what Jobs did later, and he just spoke them out.

This is the advantage of a prophet, having a God’s perspective.

After listening to Su Cheng's remarks, Jobs was even more impressed.

He is worthy of being the richest man in the world!
At the end of the conversation, the two talked about investment.

What Jobs admired most about Su Cheng was that even if he invested in the company, he would not interfere in any way. Apple has proved this over the years.

Therefore, Jobs was very welcome to Su Cheng's investment and was not afraid at all that Su Cheng would seize power.

After all, Sucheng has many industries under its own umbrella and is not afraid of such a small business.

What's more, Jobs was not very confident whether it could develop.

In the end, the two men came to an agreement that each of them would invest $500 million, with Jobs taking 50.1% of the shares and Su Cheng taking 49.9% of the shares, and both parties would jointly invest to establish NeXT. (End of this chapter)