People in Hong Kong create super chaebols

Chapter 136 TVB’s Counterattack

While Su Cheng and Yang Chaoye were chatting in the Su Group, senior executives gathered together at the Wireless Building on Broadcasting Road.

TVB shareholders and executives such as Li Xiaohe and Shao Yifu were all sitting in the conference room, and the scene was a bit solemn.

Originally, among the three major TV stations, TVB and Li's TV stations were neck and neck, while Jiashi began to lose.

With this situation, TVB executives are naturally happy. After all, there is one less TV station to compete with them for traffic.

Over the years, TVB has worked hard to become the top brother of Xiangjiang TV Station.

Even the famous beauty pageant "Miss Xiangjiang" was acquired by TVB and became a program that TVB has watched for decades.

But now, TVB is under pressure.

Recently, Jiayi TV has become the ratings champion at [-] or [-] pm with a national fitness variety show.

Eight or nine o'clock in the evening is the prime time period of the TV station. TVB channels whose ratings have dropped significantly will naturally see advertising fees drop as well.

In particular, Jiayi TV Station also announced that it will soon broadcast the TV series version of "Looking for Qin", which made TVB even more aware of the crisis.

In itself, TVB and Li's TV station were at loggerheads. Now that Jiashi has suddenly turned around from a situation that was about to go bankrupt, it is trying to steal viewership traffic. If there is no way out, TVB may go the same way as Jiashi did before.

If the ratings are occupied by Jiashi for more time, then their TVB ratings will definitely go downhill. Such a situation will naturally cause TVB's advertising fees to drop, and eventually TVB's revenue will plummet.

"Please tell me what countermeasures are available to change this situation. We cannot continue to develop passively like this." Chairman of the Board of Directors Li Xiaoha broke the silence of the conference room.

Li Xiaohe hates Jiayi TV very much because it poached all the former top executives of TVB, causing TVB to lose a lot of talents.

In the past few months, Liang Shuyi joined Jiashi from TVB, triggering a wave of poaching. Important TVB employees who came with Liang Shuyi include Liu Tianci (assistant general manager and creative supervisor), Shi Shaoming (program director), Lu Guozhan (program promotion director), Ye Jiexin (Production Director), Lin Xuhua (Data Collection Manager).

Many famous actors and directors have changed jobs together, and most of the actors in the long-running TV series "Family Change" have also moved places.

After they changed jobs, Lee Hyo Ha had to personally take charge of the overall situation and spend a lot of money on development, so that the situation at TVB slowly calmed down.

Everyone, look at me and I look at you. The conference room is as quiet as death.

Currently, TVB is implementing a diversified program strategy, which has allowed it to have a slight advantage over Li TV in ratings in the past two years.

This strategy still has disadvantages, that is, the investment is large.

With such a large investment, if the ratings do not perform as expected, it will face a big loss.

In this regard, shareholders such as Li Xiaohe and Shao Yifu naturally do not want to see this situation.

In the end, it was Shao Yifu who came out to speak: "I suggest that we release "Little Li Fei Dao II: The Devil's Swordsman" and "Enemies on the Narrow Road" in advance, and speed up the filming of "Xiao Shiyi Lang" and "One Sword to Town China" , aiming to play it in September;

Regarding variety shows, I know that there is a very popular show in the beautiful country called "SOUL TRAIN", which is what we colloquially call Soul Train. This program is very popular among young people in the beautiful country. Welcome, I think if Xiangjiang is introduced, it should be able to grab some of the ratings. "

"I agree with Mr. Shao's idea."

"I agree too."

As soon as Shao Yifu finished speaking, the meeting, which had been quiet just now, suddenly became lively.

"A bunch of pustules!" Li Xiaohe thought helplessly as he looked at the people below.The atmosphere is even better when Liang Shuyi and others are around!
Originally, TVB's program schedule had basically been completed. Currently, TVB is broadcasting a program called "Youth Fever - Disco Fever". Since the audience is not large, the ratings are average.

Although the filming of "Xiao Li Fei Dao II: The Love of the Demon Swordsman" has been completed, the broadcast time is scheduled to be in September.

As for "Xiao Shiyilang" and "One Sword of China", they are still being filmed, and the original broadcast plan was scheduled to November.

These all have a fan base, especially Li Fei Dao, who has a large fan base in Hong Kong. If it is released, many fans will naturally watch it.

But if this happens, it will completely disrupt TVB's plans, and subsequent programs will have to be rescheduled, and the time is very tight.

As for the street dance program "SOUL TRAIN", no one is sure whether it will be suitable for Hong Kong.

Although it is very popular in the West, no one can be sure whether Easterners will like it or not.

So even though everyone knew that it was very popular in the beautiful country, they never had the idea of ​​introducing it.

Because it’s too easy to lose money.

However, now that I can't think of a better variety show, I can only take a gamble.

"Since everyone agrees, let's plan this way first. The program director will hand over the planning document to me as soon as possible and let the meeting adjourn." Li Xiaohe said directly.

Instead of having a meeting and discussing with a bunch of pustules, it would be better to discuss it alone with Shao Yifu.

"Mr. Shao, let's go to the office and sit down." Li Xiaohe said to Shao Yifu as he looked at the people starting to leave.

"Okay, let's go." Shao Yifu nodded.

The two returned to the office. Li Xiaohe personally poured a cup of tea for Shao Yifu, and then asked: "Mr. Shao, what do you think of Su Cheng?"

Shao Yifu thought for a while and then said: "Although he is young, I have to say that he is really a very talented businessman. When I was at the Governor's Mansion, I talked with him about his suggestions for the development of film and television. , has unique insights, I even have the idea of ​​​​cooperating with him, this young man is so talented!"

Shaw's current focus is actually not on TVB, but on Shaw Brothers.

Today's Shaw Brothers Film Company can be said to be gradually declining.

Since Zou Wenhuai left Shaw Brothers and established Golden Harvest Film Company, Golden Harvest Films has almost all won the box office championship in Hong Kong in recent years.

This made Shaw Yat-Fu, the entertainment tycoon, really embarrassed.

After meeting Su Cheng last time, the two chatted happily, and Shao Yifu came up with the idea of ​​​​cooperating with Su Cheng, hoping to take this opportunity to crush Shaw Brothers movies under his feet.

Unexpectedly, in the blink of an eye, Sioux City bought Jiashi and became a competitor of TVB.

"Then do you think TVB can defeat Jiashi again?" Li Xiaohe asked again.

"If we just rely on the show "Boys and Girls Go Forward" and the TV series "Qin Qin Ji", of course we don't have to worry, but we just don't know if they will have any big moves in the future." Shao Yifu sighed.

"No matter what, we can't be the bottom among the three major TV stations!" Li Xiaohe's eyes flashed with fierceness.

Investing in the establishment of a wireless TV station has brought him great fame, and he does not want to lose this honor!

　Hey guys, please give me a monthly ticket~
　　
　
(End of this chapter)