People in Hong Kong create super chaebols

Chapter 426 Targeting Oriental Newspaper Industry
"This Oriental Daily is pretty good." Su Cheng put down the newspaper and muttered to himself with a smile on his face.

Since Sioux City came into public view, "Oriental Daily" has reported positively on Sioux City and its various companies.

Unlike some newspapers, which do whatever they can to fabricate all kinds of fake news about Sioux City for the sake of popularity and sales, and they are basically negative.

Although Sioux City also asked lawyers to sue these newspapers, these newspapers still refused to change despite repeated admonitions.

Most importantly, "Oriental Daily" is the largest circulation news newspaper in Hong Kong.

Although his "Chivalry News" occasionally gets some breaking news in advance and sometimes wins the daily sales championship, its stability cannot be compared with "Oriental Daily".

On the other hand, "Chivalry Literature Journal" often wins the highest sales title in Hong Kong.

At this time, he was holding a copy of "Chivalry News" in his hand.

The reason why "Oriental Daily" is far ahead of other newspapers in the news category is because it has the most comprehensive, authoritative and most trustworthy news newspaper in Hong Kong.

"Oriental Daily News" was founded on January 22, [-]. It is the flagship newspaper of Oriental Newspaper Company. Before the rise of "Chivalrous Literature Journal", it had been the leading newspaper in Hong Kong for many years.

Nowadays, although "Chivalry Literature Journal", which has risen due to daily bursts of updates, has long surpassed "Oriental Daily" in terms of sales, "Oriental Daily"'s status as the leading news newspaper in Xiangjiang is still unshakable, even if it has many resources Neither can the "Chivalry News".

After all, it is because the "Chivalry News" was founded too short, and except for occasionally getting breaking news from Suzhou City, at other times, it is simply unable to compete with the "Oriental Daily News".

"Master, I think the name of "News Chivalry" is still too mediocre and not grand enough." Ami said at the side.

Gillian and Amei have been in Xiangjiang for a while, and naturally they know that "Chivalry News" is owned by Su Cheng. They help Su Cheng bring newspapers every day, and they also know that Su Cheng likes to understand news through newspapers.

Therefore, both Gillian and Ami have a certain understanding of the newspaper and periodical industry in Xiangjiang.

For example, "Oriental Daily" is the leader of newspapers and periodicals in Xiangjiang, and they all know this.

"Indeed, what do you think if I change the name of "Chivalry News"?" Su Cheng said with great approval.

The name "Xiayi" is fine for a literary newspaper that specializes in serializing martial arts novels, but if it is used in a news newspaper, it would be a bit nondescript.

Before, Su Cheng had the idea of ​​changing his name, but with more and more industries under his name, Su Cheng didn't care much about a subsidiary.

Gillian and Amei have now become Su Cheng's women, so when talking to Su Cheng, they don't need to be as cautious as they were at the beginning.

After living with Su Cheng for a period of time, they also began to understand Su Cheng's character and knew that Su Cheng was really the kind of person who was approachable and easy to get along with.

Therefore, they dare to speak out if they have anything to say.

"Master, let me tell you, instead of changing the name of "Chivalry News", it is better to directly acquire "Oriental Daily". I heard that there are quite a lot of things happening to the top management of Oriental Newspaper Company. With you, boss, With his ability, isn’t it easy to win the Oriental Daily?" Gillian also interjected with interest.

"Oriental Daily" was founded in 1969 by the two Ma brothers. The two Ma brothers are famous in Xiangjiang, but they are not well-known.

The two started to make a fortune through gambling, and later started the flour business, becoming famous drug lords in Hong Kong.

With the arrest of drug lord Lai Hao, he finally confessed to the two Ma brothers, who were also drug lords, in prison.As a result, the two Ma brothers fled to Wanwan in 1977 and 1978 respectively.

Therefore, the shady business they left in Xiangjiang naturally disappeared.

However, serious businesses were retained, such as the Oriental Newspaper Company.

"Oriental Daily" targets ordinary citizens as its main readers. One of its characteristics is that it collects and writes a large number of Hong Kong social news to attract readers. It is fast and has a wide coverage. There are 100 reporters covering Hong Kong news. Secondly, it publishes a large number of Hong Kong news in the supplement page. Third, the articles are short, with numerous columns, easy to understand, and suitable for readers of different ages.

In addition, the content of "Oriental Daily" is all-inclusive, allowing readers to stay informed about world affairs without leaving home. In addition to Hong Kong, Bay and world news and information, it also has industry, economics, entertainment, sports, Bo Jing, horse racing, and supplements. The "Longmen Formation" where famous experts gather, the "Correct Comments" and "Kung Fu Tea" that criticize the current ills, make readers feel unhappy. It is a comprehensive, omniscient, cross-era and cross-regional newspaper.

Moreover, adhering to the spirit of "seeking refinement, truth and speed", "Oriental Daily" reports comprehensively and accurately, and has a large and advanced reporting team with special correspondents stationed in major cities around the world, including the United States, Britain, France and Australia. reporter.

These are incomparable to the "Chivalry News" which has only a short development time.

After the two Ma brothers absconded, Oriental Newspaper Company was left to their descendants Ma Chengkun and Ma Yanqiang to manage, with Ma Chengkun as the principal and Ma Yanqiang as the assistant.

Both of Ma's descendants are still very young, so their abilities are limited. Therefore, the current top management of Oriental News Company is not at all calm.

He does not mean that.

"It would be a good choice to win the Oriental Daily." After hearing this, Su Cheng agreed with this idea.

With his current status, it is indeed not difficult to win the "Oriental Daily".

The Ma brothers have now fled to Wanwan, and they will never be able to return to Xiangjiang. And now the Ma brothers do not have enough majesty in the company to intimidate the senior executives.

Isn't this a good opportunity to win the "Oriental Daily"?

If the Ma family's descendants completely take control of the Oriental Newspaper Company, Su City will not have the slightest chance to win the "Oriental Daily".

Because the Ma family is not short of money!

Over the years, they relied on the illegal industry and made who knows how much money!
Although the newspaper industry does not seem to be a very profitable industry, it is important in guiding public opinion!
"Oriental Daily" is one of the leading news newspapers, and its acquisition has indeed played a great role in Sioux City.

"Chivalry News" has now become one of the top five news newspapers in Hong Kong, sometimes even reaching the top spot in daily sales, but its overall strength is still far behind "Oriental Daily".

By winning the "Oriental Daily" and adding his own "Chivalry News", he will have a lot of say in the news newspaper industry.

Now that he had an idea, Su Cheng took action.

He called Brother Wu directly and asked him to check the current situation of Oriental Newspaper Company.

Only by knowing the root cause can we capture it as quickly as possible.

(End of this chapter)