People in Hong Kong create super chaebols

Chapter 452: Wherever there are Chinese, there is Oriental Daily

By the time Su Cheng, Lawyer Wu and others completed the business registration and name change, it was already two hours later.

At this moment, the surname of "Oriental Daily" is Su, not Ma.

Su Cheng's goal has been achieved.

At this time, it was lunch time, so the four of them had a meal together at a restaurant outside.

After the meal, Su Cheng said goodbye to Lawyer Wu. Next, Lawyer Wu only needed to hand over the remaining matters to Zhang Qizheng.

"Boss, I have other things to do, so I'm going to get busy first." Having settled the meeting, Zhang Qizheng also said goodbye to Su Cheng.

"Okay, Uncle Zhang, go ahead and go ahead. Thank you for your hard work. You will have to worry more about the next transaction with the Ma family." Su Cheng nodded and said.

"This is my duty, and I won't let my boss down." Zhang Qizheng said with a smile.

"Boss, it's still early. How about we go back to the company and have a chat?" Chen Zhibai said to Su Cheng with a smile as he watched Lawyer Wu and Zhang Qizheng leave one after another.

"Okay, let's go back then." Su Cheng agreed.

Today is the first time the two of them have met.

Previously, Su Cheng only knew about Chen Zhibai through Brother Wu's information and had never met him in person.

The time now is around two o'clock in the afternoon.

The two returned to the headquarters of Oriental Newspaper Company again, and the employees were still a little surprised to see Su Cheng come in again.

Is this the second time that this richest man in Hong Kong has come to their company today?

What kind of cooperation are we talking about? Do you want this super rich man to talk about it in person?
Many employees were very curious and discussed it privately, but to no avail, so they could only put their minds back to work.

As the largest news and newspaper media company in Hong Kong, Oriental Newspaper Company is very busy every day.

The company's personnel structure is very complete, including editorial department, typesetting and design department, planning department, advertising department, printing department, commentary department, culture department, distribution department, communications department, etc.

These are incomparable to those small newspapers.

After all, just from advertising fees, Oriental Newspaper Company's daily income can reach millions of Hong Kong dollars. This achievement is unparalleled by any media and newspaper company in Hong Kong except Chivalry Media Company.

Income is only secondary. To be honest, Su City really doesn't like it when it earns tens of millions a year. The influence of "Oriental Daily" is the reason why Su City spent so much effort to win it.

In this era, there is no such thing as online news or short video news. Most people still know about the outside world through newspapers and magazines, television and radio.

If there is news involving Su City, and the content of the news and public opinion are biased towards the side of Su City and the public supports him, then the actual value of "Oriental Daily" will be far greater than the value in terms of income.

"Boss, this office is Mr. Ma Chengkun's office." Chen Zhibai pointed to an office with a closed door.

I saw a nameplate above the office, which said General Manager's Office.

Now that the Ma family has withdrawn from Oriental Newspaper Company, this office will naturally become vacant.

Su Cheng nodded and said, "Let's go in and have a chat."

Chen Zhibai took the initiative to open the office door and the two of them walked in.

"Mr. Ma Chengkun was attacked on his way back at noon that day. He never came to Oriental News Company again, so the decorations here are still the same as when he left that day." Chen Zhibai pointed to the desk in the office and said.

Su Cheng was behind, closed the office door, and said, "Let's sit down and talk." The employees working in the lobby were even more surprised to see the two of them entering Ma Chengkun's office.

They also knew that Ma Chengkun was attacked and could not come to the company for the time being.

However, even if he is temporarily unable to come to the company, Deputy General Manager Chen should not have the right to enter the general manager's office at will, right?
Until now, these ordinary employees still don't know that their company has changed.

The top management of Oriental Newspaper Company has done a good job in keeping confidentiality.

As a media and newspaper company, if you want to lead other media companies in terms of sales, in addition to often having very attractive hot news, you must also do a good job in confidentiality.

Otherwise, if we just get a high-profile hot news topic, it will be spread out in a blink of an eye, and other colleagues will also know the news, then there will be no advantage.

Therefore, no matter the senior management, or the editorial department, layout design department, etc., they need to sign a very strict confidentiality agreement when they join the company to ensure the company's exclusivity on this news topic.

Su Cheng looked at this office carefully. The area was larger than Chen Zhibai's office that Su Cheng had entered before, but the layout was not luxurious and was very ordinary.

On the wall hangs a group photo of Ma Xizhen, Ma Xiru and others when they founded Oriental Daily.

"Mr. Chen, call someone later to help me take down this photo and get rid of it." Su Cheng pointed at the photo and said to Chen Zhibai.

Now that the company's surname is Su, it's disturbing to see the photos of the Ma brothers here.

"Okay boss, I will take care of it." Chen Zhibai responded directly.

Although the Ma brothers were Chen Zhibai's former bosses, now that the company has changed dynasties, it is naturally no longer appropriate to be the same as before.

Chen Zhibai is a middle-aged man about 40 years old. According to the information provided by Brother Wu, after he started working for "Oriental Daily" in 1970, "Oriental Daily" soon occupied the number one sales position among newspapers in Xiangjiang for a long time.

The information provided by Brother Wu was very detailed, so Su Cheng knew and recognized Chen Zhibai's abilities very well.

Who can not recognize the ability to single-handedly turn "Oriental Daily" from a newspaper with poor sales into "Hong Kong's No. [-] newspaper"?
"What do you think about my acquisition of Oriental Daily?" Su Cheng crossed his legs and asked with a smile.

"Boss, I think your acquisition of "Oriental Daily" is a good development opportunity for "Oriental Daily"!" Chen Zhibai said with a smile.

"Oh? Why do you say that?" Su Cheng asked in surprise.

"Before boss you acquired "Oriental Daily", our newspaper was still one of the first-tier newspapers in Hong Kong and even ranked first in the news category. But since the rise of your "Chivalrous Literature Journal", boss, we have "Oriental Daily" has lost the title of the first newspaper in Hong Kong. In terms of sales, it has fallen behind "Chivalry Literature Journal". In the news category, "Chivalry News Journal" has also begun to rise. If there is no better strategy, , maybe one day our first news report of "Oriental Daily" will also be snatched away by "Chivalry News".

I joined the "Oriental Daily" in 1970, and this year is already the 10th year. When I joined the "Oriental Daily", it was just a newspaper with poor sales. The entire newspaper staff only had more than 10 people. There was only one folio of paper with very little published content. I had studied the newspaper industry in Hong Kong and knew that it would not be difficult to change the situation of Oriental Daily. Therefore, I hired famous writers to write dog stories. Sales increased and the newspaper increased to 1 After one and a half years, the newspaper sold more than 1 copies. In the autumn of 1, after purifying the content of the supplement, it exceeded 8 copies. The sales continued to expand the following year, with daily sales exceeding 1972 copies, making it the "No. 11 sales" Xiangjiang newspaper.

"Oriental Daily" has been in existence for a short time, and its performance is indeed very brilliant. However, over the years, it has already encountered a bottleneck. Although it has been able to maintain its first position, its sales volume has basically only stabilized within a certain range. After all, the reason is still affected by the population of Xiangjiang. Limitation. Over the years, I have always thought that "Oriental Daily" might be like this and could not make any further progress. It was not until I saw that the sales of "Chivalrous Literature Journal" hit new highs again and again that I discovered that in fact, "Oriental Daily" The reason why we cannot break through the bottleneck is because of content issues.

Since the development of Chiayi Media Company, I have specifically studied the reasons why Chiayi Media Company can develop. I found that all this is because of the emergence of you, boss. Without you, boss, Chiayi Media Company would be just a company that has been losing money all year round and is on the verge of bankruptcy. It's just a media company. As you know, a newspaper like "Oriental Daily" must have a lot of paparazzi to check out various intelligence information. Investigation found that basically the content of "Chivalrous Literature Newspaper" was provided by the boss. , and the reason why another newspaper "Chivalry News" can also rise, in addition to investing a lot of money, the more important reason is that some of your exclusive news, boss, is exclusively reported through "Chivalry News".

Boss, you also know that you are a very eye-catching person in Xiangjiang. "Chivalry News" can often get exclusive news about you, as well as exclusive news about Hutchison Whampoa Group, Su Group and other subsidiaries. You, the richest man in the world, have such a big thigh, it’s no wonder that your newspaper sales are not high!

Nowadays, "Oriental Daily" belongs to your private company, the boss. So, "Oriental Daily" should also have the resources that "Chivalry News" and "Chivalry Literature" should have, right?Boss, you have to be fair about this, so I say this is a good development opportunity for Oriental Daily! "

Chen Zhibai said a lot in one breath and went straight to a long speech.

"Of course, I have always been fair towards the development of the companies below. Don't worry about this. But Mr. Chen, I don't think you should just focus on Xiangjiang. After all, Xiangjiang is just a small place. The world is so big. There is a broader market outside Xiangjiang." Su Cheng thought for a while and said.

"Boss, of course I understand what you are saying. I have mentioned these development strategies to Mr. Ma over the years, but Mr. Ma feels that it is good for Oriental Daily to maintain its dominant position in Hong Kong. There is not much interest in other markets, but with my efforts, "Oriental Daily" has now established branches in the Philippines, Malaysia, Singapore and Indonesia. If you agree, boss, I want to "Oriental Daily" will continue to explore overseas markets. I hope that wherever there are Chinese people, there will be "Oriental Daily"!" Chen Zhibai directly stated his ambition.

(End of this chapter)