People in Hong Kong create super chaebols

From this table, Su Cheng can feel that the trial operation period of Hutchison Plaza was very successful!

"Boss, over the past month or so, we have indeed accumulated a lot of experience in operations, which are priceless. We can be regarded as the first to operate such a commercial plaza. We don't have much experience to learn, and we can only accumulate it bit by bit on our own. This is a process." Wen Yu replied on the side.

"Yes, experience is wealth." Su Cheng smiled.

Continuing to read, he also found an interesting data.

The hotel in Hutchison Plaza is the newly established Oriental International Hotel of Hutchison Whampoa Group.

Moreover, if Hutchison Plaza continues to open more chain shopping malls in the future, all hotels will be operated by Oriental International Hotels.

The Oriental International Hotel is not positioned as a luxury hotel, but mainly a mid-to-high-end hotel, and the room prices are relatively affordable.

After all, Hutchison Plaza’s target audience is mainly ordinary people.

The area of ​​Hong Kong is not large, and many tourists rarely stay overnight even if they come here for fun. They basically go back on the same day.

Therefore, Su Cheng saw that the Oriental International Hotel’s turnover was not high in the first few days.

There were 158 rooms, but only 12 were occupied on the first day.

The second day was better, and they booked eighteen rooms.

On the third day, it fell back to thirteen.

In short, during the first week of trial operation, the occupancy rate of the Oriental International Hotel was very low.

If the occupancy rate remains at this level, we will definitely continue to lose money.

After all, the Oriental International Hotel occupies an entire building with twelve floors, and there are more than forty employees alone. The daily expenses are very high, not to mention the rental costs!
Of course, both Oriental International Hotel and Hutchison Plaza are 100% owned by Hutchison Whampoa, so they are all family, and the rent is definitely very affordable.

But despite this, with the daily expenses of the Oriental International Hotel, if it does not open thirty or forty rooms a day, it will be losing money.

If this continues, with the current passenger flow, the Oriental International Hotel will go bankrupt sooner or later.

But when Su Cheng carefully looked at the data of the Oriental International Hotel, he was surprised to find that the hotel's passenger flow began to improve significantly from the second week of trial operation.

After August 50th, the daily booking rate has exceeded %.

This month, more than a hundred rooms were booked every day. On the highest day, the booking rate even reached 100%. This high occupancy rate was particularly evident on weekends.

"Why is the booking rate of Oriental International Hotel gradually increasing?" Su Cheng asked curiously.

Although Wen Yu is not from the Oriental International Hotel, as the general manager of Hutchison Plaza, he must know the reason.

“Boss, when the occupancy rate of the Oriental International Hotel first started to rise, we were also very puzzled. After a period of investigation, we finally found out the reason.

It turns out that as an international metropolis, Hong Kong has a large number of people coming to Hong Kong for vacation or business trips every day. After arriving here, these people often ask taxi drivers where to stay and where to have fun. When answering their questions, many taxi drivers will first think of our Hutchison Plaza. Because Hutchison Plaza was very famous during this period, and in addition, the distance from Kai Tak International Airport to our Hutchison Plaza is relatively far, taxi drivers can earn more fares, so many drivers recommended our Oriental International Hotel, which led to a continuous increase in the occupancy rate of the Oriental International Hotel.

In addition, there are many universities and colleges near Hutchison Plaza. Since its soft opening, Hutchison Plaza has become the best place for couples from these schools to date. After the date, many couples do not plan to go back to school, but stay outside and book a room, especially on weekends. Therefore, this is another important reason for the increase in hotel occupancy rate.

Our Hutchison Plaza has already had a considerable influence in Kowloon Tong. It is equipped with a large commercial supermarket, and daily life can basically be done here in one stop. They no longer need to go to far places to buy. Students from secondary and higher education institutions are frequent customers of our Hutchison Plaza, so there are many student couples as guests. "

Wen Yu quickly gave the answer.

After listening to this, Su Cheng understood.

In addition to the data of the Oriental International Hotel, what Suzhou City is most concerned about is not the Oracle brand experience store, but the ParknShop commercial supermarket.

This commercial supermarket is owned by Hutchison Whampoa. Since Suzhou City acquired Hutchison Whampoa, the supermarket has followed Hutchison Whampoa and become a part of Suzhou City's industry.

ParknShop is very well-known in Hong Kong, and the supermarket in Hutchison Plaza is exactly that - ParknShop.

Judging from the data, Su Cheng was surprised to find that since the trial operation, the flow of people in ParknShop supermarket has been extremely similar to that of Hutchison Plaza.

For example, on September 9, which was a Saturday, the customer flow of the entire Hutchison Plaza reached 1 people, while the customer flow of ParknShop supermarket reached more than people.

In other words, most people who come to Hutchison Plaza for shopping will go into ParknShop supermarket.

This is currently the most profitable store in Hutchison Plaza.

Although the unit price of products in those luxury stores is high, the number of products sold every day is very low after all, so the amount of money they make is not that large, and many times it even depends on luck.

ParknShop has such a large flow of people, and at least more than two-thirds of them will buy things after entering. Even if the products are not expensive, the quantity is large, so the final sales volume is also very terrifying.

Su Cheng was quite satisfied with this experience.

At least, in Hutchison Plaza, in addition to collecting rent, he can also make money through supermarkets, hotels, cinemas, Oracle brand experience stores, etc., and the final main profit still goes to him.

"By the way, what is the progress of other Hutchison Plazas under construction?" Su Cheng put down the notebook in his hand and asked Wen Yu.

"Boss, currently there are two Hutchison Plazas that are progressing relatively quickly. Based on the current progress, Kwun Tong Hutchison Plaza and Sheung Wan Hutchison Plaza will be able to officially open simultaneously in March next year. The other Hutchison Plazas, such as Haojing Hutchison Plaza and Singapore Hutchison Plaza, will not be completed until a year later at the earliest." Wen Yu took out another document from the bookshelf and handed it to Su Cheng.

After Su Cheng took it, he casually flipped through a few pages and didn't continue reading.

There is information about several Hutchison Plazas currently under construction. Su Cheng did not expect that they would expand the market to Singapore. It was indeed very fast.

The market must be occupied as quickly as possible.

Although latecomers have the opportunity to surpass the former, those who plan ahead will always have a greater chance of success! (End of this chapter)