China Entertainment’s rescue plan is hard to come by

Chapter 782: Love Is Not Blind

On February 2, Valentine's Day, Starry Sky Image's opening drama of the year "Love Is Not Blind" officially premiered.

On the day of the premiere, Liu Yifei flew back from the crew of "The Shouting Mountain" specifically to support the company's opening drama of the year.

"Xixi, thank you, thank you for coming back to attend my premiere."

Yang Mi expressed her gratitude to Liu Yifei for coming.

I really appreciate it.

She didn't think Liu Yifei came back to steal her limelight.

After all, Liu Yifei did not act in this movie, and she had nothing to do with the premiere. She just walked the red carpet, showed her face, and answered one or two questions from reporters at most. Her main purpose was to contribute to the popularity of the movie.

Moreover, in terms of the number of fans and popularity, Liu Yifei is unmatched in the entire starry sky, and is even far ahead of others.

Although Yang Mi is also working hard to develop, she has to admit that the reality gap still exists.

Although both of them are under Star Entertainment, they are not required to help out at the premieres of their respective films, especially since Liu Yifei still has other movies to shoot.

"Nothing, we're all family. This is your first film with a female lead, so of course I have to come and help out."

Liu Yifei smiled sweetly, and answered like a big sister with a gangster-like look on her face.

As the "future boss lady" of Starry Sky, Liu Yifei should not personally get involved in the "fighting" for resources.

After they get married tomorrow or the day after tomorrow, she and Sun Yi will be indistinguishable from each other.

She has a share in the company, so what is there to fight about?

So she is very caring towards other artists in the company and will definitely help them wherever she can.

After all, it's all about making a little money for yourself.

She is very open-minded about this.

Especially Yang Mi, who can be considered as one of the good sisters. Although she once had some desire to do something to her husband, she had suppressed it.

She is very confident now.

"How's it going over there? Is it almost done?"

Yang Mi asked about the filming progress of "The Shouting Mountain".

"Well, it's almost done. It will be almost done in another week. Otherwise, someone won't let me come back."

Liu Yifei nodded and replied with a smile.

After the Chinese New Year, the two did not stay in Beijing for a few days. They basically just watched a performance by Happy Twist, and then followed the crew to Nanyun to start the second half of the filming of "The Shouting Mountain".

Overall, the progress is still very fast.

But as the male lead and director, Sun Yi definitely cannot leave the crew, so Liu Yifei can only find time to come back and attend the premiere.

In fact, Sun Yi felt that Liu Yifei didn't need to come back to participate. The film promotion and premiere were handled by the company's professionals, and Liu Yifei didn't have to show up.

One reason was that the filming had not been completed yet, but the main reason was that he didn't want Liu Yifei to go back and forth.

Going from the crew to the premiere site, attending a premiere and then coming back immediately, even if you take a private plane, it will take a whole day to go back and forth.

Sun Yi loves his wife dearly.

But Liu Yifei insisted on going.

In her words, if she appeared at the premiere, it would really increase the popularity of the movie, so she would not be afraid of the hard work.

Sun Yi couldn't persuade her, so he could only slightly adjust the shooting plan and then let it go reluctantly.

The director can't talk as well as his wife~
For "Love Is Not Blind", Star Sky used the maximum amount of publicity, that is to say, the investment in publicity basically reached 33% of the production cost.

Starring Yang Mi and Zhang Yi, with a host of other celebrities making guest appearances, the film cost 2600 million yuan to produce. Although it has doubled compared to its predecessor, the actors' box office appeal is incomparable.

Whether it is Yang Mi, the leader of the "Four Little Flowers", or Zhang Yi, who has been promoted to a powerful actor, at this moment, they both have their own basic base and are a guarantee of box office success.

Kudos to Starry Sky’s excellent production team and director Xue Xiaolu for his delicate shots.

The completion of the film is very good.

Combined with Starry Sky’s independent cinema platform, the movie created a jaw-dropping effect as soon as it was released.

On the day of its premiere, the box office directly exceeded 3000 million, just short of catching up with Sun Yi's first-day box office record.

Soon after, the word of mouth for the movie came out, and it was given a high score of 7.8 on a certain website. Then the box office continued to rise, and it exceeded million yuan in just over two days after its release.

The box office revenue in the first week exceeded 2 million, making a number of film and television companies feel as if the world was collapsing.

My head is full of question marks.

Does Starry Sky have magic? As long as they produce a movie, no matter what the subject matter is or who directs it, they can make money with every movie, right?
Before, Sun Yi was the director and they accepted it. How come it’s possible that Xue Xiaolu can also direct a movie like this?

Everyone said they didn't understand it, but that didn't stop Xue Xiaolu from becoming famous in the circle.

In fact, for Sun Yi, he knew that "Love Is Not Blind" was a dark horse, and the box office explosion was not unexpected to him.

But in the eyes of outsiders, the box office of "Love Is Not Blind" exceeding 33 million in the first week is extremely terrifying.

You know, even though this movie has a lot of popularity, it only has a few highlights.

Before the movie was released, the general estimate of the box office was 1.5 to 2 million.

You know, this shows that we are very optimistic about Da Mimi.

Two years ago, Zhang Ziyi's "Perfect Match" had a total box office of just over 6500 million.

Even if we ignore the prosperous development of the domestic film market in the past two years and double it, it would only be 1.5 million, which is not as good as the first week box office of "Love Is Not Blind".

Normally, a low-budget movie of this theme would be considered a big profit if it could make over 100 million yuan.

If the box office of a movie can meet expectations, or even exceed 2 million, it will definitely be considered excellent, and it is not an exaggeration to call it a high-quality movie.

However, even those in the industry who were most optimistic about Da Mimi, and even Da Mimi herself and her fans, could never have imagined that "Love Is Not Blind" would become such a hit.

Liu Yifei, who returned to the crew of "The Shouting Mountain", was a little confused when she saw the box office data.

"This, this box office is too scary."

Liu Yifei had the same feeling as when "Those Years" was first released.

I thought it would be good if the movie could get 20 or 30 million at the box office, but I didn't expect it to exceed 100 million.

"Why, do you regret it and think you should have taken this role?"

Sun Yi chuckled and felt that Liu Yifei's stunned look was very cute.

"No, I'm not that petty. I'm happy that the company's movie is a big hit. It's just a little unexpected."

Sun Yi was also joking. He knew his wife's character and she was definitely not petty.

Of course, except for some things related to myself.

"In the original setting of the script, the character of Huang Xiaoxian is just an ordinary girl. Look at you, from head to toe, how can you say you are ordinary? Even Yang Mi, in the movie makeup, looks ugly, let alone you. Even makeup can't save you."

Liu Yifei was so delighted by the reverse compliment that she lowered her eyebrows and pursed her lips. It took her a long time to utter a word.

"It's not what you said, hehe~"

If you didn't laugh, I would still believe it, Sun Yi felt funny.

What he said is indeed true, this role is really not suitable for Liu Yifei.

"However, you can't just look at the movie itself. This box office performance has a lot more to do with the movie."

"Outside of movies?" Liu Yifei was a little confused.

Sun Yi nodded and said, "Yes, outside the movie."

"First of all, this was the first time we tried fan marketing, which is to combine movie promotion with celebrity fan participation. I dare say that 2% or even % of the million box office revenue was contributed by Yang Mi's fans."

"So many."

Liu Yifei was a little bit unbelieving, but she had heard before that the company's promotion this time was different from the past, and it was said to be an exploration of the "fan economy."

I didn't expect the effect to be so good.

"Of course, this depends on the situation. Not everyone can use the fan economy. For example, you are a little bit short of it."

"Why am I so close?"

When Liu Yifei heard Sun Yi say that she was not capable of it, she glared at him with her beautiful eyes, expressing her dissatisfaction.

"I'm lazy."

Sun Yi chuckled, then opened the roadshow announcement for "Love Is Not Blind".

"Look at it."

Yang Mi is known as "the hard-working woman" in Star Sky. After realizing that she had no chance in love, she devoted herself to her career. As the leading actress in Love Is Not Blind, she spent a lot of money on the promotion of the movie.

Not to mention the preparations before the release, the original plan was to travel to five cities and participate in 5 promotional roadshows in the first week of the film's release.

But after the first day's box office came out, Yang Mi was so happy that she almost went crazy.

She hoped that the movie would be a big hit at the box office, but no matter how ambitious she was, she never expected that the movie would become such a big hit.

After the box office exceeded 100 million yuan in two and a half days after its release, he took the initiative to contact the company and changed the publicity plan.

Yang Mi actually has a lot of small flaws. She is narrow-minded, has a bad temper, and is even a bit snobbish in some aspects, but she also has many advantages that many celebrities cannot have.

Dare to fight, dare to work hard, even at the risk of your life.

There is a ruthlessness that is willing to risk everything.

In the original promotional plan, she added two cities to the five cities in the first week, and then to the two roadshows planned in each city, she added one more, making it three.

At the same time, she also asked the company to arrange program recordings and media interviews for her.

The final week of promotion is running out.

Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.

She traveled to 7 cities in 7 days, participated in 21 roadshows, plus a program recording and three media interviews.

The average sleep time per day is less than 5 hours, and at the peak period he only sleeps 2 to 3 hours a day. Moreover, he does not sleep on the bed in the hotel, but in the nanny car.

Her madness made Zhang Yi, who was traveling with her, cry.

This, this woman is really trying to kill herself.

Director Xue Xiaolu even chose to separate from the two very early on and chose a separate promotional route.

She can't afford it.

When Liu Yifei saw this internal roadshow notice from Starry Sky, she blinked for a long time, bit her lips repeatedly several times, and did not dare to speak.

I can't do it~
"Love Is Not Blind" has been a success, after breaking 33 million in the first week, it took in nearly 2 million in the second week. By the end of February, the box office had successfully exceeded 1.8 million. With almost two weeks left in the release period, breaking 2 million is a foregone conclusion, and even 4 million is not out of the question.

Da Mimi was crowned the king in one battle!
And Starry Sky, which also has Liu Yifei and Yang Mi, is once again at the center of the circle.

Since the Lunar New Year holiday began three months ago, many Lunar New Year blockbusters have been released.

Zhang Guoshi's "The Flowers of War", despite New Picture's unsuccessful publicity tactics, only grossed 5.96 million yuan before it was taken off the screen after the Chinese New Year.

And Xu Ke's "Flying Daggers of Dragon Gate", despite its 3D martial arts and Hong Kong action film sentiment, only grossed a conservative 5.29 million yuan.

Although both movies have grossed over 5 million yuan at the box office.

But "The Flowers of War" was purely a loss-making operation to gain publicity, and "Flying Daggers of Dragon Gate" just made some hard-earned money.

On the other hand, Starry Sky did not take advantage of the best Lunar New Year period, but only took advantage of Valentine's Day in February. This fresh and chick flick grossed 2 million yuan in box office in just half a month.

It can be said that it was a slap in the face of many people in the circle.

Starry Sky’s stock price rose immediately, reaching three consecutive daily limits.

All forces want to cooperate with Starry Sky.

Who cares if Xingkong eats the meat? Just leave some soup for them.

Happy Twist did not hesitate any longer and directly signed an investment agreement with Yang Fan and held a press conference afterwards.

At the beginning of 2012, Starry Sky Image exploded with a booming momentum.

On the other hand, in Nanyun, the filming of "The Shouting Mountain" also came to an end.

In the hotel's banquet hall.

Sun Yi raised his glass in public and toasted all the crew members.

"The film "The Shouting Mountain" has been completed. After two shooting phases before and after the New Year, we successfully completed the shooting task in a total of less than 40 days. Here, on behalf of the crew and the company, I would like to thank everyone for their hard work and toast to everyone."

To be honest, the filming of "The Shouting Mountain" was the most time-intensive since the establishment of Star Sky. After all, the Beijing International Film Festival will open in April, and as the opening film, it must be completed in advance.

And we have to leave at least 20 days for post-production.

Fortunately, with the efforts of the entire crew, the filming of the movie was completed perfectly.

Sun Yi drank a lot at the wrap-up party.

One is the success of "Love Is Not Blind", and the other is the completion of the film, which makes me really happy.

When they returned to the hotel where the crew was staying in the evening, Liu Yifei helped him fill the water for a bath like his wife.

Liu Yifei was a little hesitant to do these things in the past, but after Sun Yi proposed marriage in public at her grandmother's house during the Chinese New Year, she no longer had any reservations in this regard.

Sun Yi was lying in the bathtub, and Liu Yifei in pajamas was squatting behind the bathtub and pressing his head.

For the two of them, there was nothing uncomfortable about such a scene, after all, they were an old married couple.

"You deserve it for trying to be brave even though you can't drink."

Liu Yifei said this, but her hands did not stop. She pressed her head and then started massaging her shoulders.

Who would have thought that the fairy sister who seemed ethereal to outsiders could be so virtuous.

"The film has been completed. I'm so happy. I finally completed another task."

"Are you tired? Or don't press it anymore."

"No, I like it."

Originally, Sun Yi thought he could just take a shower himself, but Liu Yifei saw that he had drunk quite a bit of alcohol and insisted that he take a good bath to get rid of the smell of alcohol, otherwise he would have a headache when he woke up the next day.

"Then you can move a stool and sit on it. Squatting is so tiring."

Seeing that Liu Yifei refused to listen, Sun Yi had to change his approach.

Perhaps squatting was really uncomfortable, so Liu Yifei stood up, took a small stool, sat down, and started massaging Sun Yi again.

By the way, although the movie has been completed, the two have to separate.

Sun Yi is going to fly to the United States to attend the Oscars ceremony, and she herself is about to resume work.

All the brands she endorses have prepared press conferences for the Spring Festival, and she, as the spokesperson for Greater China, is about to get busy again.

"By the way, what do you think of Warner's Edge of Tomorrow? I have to give them a reply when I go to the United States this time. After all, I promised them last time and I have been thinking about it for so long. It would be a bit unkind to delay it any further."

Alan Horn came to China twice before and met with Sun Yi specifically for "Edge of Tomorrow". He hoped that Sun Yi could be the director. At the same time, he no longer put forward various restrictions and promised that everything would be based on the director's suggestions.

"It doesn't matter to me. I'll listen to you. If you want to take the role, I'll act. If you don't want to take the role, I won't act. Or I can just not act at all. Anyway, I think you should take the role. It's a movie produced by one of the Big Six Hollywood studios. No one else has this treatment."

Liu Yifei thought for a moment and answered softly.

Sun Yi chuckled and said, "Silly boy, even if I want to shoot it, it's for you. I'm a director, so I'm just a behind-the-scenes person, so it doesn't matter. But you're different. As an actor, if you want to go international and increase your influence overseas, you still have to use Hollywood's channels."

"Then don't answer it."

"why?"

"I'm worried that you'll be too tired. You know that making movies in Hollywood is much more troublesome than making movies in China."

There is nothing wrong with what Liu Yifei said. The films shot by Sun Yi in North America, or the co-productions between China and the United States, are much more complicated to shoot than in China. They involve all kinds of things and are really very energy-consuming.

Hearing this, Sun Yi felt a little moved.

After all, she is my wife.

"Here's what I was thinking. Let's shoot this one this year, and then we can stop filming. Then we can prepare for the wedding. What do you think?"

When Liu Yifei heard Sun Yi talking about the wedding, a blush appeared on her fair face, making her look even more charming and beautiful. She said in a low voice, "It's up to you."

Oh, you're still shy.

"Sissi."

"what?"

"Come closer, I want to tell you something."

"Can't you hear that?"

Liu Yifei was a little confused. She was sitting behind Sun Yi, so how could she not hear anything?

"Come here, there's a little secret."

Liu Yifei didn't understand what was going on, but still leaned forward.

"The secret is... I'm not tired today."

"If you're not tired, then you're not tired. Oh!" "Come in."

"Clothes, clothes are wet! Big liar~"

(End of this chapter)