Return to 2002: Freestyle Superstar

Chapter 292 How to make money lying down? Send cakes to Brother Ma!

Although Chen Ran is a time traveler with complete memories, he actually knows that there are very few industries that he can get involved in.

But those industries that I can get involved in are very complicated, and the profit margins are not large.

In addition to rent collection and real estate speculation, the only other way to make money is to act as an agent for online games...

Chen Ran sat on a chair in the cafeteria, looking through the glass at the blue sky.

After thinking about it, it seems that the only option is online games.

Although this industry is also very complicated, Chen Ran has a God's perspective and knows which online games can become popular and how to quickly accumulate wealth.

In my previous college life, I played "World of Warcraft" for four years, failed several classes because of it, and almost didn't get my degree certificate. Should I seek some compensation from Blizzard?

"They are all agents anyway, so there is no difference between making money for Jiucheng and making money for me, right?" Chen Ran thought.

As soon as this idea came out, Chen Ran was very excited.

Making money from the American emperor, whether directly or indirectly, is what he likes to see and hopes to challenge, not to mention that it can still make money.

After he returned to the athletes' dormitory, he quietly made a plan for himself.

In fact, from Blizzard's perspective, it is inevitable that they will eventually fall out with Jiucheng and NetEase.

It's obviously a game developed by me, why do you agents make so much money?

In the words of Mr. Li from "Crazy Speed", aren't you just a stinky errand boy?

In other parts of the world, Blizzard is directly operating the company, and all the money earned goes into their own pockets. However, due to China's policies, they have to find partners and then spit out a large portion of the profits.

Chen Ran's plan is to ask a brokerage company to come forward and form a game agency company to first obtain the agency rights for "World of Warcraft". The contract is usually four to five years.

Of course, Blizzard may not have expected that this game would be so profitable in China, but it only received a small part of the profits, and most of the profits were made by a stinky errand boy.

Likewise, Chen Ran was able to know beforehand that after the contract expired, a falling out between the two parties was inevitable, and other powerful Chinese game companies would inevitably intervene, and there was a high probability that it would be NetEase according to the trajectory of the previous life.

Then he can start planning early.

Again, I don’t really want to start a business, nor do I really want to make the company bigger, I just want to sit back and make money.

For example, if the agency contract between him and Blizzard is signed for four years, then at the beginning of the third year of the contract, Chen Ran plans to directly bring Tencent and Xiao Ma into the game.

At that time, it should be at the peak of "World of Warcraft", which can be said to be at its peak.

The boss who ran away in his previous life told Chen Ran that the company must sell out at the highest point.

Around 2008, he planned to directly give up the controlling stake of the company and let Tencent run it on its own. Tony Ma would definitely be moved to tears, right?

It’s such a huge favor, would you mind me if you don’t give me some original shares of Tencent?

What's more, with his status as a world sports superstar, there is no reason why Xiao Ma should not want to cooperate with him.

It wouldn't be too much to directly give him a nominal Tencent executive position at that time, right?

Not much required, just vice president!

After this, how Tencent will operate "World of Warcraft", even if Xiao Ma uses his signature tricks of "Do you want to become stronger without recharging money?" and "Consumption in various malls", it has nothing to do with Chen Ran.

You guys voluntarily give money to Brother Ma, and I’m not forcing you to top up, right?

At that time, Chen Ran will keep some dividend rights, and then he will make money every year.

Even if the contract expires in the future, if NetEase wants to poach Tencent's corner, it will be far less easy than poaching Jiucheng's corner.

There is a high probability that after the contract expires, Tencent should be able to continue to represent "World of Warcraft" with its super strength.

Chen Ran can pay tribute to his idol Michael Jordan. Jordan takes dividends from AIR JORDAN every year, and he takes dividends from Tencent's operation of "World of Warcraft" every year until the end of time.

Among all the athletes in the world, they are the only two unique and transcendent beings.

Embrace Nike, then embrace Tencent, and then embrace ByteDance if there is a chance in the future.

I don’t start a business, but I want to cooperate with the strongest in the industry and then make money on my own.

The only thing in the world that allows Chen Ran to work hard to make money is playing tennis. Who makes tennis his favorite, so this is the only exception.

By the way, Chen Ran thought of Yao Ming, who approached him that morning about starting a company together.

I remember that Yao Ming will establish a charity organization called "Yao Foundation" in the future, which will also give Yao Ming great fame.

Therefore, Chen Ran plans to establish his own "Chen Fund" charity organization, and use a certain percentage of the dividends from "World of Warcraft" for charity every year, which can also greatly enhance his reputation.

Wherever there is a disaster in the future, you can donate money and materials from your own "Chen Fund".

When the time comes, Chen Ran can also imitate Jack Ma and pretend to be cool: I represented "World of Warcraft" not to make money, but to do charity and to help the people in the disaster-stricken areas.

……

After Chen Ran left the Sports Bureau's training base, he also quietly drafted two partners, IMG Agency and Nike.

There should be contacts at Blizzard at the IMG and Nike headquarters in the United States.

To take a step back, even if they don't know each other, they can still contact them through an intermediary.

In the American business circle, big companies basically look up but don't look down.

Of course, interest binding is the most reliable and strongest friendship boat. Therefore, if IMG and Nike are interested, they can also be allowed to invest in their own game agency companies.

However, the right to speak must be in Chen Ran's hands, and he will only tell all collaborators the first step of the plan.

A few years later, the idea of ​​directly packaging and selling the company to Tencent would never be disclosed to anyone.

At this moment, Dong Bing, president of Nike China, received a call from Li Liang, president of IMG China.

"Chen Ran wants to start a business?"

"This idea is quite normal, and it was completely within my expectation."

"Nowadays, whether it is entertainment stars or sports stars, it is quite common for them to want to start their own company after becoming famous."

"After all, the country is now encouraging everyone to start a business!"

"Chen Ran hopes to set up an online game company. After all, China's game market is developing rapidly and the prospects are very promising."

"Indeed, NetEase's Ding Lei is the richest man in China, and Shanda's Chen Tianqiao is also among the top three. We can see the huge potential of the game market."

"Chen Ran made an appointment for us to meet in the afternoon."

"it is good!"

Not long ago, after Chen Ran quietly finalized the plan, he contacted IMG agency and Nike respectively.

After all, these two companies not only have long-term and close cooperation with themselves, but also have excellent relationships in the United States, making them the most suitable to become their tools.

He is now the most outstanding partner and spokesperson of these two companies, and Chen Ran also promised to give these two companies a certain amount of shares, so he also received an enthusiastic response from them.

At two o'clock in the afternoon that day, Chen Ran met with Dong Bing and Li Liang in the conference room of Nike.

He also expressed his thoughts very enthusiastically and "sincerely": "At present, my plan is to act as an agent for games first and accumulate experience. When conditions are mature and I have the strength in the future, I will start to take the independent research and development route. Many Internet companies in the market That’s how we got here.”

Dong Bing and Li Liang also nodded in agreement.

If Chen Ran had said from the beginning, "I want to establish a company to engage in independent research and development" and "want to become the light of domestic production," they would definitely not believe it, thinking that young people are too ambitious and unrealistic.

Look at Shanda Chen Tianqiao. Two years ago, that kid's net worth was not as good as the two of them.

But with the last 30 US dollars of his savings, he made a desperate move to represent South Korea's "Legend", and now he has become one of the top three richest people in the country.

The boy who used to be inconspicuous now has to be looked up to by these two working emperors.

To put it another way, if the 30 US dollars was not used to represent the game, but was used to develop it on its own, there wouldn’t even be any splash.

So first start by acting as an agent for online games, and then slowly accumulate strength.

Although Chen Ran is young, he is still very mature in thinking about things. He is worthy of being a two-time Grand Slam winner.

"Then Chen Ran, which game do you plan to represent?"

"Korea or other countries?"

Dong Bing and Li Liang asked respectively.

After all, the most popular games in this era are all from South Korea. Many game manufacturers in China believe that as long as they represent a Korean game, they can just sit at home and count the money.

"As you know, I've always been a Blizzard fan!"

Chen Ran said very frankly: "I have been playing from "Warcraft" to "StarCraft" and "Diablo". I heard that Blizzard is developing their first online game "World of Warcraft" "."

"So I hope to get the agency rights of "World of Warcraft" in China."

If Agassi hears Chen Ran say this here, he will definitely complain: When this kid says whose fan he is, then the other party must be careful.

Fortunately Agassi is not here.

"World of Warcraft?" Dong Bing muttered, and then said, "I've heard of Blizzard in the United States, but when will this game be launched?"

"It is still under development, and it should be launched in the second half of next year. But I am a fan of Blizzard, and I believe in their strength, so I want to secure the agency rights for China first. I hope it can be launched in China around the spring of 2005."

"This requires your two companies' connections in the United States to mediate."

Chen Ran told about his plan and mentioned the company's equity division in the plan.

He personally holds 51%, Nike and IMG each hold 20%, and the remaining 9% can be given to outstanding employees and partners who have made outstanding contributions.

They still felt that Chen Ran's proposal was sincere.

The other party wants the right to speak, and investment accounts for the majority. It is normal to take 51%.

They would never have imagined that Chen Ran wanted the right to speak so that he could directly sell the company to Tencent a few years later, despite all opinions.

Of course, they, the small shareholders, can also take advantage of the opportunity to cash out. Anyway, I have not treated my brothers badly.

……

(End of this chapter)