It's reasonable for me, a stuntman, to live a crazy life, right?

Chapter 1015: The ruthlessness of the Ali Group! The sinister tactics of Tao Piao Piao!
“At nine o’clock in the morning, Feiyue Films released a movie release announcement:

The fantasy film "Zhu Xian", exclusively produced by the company and adapted from Xiao Ding's novel of the same name, is officially scheduled to be released on August 8.

Starring Hu Ge, Liu Shishi, Tang Yan, Mao Xiaotong and others, the film tells the story of an ordinary teenager named Zhang Xiaofan who joins the Qingyun Sect after the tragedy in Cao Miao Village, and obtains the magical weapon Soul-Snatching Rod by chance, thus getting involved in the struggle between good and evil.

"The action and war film "God of War", jointly produced by Media Asia Films and Bona Films, directed by Chen Jiashang, and starring Zhao Wenzhuo, Hong Jingbao, Wan Qian, Wu Yue and others, has officially announced that it will be released on May 5.

The film is adapted from the anti-Japanese hero Qi Jiguang's war deeds, telling the story of a great general Qi Jiguang and Yu Dayou joining forces to recruit more than 3,000 Yiwu miners to fight against the Japanese pirates.

"Wolf Warrior 2," an action/war film co-produced by Feiyue Films, Enlight Media, Wanda Films, Shanghai Film Group, Bayi Film Studio and other companies, and starring Wu Jing, Frank Grillo, Liu Yan, Yu Qian, Yu Nan and others, was officially announced today to be released on July 7."

"..."

Early in the morning on the 17th, with the release dates of several films being announced, the entire film industry became lively again.

However, while everyone is paying attention to the release date of the film, they are also paying attention to the box office performance of the films released during the Lunar New Year period.

Especially "The Great Wall", it's so miserable!
"Yesterday, the Sino-US co-production of the adventure fantasy blockbuster "The Great Wall", produced by Universal Pictures, Legendary Pictures, China Film Group, and LeTV, directed by Zhang Yimou, was officially withdrawn from theaters due to the exhaustion of its box office potential.

The film was released for 30 days, with a total box office of 11.67 billion yuan, and because the daily box office is less than 50 yuan, its key extension status has been interrupted..."

For La Peikang, his current condition is such that even drinking cold water will get stuck between his teeth.

Originally, "The Great Wall" could have barely maintained itself for a while and strived to achieve even higher box office results, but because of the interference of those Hollywood imported blockbusters, "The Great Wall" was directly killed!
The box office revenue of 11.67 billion is so ugly when compared with the investment scale of 1.5 million US dollars.

Now, apart from hoping that the film can get some box office in Hollywood, he has no other way to save the box office.

"Well! That's it, just take down the painting, and I can get less scolding..."

In the office, La Peikang let out a long sigh, and it seemed as if his heart was failing rather than dying.

But at this moment, the secretary suddenly knocked on the door and walked in.

"Boss La, Maoyan CEO Zheng Zhihao has sent a video conference invitation. It seems that there is a problem with the Maoyan app. CEO Zheng has requested all shareholders who previously invested in Maoyan to attend the meeting together."

"Oh?" La Peikang was slightly startled. "Isn't Maoyan the ticket purchasing platform? What went wrong? Has it been investigated?"

"It seems that someone reported that the platform was operating behind the scenes and deliberately gave low scores to certain movies, which is an unfair and unjust mechanism..."

Hearing this, Chairman Lada suddenly thought of the Maoyan rating of "The Great Wall".

That 6.5 rating was so eye-catching that every time he saw it, he felt as if he had been slapped in the face, and his face hurt so much!
"Let's go. Since President Zheng has sent a video conference invitation, let's go over and take a look."

Under the guidance of the secretary, La Peikang quickly arrived at the meeting room next door.

After a while, the video conference was connected.

When Maoyan was first established, in order to quickly gain market share, it invited many cinema chains to join in the investment.

In addition to Pan Asia Cinemas, which has the largest share, the rest include Wanda Cinemas, China Film Star Media, Shanghai United, Guangdong Dadi, China Film Southern Film Shinkansen, Poly Bona, Hengdian Film and Television Cinemas and many other large cinema chains, all of which have a certain share.

Everyone is a vested interest, so in response to Maoyan’s sudden invitation to a video conference, the heads of all major cinema chains were present.

Even those who are abroad have already gotten up and attended the meeting in their pajamas.

"Everyone, I'm sorry to trouble you all to attend this meeting despite your busy schedule."

Maoyan President Zheng Zhihao first greeted everyone, and then talked about the crisis the platform is currently facing.

"Since yesterday, a lot of posts and articles have suddenly appeared online, accusing Maoyan of being biased in its film rating mechanism, which has caused many 'high-quality films' to fail to get the expected box office..."

While speaking, Zheng Zhihao also played some news clips he had captured online.

Looking around, the article excerpts mainly analyze movies such as "The Great Wall", "The Ferryman", "Railroad Tigers", and "Billy Lynn's Long Halftime Walk".

“From a professional perspective, these films all have their own unique strengths and highlights. Even many professional film critics have given these films extremely high ratings and cited examples to illustrate the excellence of these films.

However, as a platform, it was biased when considering the two mechanisms of fan ratings and critic ratings, and ultimately gave these movies extremely low overall scores.

Influenced by the ratings, many viewers chose to blacklist these movies without any hesitation after seeing the low ratings, which is a very unfair way of treating the films.

Therefore, we can draw a conclusion! Maoyan’s various unreasonable mechanisms and settings have seriously affected the development of Chinese films. It is recommended that relevant departments investigate and deal with them..."

Seeing this, everyone participating in the meeting was a little confused.

Isn't this hat too crooked?

Since we are giving examples, how can we only give examples of those movies that are already full of huge controversy? Isn't this generalizing from a single example?

Although La Peikang, Yu Dong and Ren Zhonglun were indeed very dissatisfied with Maoyan's low ratings for the three movies "The Great Wall", "Billy Lynn's Long Halftime Walk" and "Railroad Tigers".

But in the final analysis, this is all because of the quality issues of the movie, which is why it received low ratings. What does this have to do with the platform mechanism?

“Please take a look at these reviews.”

As Zheng Zhihao spoke, he looked up some comments from netizens that he had specially intercepted.

"What a great movie! Maoyan's rating is too low. Someone must be manipulating it."

"I think The Great Wall is pretty good. Europeans and Chinese people fought against the Taotie together, showing the unity of the world. How great!"

"What's wrong with Railroad Tigers? I think Chen Long and Jaycee Chan acted very well. Are bad artists not worthy of entering the film and television industry? What era is this? Stop kidding, okay?"

“Billy Lynn’s Long Halftime Walk has led the global film industry in exploring a new path. It should be treated with respect, not abused or ridiculed!”

"We need fair and impartial ticket purchase ratings, no confusion! We need to make our own judgments, not be led by others."

"I feel that the Tao Piaopiao app is pretty good. All products produced by Alibaba are high-quality. I will use it to buy movie tickets online during the Spring Festival."

"I have been using Tao Piaopiao. It is linked to the Damai app. You can buy movie tickets, concerts, plays, etc. on it. It is much more convenient than Maoyan."

At the end, everyone participating in the video conference showed a bit of contempt and disdain on their faces.

Everyone actually has some disdain for Tao Piaopiao, a "rising star" produced by Alibaba, after all, they have done too many "disgusting and frivolous operations". Now, according to the information provided by Zheng Zhihao, if nothing unexpected happens, the online turmoil must have been caused by Tao Piaopiao.

"Hey? I'm just wondering. What do you think Tao Piaopiao is trying to achieve by doing this? These movies have already been controversial in terms of reputation, and coupled with poor box office performance, isn't it normal for the ratings to be low?"

Liu Xiaobin complained in confusion.

"It's very simple." Chen Fei, who was also participating in the meeting, explained: "We have to admit that everyone has their own aesthetics and preferences.

Perhaps in the eyes of most people, these movies have problems, but there are also many movie fans who like these movies, and some may even be their die-hard fans.

After seeing these articles and news releases online, some movie fans will naturally develop an aversion to Maoyan and choose to turn to Tao Piaopiao.

Perhaps there are not many people like this, but over time, the users who choose to use Maoyan will definitely be cannibalized by Taopiaopiao, because Taopiaopiao's method targeting Maoyan's rating mechanism can be used forever.

Today it’s The Great Wall and The Ferryman, tomorrow it could be Journey to the West: The Demons Strike Back and Kung Fu Yoga.”

Hearing this, everyone's eyes widened, their faces filled with disbelief!
"As expected of the Alibaba Group...what vicious tactics!" The person in charge of the Hengdian Film and Television Chain murmured, feeling quite enlightened by the Alibaba Group's tactics.

If they continue to do this, as Chen Fei said, the number of users will definitely decrease.

Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.

La Peikang subconsciously asked: "What should we do now?"

For a moment, everyone's eyes subconsciously fell on Chen Fei's video frame.

Maoyan was built by him, and since we all work for him, we naturally have to listen to what he means first.

At this moment, even though everyone is actually a competitor, because of their camps, they have formed a special alliance relationship, which is quite interesting.

"I have two tricks."

Fade Chen slowly raised two fingers.

“First, guide public opinion. Since Tao Piaopiao can guide public opinion, why can’t we guide netizens and public opinion to stand on our side?

Second: withdraw from the Tao Piao Piao platform and stop using it as an online ticket outlet; since they love to mess around so much, let them do it on their own. Don’t they like to integrate resources? If we don’t cooperate with them, let’s see how they can integrate. ”

As soon as these two proposals came out, it was obvious that the faces of many people in the video had changed.

Although Alibaba does not have its own cinema chain, it has an extensive layout in film production, distribution and derivative business.

They have participated in the production and distribution of many films, and cooperated with many film and television companies and production teams, promoting the output of high-quality content and further extending the value of the film industry chain.

Based on this, many theaters currently participating in the video conference actually have very close cooperation with Alibaba. After all, theaters and film production complement each other, and there are some unclear and intricate relationships.

But now, Chen Fei wants them to withdraw from Tao Piaopiao and no longer use it as an online ticket outlet, which is difficult for some people to do.

“I have proposed the solution. If you are willing to follow me and Maoyan, then after the meeting, we can start implementing the relevant plan.

Of course, I won’t force you if you don’t want to, but you will have to consider handing over some of your shares.

After all, Maoyan has now reached a stage of life and death. Since you are unwilling to live and die with Maoyan, I have no choice but to ask you to give up a part of your share to supply the other part of the "warriors" who choose to live and die with Maoyan. "

Hearing this, many people subconsciously widened their eyes, with expressions of deep astonishment on their faces.

Weren’t we discussing how to deal with online public opinion before? How come we have suddenly reached the stage of making a “life or death” choice?
Which step was missed?
Or is it auditory hallucination?
When everyone came to their senses again, they saw that Chen Fei had already quit the connection, and people including Huo Qigang, Liu Xiaobin, and Ren Zhonglun had also gone offline.

In an instant, heated discussions arose!
"What's going on? How did it get to the point of life and death?"

“Hasn’t Tao Piaopiao just started its operation? It shouldn’t have taken away many Maoyan users yet, right? Is it necessary to be so serious?”

"Quit Tao Piao Piao? Stop using it as an online ticket outlet? How... how is this possible? How many ticket-buying users will we lose?"

"Where's Director Chen? Why did he suddenly quit the call? What does he mean?"

"It's obvious that you can either choose Maoyan or Tao Piaopiao."

"Can't we choose both?"

"Sure! But the prerequisite for choosing both is that you have to hand over a large portion of the original shares of Maoyan that you hold, or even all of them!"

Because Chen Fei withdrew from the connection, Zheng Zhihao immediately became the target of everyone's "concentrated fire".

La Peikang asked very seriously and earnestly: "Mr. Zheng? Is the attack from Tao Piaopiao so strong? Has it begun to shake the foundation of Maoyan?"

Hearing this, Zheng Zhihao smiled bitterly and said, "Boss La, you may not have paid attention to Maoyan for a long time. We used to be the online ticket purchasing platform with the largest user share in China.

However, since Taobao Movies was officially launched at the end of 14, it has been eroding our market share.

If it is normal business competition, we are not afraid of it, but their methods are really dirty, including malicious price-cutting, malicious marketing, malicious publicity, and guiding public opinion... Maoyan has been greatly affected.

Mr. Chen has been helping Maoyan app to innovate its technology, but he couldn’t resist the various imitations and shameless plagiarisms from Tao Piao Piao. Almost every time we have a new business, they will follow closely behind...”

Hearing this, La Peikang felt inexplicably embarrassed.

I still remember that when Han Sanping handed over the business to him a few years ago, he repeatedly urged him to support and pay attention to the online ticketing platform.

But once he came to power, he simply threw this matter behind him and ignored it completely.

You should know that China Film is the second largest shareholder of Maoyan App after Pan Asia Cinemas, occupying a huge share and can get a lot of money from it every year.

But he seemed to have never paid attention to the development of Maoyan.

If he had not participated in this meeting today, he would probably have noticed the situation here only after the users of Maoyan app were completely eaten up by Taopiaopiao and it collapsed completely.

Looking around, most of the partners of other theater chains are like this.

The word "irresponsible" is fully demonstrated in them!
~

(ps: Second update, please vote for me!!!)
(End of this chapter)