It's reasonable for me, a stuntman, to live a crazy life, right?

Chapter 708: If I say it’s okay, it’s okay. The ratings and broadcast volume of “The Journey of Flower” are No.1 in the same period!

"Perhaps another movie with a box office of over 20 billion yuan will be born."

At the end of June, everyone in the film market had their eyes on "Transformers 6". There was constant discussion and people were full of emotion in their words.

On the first day of its release, the box office exceeded 200 million.

Looking back, this was the box office record set by "Taking Tiger Mountain by Strategy".

At that time, "Taking Tiger Mountain by Strategy", directed by Chen Fei and starring Han Sanping, Jiang Wen, Fan Bingbing, Liu Yifei and others, eventually created a box office record of 22.35 billion yuan.

Now looking at "Transformers 4" again, it is obvious that it is following the old path of the former.

"I'm afraid that domestic films will be in trouble again during this summer vacation."

Chen Fei made the analysis very confidently, because no matter "The Breakup Master" or the subsequent films such as "Tiny Times 3" and "See You Tomorrow", they could not be the rivals of this Hollywood imported science fiction blockbuster.

As for "Big Fish and Begonia", it goes through the channel of animated film, so the influence may be slightly smaller.

With the start of the summer vacation, many TV series and movies that will be released in July have officially begun their vigorous promotional campaigns.

On this side, fans of Guo Jingming and Han Han are excitedly discussing the issue, while on the other side, fans of Yang Mi and Zhao Liying have also started competing with each other.

Anyone with a discerning eye can see that "The Journey of Flower" and "Gu Jian Qi Tan" are about to officially start a confrontation.

As the heroines of the two TV series, even if Yang Mi and Zhao Liying are not willing to do something that may result in a lose-lose situation for both sides, they cannot control the behavior of their fans.

Driven by some people with ulterior motives, the two sides have already started arguing on Weibo.

Both companies are now waiting for the day when the works starring their idols will be released online, and are ready to compare the subsequent ratings and playback volumes to see who is better!
Although the popularity of the competition was not as exaggerated as that between Yang Mi and Liu Shishi, it also made the headlines several times and attracted a lot of attention.

However, overall, "The Journey of Flower" is more popular.

Although Zhao Liying is actually just a newcomer, Hu Ge and Huo Jianhua are "old hands" who can't be any older, and the two of them are already at the ceiling in the category of fairy tale dramas.

With the support of these two people, the group of people from "Gu Jian Qi Tan" are no match for them.

Although Li Yifeng has some popularity, compared with the two first-line male stars, he has no competitiveness at all.

At the same time, Mango also got involved!
In order to make money, they pulled out Hua Chenyu, Ou Hao, Bai Jugang, Ning Huanyu, Yu Tian, ​​Zhang Yangyang and others from the 2013 Happy Boys and filmed a youth-themed movie "I Am Me".

I have to say that Mango is really "professional" in this regard.

This movie tells the story of a group of teenagers with different personalities but the same dream of music who participated in the "Happy Boy" audition and experienced a transformation of youth in just 150 days.

When he saw the news, Fade Chen was still confused.

Isn't this just a movie about the process of a few people participating in a competition? Now you can make money so openly like this?
There are a lot of doubts in the industry, but Mango TV doesn't care.

After reaping the benefits of "Where Are We Going, Dad?", they have become more and more unbridled.

This movie is what Ali said, a pure fan movie, and its target audience is exactly those boys and girls who like this year's Happy Boys.

What’s even more speechless is that in order to reap the students’ money, Mango TV even invited the most popular trio of the year, TF boys, to sing a theme song for the film.

I have to say, this trick is really clever.

The older sister fans, auntie fans and mother fans of these three little boys have already started calling on their friends to go to the movies together.

Chen Fei originally just wanted to eat melon in his spare time, but he didn't expect that while eating, the melon would fall on his head.

The main reason is a piece of news announced by Happy Twist:
"The company's first film, "Charlotte's Troubles," has completed all post-production work and has successfully passed the review of the Film Bureau. It is expected to be released during the Spring Festival."

Once this news was exposed, it immediately attracted the attention of many people working in the film and television industry.

Previously, when Chen Fei invested in this movie adapted from a stage play, many people in the industry wondered if he was crazy, otherwise why would he make such a confused move.

I never thought that the movie has been completed and is ready to be released during the Spring Festival. How confident are they?

You know, all the movies that decide to be released during the Lunar New Year and Spring Festival periods, without exception, are very confident in the quality of their films and believe that they will definitely get high box office.

But where does he get the confidence for "Charlotte's Troubles"?
"What the hell? A comedy that just pops up out of nowhere wants to be released during the Spring Festival. Are you that brave?"

"'Charlotte's Troubles'? Did you buy the copyright of 'Charlotte' and make a new one?"

"Happy Twist co-produced by Feiyue Films? Haha, what good movie can a company that mainly produces stage plays make? In my opinion, Chen Fei has lost his mind and started betting everywhere."

"He started out as a comedian, and he probably saw this stage play as hilarious, so he invested in it."

"It's ridiculous that a small company dares to shout out the slogan of conquering the Spring Festival period."

As early as a few months ago when Chen Fei invested in this movie, the industry was not optimistic about his operation, and some even speculated whether he was fooled.

And now, many people in the circle have confirmed this idea.

They have already defined "Charlotte's Troubles" as a "cheesy comedy", and the unknown production team and cast undoubtedly confirm this.

As an investor, Chen Fei was subjected to many doubts.

Many fans even went to his Weibo and asked him if he had been deceived or fooled by these skit actors.
Looking at these comments from netizens and the pessimistic voices of many people in the circle, Chen Fei just wanted to laugh.

He actually likes to play the pig and eat the tiger, but he can't play the pig in the entertainment industry. He has to show his energy and means.

But the "slap in the face" operation can be used.

"You're not optimistic, huh? Then I'll show you what a dark horse is!"

Chen Fei called Happy Twist again and said, "Next time when you promote the film, just announce the release date directly, and don't make these ambiguous promotions.

We want to tell the outside world that we are determined to hit the Spring Festival schedule, and this will never change."

On the other end of the phone, almost all the core team members of Happy Twist were present.

Listening to Chen Fei's words, Yan Fei, Peng Damu, Zhang Chen and others grinned.

"Director Chen, are we really going to schedule it for the Spring Festival? I heard there are so many blockbusters this year, and the competition is very fierce!"

Happy Twist had conducted research long before.

As far as they know, there are at least six or seven movies that are scheduled to be released during the Spring Festival, and they are all big-budget, big-cast movies.

But "Charlotte's Troubles" had a total investment of only about 3000 million, and it is just a small-scale comedy.

Isn't it courting death to use it to compete with blockbusters?

"What? No confidence?"

"To be honest, there really isn't any. The competition during the Spring Festival is just too fierce."

"Then let's change it."

Chen Fei's words made Yan Fei, Peng Damu, Zhang Chen and others secretly breathe a sigh of relief.

But his next words made everyone's hearts almost jump out of their throats!
"If you don't have confidence, just go for the Lunar New Year holiday. The competition doesn't seem to be that fierce this year. Apart from Ghost Blows Out the Light 2 and Pacific Rim 2, there don't seem to be any other blockbusters."

Yan Fei, Peng Damo, Zhang Chen: "..."

This is not a big movie?
You know, "Ghost Blows Out the Light 1" and "Pacific Rim 1" are both leaders in the field of box office of over one billion, and the former even won the Oscar for Best Foreign Language Film.

How could their little comedy win against such an opponent?

"Forget it, let's just go to the Spring Festival."

Several people were about to cry. There were simply too many questioning voices online and they couldn't withstand the pressure!

"Don't worry. It's not like I haven't seen the film before. If I say it's good, then it must be good. Don't you believe in my judgment? Or do you think those laymen are more professional than me?" As soon as these words came out, everyone on the other end of the phone was stunned.

After a moment of trance, they suddenly came to their senses.

Yes! Among all the professionals in the industry, who has more experience in comedy than Chen Fei?

Crazy series, Heart Flower Road, Embarrassing series... these are all Chen Fei's achievements, and no one has surpassed them until now!
It is no exaggeration to say that what he said is the Bible in the comedy circle!
"Director Chen, we understand. We believe in you. 'Charlotte's Troubles' will definitely work. It has to work no matter how hard it tries. It has to work even if it works!"

"Haha." Chen Fei smiled and reminded, "'Running Man' is about to start recording. You can ask Shen Teng to mention the show he starred in more during the recording. This is also a good publicity channel.

Since this is a comedy, we should promote it in a comedic way, with variety shows, interviews, and programs. We should also release some funny promotional clips one after another to attract attention..."

In the next half hour, Fade Chen used his experience to teach the three people on the opposite side a lesson, which made them confused.

After hanging up the phone, the three of them looked at each other and could see the surprise in each other's eyes.

"So... propaganda can be played this way?"

In fact, when it comes to the person who is most dedicated to publicity at the moment, it must be Deng Chao.

In order to make the box office of "The Breakup Master" higher, he really gave it his all!

At a promotional event in the capital, he wore a tight leather jacket, black stockings, high heels, and had heavy makeup on his face. He danced on a pole in a seductive manner, which stunned the fans at the scene!
When the relevant video was exposed and posted online, as expected, it immediately sparked heated discussions across the Internet!

After watching the video, Chen Fei suddenly had a concrete concept of the term "natural comedian" in his mind.

It can be seen from the video that Deng Chao has no dissatisfaction with this kind of dance, and his face is full of enjoyment.

"This is someone who was born for Running Man!"

Chen Fei commented with great emotion.

With his hard work in promoting the film, as expected, the box office of "The Breakup Master" saw a surge in its first three days over the weekend.

On the morning of the 30th, the box office of "The Breakup Master" in the first three days of the weekend officially reached 1.53 million, successfully recovering all costs.

Although Deng Chao, the fledgling director, has received a lot of criticism, he is undoubtedly very qualified in terms of box office performance.

From then on, no matter how much he earned, it would be pure profit. Therefore, Deng Chao officially returned to the team and followed the "Running Man" program crew to Hangzhou to prepare to start recording the first episode.

Chen Fei had talked with the "Running Man" production team before. There was no need to keep this kind of outdoor reality show too secretive. The relevant media, fans, etc. could watch the recording from a distance.

As long as they don't disrupt the recording process, they can be allowed to watch and film.

This is actually a disguised form of publicity. The elusive feeling can arouse the audience's curiosity and attract greater attention.

As for the imported film "Transformers 4" which was released at the same time as "The Breakup Guru", so far, no film and television company in the industry has regarded it as an opponent or target.

The box office on the first day exceeded 2 million, and the box office in the first three days of the weekend was 6.57 million.

How can this be compared?
How else can this be compared?
Who can compare to him?

At the same time, as the summer vacation officially kicked off, many movies released in May also came to an end one after another.

Chen Fei paid special attention to the box office performance of "Big Hero 6".

The domestic box office reached 6.36 million yuan, which is considered to have initially achieved the expected target.

The film industry has calmed down for the time being. No need to guess, we know that Hollywood blockbusters will take the lead next.

After checking the subsequent screening schedules, many people have already set their sights on several movies such as "Tiny Times 3", "Big Fish and Begonia", and "See You Tomorrow".

Everyone is looking forward to how big a stir these three movies will create.

However, in the television industry, the dispute has begun again!

"Day and Night" finished its first round of broadcast on Youku, and the number of views directly reached 20 billion, successfully defeating the two online dramas "Criminal Mind" and "The Darker Side".

Moreover, Netflix has already started cooperating in overseas promotion and preheating.

In view of the high reputation and high ratings of this movie, major domestic TV stations are pursuing it very closely, and the offers are higher than each other.

Moreover, those participating in the bidding are all satellite TV stations, and those second-tier ones have no chance at all.

At the same time, while paying attention to "Day and Night Chase", many people are also focusing on "The Journey of Flower" which is about to premiere.

Many TV drama production companies in the industry have seen Feiyue Film and Television’s ambition!
Because it was not until the TV series began to be promoted that everyone discovered that the copyright of the TV series, movies, stage plays and exclusive agency rights of games of "The Journey of Flower" were all purchased by Feiyue Films, making it a complete IP system.

The production and marketing of TV series and mobile games are the result of joint collaboration among copyright holders, platform holders, and game developers. In production, the two parties coordinate timeliness and content, and in marketing, they cooperate with each other, help each other, and maintain a highly consistent pace.

It is no exaggeration to say that Feiyue Film and Television has invested marketing resources in this TV series that are unimaginable to the outside world!

This also made "Gu Jian Qi Tan" inexplicably panicked.

In a trance, they suddenly realized that their own TV series did not seem to be as strong as those of their rival companies in terms of cast and publicity investment.

Under such circumstances, they actually scheduled the release date of "Gu Jian Qi Tan" to be after "The Journey of Flower", which was undoubtedly a very wrong decision.

But now the matter is done, there is no point in saying more.

All they can do now is pray that after it goes online, "The Journey of Flower" will be criticized by netizens because of details such as the graphics, plot, and special effects, so that the number of views will be cut in half, highlighting the awesomeness of "Gu Jian Qi Tan".

But will this situation happen?
At 7.30: p.m., with strong promotion on Weibo dominating the hot searches, the first and second episodes of the first unit of "The Journey of Flower" "Three Lives of Love" were officially launched.

In an instant, countless drama fans flocked to the Youku platform.

Seeing that the server was handling the huge amount of online traffic very smoothly, Gu Yongqiang secretly breathed a sigh of relief and reminded the relevant person in charge again:

“Once the load is generated, the backup server is started immediately to ensure that the audience will not experience any freezes or flashbacks during the viewing process.

This is not only a test for Youku, but also an opportunity. We must withstand the pressure!"

After some mobilization, Gu Yongqiang quickly left the scene and went to the next meeting room.

The first episode of "Running Man" has already started recording, so the next step is to start preparations for "Extreme Challenge".

In his opinion, the potential of the latter is no less than that of the former.

If Youku can do these two outdoor reality shows well, it will definitely dominate the entire online video playback platform!
IQiyi, Penguin, Mango, all have to stand aside.

He heard that Alibaba seemed to be planning to set up its own video website, but the thought of it made him laugh. It was just a latecomer, how could it compare with Youku?
……

In a blink of an eye, July has officially arrived.

Huanrui began to make its final effort. The so-called large-scale ancient costume fantasy drama "Gu Jian Qi Tan" directly suppressed "The Journey of Flower" and jumped to become the number one on the hot search list.

Since there were only two days left before the official launch, Huanrui released a lot of promotional footage and various press releases were flying around, causing the popularity and discussion to continue to soar.

As the female lead, Yang Mi played a role in the promotion far exceeding that of others.

However, because Huanrui used the slogan "Yang Mi's another fairy tale masterpiece after "The Legend of Sword and Fairy 3", it caused dissatisfaction among Tangren.

Cai Yinong started to stir up trouble again and spread a lot of negative information about Yang Mi.

However, no matter how the two families compete with each other, they cannot reach the craze of "The Journey of Flower"!

When Youku announced the playback data of "The Journey of Flower" 8 hours after it was released, the entire TV industry was shocked.

"The TV series "The Journey of Flower" was online for 8 hours, and the first episode was viewed 1.1 million times, and the second episode was viewed 8963 million times, ranking No. 1 among all online dramas and TV series being broadcast in the same period!"

……

(ps: First update, please vote for me!!!)
(End of this chapter)