It's reasonable for me, a stuntman, to live a crazy life, right?
Chapter 710 We all owe Zhou Xingchi a movie ticket. Ma Yun's era? Or Ma Yun of the era?
Chapter 710 We all owe Zhou Xingchi a movie ticket. Ma Yun's Era? Or Ma Yun of the Era?
Although Zhou Xingchi is a person in the film industry, he is still very concerned about the recent hot searches and hot events in the television industry.
"The Journey of Flower" was released on Youku for only two days, but the highest number of views of the first four episodes has exceeded 4 million, and the average number of views has remained at 2 million.
In the face of such achievements, Zhao Liying, as the female lead, undoubtedly enjoyed the greatest "privilege".
Her Weibo followers have increased by millions, and her popularity and topicality have remained high, making her seem like she is on her way to becoming one of the top young actresses in mainland China.
If she can join the "The Mermaid" project, with her current popularity, it will definitely add to the box office performance of the movie after it is released.
However, Zhou Xingchi has always had a rule, that is - he has the final say in his crew.
Therefore, facing Chen Fei's recommendation, he thought for a moment and replied: "Director Chen, you have worked with me before, so you should know that I have the final say in my crew, and outsiders are not allowed to interfere."
These words stunned La Beikang and Wang Changtian.
Wow, so direct?
Are you really not going to give investors any face at all?
However, Chen Fei did not mind it: "Of course, I am also a director, and I always believe that I have the final say over my crew."
Zhou Xingchi breathed a sigh of relief: "Thank you Director Chen for your understanding."
But the next second, he added: "In fact, in my original idea, in order to ensure the publicity effect of this movie, I planned to hold a 2 to 3 month audition to select the heroine."
Hearing this, everyone in the conference room's eyes lit up.
As we all know, among the topics that people talk about in the circle, "Star Girls", "Mou Girls" and "Dragon Girls" are the focus of attention of the entire network.
Especially for newcomers, once they can hang the title of "Star Girl", as long as they do not violate the principles, there will be absolutely no problem in staying in the second line in the future.
This also means that every audition for the leading actress will arouse huge discussion and attention from the outside world.
The same is true this time. If Zhou Xingchi can hold a national audition for "The Mermaid", the publicity effect will definitely shock the entire Internet!
"That's a good idea."
Wang Changtian quickly agreed. He was a veteran in the media industry, so he naturally understood how powerful the publicity effect of the "Star Girl" auditions was.
La Peikang also nodded and said: "China Film Group supports this audition method."
"It's really good."
From an investor's perspective, Chen Fei was indeed very satisfied with this publicity plan.
Although he failed to secure an internal appointment for Zhao Liying, he didn't mind it too much. At worst he could find another project for her later. The things he had the most were good scripts and good projects.
However, just when Chen Fei thought that the matter was over, Zhou Xingchi suddenly opened his briefcase, took out a document and handed it to him.
"This is a character profile I wrote about the heroine of The Mermaid. Director Chen can pass it along with the script to Zhao Liying. She is also welcome to participate in the audition."
"uh-huh?"
Fade Chen raised his eyebrows, quite surprised.
There have been rumors in the industry that Zhou Xingchi has very low emotional intelligence, but now it seems that the real situation is not as the rumors say.
But on second thought, it seems reasonable.
How could a person with extremely poor emotional intelligence reach such a high level?
Talent alone is not enough to help him reach his current level.
"Then I would like to thank Director Zhou on behalf of Zhao Liying."
Chen Fei said this, but he was secretly thinking in his heart that he would have to give Zhao Liying more instructions when the time comes.
After all, Zhou Xingchi and his former star girls had never had a pleasant relationship. It was common for them to go to court and openly criticize each other.
There is an old saying that goes, courtesy comes naturally.
In response to Zhou Xingchi's show of goodwill, Chen Fei prepared to give him a gift that was not particularly expensive but had extraordinary meaning.
"In fact, I also have an idea in terms of publicity and marketing."
Hearing this, the other three people in the conference room all turned to look at him.
Zhou Xingchi was even more curious and asked, "Director Chen, please tell us, if it is feasible, we can definitely use it."
As the director of the most popular commercial films worldwide, Chen Fei's various publicity strategies have always been the focus of study for many directors and publicity teams.
The best recent example is "The Journey of Flower".
Copyright development + publicity and marketing, this set of operations simply stunned a number of film and television companies and distribution companies in the industry!
Under the gaze of the three people, Fade Chen had a confident smile on his face and said calmly, "As everyone knows, Director Zhou's movies have a lot of audience in the mainland.
But what is depressing is that before "Kung Fu" was released, most people watched pirated copies or on-demand videos on some online platforms, and there was no channel to watch the authentic version.
Because of this, many people actually have a feeling of regret in their hearts, always wanting to support their idols in some way, and this is also the reason why every one of Director Zhou’s movies can be a big hit.”
Wang Changtian echoed: "Indeed, many people born in the 80s and 90s, and even in the 70s, are fans of director Zhou Xingchi."
“So, you’re going to use this emotion for marketing?”
"That's right." Fade Chen nodded slightly and said word by word: "In fact, many of us still owe Zhou Xingchi a movie ticket."
As soon as he finished speaking, Zhou Xingchi’s eyes widened suddenly!
Wang Changtian, a veteran media person, was stunned for a second before he slammed the table and shouted, "What the hell? Is this even possible?"
La Peikang's reaction was a little slow, but after a moment, his eyes began to glow green.
"Your idea is so cruel!"
As we all know, once emotions are aroused, the energy they unleash is enormous!
Just imagine how crazy those fans and moviegoers would be when the phrase “We all owe Zhou Xingchi a movie ticket” appeared on the Internet?
It is no exaggeration to say that this sentence alone is worth at least 5 million in box office revenue!
However, at this time, Chen Fei added: "But this marketing has a premise, that is, he may overdraw the audience's favor that Director Zhou has accumulated over the years, and this method can only be used once, and it will be ineffective if used again in the future."
The conference room fell into silence again, and everyone's eyes fell on the person involved, waiting for him to make a decision.
If it was Huayi, after coming up with this idea, they probably wouldn't have notified Zhou Xingchi and would have used it directly.
But Chen Fei could not do such a thing. What he valued was the future and the future, not just the immediate interests like the two brothers of the Wang family, who only cared about making a fortune and running away.
Zhou Xingchi didn't think about it for too long. After a moment, he said, "Okay, let's do it."
As a businessman, director, producer, and screenwriter, and since the film he made is a commercial one, Zhou Xingchi’s first consideration is naturally the box office results.
As for what happens in the future, we’ll talk about it later.
He knew in his heart that this marketing method would indeed consume his accumulated audience favor, but hadn't he accumulated it for so many years just for today?
Hearing Zhou Xingchi's affirmative answer, smiles appeared on the faces of the other three people.
Audition for Star Girl + owe Zhou Xingchi a movie ticket, these two sets of moves are extremely powerful when used together!
Breaking 5 million is the basis, breaking 10 billion is normal!
However, this kind of publicity method is only suitable for Stephen Chow. After all, among the "Two Weeks to Success" in Hong Kong, his fan base and stickiness are much higher than the other two.
After discussing some details, the four of them reached a complete cooperation plan.
While sorting out the project book, Zhou Xingchi said, "I will finalize the contract as soon as possible, and notify everyone to come and sign it. Let's get these preliminary preparations done as soon as possible so that I can start the follow-up work."
It can be clearly seen that he was indeed frightened by Huayi, otherwise he would not be so anxious.
"I may not be able to be there in person, but I will arrange for someone from the company to come over, and the money will be credited to your account as soon as the contract is signed."
Fade Chen also stood up and packed up the documents in front of him: "It's getting late, I'll leave first. I have to rush to the Magic City overnight."
Wang Changtian was confused: "So urgent? Don't you want to go out for a drink?"
"Next time." Chen Fei smiled bitterly, "The crew will lose at least a million dollars if they are delayed for one day. We really don't have time." "Okay, then we'll meet again when we have a chance."
……
Chen Fei rushed to the airport and finally breathed a sigh of relief after getting on the plane.
If he missed it, he would have to take a bus to Shanghai overnight.
It was still early and Fade Chen was not too sleepy. He changed into more comfortable clothes, lay on the sofa, and started to read the news.
Although July 7nd is a very ordinary day, it is not so ordinary for the entire film and television industry and the entertainment industry.
Because a lot of things happened today that are worth mentioning.
First, the love movie "There Is a Place Only We Know" directed and acted by the famous female director Xu Jinglei in the industry, with Alibaba participating in the investment, and starring Wu Yifan, Wang Likun and others, started shooting in the capital.
The big guys really dote on this "princess" of the Beijing circle.
Wang Shuo personally served as the screenwriter and producer, and many big names posted on Weibo to show their support. They were quite praiseworthy of his favorite Wu Yifan, and believed that he was a well-deserved "one of their own".
Alibaba Pictures, one of the investors, has also become a target of discussion in the industry.
Although everyone had expected this, they never thought that Alibaba Pictures would be linked up with the Beijing circle as soon as it entered the market, and it was obvious that they were prepared to work together in the future.
As an Internet company, Alibaba's expertise in marketing is unmatched by those in the traditional film and television industry.
As soon as the film started shooting, Alibaba's entire ecosystem was put into operation, quickly spreading the relevant news across the entire Internet and attracting a lot of attention.
"Tsk, tsk? It's rare to enter the theater with a movie that looks like a bad movie at first glance."
Chen Fei joked cheerfully, ready to watch the fun.
However, what made him feel regretful was that a large number of film and television companies and celebrities in the circle did not see the true nature of these Internet companies and actually approached them with smug faces.
The methods used by capital are ruthless, and their true nature is to exploit people's bones and suck their marrow!
Alibaba is one of the most typical representatives. After several outbreaks, it stepped onto the forefront of the times and successfully became a new capital upstart.
But beneath the guise of the Internet, it reveals a temperament of arrogance and ignorance like a nouveau riche, which sneers at all professional skills and is willing to drain the pond to fish for profit.
In their eyes, everything seems to be born for big data. They only care about traffic and profit and ignore everything else.
If this goes on for a long time, they will even tear up the roots!
Ma Yun has always claimed that he has ushered in his own "Ma Yun era", but little does he know that there is only the Ma Yun of the era on this land, but there is no Ma Yun era at all.
But he can't see it clearly now, and even the entire Alibaba system can't see it clearly.
Being high-profile is the style of Internet companies.
It was just announced in the morning that the film "There's a Place Only We Know" had officially started shooting, and in the afternoon, Alibaba made another big news.
Media coverage is now flooding all major entertainment news sites across the web:
"It is reported that Alibaba has reached a cooperation with the famous Hong Kong director Wong Kar-wai, and will bring the novel "Passing By Your World" to the big screen in the future."
"Director Wong Kar-wai confirmed this fact in an interview."
"According to Wong Kar-wai, he is currently discussing with Alibaba that the first film they will collaborate on will be an excerpt from the novel Passing By Your World, and it is not ruled out that the author of the novel will direct the film himself."
"After Guo Jingming and Han Han, the third writer who switched from being a novelist to becoming a director is about to be born."
“Ali Pictures will unswervingly maintain the strategic policy of popular IP + fan movies + celebrity directors and forge ahead!”
……
On July 7, in addition to Alibaba's high-profile moves, Hairun, whose main business is TV dramas, also made a big move.
After nearly two months of restructuring, Hairun officially went public through a backdoor listing!
Shenke Co., Ltd., the company being "shelled", issued an announcement stating: "The company intends to dispose of all assets and liabilities except the balance of raised funds, and intends to acquire 100% equity of Hairun Films by issuing shares.
After the transaction is completed, Shenke will hold 100% of Hairun Films' equity, and its main business will be transformed from the production and sales of sliding bearings to the production and distribution of TV series, while Liu Yanming will become the company's controlling shareholder and actual controller. "
The backdoor listing of Hairun Pictures is valued at 25.22 billion yuan, with an appreciation rate of 336.08%.
At this point, the film and television industry has one more listed company!
However, the number 25.22 billion made Chen Fei laugh.
After working so hard for so long, even going so far as to go public through a backdoor listing, the estimated market value is only this low, which clearly proves that this company has extremely low potential.
Not to mention other things, compared with the leading company Huayi, Hairun’s market value is not even one-tenth of the former’s valuation, which is really miserable.
However, Deng Chao and Sun Li finally followed in Huang Xiaoming's footsteps and embarked on the road of capital.
In recent years, the number of listed film and television companies in the industry has been increasing, and their valuations vary greatly, ranging from high to low.
As for the most promising company in the industry, Huayi is currently the only one that dominates the market.
Of course, this analysis was made under the premise that Feiyue Film and Television has not yet gone public.
If Chen Fei is willing to list Feiyue Film and Television, it is no exaggeration to say that its market value will definitely surpass Huayi so much that it will not even be able to see its taillights.
However, he was too rich, and Feiyue Film and Television had never been short of funds.
It is also because of this that Chen Fei never thought of taking the company public.
He didn't dare to gamble whether the company would still belong to him after going public, and whether he could still hold the control firmly in his hands.
Therefore, even though many people urged him, advised him, or even ridiculed him for eating alone, he ignored them all and continued to do as he pleased.
There were some second-generation officials who wanted to forcefully acquire shares, but as soon as they took action, they were frightened and their faces changed drastically after only revealing the tip of the iceberg!
As the current face of China's external propaganda, the power that Chen Fei controls on the surface is already very impressive, and the power he controls behind the scenes is even more amazing!
Who dares to come up and try?
Just a hit will cause you to lose a layer of skin even if you don’t die!
……
Apart from the events caused by Alibaba and Hairun, the most popular event today was naturally the premiere of "Gu Jian Qi Tan".
In fact, Youku has also bought the online broadcasting rights of "Gu Jian Qi Tan", but unfortunately, it is not an exclusive broadcast.
Mango TV is known for its overbearing attitude. They directly informed Huanrui that since the show would be premiered on Mango TV, then Mango TV must also have the right to broadcast it online, and the price must be lower than other platforms.
If it were any other satellite TV station, they would not have the qualifications to say this, but after all it is Mango TV.
As the No.2 after CCTV, with a large number of Korean stars and entertainment programs, the number of young fans that belong to them is terrifying!
This also makes Mango TV's market influence extremely huge in the field of television stations, which is also their capital for arrogance.
Chen Fei was bored, so he simply went to Douban and checked out the approximate ratings and reviews of this fantasy drama starring Yang Mi and Li Yifeng.
Although only two episodes have been released, judging from the production effects of the first two episodes, we can actually roughly infer the subsequent results.
Currently, the Douban comprehensive score of "Gu Jian Qi Tan" is 8.2, which is one point less than "The Journey of Flower". After all, the latter has stabilized at 9.2 points.
However, in terms of netizens' reviews, the drama showed a polarized state.
"Not bad, the storyline and character performance fully reproduce the game details. As a fan of the original novel, I really love it!"
"Li Yifeng is the most suitable actor to play Baili Tu Su in "Gu Jian Qi Tan". Whether it is his expression, movements or eyes, Li Yifeng plays Baili Tu Su just right! No one can surpass him!"
"It's a great costume drama, especially when Yang Mi calls herself Su Su, she's so cute!"
"I'm speechless about this special effect. Huanrui, can you guys be more serious? It makes me feel like I'm watching a TV series from more than a decade ago."
"Is that a stand-in? I can see the stand-in's face! What the hell are you doing?"
"The plot is really good, and it suits the tastes of fans of the original novel. However, the graphics are too rough. Compared with Feiyue Films' The Journey of Flower, it is simply crushed!"
"I love Fengfeng! I want to hug Fengfeng! I want to give birth to a baby for him! Ahhhhh!"
……
(ps: First update, please vote for me!!!)
(End of this chapter)
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