China Entertainment’s Born Protagonist

Chapter 356 Using public opinion to carry out activities

The next morning, Zhang Nanyi woke up from the middle of the two beauties. He was in a good mood, whistled and energetic, took a shower and changed into fresh clothes.

Then he drove himself to Ziyu Villa.

The villas here have never been occupied and require regular maintenance.

According to the agreement, today is the time for Zhang Nanyi and Sister Xiaoli to go to the villa to maintain the villa.

When Zhang Nanyi arrived at the villa, Liu Xiaoli was already inside. She was wearing yoga clothes, which outlined her exquisite figure.

Doing a folded exercise pose.

After seeing Zhang Nanyi, Liu Xiaoli stopped exercising. She stood up and said: "Someone exposed the news on the Internet that Kung Fu Panda investors have withdrawn their capital. Many people said that the Kung Fu Panda project cannot continue and will be stopped.

How about we clarify this. "

Zhang Nanyi shook his head and said: "Today we will only repair the villa and ignore other things. You too, will not talk about work today."

Liu Xiaoli lowered her head affectionately...

Zhang Nanyi spent a day in retreat at Ziyu Villa, cleaning up the desolation of the villa.

The next morning, that is, the morning of the 28th, I signed the investment agreement for Daju.com with Xiong Xiaoge and others. Only then did I have time to read the news that has been fermenting on the Internet in the past two days.

A lot of media reporters were invited to the celebration banquet the night before yesterday. Maybe some reporters overheard the conversation between Wu Weidong and Zhang Nanyi, but they didn’t hear clearly. Maybe they heard clearly and deliberately confused the audience. Anyway, the news started from the Tianya Forum. of.

"Investors withdraw their funds, and the Kung Fu Panda project may be aborted."

This thief who broke the news only mentioned that Wu Weidong of Ciwen Film and Television was one of the investors of Kung Fu Panda, but did not say how much Wu Weidong's investment amount was.

It is as if Wu Weidong is the main investor in Kung Fu Panda, creating a feeling that Kung Fu Panda investors withdrew their capital and the project ran out of money.

The replies below are also very uniform, criticizing and ridiculing Kung Fu Panda and Zhang Nanyi.

"I knew that Kung Fu Panda was a scam. Zhang Nanyi started this project because he was just drunk. The construction of the Three Foxes Animation Industrial Park has already started. Combined with Zhang Nanyi's previous encouragement to everyone to invest in houses. , when these clues are connected, Zhang Nanyi’s intention is obvious, which is to use the project to defraud the land to build a building.”

"There are no saints in this world. Who would spend one billion to cultivate the so-called animation industry? Knowing that Kung Fu Panda is bound to fail, investing one billion is equivalent to throwing money into the water. No fool would do this. , Zhang Nanyi, such a shrewd person, must have ulterior motives."

"It's good now. The investors have withdrawn their capital, and the initial investment has been wasted. In addition to the employees who were deceived by Zhang Nanyi, this Kung Fu Panda project has caused a huge waste of social resources."

"The reason why Hollywood animation can be successful is that they have an extremely complete industrial chain, while China has nothing but nothing. In this case, investing in animated films is just a castle in the air, and it is impossible to succeed."

"Yes, Kung Fu Panda is a farce. Officials should take action to stop this project and reduce the waste of social resources. How many children in impoverished mountainous areas in our country can't afford to eat? How many children can one billion save? Why waste it on Kung Fu? On the panda project, which is bound to fail.”

……

Zhang Nanyi flipped through three pages of replies, all criticizing and satirizing Kung Fu Panda.

With Zhang Nanyi's current popularity and number of fans, it is absolutely impossible that no one will come to this post to refute it.

There is only one possibility for this kind of one-sided criticism, that is, someone is maintaining this post.He kept deleting replies that were favorable to Zhang Nanyi, creating a situation in the post where everyone was shouting about Kung Fu Panda beating him up.

As the domestic Internet becomes more and more developed, various Internet marketing companies have emerged. For example, Sister Furong, which became popular last year, has a company behind the packaging. Its organizer is called Chen Mo, who has planned many Internet hype events in succession.

Entertainment companies like Huayi and Chengtian have also noticed the importance of online public opinion and began to cultivate their own Internet power.

The attempt to throw dirty water on Kung Fu Panda this time was obviously organized and planned.

Looking at these remarks, Zhang Nanyi guessed that it was related to some overseas organizations. He wanted to develop China's animation industry and seize the market with Hollywood animated films. This kind of behavior will inevitably encounter a lot of public opinion twists and turns.

Look at these people. Although their words are different, their core point of view is very clear, that is, China does not have the conditions to make animated movies. Kung Fu Panda is a waste of social resources and should be stopped immediately.

Zhang Nan smiled. The more these people said this, the more they expressed fear.

In addition to this initial breaking news post, there are many other posts on Tianya Forum, all criticizing Kung Fu Panda and Zhang Nanyi from various angles.

In the entire forum, I can't see any posts supporting Kung Fu Panda. I can only say that Tianya probably received money.

Zhang Nanyi logged into the school network, and the situation here was much better.

Not only are many people supporting Zhang Nanyi and Kung Fu Panda, but many people are criticizing forums such as Tianya and Maopu, as well as media such as Xinlang.com, accusing them of deleting posts, deleting replies, and imposing bans.

However, those who support Kung Fu Panda are basically Zhang Nanyi’s supporters and fans.

On the school network, there are also many people who are not optimistic about the prospects of Kung Fu Panda. After all, there is indeed no successful precedent for Chinese animated movies, and the box office of Madagascar is really miserable. Reasonable people will naturally be pessimistic.

However, they speak more tactfully and their criticism is not sharp.

This is the environment of the real-name Internet, which is indeed relatively refreshing.

Zhang Nanyi also saw that Wu Weidong of Ciwen Film and Television issued a rumor refuting statement on his own school network account, saying that the company only invested 1500 million and withdrew due to personal reasons. The investment gap of 1500 million in Kung Fu Panda has been Zhang Nanyi made up for it himself.

Wu Weidong only said that the withdrawal of capital was for personal reasons, and he was definitely not willing to say that it was because of his own financial difficulties.

He has now posted a reward on the road to find the reporter who broke the news and teach him a lesson.

As a boss, the biggest fear is that his financial strength will be doubted.

Wu Weidong originally wanted to withdraw his investment in a low-key manner, but he did not expect to be exposed.

Now everyone inside and outside the industry knows about his withdrawal of capital. First of all, breaking the contract for no reason is not good for his personal credibility. Secondly, everyone will always guess why he withdrew capital. Many people can guess that it is because of tight funds.

Under such circumstances, who would dare to cooperate with Wu Weidong in the future.

So after the news came out, Wu Weidong was the most angry. He now regrets it very much. If he had known that divestment would cause such a disturbance, he might as well have gritted his teeth and invested.

Wu Weidong's statement was issued yesterday, but public opinion on the Internet has not reversed. There is still a stench in Tianya and other places. They also have their own interpretations of Wu Weidong's statement.

"The embankment of a thousand miles was destroyed in an ant nest. Wu Weidong is just the beginning. More investors will withdraw their capital in the future."

"Kung Fu Panda is like a big ship that is bound to sink. Everyone is trying to find a way to escape."

"I know that Mr. Wu from Ciwen Film and Television is a billionaire. 1500 million is nothing to him, but it can't be wasted casually, so he withdrew first." "Yes, about the divestment. There must be something bigger going on, otherwise why doesn’t Zhang Nanyi stand up and respond positively?”

In addition to these online comments, some print media and TV stations also followed up on the news.

The most amazing thing is Phoenix TV, which actually launched a debate program titled "Is the investment in Kung Fu Panda a waste of social resources?"

This title directly ties Kung Fu Panda to the waste of social resources, which is really disgusting.

Zhang Nanyi is too lazy to argue with these people about whether Kung Fu Panda is a success, because he is not completely sure, but he will continue to do this.

He just posted a sentiment on his school network account.

“Congratulations to @香小哥@高 Qun Yao for realizing his wish and successfully investing in the Daju.com project. Daju.com has raised 12 billion yuan. With this funding, we will bring more high-quality content to everyone.

In order to give back to everyone for your continued support, I have decided to hold a week-long membership recharge event starting next week.

The annual membership of Daju.com, originally priced at 20 yuan, can be purchased for only 1 yuan.

Previously, I purchased a membership account at the original price and was directly upgraded to a premium membership for free.

This event will cause losses to the advertising revenue of Daju.com broadcasters. The company will provide 4500 million as a subsidy to encourage everyone's creation. "

Xiong Xiaoge also immediately expressed his feelings.

"It's an honor to cooperate with @张南一. An investment company is an investment boss. We admire Mr. Zhang's personal abilities very much and hope to have more cooperation in the future. PS: We also want to invest in Mr. Zhang's Kung Fu Panda project, but it's a pity that He refused."

Gao Qunyao also said: "Kung Fu Panda will definitely fail if someone else does it, but if Mr. Zhang does it, it will succeed. We have invested 1 million in Kung Fu Panda. As long as Mr. Zhang opens his mouth, we will add one more Yidu will do."

As soon as these three sentiments came out, the Internet instantly exploded, and netizens commented one after another.

"Zhang Nanyi said: If I get 12 billion every minute, will I be short of your 1500 million?"

"Why did Zhang Nanyi subsidize 4500 million? Isn't this number three times the 1500 million? Mr. Zhang did not directly respond to questions about Kung Fu Panda, but the connotation is indispensable."

"Haha, hurry up and take a photo to remember. From now on, I can be proud to say that I am also a person who has participated in billions of investments."

"Seeing the sentiments expressed by these three people, I felt it was very unreal. Money is measured in hundreds of millions."

"So Zhang Nanyi doesn't respond directly to the issue of divestment. It's only 1500 million. It doesn't seem worthy of his response."

"Those losers on Tianya and other platforms don't seem to know that Zhang Nanyi's net worth is over 30 billion yuan. Do such rich people care about 1500 million?"

"Mr. Zhang has made money and is willing to give us some benefits. The one-dollar membership is really good, but it's a pity that the top-up will not start until next week."

"We can flush the Tianya forum first. Come to the YY group and post with me to shut down Tianya."

"No need, hackers have already taken action, Tianya can't be accessed."

……

After signing the investment contract in the morning, Zhang Nanyi invited Xiong Xiaoge and Gao Qun to dinner at noon.

At the dinner table, Xiong Xiaoge browsed the situation on the Internet and sighed: "Mr. Zhang, you are amazing. With just one move, you not only reversed the unfavorable public opinion of Kung Fu Panda, but also earned so much popularity for Daju.com.

This 1 yuan recharge activity can at least cultivate millions of potential paying users for Daju.com. "

Gao Qunyao added: "That's not all. Yipay is also Mr. Zhang's company. This recharge will also bring many new users to Yipay."

Zhang Nanyi's mood, on the one hand, he officially announced the financing of Daju.com, which received 12 billion, reminding everyone of his financial resources. As long as he is willing, the Kung Fu Panda project will definitely not stop.

On the other hand, we also organized a 1 yuan recharge activity, which was a booster of online public opinion in the past two days.

The 1 yuan recharge for Daju.com membership is just like the later Tengxun Video and Bilibili jointly launched a 5 yuan recharge membership activity for the two major websites.

For many netizens, it is very attractive.

The membership function of Daju.com is still very good. If you want to buy it for 20 yuan, many people will hesitate. But when it is reduced to 1 yuan, it is not only cheap, but also feels like you are taking advantage of it and making money after buying it.

Many people felt that Zhang Nanyi's event was very affordable, so they retweeted his feelings and discussed related topics.

Therefore, this event actually boosted online public opinion, but in turn, with more and more people discussing it, everyone became aware of this event, and public opinion also helped promote the event.

Although this wave of 1 yuan recharge activities cost some money, it is very beneficial to the development of Daju.com.

After receiving a large amount of investment, you need to spend the money reasonably to allow the company to grow and develop.

Zhang Nanyi took advantage of the unfavorable public opinion and created positive benefits for himself.

If Xiong Xiaoge and Gao Qun wanted to do this, it was not because they were flattering, but because they really admired Zhang Nanyi's skill and his ingenuity in moving a thousand pounds.

At the same time, they are also very happy that Daju.com can develop again this time, and their investment is becoming more and more stable.

Therefore, the two of them frequently toasted to Zhang Nanyi, who welcomed everyone who came. The atmosphere at the dinner was very lively and happy.

At the same time, in an unknown location, some organizers were incompetently furious.

After noticing the current situation of public opinion on the Internet, these people were extremely angry, but there was nothing they could do.

If they continued to hold on to the Kung Fu Panda project, they would give Zhang Nanyi free popularity, so they directly canceled the follow-up actions.

The posting situation on Tianya and other platforms has gradually returned to normal.

However, after this incident, the image of Tianya, Maopu and other forums in the eyes of netizens plummeted.

In the early days of the Internet, the focus was on freedom of speech and the output of opinions. The most annoying thing was the official fate of the platform, which included deleting posts or banning people.

This kind of platform will naturally lose users, especially elite users.

It was also from this time that Tianya Forum had fewer and fewer users and began to decline.

(End of this chapter)