Chapter 396 Open for Business!
February 1981, 2, the eighth day of the first lunar month!

After a week-long Spring Festival holiday, all the stores under Li Yi's name are open for business, including Feixue Clothing's Wangfujing store, Dong'an store, and the Beiguan Village grilled shabu shop!
Early in the morning, it was just dawn.

Li Yi took Dongzi and Liu San and rode a flatbed truck equipped with an engine to the Dong'an market to purchase supplies.

Usually Long Zhanjun and the others are responsible for this kind of thing, but now he is still in Yong County and has not come back, so Li Yi can only take action personally.

After purchasing beef, mutton and various vegetables, it was already 07:30 in the morning when I returned to the store.

I simply told Dongzi and others to prepare the ingredients according to the pattern of the year before and just open the business normally.

After having a simple breakfast, he went straight to the cotton spinning factory not far away.

At the moment, the cotton spinning mill is the focus of Li Yi's work. After all, it is not only related to whether Jiang Longcheng can make some achievements, but also related to Li Yi's 12% dividend, which he cannot help but care about.

More importantly, he still has tens of thousands of cotton cloths that have not been sold out, so it is not yet time to give up completely.

By the time Li Yi arrived at the cotton spinning factory, all the workers in the factory had already arrived. Under the arrangements of the cadres, they were repairing the machinery and equipment, cleaning, and preparing to resume production.

When I came to Jiang Longcheng's office, this guy was holding a meeting with several deputy factory directors and department heads. They were discussing the development plan that Li Yi had given them.

Seeing Li Yi push the door open and come in, Jiang Longcheng immediately said: "Brother-in-law, you are here, sit down quickly!"

Li Yi was not polite and immediately found an empty seat and sat down.

As soon as he sat down, Jiang Longcheng said hurriedly: "Brother-in-law, we are discussing how to implement your plan, but we are still a little confused. How about you explain it to everyone?"

As soon as he finished speaking, the deputy director He Tianming echoed: "Comrade Li Yi, your plan is too complicated, and some things seem impossible to complete. Please give me some advice!"

"Yes, Comrade Li Yi, teach us."

Hearing everyone's request, Li Yi nodded and said: "I originally planned to take you to the two stores in the city to see the situation. Since you want to solve the problem first, let me talk about it!"

"My plan is specially formulated based on the cotton spinning mill's own situation. The goal is to build the cotton spinning mill into a very large enterprise with an annual profit of over [-] million yuan. The specific implementation method is"

According to Li Yi's plan, after production is resumed, each textile workshop in the cotton spinning mill must be fully operational and continue to produce various cloths.

At the same time, we must continue to recruit workers and continue to expand the scale and production capacity of the clothing production workshop.

In addition, the size of the sales team must also be expanded!

What they have to do is to increase the number of direct-operated stores in various places while continuing to expand and improve the sales channels of clothing factories to ensure that all kinds of clothing produced by cotton spinning factories can be sold all over the country.

After listening to Li Yi's analysis and explanation, everyone present was deeply inspired, but some people frowned and were worried.

As soon as Li Yi finished speaking, he heard Jiang Longcheng say again: "Everyone, while my brother-in-law still has time, if you have any questions, please tell me immediately. There will be no store like this after passing this village!"

As soon as he finished speaking, Sun Feng, the sales section chief, stood up and said: "Comrade Li Yi, is the task of our sales department too heavy? With the current number of people in the sales department, it is simply impossible to complete such a heavy task?"

Li Yi's task for Sun Feng and others is to increase the number of cotton spinning mills' directly-operated stores to 300 within one year, and the sales channels should be spread across all major cities in the country.

Especially in provincial capital cities, no one can be left behind!

Of course, Li Yi also knows that the enthusiasm of sales staff is directly proportional to their remuneration.

Therefore, he specifically emphasized in the plan that if the task is completed, each sales team member will receive a generous bonus.

If they fail to complete their tasks, all cadres, including Sun Feng, can only receive basic salary, and bonuses, performance, etc. will be deducted.

"If there are not enough staff, we can add more, but the tasks set must be completed!"

After setting the tone, Li Yi continued: "It is undeniable that the tasks of your sales department are indeed arduous, but they may not be impossible to complete."

"But." "There is nothing but. Think about it a year ago, you were able to win over 30 sales channels in banner counties and districts in just half a month. Now that you have a year, can you still finish it?" Isn’t it a task to have 300 direct-operated stores and build a nationwide sales network?" Li Yi said.

"We'll do our best!" Sun Feng said in a deep voice.

"It's not about trying your best, but it must be completed!" Li Yi said decisively.

"Yes, but I hope Comrade Li Yi can agree to our request!" Sun Feng said again.

"What request, you say?"

"I beg you to transfer Comrade An Hong to our sales department!" Sun Feng said in an astonishing way.

"why?"

"The reason why we completed our mission so well years ago is that Comrade An Hong gave us a lot of ideas. If she helps us, we will be more confident!"

Then Sun Feng said again: "If Comrade An Hong can come, I am willing to give up my position as sales section chief and help her!"

Although Li Yi was secretly shocked, she was indeed a self-made marketing queen in her previous life, but she didn't even notice that she had done so many things. It was really not simple.

After thinking for a moment, Li Yi said immediately: "I can't answer your request for the time being, because Comrade An Hong is not my subordinate, and her home is not in the capital. I don't know what she thinks, so I can only ask her before asking." Reply to you!"

"it is good!"

The reason why Li Yi set such a demanding task for the sales department is mainly because he knows the importance of sales channels to a company.

It can be said that the quality of sales channels is directly related to the survival of an enterprise.

Nowadays, if companies want to survive, they can no longer do whatever they want to do.

No matter how good the product quality is, if there are no perfect sales channels, it will not be converted into profits.

Because of this, sales channels will be regarded as one of the most important assets of an enterprise in the future. Building sales channels is increasing one's own assets.

Of course, sales channels are also the most variable asset.

Cotton spinning mills currently have brands, technology, and good products. The biggest shortcoming is that they do not have good sales channels.

If Sun Feng and others complete the task, then the shortcomings of the cotton spinning factory will be filled, and the annual profit target of 2000 million will be stable.

After the meeting, Li Yi proposed to go to the directly operated stores in the city to check out the situation.

Naturally, no one would object, and then the group drove three jeeps and went straight to the two stores in the city.

Since the Dong'an store was a little closer, when everyone came to the store, they found that even on the eighth day of the first lunar month, there was still an endless stream of customers coming to buy clothes.

The situation in the Wangfujing store is even more popular. The 200-square-meter store is full of people.

After simply asking the customers who came to buy clothes, Li Yi and others learned.

The reason why they buy clothes at this time is not because they didn't buy clothes during the New Year, nor do they have nothing to wear.

The main reason is that I didn’t know about Feixue clothing before, nor did I know about bell-bottom pants, bat shirts, etc. During the Chinese New Year, I saw many relatives and friends wearing this kind of western style clothes, so I wanted to buy one.

At the same time, customers have also given many comments to Li Yi and others. For example, the clothes in the store are too plain in color and have fewer styles. They hope that more styles and colors of clothes can be added, etc.!

Li Yi wrote down all the suggestions raised by customers one by one, and planned to go back and sort them out, and then let the cotton spinning factory make improvements according to these.

All in all, under the guidance of Li Yi, Beijing Second Cotton Mill has completely changed its previous business model and is on the road to becoming a legend!
(End of this chapter)

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