Prodigal son never prodigal

Chapter 338 If you are not ruthless, how can you conquer the country?

But here in Yanqing, it is a matter of course.

At a time when the CEOs of various companies, mainly scientific research experts, were filled with indignation.

He leaned against the pool and said slowly: "You still underestimate my value as a promoter. Think about it, those cosmetics manufacturers gave away their status as major shareholders to major anchors and gave away pricing power. In the end, what they got was the explosion of the entire brand. The sales volume increased, and the product that was originally immortal became famous in one fell swoop. This is almost the same model for me..."

Oh, yes, this is famous in the internet celebrity sales model.

Super internet celebrities are bringing goods, seemingly lowering prices with manufacturers in the live broadcast room, and crying and making noises to get discounts for veterans, but in fact they are all acting.

The highest level of acting is that this Internet celebrity is the major shareholder behind it, selling things worth more than ten yuan to 299, and then "lowering the price" to 79 or 99 and selling them for a lot of money.

But you are also doing this to sell high prices?

At present, smart glasses generally cost more than one thousand yuan, which has made the market a little hesitant to accept them. How much do you want to sell them without conscience?

This is simply subverting the image of Olympic champions in everyone's mind.

These scientific research bosses are really relatively simple.

I no longer resist Yan Qing's proposal, mainly because I find it hard to believe, are you so greedy?

Unexpectedly, Yan Qing smiled: "I still said what I said, don't think that I think highly of your small industry. I want to help you shape it, work together to occupy this market, first conquer the domestic market, and then comprehensively attack the overseas market to make big money. I have mentioned in the live broadcast that the era of AI intelligence has entered silently. If we can seize this wave and seize this high point, we will be the rule makers in this field in the future."

Everyone's expressions were solemn. This was a lofty dream that they had envisioned when they were making this product, but it was only after they actually implemented it that they realized it was a bleak reality.

In fact, before AR smart glasses, VR smart glasses (virtual reality smart glasses) had been a concept that had been hyped for several years. It exploded around 17, but disappeared silently.

The various smart glasses they make now are more realistic.

First of all, there are the basic functions of glasses, then there are some that focus on translation, some that focus on photography, and some that are positioned outdoors, and swimming can also be considered a track.

Anyway, there are all kinds of people, all hoping to be different, and all trying to knock on every possible door.

It depends on who can open the door to the market treasure like sesame.

In short, the sales are very average now, far from reaching the big scene expected by all industries.

Of course Yan Qing was describing the speech that Gai Qingyun compiled for him. The screen could also be seen in the smart swimming goggles. Of course, the mobile phone was strapped to the waist with a waterproof bag:

"Fifteen or sixteen years ago, smartphones began to spread unknowingly. At that time, except for a very few people, no one expected that smartphones would be completely transformed so quickly. Everyone could not do without this TV, Phone, computer, payment and other equipment..."

Everyone agrees on this, and this is also the most common routine they use when doing similar road shows.

"Then there are smart watches. They have been booming since around 2013. They have gained some market share today, but they still cannot be said to be booming. Do we have to watch smart glasses continue to be tepid? More than ten years?”

There are about five or six smart glasses manufacturers here. Except for the smart glasses division that may belong to a super large brand and did not participate, other independent manufacturers are basically here.

Hearing Yan Qing's determined tone, they listened more and more attentively, and some even nodded silently.

The process of hard work is too difficult and painful.

Speaking of entrepreneurship, from R&D to product launch to market promotion, this step-by-step process is not as easy to explode as other Internet peers. It is really difficult to make physical products.

But Yan Qing was sure: "Why don't I continue to invest money here? Besides I am also building a team of smart glasses, I can do it myself. The only problem is actually the various patents you have in your hands." , it will take more time to bypass patents and new development. I have no interest in doing so, because it will harm you and the scale of our domestic smart glasses. My advantage is that in addition to my second-to-none brand promotion capabilities, I The expanded AI computing center in the Middle East can also be opened to everyone, truly making this product more intelligent and finally providing the most comprehensive experience feedback on practical applications..."

Having said this, he raised his hand to hold the smart swimming goggles.

This kind of smart swimming goggles looks similar to ordinary swimming goggles, except that there are multiple modules on one side that can project images onto the lenses on this side.

Provides real-time swimming duration, swimming distance, calorie consumption, swimming efficiency and even swimming style identification, stroke number, stroke frequency, pace and other detailed data.

But actually, how many swimmers would pay attention to these things?

First of all, there are not as many swimming enthusiasts as there are sports such as badminton, table tennis, basketball, and foot running.

Then how many of them deliberately pursue improvements in their swimming data and performance?

Most enthusiasts who use swimming as a means of exercise do not pursue speed, and they do not participate in so many half-marathon and full-marathon daily competitions.

This kind of highly professional product first narrows its consumer base. It is a product that scientific research experts take for granted and work hard. As a result, not many people need it at all.

The suggestion given by Yan Qing is to increase various entertainment contents.

For example, you can play songs, read novels, or even use paddling movements to play games. This has expanded the product to a large number of enthusiasts who only use swimming for fitness. At least it can break up their concentration during relatively boring long-distance swimming. If you add water temperature, swimming direction, water depth pressure and other functions other than professional data.

The consumption scope has definitely increased from tens of thousands to millions before.

Smart glasses also have this big problem.

How can we make more people keen on using this thing? Making smart glasses "fly into the homes of ordinary people" is the key to making the entire industry bigger.

Yan Qing analyzed it from the perspective of a super "senior" user: "To put it more clearly, smart glasses are based on the fact that everyone has a smartphone, with an additional display that is always in front of them. If you take out your phone at this time, If you come out to operate, it would be a bit like taking off your pants and farting, which is unnecessary, so the most important thing is to solve the control..."

Speaking of this, he also pointed to a company with smart glasses: "I have seen your advertisement. When I was picking up a girl, I guessed where she likes to hang out. I immediately searched the other party's social media and Moments through the smart glasses and found out that she likes outdoor and outdoor activities. When climbing a mountain, you took the initiative and got a happy response. Then when you saw flowers on the roadside during the climb, the girl asked you what kind of flower they were. The smart glasses were locked for identification. The most embarrassing thing is that you have to secretly control the smart glasses..."

Other manufacturers must have seen it and laughed.

This is indeed the biggest pain point in the application of smart glasses now.

In fact, these two application scenarios are indeed very interesting.

But without Gai Qingyun taking the initiative to immediately search the other party's social media and Moments, identifying the girl immediately when he heard her asking, and quietly calling "Xiao Jing, Xiao Jing, come out" in front of her face, he would have been so embarrassed that he could dig out three rooms and two living rooms.

Yan Qing started from her own experience: "Smart glasses often act as silent assistants. How do you operate them when you don't need or can't take out your phone? My suggestion is to give them a small remote control..."

This is indeed the biggest flaw in the application between him and Gai Qingyun. When they communicate, Yan Qing is often unable to give public feedback.

Gai Qingyun has reached such a level of super artificial intelligence that sometimes Yan Qing still needs to issue instructions, not to mention those real "artificial intelligence". Each instruction must receive accurate feedback before it can be executed. This is among various popular smart voice speakers. In terms of category, it has been familiar to ordinary consumers.

But many times smart glasses really don’t want people to know that they are in control.

Various manufacturers have used different methods, all of which are to make multiple-choice questions as much as possible. Some use gestures, some use ring remote controls, or simply simulate a mouse on the temples of the glasses.

Yan Qing mercilessly laughed at these straight men in person: "Your gestures are like Tai Chi. Your gestures are not standard and you keep gesticulating in the void. That ring is made of plastic. How dare you wear it? It's not on the temples of your glasses." You touch me and don’t want anyone to notice? Use a pen!! My lord!”

Everyone is a little enlightened!

Especially when Yan Qing was talking, he raised his hand and made a gesture like pressing the cap of a ballpoint pen.

Everyone reacted.

This is indeed the least noticeable and most effective way of feedback communication.

Press the cap of the pen to summon the assistant, hold the glasses and point them at the girl or flower and lock them, and the instructions will be sent out clearly.

If you add mouse-like arrow key buttons to this pen, you can also click directly on the "virtual screen".

Isn't this much simpler?

As soon as the idea opened up, all the scientific research experts couldn't help but feel happy. One guy even subconsciously jumped up and wanted to record or simply do research.

As a result, he was blown away by the Shanghai night breeze on the roof. It was early spring, so cold that he quickly retreated into the constant-temperature swimming pool.

Yan Qing has almost finished: "Let me say it again, I ask for 40% of the equity, not because I am greedy for money, but because I want this to become an industry that I lead. All my profit dividends can be used as research and development funds. You can discuss it yourself. , if I have not received the exact contract report before midnight today, then my own smart glasses team will take control of the situation."

After saying that, he stood up, grabbed the towel next to him and left.

A bunch of scientific research bosses were left looking at each other in confusion.

The one who made swimming goggles was the first to speak: "Anyway, I decided to invest in his name. No matter what you do, his ability to promote goods is worth billions at least. Just to help promote my products, he is basically another person." I can’t even sell the concept, not to mention that with this kind of sales momentum, I can recoup my investment and develop better products.”

That’s right, none of you here have received more than hundreds of millions in venture capital.

Yan Qing's seemingly "hard grab" method is actually investing his super internet celebrity value.

As long as he starts bringing goods, the sales of each company will immediately rise to more than one level, and at the same time, he can completely kill the opponents in the same track.

This is a situation where you will definitely die if you don't join.

Everyone approached the assistants next to them and took their mobile phones to discuss with their finances, partners, and investors. Except for one family, they all agreed to form a global giant in the smart glasses industry!

(End of this chapter)