Shenhao started as a military training anchor

Chapter 367 You have Bugatti, I have Gulfstream!
MCN first originated from the YouTube platform and is a third-party service provider that provides value-added services such as audience development and content arrangement for YouTube channels.

It is fundamentally different from YY’s original live broadcast guild.

However, with the accelerated rise of the Internet celebrity economy in recent years, domestic MCN organizations have shown diversity in content types, distribution channels, and monetization models, gradually including the previous live broadcast guilds.

During the three-year mask period, the Internet celebrity economy has risen instead of falling. As the scale of the MCN market has also continued to grow, it has exceeded the 500 billion market size this year.

It's a fat cake.

Local radio and television, Wanda Cultural Tourism... these film and television and brokerage companies are involved and want a piece of the pie.

It is also a relatively active investment product in the capital market.

Holly came to OST Media as a guest today as a partner of Shunwei Capital to talk about financing with Yuan Peng, the president of OST Media.

OST Media entered the industry relatively late, but it has developed rapidly and has a strong ability to incubate Internet celebrity experts. It has hatched top Internet celebrity experts such as Zhu Tiexiong...

There are also several tens of millions of Internet celebrities with rich content and novel themes.

It can be regarded as an MCN dark horse in the past two years.

Yuan Peng faced Huo Li and truthfully explained his next plan, "Mr. Huo, to be honest, we have now encountered the biggest bottleneck period since our establishment.

Content creativity, production and production capabilities, as well as multi-dimensional content packaging and performance capabilities, need breakthroughs, and thousands of people in our team are also working hard.

From a team of 40 people when we first founded the guild to a team of several thousand people today, we have encountered many problems along the way, but we have overcome them one by one.

Next, we will still focus on content as the core to realize traffic advertising monetization, e-commerce monetization and brand marketing services.

The competition in this industry will definitely become more and more intense in the future, and there will be more high-quality content, but the degree of industry concentration will not increase.

It is difficult to produce high-quality content on a huge scale, and it is mainly based on quick response and small and medium-sized players.

We have an advantage in this regard. After the industry dividend period, how to tap into business depth and business diversity is something we must think and explore in advance.

Therefore, the main purpose of this financing is to continue to explore the depth of the business and explore the diversity of the business. Based on my understanding of this industry, in this regard, the entire industry has only reached one-third of the level.

There is still great market potential, which is far from saturated.

We are already one step too late to enter this industry, so we have to be early to deal with the end of the industry's dividend period. "

Holly nodded.

Very professional.

He is also very thorough, experienced and has a strong sense of crisis.

Holly said: “Whether it is strategic financing and listing, or company business management and expansion, I hope that OST Media can become an excellent and sustainable company.

Continue to maintain the concept of content as the core, combine with our country's traditional culture, and explore the diversity of content. Zhu Tiexiong of your guild is a good example. "

Yuan Peng nodded, "Mr. Huo, Zhu Tiexiong is also in the company today. I'll ask him to come up."

Holly likes this Chinese-style cross-dressing expert very much. He has captured the two traffic channels of "emotion" and "Chinese-style cross-dressing", and the video quality is extremely high.

Good works will never lack traffic and attention.

After receiving the call, Zhu Tiexiong immediately rushed to the president's office on the fourth floor, knocked on the door politely, and called, "Mr. Yuan, Mr. Huo."

Holly has met him twice, at the National Style Ceremony in Luoyang and the Martial Arts Conference in Dengfeng. He responded positively to both events and participated in the programs initiated by Instructor Huo.

"Updates have been getting slower and slower recently." Holly shook hands with Zhu Tiexiong and said with a smile, "I often see netizens urging updates in the comment area, and today I urged them in person."

Zhu Tiexiong said modestly: "Thank you, Mr. Huo, for your love and support.

We do have a lot of books on hand, but they need a long time to polish, and Mr. Yuan doesn’t like Zhu Tiexiong to become a shoddy marketing account.

We still focus on high-quality videos. Although the updates are a little slow, the response is very good. "

Holly nodded, "Don't be eager for quick success. I admire Mr. Yuan's character. He has a long-term vision."

"Thank you, Mr. Huo, for the compliment." Yuan Peng smiled.

Holly patted Zhu Tiexiong on the shoulder, "Okay, nothing else, keep working hard."

"Yes." Zhu Tiexiong nodded, "Mr. Huo, I'm going to get busy."

Holly smiled and waved, "Go ahead."

He turned back to Yuan Peng and said: "Mr. Yuan, I am personally very optimistic about OST Media, and I hope you can stick to your original ideas.

When we encounter difficulties, we will solve them together. Regarding financing matters, Shunwei's project inspection team will come over for on-site inspections in a while. You just need to actively cooperate.

If I speak, there won't be any big problem. "

"Thank you, Mr. Huo. Thank you very much." Yuan Peng shook hands excitedly, "Mr. Huo, I will show you around again."

Holly nodded.

Coming down from upstairs, I met Li Ergou and the group of female internet celebrities again.

His internet celebrity persona is that of a beautiful woman with a luxury car.

Holly said: "It should be very expensive to create such an Internet celebrity, right?"

Yuan Peng said: "It is true. Usually the incubation cost of an Internet celebrity is about 300 to [-] million. For people like Li Ergou, it is a bottomless pit to be honest, so we adopt a cooperative approach.

Li Ergou is also a small shareholder of the company. He owns all the sports cars. He has his own supercar club and usually helps the company bring in new people.

mutual achievement.

Li Ergou. "

Yuan Peng waved to him.

Li Ergou ran up with a smile, "Mr. Yuan, Mr. Huo, do you have any orders?"

Yuan Peng said: "Go and see your supercar club."

Li Ergou nodded.

Get in that Koenigsegg.

Full carbon fiber Koenigseggs are rare in China, especially in mainland cities. It can be seen that this Li Ergou has some strength.Holly got into Yuan Peng's car and went to visit Li Ergou's supercar club.

An abandoned factory building was renovated.

Very artistic.

Yuan Peng said: “In addition to video content, we are also trying to shoot some short dramas, and Li Ergou’s supercar club provided shooting venue support.

Usually there are also many new accounts coming to shoot material. "

Sports cars are indeed a hot topic of discussion.

It’s also easy to get angry.

"Mr. Huo, Mr. Yuan, please." Li Ergou got out of the car and invited.

As soon as I walked into the club, I heard the sound of Internet celebrities filming videos.
“The place we came to today is the most famous supercar club in Chengdu, and its owner is the well-known internet celebrity car blogger Li Ergou.

A man richer than Wang Sicong.

Bugatti, Rafa, Daniel, AMGGT, Pagani...

It is said that Li Ergou's net worth is higher than that of Instructor Huo, the super god of the platform.

Instructor Huo doesn’t have as many supercars as he does. "

Holly stood in the doorway and smiled as he listened.

Li Ergou looked embarrassed and explained, "Mr. Huo, newcomers like them like to use this method to attract traffic and attention.

Don't take it personally. "

For newcomers, this kind of comparison and comparison is indeed the easiest way to attract discussion and attention.

But just step on Principal Wang, and then step on Instructor Huo. Man, you really risked your life for the sake of fame.

Black and red are also red, right?
"No wonder." Holly smiled.

There were many bloggers on the platform who compared Instructor Huo with other rich second generations, but Holly didn't pay much attention to them.

As long as it doesn't cause public opinion.

Give them a bite to eat.

Li Ergou hurriedly stopped him and told the newcomer to stop filming.

The newcomers were frightened when they heard that instructor Huo was at the scene. They quickly stopped filming and followed Li Ergou towards Holly.

"Instructor Huo, no, Huo... Mr. Huo, I said the wrong thing..." the newcomer apologized.

Holly smiled and said: "Actually, you are right, I do not have a supercar club, nor do I have as many supercars as Li Ergou.

But I have a Gulfstream. "

Li Ergou and the newcomer were stunned for a moment, and both showed awkward smiles.

Know the price of a Gulfstream.

Li Ergou said flatteringly: "Mr. Huo, my little possessions are not worth mentioning in front of you.

The people below are ignorant and the newcomers have never seen much of the world, so don’t take it to heart. "

Holly smiled and said: "You can borrow my name, but don't intentionally lead public opinion.

The money I spend on handling public opinion in a year is enough to buy your Bugatti. "

"I know, Mr. Huo." Li Ergou glanced at the newcomer.

The newcomer nodded repeatedly to express his apology.

Holly walked into the supercar club and took a look, "The overall layout is pretty good, but the models are a little lacking in style.

They are all popular models on the market. Apart from reflecting your luxury, they have no special features, so they attract some novices.

If you want to gain more attention, you can try auctioning off some old cars and putting them away.

Or customized.

Bugatti and Lamborghini, their current president is one person, Win Coleman.

If you have needs in this area, I can introduce you to them.

Last time at the Pebble Beach Auto Show in Los Angeles, I talked with him about Bugatti's transformation. I have always been looking forward to whether Bugatti can continue to write legends as it enters the electric era.

However, there seems to be no movement in the past year. The last time I chatted with him, he seemed to say that he would launch two new cars using the W16 engine.

It seems that Bugatti still cannot get rid of its dependence on W16.

In terms of electrical technology, it is estimated that there will be no substantial breakthrough.

Winkelmann also made a big pie for me at that time, saying that the first Bugatti of the electric era would come to China for a new car launch conference and let me become their first car owner. "

Holly spread his hands and said, "Looking at it now, it's a long time coming."

Li Ergou and the newcomers around him looked at Holly blankly.

In the Chinese community, there are only a handful of people that Winkelman can personally serve, let alone domestic players.

As expected of a platform super hero, in order to satisfy his hobbies, Winkelmann can bring the new car launch conference to China, which is something Bugatti has never done.

The power of the rich who own Gulfstream is indeed different.

It's something they can't touch at this level.

Instructor Huo doesn't have a sports car. It's not that he can't afford it, but he just doesn't like it.

He has an introverted personality, is very humble and a gentleman.

"Thank you Mr. Huo for the recommendation. It's just that a player like me is not up to that level, so I won't bother Mr. Huo." Li Ergou said modestly.

(End of this chapter)