Shenhao started as a military training anchor

Chapter 413 Instructor Huo can actually change the market structure of e-commerce
Straight Man Finance: "Family, something big happened again. JD.com's Lao Liu and Qiangyin's Lao Zhang joined hands. Just yesterday, JD.com and Qiangyin Group officially reached a strategic partnership.

The GMV signed this time is as high as [-] billion. What does this mean?

JD.com has completely relaxed its restrictions on platform merchants and is fully committed to live streaming e-commerce to make up for its strategic mistakes in the past few years.

Does the holding of hands between Lao Liu and Lao Zhang also mean that Lao Ma from Tencent and Lao Zhang from Qiangyin shook hands and made peace?
There are recent signs that Tencent and Qiangyin are moving towards interconnection. I dare not draw a conclusion to what extent it will go.

But what I know is that the driving force behind the hand-in-hand between Lao Liu and Lao Zhang is none other than Instructor Huo, an online player that everyone admires and follows. "

Business note: “We just talked about Alibaba’s contingency last month. Xiaoyaozi Zhang Yong resigned as chairman of the group’s board of directors and Cai Chongxin took over.

In 19, Jack Ma and Cai Chongxin retired one after another. In the past four years, Alibaba's e-commerce market fell from 66% to 44%, and its market value dropped from US$8000 billion to US$2000 billion.

When this giant ship is about to fall off the altar, Ma Yun’s confidant Cai Chongxin returns as chairman of the board of directors. Can I understand that Alibaba has returned to the Jack Ma era?

After all, Tsai Chongxin is the only permanent partner of Alibaba besides Jack Ma. His decision largely represents Jack Ma’s will.

Next, let’s take a look at JD.com, the second-largest company in the world. Alibaba’s contingency plan has just begun. JD.com announced that it has reached a strategic cooperation agreement with Qiangyin. I seem to see Liu Qiangdong fighting with Jack Ma again.

Will traditional e-commerce return to the era of two-pole competition for hegemony?It's hard for us to say, after all, destiny is a circle.

If Alibaba and Tencent fight again in the e-commerce business, what role will Qiangyin and Kuaishou play as representatives of interested e-commerce companies?

There is also an important person behind this cooperation between JD.com and Qiangyin, instructor Huo.

On the Internet, he is a famous and powerful player who likes to watch live broadcasts and hold live broadcast events.

But what kind of big shot is he in private?It can actually shake up the e-commerce market. "

Xiao Wu Finance: “In the future, the e-commerce market will no longer be a two-pole struggle for hegemony, or a three-part world. It must be a five-pronged competition.

Alibaba, the eldest, continues to sit firmly on Diaoyutai, and JD.com, the second-largest company after thousands of years, continues to be wary of being overtaken by Pinduoduo.

The third oldest company is Pinduoduo, the overlord of community e-commerce.

The top four players, Kuaishou, are the absolute leaders in hobby e-commerce.

Who is the next level?

Can't you guess it?Meituan, Meituan proposed the slogan of intra-city e-commerce. The so-called intra-city is actually the local life service proposed by Ali back then.

According to statistics, in the food delivery industry, Meituan has occupied 70% of the market. Relying on the huge traffic brought by its old line of food delivery and group buying, Wang Xing’s borderless play has become increasingly fierce in recent years.

From online ride-hailing to e-commerce, the momentum is somewhat unstoppable.

In addition to these five poles, are there any uncertainties?

There may be one, and if there is, it must be this super network god, Instructor Hao Huo.

Have you noticed that the traffic of Instructor Huo can now exceed that of a small Internet company?

Although he publicly promised that he would not carry goods, he did not say that he would not be an e-commerce platform.

A big boss who can spend 20 billion on the Internet a year has unimaginable cash flow. If he becomes interested in the e-commerce industry, he will probably have a sixth pole.

By then, China's e-commerce market will be full of momentum. "

……

Just as Holly expected, these financial self-media began to advocate again.

He shook his head and smiled, not taking it seriously.

Compared with these serious propaganda, the comments and discussions from netizens are more like Holly.

"Instructor Huo, a man who can make Tencent and Qiangyin shake hands."

"Both Zhang Yiming and Ma Huateng have to give instructor Huo face. They are definitely the hidden bosses."

“How many unknown invisible billionaires are there in China?”

"Looking at the development history of the entire live broadcast industry, there is only one great player like Instructor Huo."

"Huo Jiajun is going to be awesome again this time."

"You and I are both Huo Jiajun."

"By the way, when will the nationwide shopping campaign start? I also want to give it a try. I still have to have a dream, just in case it comes true."

"After Instructor Huo organizes this event, some people will realize financial freedom."

"..."

Netizens do not know the inside story and do not pay attention to the development of the industry. They only think that Instructor Huo is awesome.

But some words are indeed true.

If there are grassroots stars this time who can seize the opportunity of the "national promotion" draft to climb up, backed by the three golden mountains of JD.com, Qiangyin, and Kuaishou, it will be difficult not to make a fortune.

Achieve financial freedom overnight.

JD.com also needs such top anchors to compete with Taobao.

You can't pay to beat Li Jiaqi every time, you have to cultivate your own "Li Jiaqi".

Holly was watching short videos for fun when Zhang Yiming called.

"Hey, Mr. Zhang."

"Is Mr. Huo still in the capital?"

"Yes, what's the matter with Mr. Zhang?"

Zhang Yiming invited: "You haven't had dinner, have you? Come and sit down?"

"Mr. Zhang, just send me the address."

"Okay, see you later."

Holly received the address from Zhang Yiming, called the driver Li Heng, and drove to the hotel.

As soon as I walked into the box, I saw the smiles on the faces of Zhang Yiming and Zhang Nan.

Holly joked: "Both Mr. Zhang, do you have any happy things that you want to share with me?"

Zhang Yiming smiled, held Holly's hand with one hand, patted Holly's shoulder with the other, and invited him to sit down, "Mr. Huo asked knowingly."

Huo Li smiled and said: "Congratulations to Mr. Zhang." Zhang Yiming said: "Mr. Huo has contributed a lot to this."

Sit down and raise a toast to Holly.

One hundred billion GMV (goods transaction volume) is just the beginning. You must know that the combined e-commerce market of JD.com and Qiangyin has reached five trillion.

Liu Qiangdong first signed the 1000 billion with Qiangyin because he also wanted to see if JD.com could make the right bet and if it could take advantage of Instructor Huo's nationwide sales campaign and Qiangyin's traffic to build JD.com's live streaming e-commerce.

The cooperation between the two platforms will only grow in the future.

This year's Double Eleven event also allowed Zhang Yiming to see the upper limit of live broadcast e-commerce. To be honest, Qiangyin's interest in e-commerce has almost reached its peak, and it is impossible to replace traditional e-commerce.

So how can we continue to monetize our e-commerce business with such a large amount of traffic?

That is to cooperate with traditional e-commerce.

Serving traditional e-commerce platforms.

Of course Zhang Yiming would like to thank Holly for Liu Qiangdong's ability to take this step.

Holly smiled and said: “It’s easy to do, Mr. Zhang, you’re welcome.

Mr. Zhang will inevitably be troubled in the future.

I also hope that Mr. Zhang will buy me a favor when the time comes. "

Zhang Yiming drank a drink, put down his glass, ate the vegetables and said with a smile, "Mr. Huo, you don't have to be so polite to me. Just say what you have to say."

Holly said: "There is indeed a small matter that needs Mr. Zhang's help right now.

I invested in a social product called Star Community, which is similar to Weibo’s celebrity community.

Next, we will invest in a lot of advertising and promotion, and we will definitely find Qiangyin to cooperate. In addition, we will also hold a grand celebrity ceremony. I hope Mr. Zhang can give me more exposure. "

As soon as Zhang Yiming heard about Weibo, he immediately understood Holly's intention.

When "Instructor Huo" was besieged by Weibo fans, Qiangyin also issued a lawyer's letter to protect the reputation of "Instructor Huo".

It was his own order.

Netizens on the two platforms almost started the curse war of the century.

In the end, the relevant departments reconciled and each took a step back.

Although Qiangyin has withdrawn, Holly has been fighting a lawsuit against Weibo over reputation infringement.

Zhang Yiming said: "I am also paying attention to your lawsuit with Weibo.

To be honest, this kind of case is not easy to fight, and Weibo is a veteran in fighting this kind of case, so losing is expected. "

Holly smiled and said, "That's why I didn't appeal. It's a waste of words to argue with each other. It's better to have a real shot at it."

Zhang Yiming nodded and looked at Zhang Nan, "Zhang Nan, please pay more attention to the product Star Community.

If the team does well, we will invest a little in the next round of financing. "

Zhang Nan nodded, "Okay, Mr. Zhang."

Holly smiled.

What he wants to do is to support Star Community to fight against Sina Weibo's Star Community... Just take off one arm of Weibo, if Zhang Yiming follows Touxing Community.

That is to remove Weibo’s thigh.

It is not difficult to see that Cao Guowei still remembers his revenge for stabbing Zhang Yiming in the back.

It is probably because of Ma Yun's face that he did not completely fall out with Cao Guowei.

Now I have to repay Holly's love, but also want to express my hatred from back then.

Star Community has Qiangyin as a big traffic player, and the US$1000 million invested by Holly in Qin Baicheng can achieve a practical effect of US$2000 million.

Holly raised a toast to Zhang Yiming and said with a smile, "If Mr. Qin, CEO of Star Community, knew this news, he would probably have to get up all night to write a plan."

"Hahaha!" Zhang Yiming laughed, raised his glass and clinked it with Holly.

After talking about work matters, Holly and Zhang Nan talked about the "Everyone Brings Goods" campaign.

Listen to her thoughts.

Make the event plan as soon as possible and hand it over to the branches in various places for implementation.

Although it is a national event, the event budget is not high. This kind of talent draft event is not as expensive as the country basketball league.

Coupled with the sponsorship from JD.com, Holly estimates that his own contribution will only be in the tens of millions.

Zhang Nan expressed his position: "Mr. Huo has any special requirements. The people below can't answer you, but you can tell me.

I will try my best to cooperate with you to make this event a success. "

"Thank you, Mr. Zhang." Holly smiled and raised his glass, touching one with Zhang Nan.

After finishing the meal and coming down from the hotel, Holly waved goodbye to Zhang Yiming and Zhang Nan and got into the driver Li Heng's car.

Back to the hotel.

"Daddy, the hot water has been put for you. My daughter will rub your back." Jiang He came to the door and helped hang up Holly's coat.

Zhong Yiwen came up with a glass of hot milk and handed it to Holly, "Drink a glass of milk and take it slow.

Sir, will you go back to Jiangcheng tomorrow? "

Holly shook his head while drinking milk, put down the cup and said, "Go back the day after tomorrow, and go to Wanda to visit my Uncle Wang tomorrow.

Uncle Wang has lost a lot of weight recently.

I guess I'm not in good health.

Otherwise, I would not have sent my good brother Wang Sicong to temporarily go to Tai'an to sign a contract and attend the press conference.

Prepare some gifts and go visit Uncle Wang tomorrow. "

"Okay, sir." Zhong Yiwen responded.

(End of this chapter)