In this life, we don’t even talk about love dogs.

Chapter 544 Is this how you made it? (4000 words, in )

Another winter vacation is coming to an end.

Ye Ge is going to take Su Mu, Su Yue and the others back to school.

In fact, for most college students, there doesn’t seem to be much difference between holidays and school time.

For many people, going to school might even be more fun.

After all, it is still very joyful for a group of grown men to chat and watch horror movies in the dormitory.

Besides, when you are in college, besides attending classes, you can play on the computer as long as you want in the dormitory, as long as you don't disturb your roommates' rest.

In comparison, at home, you are likely to be disliked by your parents.

The degree to which you are pampered at home is inversely proportional to the time you spend there.

When you first return home, you can lie down however you want and play however you want.

But as you spend more and more time at home, let alone playing games, you may be wrong even when you breathe.

Just like Ye Ge.

At the beginning, when Ye Ge returned home, he felt like a national treasure, and his mother took care of him in every possible way.

When I play ranked games with my friends, my mother will even bring me some water to drink.

But after the Chinese New Year, my mother asked me when I would return to school.

Then they ask, “Why don’t you go back to school?”
Even when I take a nap, my mother would wake me up to clean the house.

After saying goodbye to his mother, Ye Ge and his group boarded the plane.

Compared to the excitement of going to school before, when they got on the plane and took off, overlooking the city scenery from the plane, Ye Ge and others felt reluctant to leave.

Back at school, Ye Ge was not the first one to arrive, Lao Feng was the first one to arrive.

Old Feng had already cleaned the entire dormitory. The whole dormitory was very clean. Even Ye Ge's bed was wiped clean by Old Feng.

Ye Ge only needs to make his bed.

Ye Ge just likes the familiarity of Lao Feng, a good married woman.

However, when Lao Feng asked Ye Ge to have dinner together in the evening, Ye Ge refused.

Ye Ge, Su Mu, Su Yue and their group went out to have a meal and left Lao Feng in the cafeteria.

After returning to the dormitory, Ye Ge had a good sleep to relieve the day's fatigue.

The next morning, Ye Ge did not go to Bilibili first, but went to Yuan Guoxue's home.

Yuan Mei bought a villa in Hangzhou. Yuan Mei and Yuan Guoxue spent the New Year in the villa and did not return to Linhai.

After all, Ruixing Coffee is expanding rapidly at this time and the business is very busy, so there is really no way to get away.

Furthermore, Yuan Mei’s relatives are not that familiar with each other, and it seems that there is not much difference whether she returns to Linhai or not.

Ye Ge took some gifts to Yuan Mei's house.

Yuan Mei, who had known that Ye Ge was coming, had already bought a lot of food.

When Ye Ge just walked into Yuan Guoxue's house, the first thing he smelled was the fragrance of food.

Yuan Mei told Ye Ge about the development of Ruixing Coffee during this period.

As for the current situation.

In addition to Yuhang Province, Ruixing Coffee stores will be established in ten provinces and all first-tier cities across the country, and will be gradually opened in the remaining provinces.

Ruixing Coffee also plans to start a franchise model.

The franchise model can allow Ruixing Coffee to expand better and faster.

However, the franchise store model still needs to be implemented with caution and cannot be implemented casually.

Some franchise stores may damage the Ruixing Coffee brand.

After all, these franchise stores are all under the name of Ruixing Coffee.

If some franchise stores act recklessly, the reputation of Ruixing Coffee will be damaged.

Therefore, Ye Ge is generally very cautious about this.

Yuan Mei also knew this, so she specifically brought it up this time and discussed it with Ye Ge.

“The franchise model is not impossible.”

Ye Ge touched his chin and said.

“If we want to capture the market quickly, the franchise model is really good, and we can also charge a franchise fee.

However, we need to strictly regulate the operation of franchise stores. All raw materials for franchise stores need to be purchased from our head office. In addition, every employee of the franchise store needs to pass employee training and then take an exam. Only those who pass the exam can take up their posts.

The cost of training will be paid by our head office half and the franchised store owner half.

Only when this is time-consuming and laborious will the owners of some franchise stores pay attention to it.

In addition, we conduct inspections and assessments on franchise stores every quarter, and punish or even terminate the contracts with those stores that do not meet hygiene standards.

If a franchise store passes the assessment for several consecutive times, half of the franchise fee and all training fees can be refunded, giving the franchise store owners more initiative.

Other companies may just want to earn a franchise fee and then leave it alone, but we are different. Since you have joined us, we must manage you strictly.

Otherwise, if something goes wrong with your reputation, it will take a hundred times more effort to restore it.”

"Indeed it is."

Yuan Mei nodded and agreed.

“We cannot ignore the issue of word of mouth in order to expand rapidly and gain a firm foothold in the market. We know it is a franchise store, but consumers do not know it is a franchise store. In the end, it is our Ruixing Coffee brand that is affected.

I will hold a meeting tomorrow, draw up a charter, and discuss this matter thoroughly."

"Yeah." Ye Ge nodded.

This kind of thing can be left to Yuan Mei. In Ye Ge's opinion, Ruixing Coffee has basically been handed over to Sister Mei.

Unless something serious happens, I won't care.

Ye Ge is very clear about his own position. He is just a major shareholder of Ruixing Coffee, and that's all.

Ye Ge also believed that Sister Mei could do these things well.

"By the way, Ye Ge, I have seen pirated copies of our Ruixing Coffee in Hangzhou."

Yuan Guoxue said to Ye Ge while eating the braised pork.

"Huh? Pirated?" Ye Ge was stunned. "Our Ruixing Coffee has a pirated version so soon?"

"Normal." Yuan Mei smiled. "Our Ruixing Coffee is very popular right now. Business is so good that naturally many people will be jealous."

Ye Ge: "What's the name of that pirated store?"

Yuan Guoxue: "It's called Duanxing Coffee."

Ye Ge: "."

Wow, just changed a radical.

Ye Ge: "Where is that pirated store?"

Yuan Guo pressed his chin with his snow-white fingers and thought for a while: "Over at the University of Finance and Economics, we haven't even opened a store there yet, but someone else got there first." "That's interesting, let's go and take a look tomorrow, just in time to taste what the pirated product tastes like." Ye Ge said.

"Okay~"

Yuan Guoxue said happily.

For Yuan Guoxue, she never took the Duanxing Coffee seriously. The most important thing was to be able to go out and play with Ye Ge.

Likewise, Ye Ge was not worried about what kind of trouble the pirated Duanxing Coffee might cause.

The other party is just trying to take advantage of the popularity. Even if something goes wrong, it will not affect Ruixing Coffee.

The next morning, Ye Ge drove his Panamera to pick up Yuan Guoxue.

Yuan Guoxue happily sat in Ye Ge's co-pilot seat.

"Wow." Ye Ge was shocked when he arrived at the Duanxing Coffee near the University of Finance and Economics.

Ye Ge thought it was just a similarity in name.

For example, Coca-Cola has a pirated brand called Coca-Cola.

As a result, the layout of this Duanxing Coffee is almost the same as Ruixing Coffee, and even the logo is exactly the same, except that there is a plum blossom next to the deer.
Ye Ge took Yuan Guoxue to the front of Duanxing Coffee Shop and looked at the menus. They must be the same.

Ye Ge and Yuan Guoxue ordered an iced American coffee.

Generally speaking, iced American coffee is the drink that best reflects the level of a coffee shop.

Ye Ge and Yuan Guoxue took a sip. It wasn’t so unpalatable that they couldn’t swallow it, but the taste of this iced American coffee definitely couldn’t be said to be delicious either.

There are also many people who didn’t realize that this is a pirated store. They all came to try it out of curiosity, but found that the taste was really average.

This will definitely not work.

That afternoon, Ye Ge called the legal department of Bilibili to come over and help Ruixing Coffee crack down on piracy.

Within a few days, the store closed down.

Yuan Mei's public relations actions were also very quick. She issued a statement on the official Weibo and Bilibili accounts, with pictures and texts, saying that many people have been imitating Ruixing Coffee recently. She hopes that everyone will carefully distinguish and welcomes everyone to report if any pirated stores are found.

Anyone whose report is adopted will receive ten free drinks from Ruixing Coffee, all for free.

And it’s not just the first person who reports it, but everyone who reports it has it.

For a moment, the enthusiasm of netizens was aroused.

As long as you report it, the store will be closed down and you will get free drinks no matter who is the first person to report it. Why not do it?

Ruixing Coffee has become a hot topic again because of being pirated by others.

Ruixing coffee has become popular again, and its sales have surged again.

After the first wave of user enthusiasm, the repurchase rate of Ruixing Coffee was counted.

Among ten new users, six are willing to spend money to repurchase Ruixing Coffee.

Among the users who consume Ruixing Coffee three times within a week, three out of ten are new users.

This repurchase rate is already very high.

For example, under the office buildings of Bilibili and Mihoyo, Ruixing Coffee is delivered to the upper floors in batches, and all the money is paid by the employees themselves.

Soon, the second semester of Ye Ge’s sophomore year will begin.

During this semester, college students are generally less frivolous and more calm.

To put it simply, everyone has adapted to college life and knows how to lie down.

Ye Ge went to Mihuyou and checked the progress of the phantom beast Palu.

The person in charge said that all the maps of the fantasy beast Palu have been made, and there are currently 100 types of Palu.

The progress is not slow, but it is still far from Ye Ge’s requirements.

Ye Ge’s goal is to have three hundred types of palus.

In addition, the phantom beast Palu is currently considering connecting to the Internet.

Originally, Ye Ge wanted to make the fantasy beast Palu into a stand-alone game.

But in the current environment, there are too many pirated copies. It is likely that the market will be flooded with all kinds of pirated copies within a short period of release.

We'll have to wait ten years for stand-alone games.

Ten years later, people's copyright awareness has become very strong, stand-alone games have found a breeding ground, and many people will even actively support domestic stand-alone games.

For now, let’s just make it an online version of the mythical beast Palu.

Anyway, Mihuyou now has its own servers, so it is not that difficult to make an online game.

Moreover, in China, online games are indeed more popular than stand-alone games.

However, when connecting to the Internet, you need to consider some issues related to krypton gold.

In my previous life, Fantasy Beast Palu was a stand-alone game that was a one-time purchase.

There is no threshold to connect to the Internet, and then you can recharge money in the game.

In fact, free is sometimes the most expensive.

In Ye Ge's mind, he has already thought of more than a dozen ways to make money.

For example, monthly card service.

For example, some awesome palu balls can be purchased with money.

For example, the pallu outfit, if you put a grass skirt on the naughty cat, it will definitely be a best-seller.

For example, for the training of Palu, each Palu has his own training ground, and then he can exercise, but these exercises can be paid for with krypton gold, and after paying the gold, players can fight against each other.

Through the pvp mode, Ye Ge believes that there will definitely be many players who want to spend money.

Of course, this is a competitive way of playing. If you want to become stronger, you have to spend money first. In Ye Ge's opinion, this is a very reasonable thing to do.

However, there are also many players who don't care so much about competition.

In comparison, they care more about leisure, such as building their own houses.

For players like this, we must ensure that they can slowly advance the map through their own hard work and feel the pleasure of growth. We cannot push the numbers too high, otherwise their reputation will definitely continue to decline.

So for a mode like this, you don't need to start by increasing the values, but you can add some other interesting things, such as some home flower bed decorations that need to be purchased, and some house foreign trade that also needs to be purchased.

Or for example, some bosses can only refresh two or three times a week, but if you spend money you can increase the number of additional times by one or two.

In this way, players can obtain it through their own efforts, or they can obtain it more easily by spending money.

In Ye Ge’s opinion, the best way is to combine casual and competitive gameplay.

After all, not all players are strong players, and there are also many players who like fishing.

Ye Ge even planned to make a mobile version after making the computer version.

Gradually, mobile games will occupy the game market, and a mobile game that makes a lot of money is simply a money-printing machine.

But when Ye Ge came to the conference room and asked the production team of Fantasy Beast Palu to report their work to him,
Looking at the game progress and PPT on the computer, Ye Ge was completely dumbfounded.

Is this how you made it?
(End of this chapter)