China Entertainment started from Nortel 2002

Chapter 470 Put on the jersey

"Ice Bucket Challenge # donates to the ALS Association. I hope this event can arouse everyone's awareness and attention to amyotrophic lateral sclerosis ALS. I hope the public can pay attention to those in need and let the positive energy of this charity continue. Pass it on, @李木.”

After Cao Guowei received Li Mu's affirmative reply, he immediately organized people to start working very quickly, aiming to become the first initiator of the social media platform.

It just so happened that Li Mu received another call from Leonardo, who was another very influential person, so it was most appropriate to start with Li Mu.

"Get me a bucket of ice water."

Li Mu smiled and asked the field attendant to help prepare.

Because of summer, the crew will basically prepare ice cubes, whether it is to beat the heat or to freeze watermelon.

It happened to come in handy at this time.

Everyone in the crew had learned the news at this time, and everyone gathered around, very active.

"What's up? I'll call your name later, okay?"

"."

However, Sina is not the only one who wants to take advantage of this. The other companies have also started the "Ice Bucket Challenge", and the big guys in the Internet circle are planning to directly participate in this "viral spread".

"Director Li, what's the point of us killing each other? You have to name the outsiders. We have to speak out unanimously."

At the same time, Sina took the lead in inviting Li Mu to start this event, which attracted countless netizens to watch.

"Gone."

"The filming is done, but there is a problem. Why don't you say who the next challenger is."

"Where's the people, where's Shepherd Li, don't be afraid, it's just ice water, it's no big deal."

Li Mu gave his mobile phone to Liu Yifei and asked her to take pictures for him.

Li Mu said, picked up the bucket and poured it on his body. The cold water instantly made goosebumps rise.

Li Mu asked specifically before the second time to avoid being tricked by this group of people again.

"Ha ha ha ha!!!"

Everyone shouted.

Li Mu was shocked, good guy, did your feelings just go to waste?
"You didn't ask."

Everyone laughed.

Fortunately it was summer, otherwise Li Mu felt that half of his life would have been taken away from him if he poured a bucket of it in winter. Is this doing charity or asking for his life?

"Let's start shooting."

"Help me take pictures."

There was laughter in the studio.

"Director Li, the ice bucket is here."

But in summer, this feeling is still very sour.

Liu Yifei shook her head.

Li Mu thought about who to choose as the next challenger, and then glanced at Liu Yifei.

"What else should I say but challenger?"

"Speed, hurry up and challenge."

"What? Why didn't you tell me earlier?"

"Don't worry, Director Li, I won't cheat you this time."

It's even more lively when people are crowded together to join in the fun.

Li Mu asked.

the crew members shouted.

"How's it going? Is the photo taken?"

The steward quickly brought a bucket of ice water over.

"Hahaha, it's okay, Director Li. It's cool in summer."

"Okay, wait a moment."

The field worker quickly picked up the empty bucket and immediately went to prepare it again. He felt more active than usual at work.

Li Mu glanced at the water in the ice bucket. Good guy, it was more than half of the bucket.

"Isn't there too much water?"

The corners of Liu Yifei's mouth were slightly raised, like a successful little fox.

Li Mu muttered secretly in his heart.

Li Mu smiled and pointed in a circle.

"Okay, let's have another bucket."

"Forget it, this little girl will teach him a lesson tonight."

At this moment, Liu Yifei felt a little uneasy.

"I choose Wang Changtian as the next challenger."

After the ice water fell, Li Mu said quickly.

"It'll be okay this time."

Li Mu said with a smile, his intriguing eyes made Liu Yifei shiver.

"Hehe, no problem, just take a look."

Liu Yifei immediately handed over what she had just taken to Li Mu for review, and then planned to run away.

Li Mu didn't stop him, so where else could he sneak away?
Li Mu posted the video directly to Sina and donated the money.

The "Ice Bucket Challenge" can be regarded as a vivid lesson for domestic charity organizations.

Because everyone has the urge to do charity deep in their hearts, but this urge needs a trigger, that is: an activity that makes one willing to participate without any burden, and makes one feel happy and successful.

Today, charity fundraising has long passed the stage of pure moral inspiration and relies on more creativity and skills.

This requires charitable organizations to have extraordinary wisdom when taking money from other people's pockets.

Among them, the successful experience of the Ice Bucket Challenge is obvious, that is, the game is designed to cater to specific groups of people and provides a reciprocal feedback mechanism.

At the same time, light.

Wang Changtian's secretary walked in anxiously. "Mr. Wang, you have been selected by Director Li as the next challenger."

"what?"

Wang Changtian didn't understand why, and then the secretary explained to him before he realized what was going on.

"Hahaha, okay, help me prepare."

Wang Changtian didn't say anything, just jumped up and started working.

The "Ice Bucket Challenge" has officially become popular in China, and big names and celebrities from all walks of life have taken the challenge.

It’s obvious that as this campaign spreads, more people will get involved.

That night, Liu Yifei was promised to be "tied up" and naturally she was not let go, but the end result was that the next day, Li Mu would rub her waist from time to time while filming.

Instead, Liu Yifei secretly covered her mouth and snickered.

"Sooner or later you have to look good."

Li Mu said angrily.

"I am waiting."

Liu Yifei raised her fair neck, very proud.

Recently, Venice has repeatedly reported exciting news for Chinese filmmakers. .
In addition to Chinese director Wang Xiaoshuai's new film "The Intruder" that will compete for the Golden Lion on behalf of Chinese-language films, three Chinese female filmmakers, Chen Chong, Xu Anhua and Wen Yan, appear on the jury list, which is particularly eye-catching.

Therefore, Wang Xiaoshuai has become the first Grand Slam director among the sixth generation directors to be shortlisted for the main competition units of the three major film festivals: Cannes, Venice and Berlin.

"Amu, I remember you haven't been shortlisted for Berlin, right?"

Liu Yifei looked at the news and seemed to be thinking about something.

"No, what's wrong?"

Li Mu also felt that it was magical. He really didn't go to Berlin. It was strange.

"It's a pity, otherwise you would have collected the Grand Slam finalists from Cannes, Venice, and Berlin competitions."

Liu Yifei sighed.

".What kind of title is that."

Li Mu couldn't laugh or cry.

"If you want to collect gold medals from the three major film festivals, I would be interested."

This Grand Slam is the dream of almost all directors. It would be best to add an Oscar, and it would be complete.

"Then come on, I believe you can do it."

Liu Yifei waved her fist, seeming to cheer Li Mu up.

"This thing depends on fate."

Li Mu grabbed her hand and smiled lightly.

The award depends on the opponent, the judges, and various factors. Of course, the prerequisite is that you have to take very good photos. After all, the judges are picky.

Li Mu, who has served as the chairman of the jury, naturally knows that ordinary films will simply pass by. With such a huge workload, only the best films are worthy of discussion.

In the following days, with the opening of Venice Film Festival, major media reports focused on this film festival.

However, Li Mu could still see from the media pictures that Venice was much deserted compared to when he went there a few years ago.

But Venice was really beaten up by the Toronto Film Festival.

On the one hand, the reason is that Venice is too expensive. For Americans who are smarter than monkeys, the price-performance ratio is not suitable. If you can come to the water city to get good results, Italian publishers usually foot the bill.

Especially in the past two years, Venice's situation has become even more miserable.

The European market is gradually becoming less attractive to Hollywood, and Barbera also admitted that at that time, he tried hard to get David Fincher's new film "Gone Girl" to be shortlisted for competition.

However, due to publicity considerations, the producer Fox still chose the New York Film Festival, which has a stronger competition for Oscars.

As for George Clooney, who brought "The President" back then, on the one hand, the film festival gave him the opening film treatment, and on the other hand, the Italian distributor Rai gave him a huge assistant management team of more than 20 people, and collectively paid for air tickets and hotels. money.

"It's a pity that the market still hasn't taken off."

Li Mu smiled and shook his head.

When it comes to movies, art alone is not enough. There must be a market to make it work.

In the two years since Barbera took power, he vigorously developed the market, but later found that there was no success at all. Not only was the transaction volume so poor that I was embarrassed to tell everyone, but he also didn't even negotiate a few co-production projects.

This is just like Zha Lang chatting on mobile phone and Penguin doing Weibo. They are born without that gene.
But even so, it still does not affect its aura as one of the three major cities in Europe. Instead, it forces Venice to pursue artistry more.

Different from the artistry in Venice, at this time in China, Hollywood commercial blockbusters are one after another.

"How to Train Your Dragon 2" has just been released, followed by "Dawn of the Planet of the Apes".

This series has been filmed for more than 40 years, but the bond between orangutans and humans is still being cut and messed up.

At the same time, Universal Pictures is renovating its monster library and making more and more moves to create a monster version of "Avengers". The monster universe system seems to have taken shape.

"Blissful" has begun its final month of promotion.

Ning Hao's new movie has also been long-awaited by many movie fans.

However, at this time, Li Mu ignored these things at all.

Because the long-awaited birthday of Liu Yifei has arrived.

The reason for looking forward to it is naturally not the birthday, but the incident of cheating on Liu Yifei during the Chinese Valentine's Day.

In the living room, the cake has been partially solved by the two of them.

But neither of them were in the living room at the moment.

Li Mu sat beside the bed, "It's time to fulfill your promise."

"Then it's obviously you who deceived me, so how can it count?"

Liu Yifei didn't take any action. She followed Li Mu's example and sat by the bed without even thinking about opening the suitcase.

"By the way, didn't you rub your waist two days ago?"

The curve of Liu Yifei's mouth seemed to Li Mu to be endless ridicule.