China Entertainment started from Nortel 2002
Chapter 645 The offer is too low, please raise it
Chapter 645 The offer is too low, please raise it
"Mengying Media's publicity is really excellent."
"Spending little money to accomplish great things, learn from this!"
"The lines are insightful and well-written, which has this effect!"
"worth learning"
"."
The industry was stunned by this wave of operations. Everyone can make posters, but it is rare to achieve such an effect through movie images + text lines.
"It's true that the dubbing is missing. If the dubbing can be done, it will definitely be a big hit!"
Liu Yifei also agreed with the netizens' point of view at this moment. Looking at the posters and copy, she was rarely excited. If there was dubbing below, the publicity effect would be explosive.
"I can try it with a suitable movie next time."
Li Mu nodded. He knew about the publicity plan, but he really didn't think of this for a while.
"Director Li, do you mind if we pirate the promotional plan?"
Soon, Yu Dong also called, saying that this trick was indeed effective, and that "Operation Mekong" and "Operation Red Sea" were of similar genres and actually had something in common.
"Hahaha, Mr. Yu, just do whatever you want. Just don't let netizens accuse you of pirating."
Li Mu smiled and said that this plan was not confidential and was not a patent. People in the industry were all learning from each other.
"Some people say it's pirated, but the effect is really good. Compared to spending so much money, it's not as good as this kind of small amount of money to achieve big results."
Yu Dong said enviously that Mengying Media's publicity team has come up with many innovative publicity methods over the years.
Soon, Bona also released a batch, but the quality was obviously inferior to "Operation Red Sea", after all, there was not enough time.
But the effect is still there.
The two military-themed movies overwhelmed other movies, and only Guo Jingming's "Jade Dynasty" could barely attract some traffic thanks to the support of many stars.
"Fortunately, it didn't have the same release date as Operation Red Sea."
Ye Ning couldn't help but feel fortunate. Now all the traffic was taken away by "Operation Red Sea" and "Operation Mekong", and other movies were really hard to swallow.
The two movies happen to be main theme movies and are released during the National Day holiday, which is the perfect time, place and people.
In addition, this year marks the 95th anniversary of the founding of the Communist Party of China, which is already a bonus. One film has the support of the Navy and the other has the support of the Ministry of Public Security. No other film can compete with them, unless these two films are poorly shot.
But it's not like he hasn't seen the finished film, and he even declined the guaranteed 25 billion yuan, so you can imagine how much confidence Li Mu has.
At this moment, La Peikang wanted to applaud and cheer.
Whether it is the performance he took over this year or the performance of China Film after its listing, they both need high-quality films as support, and "Operation Red Sea" is undoubtedly the most suitable one.
The higher-ups are also paying close attention to this movie, and if it can stand out, it will be a great help to him.
“Let the theaters related to China Film give top priority to Operation Red Sea when placing posters.”
La Peikang instructed the secretary.
At the same time, Li Mu went to the Film and Television Center of the Supreme People's Procuratorate.
"Director Li, welcome!"
Li Lu hurried out to greet Li Mu.
At the film and television center, the film's investors and producers, including Fan Ziwen, Li Xuezheng, Zhou Meisen and others were all present.
Li Mu nodded one by one.
"Today I would like to report to you on the current production, post-production review and distribution of In the Name of People.
Post-production is coming to an end.
The review of major film and television projects involving criminal cases has now passed the review of the Supreme People's Procuratorate and has been transferred to the General Administration
Regarding the distribution, CCTV and Hunan Satellite TV have already given quotations.”
Li Lu stood on the stage and gave a report to everyone.
"As for the General Administration, the results are expected to come out in November. I guarantee there will be no problems with this."
Just after Li Lu finished speaking, Li Xuezheng, director of the Golden Shield Film and Television Center, spoke up, and it was obvious that he was very confident about passing the review of the General Administration.
Li Mu thought about the recent rumors and roughly knew what was going on. At present, the trend has shifted to anti-corruption themes such as "In the Name of People".
"CCTV's offer seems low, what do you think, Director Li?"
Fan Ziwen suddenly spoke up and said that when it came to film and television, Li Mu was obviously the most familiar with it and had an excellent vision.
Everyone turned their eyes to Li Mu.
Although it would be best if it could be broadcast on CCTV, the price quoted by CCTV was not satisfactory.
When making a film or TV series, several companies have to consider the costs, otherwise the department will not make money, and it is not realistic to survive solely on the budget.
"It's indeed low!" Li Mu nodded, and then added calmly, "But I think the offer of 5 million for the exclusive satellite TV broadcast rights and network distribution rights for five years to Mango TV is also low."
"."
Everyone was a little surprised.
"Director Li, if we go higher, will Mango TV be unwilling? Our cost was 1.2 million, and we gave out 2.2 million, which is already a return rate of 83%."
"Think about it, everyone. Why did the previous investors withdraw their capital? It's simply because this is a political anti-corruption drama. It has a main theme and no young actors. They also invested 1.2 million to make it a big production. It looks like it will almost certainly lose money. Am I right?" Li Mu asked with a smile.
Li Lu nodded first. He knew best the mentality of those investors who ran away.
Then everyone nodded.
“Let’s not talk about CCTV for now, why did Mango TV offer us 2.2 million?
Director Li Lu shot the film well and the actors had superb acting skills, but the most important thing was that the direction had changed.
Moreover, I have discussed the script with Mr. Zhou Meisen and Director Li Lu. I think the value of "In the Name of People" is far more than 2.2 million yuan, and it will only be better."
The film company sold the exclusive satellite TV broadcasting rights and network distribution rights for five years to Mango TV for 2.2 million yuan. Although the producer made a lot of money, Mango TV made a fortune.
The online broadcasting rights alone could probably be sold for 2.2 million.
In the previous life, Mango TV became the final super winner, but with Li Mu here, how could he give up such a big piece of meat?
"If we sell it as a package, I think the price we can offer is 3.5 million!" Li Mu said a number lightly. He gave a price that both he and Mango TV could get a piece of the pie, and he would not sell "In the Name of People" too cheaply.
"Director Li, Mango TV may not accept it."
Li Lu was a little worried at this time, mainly because the price was too high.
"If Mango TV is expensive, I think we can sell it separately, only selling him the exclusive broadcast rights for 5 years. Mengying Media has the resources for the network distribution rights.
I can guarantee that the online distribution rights for In the Name of People will not be less than 1.5 million!"
"Hahaha, Director Li, you are really a blessing to us."
Li Xuezheng was the happiest one. He originally thought that he had made a fortune by selling it for 2.2 million yuan, but it turned out that Li Mu could raise it even more. How much profit would this bring to Golden Shield?
"I think we can follow Director Li's plan!"
Fan Ziwen from the Supreme People's Procuratorate also nodded repeatedly. Of course, who doesn't want to sell more? The performance of the Supreme People's Procuratorate Film and Television Center this year depends on the performance of this movie.
"Okay, then let's do as Director Li said and talk again."
Li Lu is also full of confidence. All the big directors in the industry are so optimistic about this TV series, how can it be bad?
At least I have to earn some face for myself.
"Okay, Director Li Lu, call me if you need anything. I'm here." Li Mu stood up, looked at the time, and planned to retreat first.
"Director Li, please stay for dinner. Why are you in such a hurry?"
"Yes, let me show you the canteen of the Supreme People's Procuratorate. I will definitely not let you down."
A few people pushed Li Mu to the canteen of the Supreme People's Procuratorate for dinner.
I have to say that the food in these agencies is really good. Li Mu couldn't help but feel emotional when he saw the more than 30 buffet dishes in front of him.
Just as the film and television industry was preparing to enter the National Day holiday, Mango TV also received new news about Li Lu.
"Mr. Nie, In the Name of People declined our offer of 2.2 million and asked for 3.5 million!"
"what?"
Nie Mei stood up with a look of disbelief. Are the people at the Supreme People's Procuratorate Film and Television Center crazy? They are asking for such an exorbitant price.
"Yes, and I heard that Director Li of Mengying Media thought our offer was too low after studying it. If you don't accept it, you can buy it separately and only buy the 5-year exclusive license for satellite TV."
"Li Mu from Mengying Media?"
Nie Mei frowned and muttered to herself, then thought for a moment and said slowly, "Drag them first, don't give up, but don't agree to it for the time being."
She herself has seen the post-production clips of "In the Name of People" before it was fully produced. She is very optimistic about this TV series and is determined to get it.
I originally thought that an investment of 2.2 million was enough to impress the other party, but I didn't expect that someone would show up in the end.
If it were an ordinary person, Nie Mei would not bother to give in. Sometimes being strong can make negotiations easier, but the person on the other side was Li Mu, so she had to be more cautious.
After all, everyone in the industry knows about Li Mu's unique vision. Anything he is optimistic about is good.
Moreover, the other party has the confidence to sell it in a package.
“It’s really hard to deal with.”
Nie Mei rubbed her head. As the deputy director and chairman of Mango TV, she had a lot to consider, and Mango TV now needed one program after another to open up the situation.
But high-quality resources are rare.
While Nie Mei was still struggling with her decision, many of the TV series' film production companies were already regretting their decision.
“Why didn’t you persist more in the beginning?”
"Tens of millions, just gone like that! Why did he give up in the end?"
"Sure enough, Li Mu is still the same Li Mu, and he is still doing well in the TV series. He has made tens of millions of dollars, and it may be even more!"
"."
The major film and television investment companies that withdrew from "In the Name of People" are now regretting it.
At first I thought it would not pass the review, but the wind changed so quickly, and it seems that the review was not rejected at all. Now it has been successfully reviewed by the General Administration.
Moreover, I thought that the TV series would be a failure without young actors, but now Mango TV has offered 2.2 million yuan for it, but it was rejected.
(End of this chapter)
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