China Entertainment started from Nortel 2002

Chapter 89 The treasure hunting alliance is finalized

Li Mu was still filming the final plot of "The Treasure Hunt" in South Korea, and the domestic media was in an uproar.

"The era of China Entertainment blockbusters has completely arrived!"

"Who can stop the current "The Promise", not even Zhang Yimou's "Riding Alone"!"

Amidst the sound of drums, Brother Chen Kai lost himself and felt a little arrogant. The first two hundred million in the box office was already a certainty in Brother Chen Kai's eyes.

However, Chen Hong looked a little solemn at this time. As a producer, she often looks at the overall review scores of movies.

"The Promise" received 88% positive reviews with money, but in just over a week, it had dropped to 69%. This drop made Chen Hong confused.

She turned around and looked at Brother Chen Kai, who had a smile on his face. She couldn't say anything for a while.

Chen Hong continued to read online comments:

"I just came back from watching The Promise. Nicholas Tse laughed every time he said his lines."

"Why is he laughing when he says his lines~~ Dizzy!"

"Can I say that I don't understand? Am I the only one who feels this way?"

"You upstairs are not alone."

"+2"

"Do you also want to understand the film directed by the Palme d'Or? Hurry up and buy a few more movie tickets and watch it a few times before you understand it."

"What you said above makes sense. If you don't appreciate it enough, just buy a few more tickets."

"Fuck you, this is a bad movie. It's boring, empty, and has no structure."

However, if this kind of comment had been made a few days ago, it would have quickly disappeared among the overwhelming praise. However, at this time, some people kept liking and supporting it.

"I hope it's just a false alarm." Chen Hong comforted herself.

"Old Chen, let's make more announcements." Chen Hong turned around and suggested to Brother Chen Kai.

"Audiences will enter the cinema when they see my name. It doesn't matter whether they run or not." Brother Chen Kai raised his hand. He was tired of running to make announcements recently. On this cold day, there is nothing better than quietly watching the box office go up. Come with enthusiasm.

Chen Hong was speechless at this moment.

On the 22nd, the box office of "The Promise" easily exceeded the [-] million yuan mark, once again setting a new box office record for Chinese movies exceeding [-] million yuan.

The reputation of "The Promise" slowly began to decline over time.

"Wuji, extremely boring."

"I don't know why so many people like it. Am I the only one who thinks this is a bad movie?"

"Chinese audience aesthetics need to be improved."

Brother Chen Kai looked at these comments on Chen Hong's computer with disdain on his face.

What do these audiences and film critics know about art?

"The box office of "The Promise" will not stop because of these comments." Brother Chen Kai left a rather tough sentence.

With a polarized reputation, the box office of "The Promise" didn't seem to see any decline at first.

Li Mu is filming the scene of Quan Zhixian holding his breath underwater in the swimming pool.

"Okay, passed." Li Mu picked up the loudspeaker and said.

Only then did Quan Zhixian emerge from the water with a splash.

"It almost choked me to death."

Everyone present laughed.

"Hurry up and prepare for the next one." Li Mu's demonic voice reached Quan Zhixian's ears.

"Director, you are too cruel. Help!" Quan Zhixian pretended to save lives, but he was busy preparing for the next scene.

There was a lot of laughter and commotion on the set. It was almost coming to an end and everyone was in high spirits.

Starting from December 2005, 12, "The Promise" was screened once a day in a theater in Los Angeles for 30 consecutive days.

Kevin Thomas, a film critic of the Los Angeles Times at the time, spoke highly of "The Promise" and thought it was one of the most beautiful films you can imagine in your imaginary world. He also thought it surpassed Chen Kaige's other films. A work.

Brother Chen Kai's eyes are red and his ambition is huge. He also wants to take this opportunity to go to Hollywood and win the Oscar.

As of the 31st, "The Promise" has been leading the pack for three weeks, and its domestic box office has exceeded 31 million as of the 1.5st.

That day, a video called "A Murder Caused by a Steamed Bun" exploded on the Chinese Internet and quickly became popular.

This video pays great attention to details. When quoting memories, the word "information" will be marked in the upper right corner of the video to fit the template of "Today's Statement".

The most amazing thing is that at the end of the video, this video directly points to the pain points of the plot of "The Promise", using steamed buns to mock the absurdity, comedy and boredom of the plot of "The Promise", truly achieving the "crested head, pig belly, leopard tail" .

The title of the video is specially added with FBI WARNING: This content is for personal viewing only and is strictly prohibited from dissemination.

Countless viewers who have watched the movie feel that this video helps them express their feelings about "The Promise" and speaks for themselves.

Online, searches and views have soared.

Offline, people tell each other, word of mouth.

In the end, this less than 20-minute video produced by grassroots swept the entire Internet like a virus within 5 days. Almost everyone was discussing this video, and the search rankings rose sharply, eventually surpassing "The Promise", and the audience's response Dissatisfaction and criticism of "The Promise" resounded throughout the Internet.

"It's so shameless, it's so shameless!" Brother Chen Kai's voice resounded throughout the villa.

"Hey, Director Han, tell me." Chen Hong received a call from Han Sanping at this time. The box office of "The Promise" was falling crazily.

"What did Han Sanping say?" Brother Chen Kai was still angry and stopped being polite.

"He said that the China Film Festival will work hard to maintain publicity, but we must also come forward. Online public opinion cannot continue to ferment like this."

Brother Chen Kai nodded, there should be good news.

However, what awaited us was two pieces of bad news. The domestic box office dropped off a cliff, and the North American box office was extremely unsatisfactory. The box office of several hundred thousand dollars poured a bowl of cold water on Brother Chen Kai on the spot.Li Mu, who was far away in South Korea, also received a call from Liu Yifei, saying that she had seen a very funny video about "The Promise".

Li Mu immediately realized that this had finally happened.

However, there was nothing Li Mu could do about it. All he could do was keep his mouth shut and not make random comments.

However, there are more and more negative comments and reviews about "The Promise", which even overwhelmed Chen Kaige.

When things go to extremes, they must be reversed, and the backlash caused by excessive publicity is also quite serious.

In the eyes of the audience, you fed me a piece of shit, and you even lied to me and said it tasted delicious, so I still ate it. Only when someone else said it did I realize it was a piece of shit.

"Hey, Mr. Han, what's going on?" Li Mu was a little confused. Why was Han Sanping calling him at this time?
"Uh, Mr. Han, that's not how movies work. The post-production process hasn't been done yet. You asked me to set the schedule. You're just kidding."

Li Mu finally knew what was going on, and Han Sanping was looking for help from him.

The sequelae of "The Promise" came so violently that Han Sanping couldn't resist it all of a sudden. The entire investment of 3.5 million yuan was already lost to his grandma's family.

As for the Oscars, Han Sanping no longer dares to think about it. How can he still be nominated for the Oscars?
I really think those white people are idiots.

In the end, Li Mu just said that the filming should be completed as soon as possible, but Li Mu did not dare to admit it due to the schedule. If something happened in the later period, no one could say anything.

Han Sanping was indeed in a little trouble this time, and Li Muchai could guess his situation.

Not a big deal though.

"Okay, it's over, it's done." Li Mu shouted, and Wu Ershan directly picked up the loudspeaker and increased the sound.

The sound was out of control for a while, and the completion of filming was the first good news about the movie.

"Okay, let's have barbecue tonight. The crew will pay for it, and you can eat as much as you want." Li Mu was not stingy, since CJ Entertainment paid for it anyway.

At the closing banquet in the evening, Pu Gentai came with Li Zaixian, the senior executive of CJ Entertainment.

Li Mu also said hello to the other party. This descendant was sent in for a few years.

But it has nothing to do with Li Mu. He came here just to make money from South Korea. By then, he will have already made a lot of money. No matter what he does.

As for inviting Li Mu to attend banquets where the disbanded Fin.KL girl group would be the guest performers, Li Mu declined politely.

Fin.KL is quite popular as a second-generation Korean girl group. Lee Hyori and Sung Yuri also have many fans in mainland China.

Although he knew the vision of the chaebol, Li Mu had no interest in this kind of gathering.

At the banquet in the evening, the Korean actors frequently bowed their heads in toasts, and Quan Zhixian looked reluctant to leave. After this movie, it would be difficult to get on Li Mu's car again, and she knew it very well.

Quan Zhixian quickly got himself drunk and created an opportunity. Unfortunately, Li Mu went back to the hotel to rest and recuperate early in the morning.

Li Mu in the hotel thought of "Avatar" three years later, and his eyes were burning.

Li Mu also wanted to challenge a truly epic masterpiece.

Real 3D technology, as a director, who wouldn’t slander it?

Even as a later generation, Li Mu is eager to make a large-scale 3D production that will truly amaze this world where 3D has not yet exploded.

Li Mu has also thought about it. It is suitable for this movie to be a Sino-US co-production. It is also time to recruit domestic actors and export it abroad.

The news that Li Mu's movie was finished was first published in Korean media, suppressing the popularity of other movies and stars.

The Hollywood director's name is so great that both the media and actors are proud to be involved.

On the contrary, as for the Chinese media, the popularity of "Treasure League" is far less than that of "The Promise", and it should be said that it is not as popular as Hu Ge.

Because he was still prosecuted, this incident instantly aroused heated discussion among netizens and a backlash against "power".

Faced with Chen Kaige's reaction, netizens were dumbfounded. No one expected that a spoof video would directly break the guard of the fifth-generation leading director.

In an interview with reporters at the Berlin Film Festival, Chen Kaige said: "We have already sued him. We must sue and resolve this issue to the end."

Then he uttered the most lethal sentence of the year:

"One cannot be so shameless!"

When Li Mu just came back, he patted his head when he heard these words.

Brother Chen Kai finally broke through the defense.

This sentence was directly selected into the top ten popular quotes of 2006.

The popularity of "Murder Case Caused by a Steamed Bun" seems to cater to the bad taste of netizens and is a victory for spoofing. But in essence, it is the question and roar of the common people represented by Hu Ge to the elite, and it is the right to speak in art. The fight for:

Why can't the common people complain that this movie is not good to watch?
Why are you ridiculed for not being able to understand a movie if you say it’s not good?

Therefore, after netizens learned the news, they almost unanimously expressed their support for Hu Ge.

Sohu also conducted a poll for this. A total of more than 1 netizens voted. Among them, 93.35% of netizens supported Hu Ge, 2.62% supported Chen Kaige, and the remaining 4.03% did not support either.

Many netizens even said that they would be willing to contribute money to Hu Ge if there was a lawsuit.

Good guy, he also invented the concept of crowdfunding.

At the same time, Hu Ge was also dumbfounded.

Originally I wanted to do entertainment in private, but now it's good. Not only has it become popular on the Internet, but it has also broken the director's defense. This requires money and no money, but how can I fix it?

So, three days after Director Chen announced the lawsuit, Hu Ge surrendered and apologized at the speed of light, but did not admit the infringement.

Li Mu even watched the video specifically for this matter. I have to say that the video was done at a certain level. If it is released on the video platform in future generations, it should become popular in the industry.

It's a pity that Li Mu can't comment on this matter.

Infringement is more or less infringement, and Brother Chen Kai is somewhat embarrassed and cares about it.

However, the box office is really not good, and it has fallen off a cliff.

The audience all reacted, are they treating us like box office fish?
(End of this chapter)