China Entertainment: Starting from 07 Kuainan

Chapter 248 The tangled Golden Melody Awards and the troublemaker LeTV
Just as Lu Yuan, Wang Xing and others were exchanging cups and cups, something closely related to him was happening on the treasure island thousands of miles away.

As usual, the nomination list for the Golden Melody Awards, which should be announced in May, was not announced by the organizing committee until June [-]st.

There has never been a consensus within the organizing committee on how to announce the popular music category.

How many nominations should "The Road Is Still A Long Way" be nominated for?

From an objective perspective, Lu Yuandu won seven awards for Best Song of the Year, Best Mandarin Album, Best Composer, Best Lyricist, Best Arranger, Best Album Producer, and Best Mandarin Male Singer. Can be shortlisted.

And, all are eligible to win.

But the Golden Melody Awards are different from the Film Golden Horse Awards. The original intention of the Golden Melody Awards was to be more local.

Otherwise, the Golden Melody Awards would not have awards for Best Taiwanese, Hakka, or Aboriginal Language Album.

In the previous [-] Golden Melody Awards, there has never been a situation where mainland singers were the only one. Previously, Baodao musicians had always occupied a strong position.

Therefore, even if mainland singers do not win many awards, the Golden Melody Awards cannot be designated for local protection.

However, it is different now.

There is a monster like Lu Yuan in the Mainland, who is both good at singing and writing. In terms of arrangement, he is even better than the Baodao musicians.

With his superb singing skills and amazing creations, Lu Yuan not only reached the top in the mainland, but also fell to Xiangjiang and Baodao.

In addition, they still maintain an extremely strong performance internationally, and it is easy to conquer cities and territories.

At the Grammys earlier this year, Lu Yuan shone brightly all over the world, becoming one of the most successful singers at this year's Grammys.

Let alone a native of Baodao, can you find a singer comparable to Lu Yuan even if you have searched the Chinese music scene several times?
The new generation of kings, Jay Chou, and the four kings of Hong Kong in their peak period cannot compare.

After all, their peak radiation range is only in Asia. Outside of Asia, their influence is very limited.

and so.

The best plan now seems to be to hold a Golden Melody Award for Lu Yuan 'alone'.

But, if you do this, will it cause criticism?
Because of this matter, the organizers discussed it for half a month, but still could not reach a consensus.

Can't continue to procrastinate!

The Golden Melody Awards pop music award ceremony was originally scheduled to be held on June 6. If it is delayed any longer, the award ceremony will be postponed.

After an all-night discussion, early the next morning, the Golden Melody Awards officially announced the list of nominees for the pop music category of the 20th Golden Melody Awards.

As soon as the list came out, it immediately sparked a heated discussion within Baodao.

Jay Chou and Lu Yuan lead the list of singers with seven nominations each.

Moreover, most of the nominations of the two overlapped. The only difference was that Jay Chou was nominated for the Best Music Video Award, while Lu Yuan was not nominated for this award.

After all, the MV of Lu Yuan's album has always been criticized.

As for Lu Yuan's nomination for the Best Arranger Award, Jay Chou was not shortlisted. Arranging is indeed Jay Chou's weakness.

In fact, when the nomination list was announced, Baodao fans thought it was no big deal.

Isn’t it normal for Lu Yuan to have seven nominations?
Please.

His music is amazing.

On the contrary, insiders in the music and film circles reacted somewhat violently.

In comparison, the music industry is a little better.

The people in the film and television industry hate Lu Yuan the most.

Lu Yuan, or rather Star Media, has never worked with actors from Baodao. The TV series produced by Star Media have almost all mainland casts.

Baodao also has good actors, good directors, and good behind-the-scenes staff, but Star Media just doesn’t use them.

Some time ago, when the crew of "Snow Leopard" auditioned, all the film and television personnel from Baodao were wiped out.

They also need to eat.

In the past two years, both Baodao and Xiangjiang have realized one thing: the mainland is the new growth point.

Whoever can establish a foothold in the mainland will be able to prosper.

For example, Cai Yinong from the Tang Dynasty.Tangren Film and Television has become very popular in the mainland and has even established a relationship with Xingchen Media.

Because of this incident, some people even scolded Cai Yinong and called her a traitor.

However, Cai Yinong didn't care about those people's barking.

She is busy counting money now.

After several price hikes, "Sword and Sword 3" was finally jointly won by Shanghai TV and Suzhou TV, with a single episode purchase price of 150 million.

150 million*37 episodes=5550 million.

The total investment in Fairy Sword 3 is 3500 million.
According to this quotation, the first-round broadcast rights of Sword and Sword 3 will net a net profit of 2050 million.

If you include the second and third rounds, as well as online broadcast rights, it shouldn't be difficult to earn 5000-6000 million.

In terms of online broadcast rights, LeTV offered a sky-high price of 50 yuan for a single episode.

In terms of online copyrights, 50 per episode is indeed a sky-high price. After all, the online copyrights of most popular dramas are only tens of thousands.

Fifty thousand is as high as the sky.

One hundred thousand, breaking through the sky.

50, just this one case.

However, LeTV also has requirements. They don't know whether to broadcast it exclusively or to broadcast it simultaneously with satellite TV.

That is to say, if a prime-time drama series is released that night, LeTV will be able to update it simultaneously the next day.

LeTV's disruption has caused video websites such as Youku, Tudou, and PPS to curse.

motherfucker.

50 per episode, your money was robbed, right?

Why are the prices of online copyrights only in the thousands or tens of thousands?

Because of piracy.

As soon as the video website is updated, pirated resources are everywhere, and what you watch elsewhere is pure streaming without ads.

Better experience, why should people stick to genuine video websites?
Therefore, the online broadcast rights of film and television dramas cannot be sold at a high price.

The procurement cost is too high. How can the website have so much budget? If it is all used to buy online copyrights, will the website still survive?

I have to say that 50 yuan really made Tang people excited.

Cai Yinong couldn't even think about selling online copyrights for a sky-high price of 1850 million yuan, although LeTV's requirements needed to be negotiated with the TV station.

But the Tang people are willing to negotiate.

1850+5550=7350 million, first-run broadcast + Internet rights, net profit of 110%, what else can Tangren be dissatisfied with?
of course.

Before officially signing a contract with LeTV, Cai Yinong discussed it with Lu Yuan.

Star Media is also an investor in "Sword and Sword 3". Although its share is only 15%, Lu Yuan is the main contributor to its ability to sell such a high price.

After learning that LeTV was offering a sky-high price of 50 yuan for a single episode, Lu Yuan had no intention of obstructing it.

Although in two years' time, the price of online copyright will be different, but for now, LeTV has indeed offered a price that is difficult to refuse.

Just sell it.

Anyway, Xingchen Media is not the main producer of "Sword and Sword 3", but he still gave Cai Yinong a warning.

Collection is either a one-time payment or settlement within the year.

As for the authorization period for information network dissemination rights, he does not need to mention it. The transaction of "Sword and Sword 3" will not be permanently authorized.

The industry practice is generally about three to five years. After the authorization period, if the website wants to continue playing, it needs to pay an additional authorization fee.

However, this situation usually only occurs with hit dramas, some dramas with little splash, or old movies. When purchasing, the licensing period starts from ten years.

(End of this chapter)