China Entertainment: Starting from 07 Kuainan

Chapter 331 Boss Lu arrives in Echeng, ah no, Pengcheng

3 month 20 number.

Lu Yuan's role is announced to have been completed!

Although in yesterday's Billboard chart, Rihanna shot to No. 19, causing Lu Yuan to lose the top spot, and the consecutive number one record ended at weeks.

But he didn't feel much sense of loss.

He was lucky enough to win nineteen consecutive albums. "Call Me Maybe" and "Good Time" wouldn't have won the album for so long without Taylor's hard promotion.

If Lu Yuan himself was also active in North America, Qian Po's "Tik Tok" would not have such a big impact on him.

Losing the consecutive championship record is completely foreseeable.

Moreover, the winner is not an unknown person. Rihanna is a regular on the singles chart and has countless fans.

The collaborative single "We Are Young" was also a booster for Rihanna to reach the top of the charts.

After Lu Yuan finished filming, the crew of "The Good Doctor" was not disbanded directly, and Kong Shu still had to film scenes of the male protagonist as a child.

The young actor has been found.

The young actor who plays the young Dr. Lu is Wu Sanshi, and the role of the young Dr. Lu’s sister is played by Li Landi.

Both of them are child actors and have acting skills. If the filming goes well, they can finish filming their childhood scenes in two or three days.

As for Lu Yuan, he went home without even eating the closing banquet.

After returning home, Lu Yuan was immediately scolded.

The person who trained him was not his mother-in-law, but his aunt who moved to Yanjing a week ago.

The content of the lecture is nothing more than that you are busy with your career every day and don't care about your family at all.

Although Boss Lu is very popular outside, when he comes home, he still has to behave and accept the instructions honestly.

In the end, the mother-in-law couldn't stand it anymore and came forward to make peace.

The eldest aunt and the mother-in-law got along unexpectedly. After moving here, their relationship became even better than that of the son-in-law.

They seem to have become elderly best friends.

After resting at home for two days, Lu Yuan set off again.

This time, he had to go to Goose City.

Meet Brother Ma.

This trip to Pengcheng was not just about talking about buying shares, but there were two other things that needed to be discussed in person.

One is related to digital music copyright.

The higher authorities have been doing something to combat piracy, but the intensity is far less than a few years later. Starting in 05, the National Copyright Administration has joined forces with various ministries to regularly launch operations to crack down on online infringement.

The intensity of [Operation Sword Net] this year is much greater than that of the previous five years.

Although Xiao Xiaojin dejectedly deleted his scarf and blog, the online and offline discussions on copyright issues have not diminished at all.

Lu Yuan came to Pengcheng this time to persuade Tengxun Music to join the anti-piracy alliance.

Without boasting, Lu Yuan’s momentum in the music industry is definitely No. 1 at the moment.

If it weren't for his age, he would have been qualified to work as an official in various major associations.

Although he does not hold any position now, since he has come to this era, he should do something.

Uniting major music platforms to form an anti-piracy alliance is what he plans to do.

Hurray, Universal Music, A8 Music, Xingwaixing Records, Xiami Music, Rolling Stone and other related companies are all members of the alliance.

Piracy affects the entire industry. As long as it is an upstream and downstream company in the industry, no one does not hate piracy.

Lu Yuan is preparing to bring Penguin into the anti-piracy alliance.

In fact, Penguin Music has already begun to purchase digital music copyrights at this time. Although the price is not high, it is in Penguin's interest to fight against piracy.

Therefore, it is not very difficult to get Penguin Music to join the company.

The real difficulty is the second thing.

Cross-border into the online literature circle.

Establish a new online novel site to compete with Shanda.

Yes.

Boss Lu kept talking to Shanda Literature about taking a stake, but Mr. Chen refused to let go and was only willing to exchange shares.

Exchange shares with Shanda?

Lu Yuan couldn't bear it.

Even though Shanda is now in full swing, there is already a crisis hidden beneath the blooming flowers.

If the steps are too big, the eggs may be pulled easily. Therefore, Lu Yuan refused to do anything about the exchange of shares.

Since there is no third way, Lu Yuan will choose it himself.

Establish a new online novel platform.

Fight with Shanda for a few years first, wait until Shanda itself is no longer safe, and then reverse-acquire Shanda Literature's websites.

Just as Penguin Literature acquired Shanda Literature, the two companies merged into the new Yuewen Group.

The difficulty with this is that the penguin is not necessarily interested.

At this time, Penguin has not yet embarked on a big entertainment strategy, and its focus is still on social networking and games.

The former is the fundamentals and the latter is the cash cow.

While protecting the basic market, expand cash output as much as possible, and then use this money to invest to build the Penguin ecosystem.

This is Penguin's current strategic focus.

Therefore, it is not easy to convince Penguin.

Without Penguin, Boss Lu would have no confidence in defeating Shanda. After all, attracting traffic requires costs, and they are very huge.

With Penguin and without Penguin, the cost of attracting new registered users can be several times different.

With tens of millions of registered users, the difference in traffic drainage costs can be hundreds of millions.

Today, Lu Yuan or Xingchen Media has two advantages.

One is his excellent film and television production capabilities, and the second is Lu Yuan personally.

Two in the afternoon.

Lu Yuan met Brother Ma in person in Penguin's president's office. The two had met several times in video conferences before.

This is the first time I have met offline.

"Hello, pony."

"Hello."

Xiao Ma Ge has a relatively easy-going personality in private. The two shook hands and moved to the reception area next door.

Brother Ma still takes the matter of investing in Xingchen Media very seriously.

Although the big entertainment strategy has not yet been officially launched, he himself already has similar ideas in mind.

Later, Lu Yuan briefly described copyright protection, and Xiao Ma agreed to join the anti-piracy alliance without any hesitation.

Brother Xiao Ma has already received wind of the crackdown on piracy.

This year the attitude above is particularly resolute.

Quite powerful!

How big is it?

It is greater than the sum of the previous five times.

And this crackdown will not end in a few months, but will become normal in the future.

In the fight against infringement and piracy, it is not Tengxun that suffers the most, but Qiandu.

After the Copyright Alliance is established, Qiandu will definitely face a large number of infringement lawsuits. The first person Lu Yuan will sue is Qiandu.

Starlight Records will also sue Qiandu.

Because the download services provided by Qiandu MP3 are not copyright authorized.

Although this lawsuit will not win, Qiandu will say that those illegal audio files are not provided by Qiandu.

They just provide search services.

P2P service providers such as Qvod and Xunlei also make similar remarks.

But if you should sue, you still have to sue.

Boss Lu’s lawsuit against Qiandu will be the first shot fired by the anti-piracy alliance.

In addition to Qiandu, he will also sue all other unauthorized websites one by one.

In doing so, you may lose some reputation.

But the attitude must be shown first.

If even he, the initiator, is timid, how can others follow suit?

(End of this chapter)