China Entertainment: Starting from 07 Kuainan
Chapter 537: Low-key announcement
Chapter 537: Low-key announcement
"Chinese Partners" and "Big Shot" have successively exploded at the box office, which can be regarded as adding a bit of excitement to this Lunar New Year season.
Many movie fans, media, and institutions believe that this year’s Lunar New Year film lacks brilliance.
Because there is less big investment and big production.
All the other movies in the Lunar New Year season are dramas.
3D masterpiece?
No!
A movie with an investment of more than $50 million?
Have.
But, those are all from abroad.
Apart from Star Media, other mainland production companies seem to be afraid of making such large investments.
The real uncle is the financial owner.
Not everyone has the courage to invest hundreds of millions.
Hang yourself up.
But the proportion cannot be too high.
The larger the numerator, the larger the denominator must be.
The plates were too small for them to venture into.
The norm for most film and television companies is that before filming, they need to travel around, have to drink with investors, and artists have to drink with them.
As the film and television market becomes more standardized, or the coal bosses have suffered enough losses, investors have more and more say.
The pay is high, but that’s not impossible.
But, after investing so much money, how do you recover the cost?
If Star Media dares to invest, it can still get its money back. Half of the credit must be placed on Lu Yuan. Without his appeal, it would only rely on the mainland box office to make one movie and lose another one.
If they don't change, the market will actively eliminate them.
Even veteran superstar Cheng Long did not participate in the big production.
The rich ones are the boss.
However, as the domestic film market becomes more and more prosperous, companies such as Huayi and Bona must participate whether they are willing or not.
Not every company is Star Media, which can make back its money every time and occasionally make a fortune.
Today, the market is not as interested in Feng's comedies as it used to be.
They also want to make blockbusters.
In fact, companies such as Huayi, Huace, Guangguang, and Bona do not want to invest in large-scale productions.
"New Police Story 2013" is not a big production, and at this time, mainland audiences are already attracted by it.
Expecting film and television companies to invest on their own is no less difficult than asking capitalists to take the initiative on the street lights.
This year's Lunar New Year "Private Customization" can be said to be a last-ditch battle.
If the box office fails to satisfy people, Feng Pants' status will definitely decline.
The success of Star Media proves at least one thing.
There is no shortage of good directors in China.
They just lack a platform to express themselves. Ning Hao, who was the first to come forward, did so because of the new director training program.
Because of Xingchen Media, the situation of new domestic directors is much better than in previous lives.
Major production companies no longer treat young director support programs as empty talk.
Many outstanding graduates who have just graduated have no shortage of opportunities to show their talents as long as they have enough talent.
Star Media’s director training program has never stopped.
There is a support fund of 1500 to 2000 million yuan every year, with a quota of about 10 movies, but Star Media’s funds are notoriously difficult to obtain.
High expectations.
The review is very strict.
It is almost impossible to fish in troubled waters.
In view of this, the 10 investment quotas are often not fully occupied.
of course.
Xingchen Media is strong, but it is not invincible. There are many, many people staring at it.
Because Star Media has never participated in gray production.
People don’t necessarily want funds from unknown sources, or to be precise, money from clean sources.
This move also offended many people.
It makes people hate it with itch. How many people were slapped in the face by Star Media’s financial report?
There are hundreds of movies made in China every year, and more than 30% of them cannot be released in theaters. These movies will definitely lose money.
Take one, get one for compensation.
But there are still people willing to invest money.
Where does the money come from?
We don’t dare to say it, and we don’t dare to ask it either.
Investing 500 million, making a profit of 2500 million, signing two contracts, and receiving a nominal salary of 5000 million or million. Only you know the actual amount.
Then promise some resources to the 'tool man'.
Variety shows, movies, endorsements, etc. are all part of the resources.
Even if the person is exposed, the resources can be inherited.
How can we sit together in modern society?
The salary can be fake, but the endorsement income and variety show advertising fees are real.
These are not new methods. This was how Hong Kong was used in the 80s and 90s. The original intention of those gangsters to control the film and television industry was nothing more than to collect money.
Just for fun, that's just by the way.
After private capital entered the film and television industry, more and more 'hot money' poured in, and a complete industrial chain was formed.
Everyone silently abides by the unspoken rules.
As long as everyone has their cake and eat it, no one will mess with it.
Even after the famous Boss Shi was admitted, many 'good friends' still went to the prison to hold a sorority party for Boss Shi.
Everyone has gone in, why are you still praising his stinky feet?
The reason is self-evident.
Brother, if you have something to say, please tell me.
It is precisely because there are many enemies in the outside world that Boss Lu will diversify his investments. Even if the film and television company goes bankrupt, it is not a big deal to him.
Starlight Records, Xingyue Pictures, Magnesium Group, Byte, Genesis, MiHoYo, and PlayerUnknown's Battlegrounds are all his guarantees for the rest of his life.
In the future, he will invest the money he earns from PlayerUnknown's Battlegrounds into new energy sources.
Do some business.
CATL is the last strategic investment of Morningstar Fund.
The rest include Xixi, Kuaishou, Xiaohuangche, Kuaidi, Huya, Douyu, etc. Boss Lu is not allowed to interfere.
……
……
12 month 24 number.
"New Police Story 2013" was launched, and on the same day, the domestic version of "PlayerUnknown's Battlegrounds" officially sold more than 300 million copies!
The number of people online at the same time exceeded 50!
If the configuration requirements were not relatively high, this number would have skyrocketed.
no way.
Even if a lot of manpower, material and financial resources are spent, "PUBG" is still very demanding on configuration. With the current configuration of Internet cafes, 90% of Internet cafes cannot play "PUBG".
On the YY live broadcast platform, the popularity of the "PlayerUnknown's Battlegrounds" section has also risen sharply. In terms of the number of active users, it has already caught up with League of Legends.
Compared with "League of Legends", the live broadcast effect of "PlayerUnknown's Battlegrounds" is better.
High randomness can easily spawn all kinds of jokes.
Popular memes such as What Comes in a Box, Master of Body Drawing, and Gun of Kindness have become popular in major Internet forums as the game spreads.
Although the results of "PlayerUnknown's Battlegrounds" are good, due to the requirements of Changhe Games, Tengxun did not carry out extensive publicity.
Compared with when "League of Legends" was launched, it is more than an order of magnitude behind.
After all, he is someone else's child. Seeing that Changhe Games is unwilling to promote it on a large scale, Tengxun has no objection.
After all, they also have a "CF".
Both are FPS games. Since the release of "PlayerUnknown's Battlegrounds", the number of active players in "CF" has declined in just over 20 days.
Even if the trend is not obvious.
But this is already a sign.
At this moment, Xiao Ma feels a little regretful. If he had known that "PlayerUnknown's Battlegrounds" could be so popular, he would have invested an amount anyway.
How much doesn't matter.
With shares, there is hope for acquisition.
(End of this chapter)
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