China Entertainment: Return to 2007

Chapter 132 Youku and LeTV

Ever since Yang Mi met Xu Ge, she has been in dramas every year.

The year before last there was "Chen Qianqian", last year there was "Sword and Sword 3", this year there was "Wei Wei",
These three dramas are all classics, especially "Wei Wei", which has just been completed, and is a leading presence in modern sweet pet dramas.
With these three dramas, Yang Mi has almost become one of the top actresses on the small screen today.

Although "Gong Lock Heart Jade" helped Yang Mi become famous in her previous life and officially helped her become a top-notch player,
However, this drama's slightly exaggerated plot, overly bright costumes, and saliva-like lines also brought a lot of criticism to Yang Mi.

Yang Mi is now Xu Ge's woman and his most famous TV actress.

Of course he wouldn't allow her to get into a lot of trouble just for a little profit.

Feeling Xu Ge's attention to her, Yang Mi couldn't help but feel doubly happy.

Although she has a stronger nature, she is still a woman, and she also longs for a pair of shoulders to rely on.

Now that she has Xu Ge, she no longer has to go out of her way to please anyone except him.
From today on, she can finally take off her heavy burden and stop being a desperate mistress...

....................................

Saying goodbye to Yang Mi, Xu Ge did not leave the imperial capital directly.

Instead, I switched to Youku.

"Director Xu, welcome." As soon as he entered the door, General Gu Yong came out with a smile after receiving the news. He held Xu Ge's hand with great enthusiasm.

"Mr. Gu." Xu Ge nodded, the two of them greeted each other politely, and then walked to the president's office.

After sitting down, Gu Yong will make and pour tea for Xu Ge. The two of them seem to have been friends for many years, chatting slowly while tasting.

"Director Xu, you are getting bigger and bigger now. Not to mention Mianjiang, Chicago, Xuge Film and Television, and Sunglasses Trina, I heard that you have recently invested in a video website called Station B. This It really puts me to shame waiting for middle age.”

Hearing the meaning of Gu Yongjiang's words, Xu Ge explained: "Mr. Gu, don't worry. Although Station B is also a video website, it definitely has no direct competition with Youku.
Different from traditional video websites, the style of Bilibili is biased toward two-dimensional animation and games. Our two companies can complement each other without competing. "

Of course, this is only for now. In the future, when Bilibili takes a firm foothold and transforms into a community ecology, it will not necessarily be the case...

"Haha, Director Xu is overthinking. That's not what I meant. Video websites can never be dominated by one company," Gu Yongjiang said with a smile: "There are talents from generation to generation. Although Youku is lucky enough to occupy the top position of video websites, if If we don’t want to make progress, even if there is no station B, there will be station C and station D to take its place.”

Xu Ge agreed with his face: "Mr. Gu is open-minded, what you said is really clear.

Right now, the Tudou family is the dominant one, and most of the fat on the video website has been eaten by him alone. If we don't work together, sooner or later we will be driven to extinction by it.

I just want to ask you this time, have you carefully considered the suggestions I made last time? "

"Director Xu, with all due respect, it's a bit fanciful to think of defeating Tudou just based on the strength of you and I," Gu Yongjiang said with a smile.

"Mr. Gu, everything depends on human effort," Xu Ge said seriously: "Although potatoes are booming now, who can say for sure what will happen tomorrow?

Maybe it will make a big fall tomorrow, and then won't our opportunity come? "

"Furthermore, Tudou is actively promoting its listing in the United States. Once Wang Hui succeeds, Tudou will become the first real giant among video websites.
By that time, Youku will really be helpless! "

Moved by Xu Ge's words, Gu Yongjiang couldn't help but feel moved: "Director Xu, what do you think we should do?"

"Mr. Gu, do you want to be the first to be listed on the market? Become the real Nanbowan in the video website?!" Xu Ge asked instead without answering directly.

"Director Xu, if you have anything to say, just say it. I'm all ears."

"Mr. Gu, if I can let Youku go public before Tudou, what price are you willing to pay?"

General Gu Yong: “…”

Taking a deep breath, Gu Yongjiang looked at Xu Ge carefully.

Xu Ge is young and handsome, with an angular face and a clean and concise appearance. Under his sunny and handsome appearance, he contains the temperament of a senior fox capitalist who is nearly 50 years old.

Look at the seriousness on his face,
General Gu Yong couldn't help but believe it. He thought about it and asked tentatively: "What conditions do you want?"

"President Gu still refuses to believe me," Xu Ge shook his head, stood up and said, "Well, in that case, I will go find Zhang Chaoyang."

After saying that, Xu Ge actually took steps and walked towards the door step by step.

"Director Xu, wait a minute!" Seeing that Xu Ge didn't play his cards according to the routine, Gu Yongjiang became very anxious. He quickly said: "Let's sit down and have a good chat. There's no need for you to be so angry."

Hearing this, Xu Ge stopped, turned around and sat down on the sofa, he smiled and said: "Mr. Gu, we are all businessmen, and all we want is fame and fortune.

Let me ask you again, if I can let Youku go public in the United States before Tudou, what price are you willing to pay? "

After taking a sip from the tea cup and pondering for a long time, Gu Yongjiang smiled and said: "If you can really do it, I am willing to transfer 5.00% of Youku shares to you based on the current valuation of Youku!"

"Deal!" Xu Ge laughed heartily.

General Gu Yong: “…”

No, did I shout too loud?
I don't know what happened, but when he heard Xu Ge agreeing so easily, Gu Yongjiang suddenly felt like he had been cheated.

Nonsense, you would have gone to market before Tudou.
I will make a pure profit from this 5.00% share!

Of course Xu Ge would not tell him the fact of his previous life. Seeing that Gu Yong would successfully fall into the trap, he immediately struck while the railroad was hot: "Mr. Gu, without further ado, let's sign a contract right away.
I can arrange the follow-up immediately! "

"Director Xu, the ugly words are ahead," Gu Yongjiang said coldly: "I can sign the contract with you, but if you can't do what you promised, not only will the contract be void, but you will also have to compensate Youku for 5000 million liquidated damages. !”

"OK, no problem!" Xu Ge nodded in agreement without hesitation.

Seeing this, Gu Yongjiang looked at Xu Ge deeply, stopped talking nonsense, and quickly asked his secretary to draft the contract.

An hour later, after signing the contract, Xu Ge said goodbye and left.
General Gu Yong fell into deep silence.

"What kind of medicine is he selling in the gourd? Can he really let Youku go on the market first? Is he playing a trick on me?"

Gu Yongjiang thought about it, but he couldn't figure out why Xu Ge was so confident.You must know that one step is the first, and the other is first. Today's potatoes have an obvious first-mover advantage. No surprise, within a year, that is, this time next year, potatoes will definitely be successfully launched!
On the other hand, Youku, although Gu Yong will try his best to close the gap with Tudou, but as of today, it still needs at least three months to successfully go public.

Although it is only three months, the difference between first and second is huge.

Although Tudou is now number one, with a valuation of nearly 10 billion,
But Youku, the second best, is not far behind, with a valuation of close to 8 million.

But once potatoes are successfully launched, this gap will increase at least ten times!
And this is the real reason why Gu Yongjiang was willing to give up 5.00% of his real money shares after listening to Xu Ge's words.

If it can be successfully listed first, Gu Yong will be [-]% sure that Youku’s market value will exceed [-] billion, or even higher!
By then, this 5.00% contribution will no longer be a concern.

"Forget it, don't think too much. Anyway, I won't lose any money. If he succeeds, I will make more.
If he fails, he will still have 5 million to back him up. No matter how you calculate it, I will still make a profit! "

After another sip of tea, Gu Yongjiang finally let go of all his worries.

....................................

After leaving Youku headquarters, Xu Ge drove to another office building.

I took the elevator to the designated floor and was warmly welcomed by the lady at the front desk.
Xu Ge met another industry boss.

"Welcome! Director Xu, I have heard about you for a long time, and today I saw that you are indeed young and promising. Jia is really envious of you."

In the office of LeTV's president, Boss Jia, who will return to China next week, greeted Xu Ge warmly.

At this time, Boss Jia’s ambition has not yet expanded to become the first in the universe, and he has not shouted the super slogan of creating a closed ecological loop.

"Mr. Jia has given you too much praise. You are only less than 40 this year. In your youth, you have built a company as big as LeTV. I should be the one to envy you."

Sitting down in front of Boss Jia, Xu Ge sincerely praised.

Of course he meant what he said. After all, if he hadn't been reborn, he would never be qualified to carry Boss Jia's shoes in this life.

"Director Xu, how have you considered LeTV's purchase of the exclusive webcast rights for "Bu Bu Jing Xin" and "Report to the Boss 2"?" Boss Jia poured a cup of coffee and handed it to Xu Ge.

"Thank you, Mr. Jia," Xu Ge reached out to take the coffee, took a sip, and said with a smile: ""Report to the Boss 2" has been pre-ordered by Youku for a long time, and there is nothing I can do about it.

As for "Jingxin", I wonder how much Mr. Jia paid for it? "

“Among the currently popular TV series’ authentic authorized online broadcast rights, the one with the highest sales volume was last year’s The Deer and the Cauldron, which sold for RMB [-] per episode.

The hit dramas at the beginning of the year such as "Latent" and "My Leader, My Group" only cost RMB [-] to [-] per episode. "

After a pause, Boss Jia continued: "Originally, the company was going to buy the exclusive web broadcast rights of "Bu Bu Jing Xin" at a price of [-] per episode, but I personally fell in love with Director Xu, and "Bu Bu Jing Xin" also became an instant hit. select,
Therefore, I decided to increase the price by 2 yuan and buy the exclusive online broadcast rights of "Bu Bu Jing Xin" for [-] yuan per episode. "

Good guy, it seems that Boss Jia is not a fuel-efficient lamp!

Today is different from the past. If last year, Boss Jia’s price was indeed the highest in the industry, Xu Ge would of course nod in agreement.
But today, as the copyright war slowly begins,
"Bu Bu Jing Xin" is the most outstanding super explosive costume drama this year.

The price seems a bit petty.

Let's not talk about it, let's talk about our old enemy Tudou. In order to compete for the No. 1 spot on the market, he shamelessly quoted him a super high price of 15 per episode!
Even for Youku, which had just arrived, General Gu Yong sent someone to quote a good price of 12.

Boss Jia asked for 10 yuan and acted like he was taking advantage of you. Xu Ge instantly lost the desire to talk to him.

"Thank you, Mr. Jia, I will consider this matter," Xu Ge put down his coffee, stood up and said goodbye: "I have something else to do here, and I have to rush back to Hengdian, so I'll take the first step."

"Wait a minute, Director Xu." Realizing that something was wrong, Boss Jia quickly changed his words: "I personally think "Bu Bu Jing Xin" is particularly good. What do you think of the 12-episode episode?"

"Mr. Jia, I'm really in a hurry. You should talk to Cai Yinong about this. She is also an investor in "Bu Bu Jing Xin". I have already handed this over to her." Xu Ge continued to decline.

"15!" Boss Jia continued to increase the price: "This price has really reached a sky-high price! I can guarantee that even Tudou Youku will not be able to offer a higher price than me!
Cooperate with me, Director Xu, and I will definitely not let your hard work go to waste. "

Xu Ge hesitated slightly and said: "I'll think about it when I go back. After all, I have to discuss it with Cai Yinong."

"18!" Boss Jia gritted his teeth and shouted out a super high price: "Director Xu, after all, "Bu Bu Jing Xin" has been sold to Shangxing TV. The price of 18 an episode is absolutely not worth it in the entire industry except LeTV. There may be another company willing to offer it!”

"Deal!" Xu Ge laughed heartily and said, "But let me explain in advance that you only have two years of online broadcast rights. If you want to continue broadcasting in the future, you will have to renew as the market changes."

grass!What a complete old fox!
Boss Jia couldn't help but curse Xu Ge secretly in his heart. You must know that according to the unspoken rules of the entire industry, because webcasting rights are not taken seriously, basically a contract is signed for more than five years, or even eight or ten years.

Xu Ge only offered two years, and the price was still so high. This was undoubtedly a rip-off.

But it’s no good if I don’t agree.
After all, LeTV will go public next year. If it doesn’t make some big moves, how can it go public and make money?

Based on LeTV's current actual profit situation, it is absolutely impossible to successfully go public without accounting.

As for "Bu Bu Jing Xin", anyone with a discerning eye knows that once it is aired on the stars, it will become a hit drama of the year, so they bought its online broadcast rights.
Whether you make money or not is a small matter, attracting popularity is the real key.

Upon thinking of this, Boss Jia immediately gritted his teeth and nodded: "Okay, deal!"

Once the price is agreed upon, the rest will fall into place.

Soon, the contract was brought up. Xu Ge looked at it carefully and found that there was no big hole, so he signed it directly.

So far, "Bu Bu Jing Xin" has once again earned 630 million yuan!
"Director Xu, I heard that you are preparing a major costume drama. The heroine is Liu Shishi. Is this drama still in need of investment?" place.

Seeing that the deal was concluded, he turned to Xu Ge again: "LeTV attaches great importance to the development of film and television dramas. If you are willing to cooperate with me, I will never treat you badly."

"I'm sorry, Mr. Jia." There was no need to think about it at all. Xu Ge refused directly: "All the investments for this drama have been put in place at the beginning of the year. Let's do it next time. Next time there is a suitable opportunity, I will definitely do it." The first one to consider Mr. Jia."

Boss Jia: "..."

　Thank you to the bosses Longcheng General and Qingbian for their monthly support!

　　
　
(End of this chapter)