China Entertainment: Return to 2007

"Xu Ge, I want to eat candied haws on a stick."

"it is good."

"Xu Ge, I want to eat mutton skewers."

"it is good."

"Xu Ge, I want to eat stinky tofu."

"it is good."

"Xu Ge, I want to drink passion fruit milk tea."

"it is good."

Can celebrities be recognized on the street?

The answer is actually very simple,
Unless they are some famous national stars,

Unless these big stars show their faces publicly,

Unless they deliberately want people to know,
Otherwise, no one would really recognize them.

Other big bosses take their girlfriends to either go on yachts and cruises to have fun, or to spend a lot of money in high-end stores.
Xu Ge, on the other hand, prefers private visits incognito.

Whether it is Ni Ni, Liu Shishi, Yang Mi, Zhao Liying, or Nazha,
When he has time, he likes to take them shopping, buying food and watching movies like an ordinary young couple.

It's not that he is stingy and unwilling to spend money, but that this kind of life is the real life in his opinion.

Of course, when it’s time to enjoy, he still enjoys it,
It's just that he prefers this kind of lifestyle that is close to the common people.

"Let's go and enjoy the wind..." After eating and drinking, Xu Ge walked towards the river, pulling on his tightly covered clothes.

August is the end of summer, and the small park by the river is full of young people catching up on the end of summer.

Under the willow tree, with the summer breeze blowing, walking side by side with Xu Ge on the river bank, I felt indescribable happiness.

With the movie "East Palace", Nazha skyrocketed to the top and became a new popular female star in the film and television industry.

After being on the air for nearly a month, the ratings of "East Palace" have soared, almost exceeding 4%.

At the same time, "Returning the Pearl" barely maintained around 3% due to its sparse reputation.

And just yesterday, during the finale of "East Palace", the ratings exceeded the 4% mark in one fell swoop, completely crushing "Returning the Pearl".
Suddenly, Naza's fame suddenly skyrocketed, and he became the well-deserved newcomer king this year!
This month, Nazha finally realized the trouble of becoming famous.

In the past, she never wore a mask, sunglasses or hat when going out.
But now, being fully armed has become her standard equipment.

In the past, she never had any real fans of her own;
Now, during several filmings, not only were many reporters chasing and blocking her, there were even many die-hard fans vying to take photos with her.

In the past, she was relatively transparent on Weibo, with less than 100 fans following her.

And now, she has become a big V on Weibo, and she now has more than 3 million fans!

And most of them are active fans!
in addition,

Her endorsement projects also suddenly increased dramatically.

Among them, there are many first-line big-name endorsements such as Pasha and FENDI.

To measure the commercial value of a star,
This can be seen from the endorsements.

"Xu Ge, the moonlight is so beautiful tonight." Nazha looked up at the moon and sighed.

"No matter how beautiful you are, I can't even compare to one ten thousandth of you..." Xu Ge replied in a standard scumbag manner.

"You will coax me." Naza smiled and hesitated: "If one day I grow old and lose my lust, will you still treat me as well as you do now?"

"Idiot, how old are you and how old am I? When that day comes, will we still care about each other's looks?"

"Really?" Naza was dubious.

Xu Ge hugged Naza, pulled off her mask, and kissed her passionately.

Seeing this, pedestrians in twos and threes on the side of the road tacitly avoided the two of them.

He chuckled and pointed at them.

After a long time, Xu Ge let go of Naza, whose face was flushed, and said softly: "Time will prove everything. As long as you live up to me, you will be one of the five happiest women in the world."

Nazha nodded obediently: "I believe you."

The moonlight is sultry and the beauty is picturesque.

After the curtain fell, Xu Ge made up his mind that he would spend his life with all the beauties...

.......................................

【Excuse me! The ratings of the finale of "East Palace" are as high as 4.3%! The average viewership rating is as high as 3.8%!

It beat the average ratings of "The Return of the Pearl" by 3.2% and successfully won the championship! 】

["East Palace" became a hit, Nazha became famous overnight and has become the most popular new actress this year! 】

[In the finale of "East Palace", Xiao Feng committed suicide in front of the army, and Li Cheng Yin was disgusted by the audience!

Countless East Palace fans shouted in unison, "Kill Li Gou and seize Xiaofeng!" 】

[Luo recently said in an interview that he was under a lot of pressure. Since "East Palace" became famous, his role as the male protagonist Li Chengyin has been controversial.
On the Internet, many Xiaofeng fans openly mocked Luo Jin, calling him the second scumbag in this century after Xu Ge! 】

[The reputation of "The Return of the Pearl" has collapsed. Since its broadcast, the ratings have been falling, and it is now less than 2.5%.

This bloody soap opera that lasted for hundreds of episodes has greatly disappointed countless old fans of Huanzhu!
Audiences said that "The Return of the Pearl" failed in its casting, the plot was too weak, and it was just too ordinary.
It's simply insulting to the audience!

Qiong Yao also said that she will officially withdraw from the world and will no longer direct any related film and television dramas...]

[Dragon TV successfully topped the summer TV series championship with "East Palace", beating "The Return of the Pearl"!

Xiangnan Satellite Video failed, and its industry dominance is in jeopardy...]

[Sohu spent a huge sum of 3500 million to buy "New Return of the Pearl", but was defeated by "East Palace"!
LeTV, which bought the broadcast rights of Donggong Network, became famous again!

Mr. Jia said that buying "East Palace" for 3000 million was a great value for money! 】

[The total investment of "East Palace" is only 4 million, but the revenue is at least 1.5 million. Xu Ge once again told the world with ironclad facts,
In the field of entertainment, Xu Ge Film and Television is the well-deserved overlord! 】

[2011 is just over halfway. In the film field, "The King" sold 4 million yuan, and the total box office of "The Gift of Room No. 10" is close to billion!
In the field of TV dramas, the ratings of "The Legend of Zhen Huan" are as high as 4.5% and "Eastern Palace" is as high as 4.3%!

Xu Ge Film and Television has blossomed in the field of movies and TV series, becoming the most dazzling film and television company this year! 】

【…】

In early September, when the aftermath of "East Palace" was still lingering, "The Gift of Room 5.2", which had been released for more than a month, was finally officially put into production. In the end, it received a super high box office of 4.3 million in Daxia, and in Kimchi Country, it attracted million moviegoers, which was also as high as nearly million when converted into RMB!
In addition to the 1.3 million contributed by Southeast Asian countries,
"The Gift of Room No. 10.8" finally won a super high box office of billion! Shocked the entire Asian film industry!

Especially in Kimchi Country, "The Gift from Room No. 2011" overcame many imported Hollywood blockbusters and local Kimchi films to become the box office champion in !
As soon as this news came out, the Kimchi Country film industry was filled with grief.

Countless Kimchi Country filmmakers have repeatedly spoken out in public, calling Daxia filmmakers "crying wolf"!
They called on the government to impose additional tariffs on Daxia films and increase support for domestic films...

Starting from "Bottom Hot Girl", Xu Ge's films have repeatedly landed on Kimchi and achieved extremely outstanding results.

Especially now, "The Gift of Room No. 7" is sweeping the army,
Kimchi Country filmmakers have vaguely regarded Xu Ge as their biggest imaginary enemy!

On the contrary, in Daxia,
Since "Avatar" swept the world, under the leadership of Xu Ge, Daxia movies have repeatedly gone abroad and created many miracles.

Suddenly, the creative enthusiasm of domestic filmmakers was aroused, and the number of practitioners increased several times!
The number of movie theaters has nearly doubled compared to last year.
Throughout 2011, the overall market has been close to that of 2014!
And as time goes by, we will soon reach the peak in 15, 16, and 17 years...

.......................................

"Director Lin, Chen Xiao, sit down."

In Hengdian, in the lounge of the director team of "The Wandering Earth", Xu Ge called Lin Yufen and Chen Xiao to discuss the project of "A Thousand Bones" with Ni Ni and Zhao Liying during the lunch break.

"Thank you, Director Xu." Lin Yufen nodded, glanced at Ni Ni and Zhao Liying sitting on the left and right of Xu Ge, and secretly thought about Xu Ge's interests.

"Thank you." Chen Xiao thanked him respectfully and sat down honestly, feeling envious of Xu Ge in his heart.

"Do you have any good suggestions about "Flower Thousand Bones"?" Xu Ge smiled and reached out to pour tea for Lin and Chen.

"Director Xu," Lin Yufen was the director appointed by Xu Ge. She had done her homework before coming here. She said without giving in, ""Flower Thousand Bones" is your hard work, and its popularity has been at the top of the list in recent years. Too high.

Personally, I think we can start with publicity.
For example, what do you think about raising its copyright fee to a sky-high price? "

Xu Ge smiled and asked: "What price does Director Lin think is better?
Ten million? Or twenty million? "

"Thirty million!" Lin Yu said sharply: "Since we want to promote it, it would be better to set the price higher.
The adaptation fee is 2 million and the screenwriting fee is 1 million!

Let's take a preemptive strike. I believe that once this number comes out, all the headlines these days will be about Hua Qiangu! "

"Isn't 3 million a bit too fake?" Ni Ni objected: "Nowadays, a top popular novel can only cost million for the adaptation and screenwriting fee, such as "Wei Wei" and "Why Sheng Xiao Mo",
Once the 30 million figure comes out, I’m afraid not many people will believe it. "

Zhao Liying chuckled and said: "Sister Ni Ni is right, the 3 million screenwriting fee is indeed a bit exaggerated.

Why not change it to 20 million? "

Xu Ge glanced at Ni Ni and Zhao Liying, and then at Lin Yufen who looked disappointed.
He made the final decision: "Director Lin is right, 1 million to 2 million is too mediocre, so change it to 3 million!

Among them, 1 million in adaptation fees, 1 million in screenwriting fees, and 1 million in production fees!

I personally serve as the producer of this TV series. "

"Thank you, Director Xu, for your support. I feel relieved to have you as the producer." Lin Yu said with a happy smile.

How valuable is the word Xu Ge?

To put it bluntly, as long as he is willing to name his name, there are many rubbish crews who spend hundreds of millions to beg him to name their name.
After all, where is his reputation and influence? The two words Xu Ge are worth a thousand dollars!
"As a producer, what will happen to your health?" Ni Ni asked worriedly.

"The Wandering Earth" has been in production for only half a year, and now it has officially entered a critical moment.
Xu Ge was involved in so many companies, so Ni Ni was a little worried that he was working too hard.

"With Xiao Guo in "The Wandering Earth", I feel relieved. Now I can basically have free hands.

Station B has Chen Rui, Xu Yi, and Wumeng, and I feel relieved.
There are four daughters, Qing Mei and Gu Man, in Mianjiang.
There is Xu Jian in Mojing Tianhe,
In the field of animation, there is Yang Yu;
Xu Ge Film and Television has you again to share my worries,

In the entire group, I have now become the most leisurely person.

It can still be done by spending some time and occasionally juggling important projects like "A Thousand Bones of Flowers". "

Since this year, Xu Ge has begun to learn to let go gradually.
He grasps the general direction and controls financial power.
He has almost let the heads of various departments take charge of other matters naturally.

"Okay, since you have decided, then I will support you." Ni Ni nodded.

Xu Ge smiled and said: "Okay, let's talk about promotion and production.
Director Lin, Chen Xiao, Li Ying,
You are the core of this TV series,
Do you have any thoughts about your respective fields? "

Lin Yufen put down his tea cup and spoke proactively again: ""Flower Thousand Bones" follows the path of ancient puppets that torture people's hearts, and the male and female protagonists are the top priority.

Li Ying's image is very suitable for the role of Xiaogu, not to mention Chen Xiao, who is full of aloof male god style. It is perfect to play the role of Zunshang Bai Zihua. "

“With the two of them here, plus Xu Ge Film and Television’s powerful behind-the-scenes special effects team,
"A Thousand Bones of Flowers" is bound to be a huge success! "

After a pause, Lin Yufen added: "It is worth noting that in addition to the male and female protagonists, the characters of Sha Qianmo, Tangbao, Ni Mantian, Zixun Shangxian, and Dongfang Yuqing in this TV series are also very important.

How to choose is the most important thing. "

"These candidates will be handed over to Director Lin for preliminary selection," Xu Ge magnanimously delegated his authority: "I only have one requirement. The acting skills and image must pass the test. Everything else is unimportant."

The influence of "Flower Thousand Bones" in its previous life was too huge.
Xu Ge never wanted to see the vase and his connections spoil the pot of porridge.

"Understood." Lin Yu nodded.

"Liying, Xiaogu is the absolute heroine of this TV series.
Your burden is not light,

I will work hard on you during this time. "Xu Ge warned.

"Xiaogu is my favorite character. No matter what, I will play her well." Zhao Liying replied firmly.

"Chen Xiao, if "Flower Thousand Bones" is done well, it will definitely become your absolute masterpiece. Bai Zihua, I leave it to you. Work hard." Xu Ge patted Chen Xiao's shoulder heavily.

"I will do my best." Chen Xiao replied with great pressure.

"I decided to invest 1.5 million yuan in "A Thousand Bones of Flowers"!" Xu Ge spit out a bomb: "My personal adaptation, screenwriting and production fees are only 1 million yuan, and it is said to be 3 million yuan.

Director Lin received 1 million and an additional % investment share.

Liying takes 1 million, plus % of the investment share.

Chen Xiao takes 2 million, plus an additional % investment share.

The other 100 million was all spent on movie expenses and special effects. "

What? Chen Xiao takes 2 million? !
Several people looked at Chen Xiao with shocked eyes. Obviously, the salary Xu Ge gave him was beyond everyone's expectations.

"Director Xu, 2 million is too much. I'll just take 1 million..." Chen Xiao quickly declined.

"Needless to say, you deserve 2 million." Xu Ge added his voice forcefully and said with a smile: "Now is a new era. Chen Xiao's commercial value is outstanding enough. 2 million is just the beginning. In the future, 3 million, 5 million, or even million for a movie or TV series.

He deserves it all!"

Everyone: "..."

(End of this chapter)