Chapter 992 Infiltration

In mid-April, the soap inspection report came out.

After confirming that there was no problem with the ingredients, Lu Miao began to discuss the follow-up matters with Chen Xiangdong.

The packaging must be ordered and the price must also be determined.

Lu Miao is particular about selecting materials, and the soap ingredients meet the specifications of "soap", and the price is based on the price of soap on the market.

The highest selling price for Peony brand sandalwood soap is two yuan.

Lu Miao considered for a moment and set the price at two dollars and fifty cents.

Chen Xiangdong took a deep breath and said:

"A soap that costs two yuan is already very expensive on the market. If we sell it for two and a half yuan, isn't that too much?"

Can anyone buy it?

"The purpose of doing business is to make money, and you can't just look at the selling price, you also have to look at the cost."

Lu Miao and Chen Xiangdong calculated the cost issue.

The rough calculation results obtained earlier do not take into account defective soap and costs such as time and labor.

If we really want to count them together, like essential oil soap.

The purchase price of essential oils is there, and the cost of each soap is about one dollar and fifty cents or more.

Tea seed oil soap is much better.

No essential oil ingredients were added, only the base oil was adjusted. All in all, the cost of each soap is between four and five cents.

The price of customized packaging and manual packaging accounts for almost half of the total...

Chen Xiangdong was slightly surprised.

I was also surprised at the high prices of those small bottles of essential oils.

He was even more surprised that the tea seed oil, which he initially thought was expensive, turned out to be so cheap in the end to be made into soap.

I can’t imagine that the cost is only a few cents, but the selling price is two dollars and fifty cents. If it is really done, what kind of profit will be generated?
Chen Xiangdong gradually understood the situation, but he still had some doubts:
"The essential oil soap uses imported ingredients, so the price of $2.50 should be reasonable...but is it okay to price the tea seed oil soap so high?"

The profit was several times the cost. To be honest, Chen Xiangdong felt uneasy and felt like he was making money in an unscrupulous way.

As soon as Lu Miao heard it, he knew what he was thinking, and gave an example with a faint smile:

"Back when the market was not open to individual businesses, why were the goods sold by dealers always more expensive than the market price? Because they had to take risks, and there was a lot of money involved. But it's different now. Now we rely on this..."

Lu Miao tapped one of his temples.

Now it’s the brain that counts.

Opportunities are everywhere, it just depends on who thinks faster and who has more ideas.

And it’s not that their prices are high but the products are not good.

Since they dare to set this price, the quality must be excellent.

Chen Xiangdong nodded, thought for a moment and continued to express his opinion:
"I definitely believe that there is nothing wrong with our products, but the high price limits the consumer group. Isn't this also a drawback? If we differentiate the prices of essential oil soap and tea seed oil soap, at least some of them will be affordable to the market."

"You still don't understand the positioning of 'A Rose'. The store sells high-quality products, and high-quality products are not mass-produced like ordinary products."

Lu Miao shook his head and said:

"Think about it from another perspective. Why is it that the things we have in our store are also available in the market, but no one else can make them at the same price as us?"

Chen Xiangdong was stunned for a moment, as if he had some understanding.

Because of a rose, it has gradually formed its own "style".

In the market, and to a large part of the population, it represents “quality”.

Lu Miao continued:

"Your consideration is reasonable, but we need to emphasize 'maintenance', not 'import'. If we use 'import' as a gimmick, customers may find it strange and the immediate effect may be OK, but it will not be beneficial to our long-term development."

It is undeniable that foreign technology is advanced and some things are indeed much better than those in China.

But this does not mean that there is absolutely no good in the country.

Even now, there should be places in China that can make essential oils. It's just that they haven't touched it yet.

When we find reliable sources of quality, imported essential oils and the like will be selectively replaced.

Lu Miao is not a person with old-fashioned thinking.

She will still use imported products, but will never rely on them.

Of course, she wants both the international market and the domestic market.

If we use "imported" as a product gimmick now, then when we replace it with domestic essential oils in the future, will the market still pay for the same price?

Besides, why did Lu Miao register the English trademark "Eglantine" for Rose?
Because the child’s father had expressed his thoughts in the past:
They cannot just let foreigners earn their money, they also have to find ways to earn money from foreigners.

Lu Miao was deeply influenced by his family and lover and felt it was right.

So when she chose to open a store, she had a hidden idea in her mind.

Suppose the brand of "A Rose" becomes successful.

Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.

Then she can also, like those foreign-funded enterprises that have blended in with domestic brands and are difficult to distinguish in later generations, slowly open up the international market and penetrate into their local markets.

As for why it is "infiltration" instead of open and aboveboard?

because……

Backward nations are like races.

Will be discriminated against...

This is the current international situation.

Like the general public, Chen Xiangdong has a relatively conservative and fixed thinking pattern.

But after all, I'm someone who has run a small business, so it makes sense to me.

He also understood what Lu Miao said.

Like now, Lu Miao bluntly talked about the company's business philosophy and development direction. He silently digested it and nodded:

"Okay, I'll make the arrangements now, and I'll come and communicate with you if there's anything further."

Lu Miao said "hmm" and watched him leave the hall.

Tang Mei poured hot water from the kitchen and filled up the cup next to Lu Miao.
"Why is business so troublesome?"

"Can you?"

Lu Miao said: "Even vegetable farmers who sell vegetables still have to set up stalls and supply to state-owned restaurants."

Tang Mei thought for a moment and said "Oh", then put down the kettle and started chatting with her about something else:
"A few days ago, Erbao came home from school and said that one of her classmates was learning piano and she wanted to learn it too. Did she tell you about this?"

Lu Miao nodded and said:

"Yes, Brother You told me when he came back from the parent-teacher conference a few days ago."

Lu Miao and Fu Jingyou divided the work reasonably.

While Lu Miao was busy running the company, Fu Jingyou had more time recently at home and with the children, so he was the one taking care of them.

Let’s talk about the Peking University Affiliated Primary School.

The teaching buildings of the attached primary school and the attached middle school face each other and are integrated.

Many of these children come from cadre families.

As long as the conditions are met, parents will definitely educate their children well. It is normal to send their children to interest classes or something.

But Mingxia doesn't want to learn piano.

According to the child's father, the little girl is more interested in the violin...

I didn’t dare to discuss these topics in detail before.

Because there are so many children, if each of them learns several subjects, we may not be able to provide them with enough food.

But it is different now.


Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like