Become famous another day.
Chapter 550: Variety Show
D19 did not skimp at all on the publicity and promotion costs of "The Mist".
In this era of the Internet, a movie that sparks a lot of discussion on the Internet may not necessarily be a hit, but a movie that has no voice on the Internet generally finds it difficult to be a hit.
"The Mist" made a big splash during filming and attracted everyone's attention. In addition, with the presence of Muken Sorge, a director who had already achieved success in horror films, D19 was very confident about "The Mist".
The feedback from the small-scale internal preview was also very good.
The only drawback is that some people have reported that this horror film is not scary enough.
This also caused D19 to change its promotional strategy when it officially started large-scale promotion. It no longer focused on horror elements, but instead played the cards of "revenge, thrills, and excitement", while also paying great attention to the Asian market.
Because D19 discovered that Lu Yanhe's appeal in the Asian market far exceeded their expectations when they first signed him.
Especially recently, the popularity of "Friends" on Maxine has gradually increased Lu Yanhe's popularity in the United States and attracted the attention of many ordinary audiences. Before this, Lu Yanhe was mainly known by the film media and film critics.
However, the main attraction of this movie is still the theme itself, not the actors.
After all, for such a large film market, the leading actors of this movie, whether they are local American actors or Lu Yanhe, are not enough to carry the box office.
As Lu Yanhe knew, they specifically placed advertisements in several larger Asian communities and invited several celebrities who have a relatively large influence in the Asian community to promote the film.
The promotional methods of any film company are essentially aimed at gaining more box office revenue.
They did this apparently because they believed that the Asian community would be the main force in this film.
When Chen Ziyan heard the news, her first reaction was: "The pay was too low."
Lu Yanhe's salary for filming "The Mist" was 100 million US dollars, with no bonus or dividend.
Of course, for the first movie shot in Hollywood, this salary figure is enough to make those Asian actors who came to Hollywood before jealous.
It's rare for foreign actors to get seven-figure salaries right out of arriving in Hollywood.
Lu Yanhe: "The next English film will definitely be higher."
"For the next English film, the goal is not to be higher." Chen Ziyan said bluntly, "If The Mist can achieve a box office of over 200 million in North America and over 200 million worldwide, your salary for the next film can be negotiated to at least million. If it is less than million, then no discussion."
Lu Yanhe: "Let's hope so."
They went to the brand's fitting room and tried on the clothes they had prepared for him, and the tailor made minor adjustments based on how they fit him.
At this time, Lu Yanhe can go back to the hotel and accept the interview.
After the clothes are altered, they will be sent directly to the hotel.
-
"Variety" magazine arranged a reporter to interview Lu Yanhe.
It can be said that probably because of Tom Wynne, Variety, an American entertainment magazine with great global influence, was one of the first American media to report on and pay attention to Lu Yanhe.
To a certain extent, part of Lu Yanhe's so-called international influence is based on Variety Show.
So, I can choose not to accept other media interviews, but I must accept Variety Show. Of course, there is another key point.
Many media outlets in the United States have political stances and camps.
This is actually not a good thing for Lu Yanhe.
In particular, many of their media can openly express their political attitudes and positions.
Lu Yanhe is a celebrity artist who is very clear about not wanting to get involved in any political factors, which makes it quite difficult for him to increase his popularity and career in Europe and the United States.
After all, these days, if you don’t express your views, others will be suspicious of you and will not accept you as one of their own.
Don’t think that the entertainment industry is just pure entertainment.
Variety is a rare one... How should I put it? It has all kinds of camps, and you can see the attitudes and tendencies of all factions. In a media with a "hundred flowers blooming" political tendency, the reason behind this is actually that their attitude is "we are in the entertainment business, and entertainment is king." No matter what faction you belong to, whether you support Depp or Sam, if you are popular, you can be reported by us - and that is why they never mention more principled politically sensitive issues and ideological issues.
They run themselves seriously as a variety magazine, and position themselves as a global variety magazine.
(Note: The above is fictionalized by the author and is only used as a setting for a parallel world. I don’t have a detailed understanding of the real “Variety Show”. Just treat it as a magazine with the same name.)
In this regard, their position is consistent with Lu Yanhe's needs.
Lu Yanhe's attitude towards foreign media is: You can make fun of me and consume me, but don't get involved in things I can't accept, and don't cause me trouble.
Fortunately, he has "Jump Up" and Lin Yu by his side. Their huge team is quite familiar with major media around the world. Whenever there is work involving foreign media, Chen Ziyan will ask the "Jump Up" team to help review it.
This also means that after participating in so many overseas assignments, Lu Yanhe’s resume remains clean, without any deception or fraud.
-
"Does filming The Mist mean that you have decided to come to Hollywood to film in the future?"
The reporter for Variety was a very fit and stylish black woman named Haider Mathews.
It is said that she was once a professional athlete and participated in the Olympics. After retiring, she became a reporter based on her university major.
Lu Yanhe shook his head: "My future filming will definitely focus on Chinese-language TV series. After The Mist, I am also contacting other Hollywood movies. If there are good scripts, I will continue to shoot, but I will not directly plan to develop in Hollywood in the future."
"Why? Hollywood is the most developed place in the film industry, and it gathers the best talents from all over the world." Haider Mathews paused and said, "Please don't mind me saying this, at least this is what I have observed. I know that many actors in Asia want to come to Hollywood to get further opportunities after achieving certain achievements. As an actor, you should also hope to be recognized by global audiences, right?"
"Of course." Lu Yanhe nodded, "But this doesn't necessarily have to be achieved by making a movie in Hollywood. At least for me now, this is the case."
"Yes, you have not only won many awards at international film festivals, but you have also gained a lot of viewers around the world on the two streaming media platforms, Maxine and HP." Haider Mathews nodded. "This is also what surprised me a little. Although there are several non-English films and TV series that have become popular or even explosively popular on streaming media platforms every year in recent years, it seems that you appear much more frequently than others. Why do you think you have achieved such results?"
Lu Yanhe was somewhat surprised and surprised, and asked: "Are you asking me why I think I have achieved so much?"
"Yes." Haider Mathews smiled, a very bright smile. "After all, it is rare for you to achieve such achievements on a global scale at your age, even in Hollywood. By the way, is this the source of your confidence that you can be recognized by global audiences even if you don't come to Hollywood?"
Lu Yanhe laughed.
"Okay, let me think about it. These two questions are a bit difficult to answer. I feel like I'm going to start bragging about myself if I'm not careful." Lu Yanhe smiled and joked, "I just want everyone to see my confidence, but I don't want to appear too arrogant." (End of this chapter)
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