Become famous another day.

The next day, when Lu Yanhe and Jiang Yuqian were having lunch together, they also talked about the movie "Someone Under the Bed".

"Actually, this movie is quite suitable for you, Sister Yuqian." Lu Yanhe said with a smile.

Jiang Yuqian: "I think so too, but because I have never filmed a similar subject before, basically no such scripts come to me. I find that the scripts in the film industry are even more monotonous than those in the drama industry. I have hardly received any movie scripts that move me."

"This type of film theme wasn't very popular before," Lu Yanhe said. "Xu Yiren made this theme popular."

Jiang Yuqian: "She has a better eye for choosing scripts than I do."

Lu Yanhe asked: "When will you join the group next time?"

"I will join the crew next month. After attending the Jose-La-Malaysia Film Festival, I will start filming "Mysterious Ghost". However, I don't have many scenes in this movie, so it will be finished in about a week." Jiang Yuqian said, "After that, I don't have any other plans. I'm still reading the script."

Lu Yanhe asked: "Didn't you see a satisfactory script?"

"There are always some unsatisfactory aspects, and nothing is particularly suitable in all aspects." Jiang Yuqian was also helpless, saying: "Every time I read the script, I always think a lot and have many distracting thoughts, which is not good, but I can't seem to change it no matter how hard I try."

Lu Yanhe nodded in understanding.

Jiang Yuqian: "Next time if you see a good script with a role suitable for me, please let me know and I will go to the film company to fight for the role. I really don't have any confidence in my own judgment of scripts now."

Lu Yanhe nodded.

"Row."

After the two men had lunch, when they came out together, their bodyguards and assistants took them to their cars and prepared to leave.

"Well, that car across the street is a paparazzi, right?" Jiang Yuqian pointed at the gray van across the street and said to Lu Yanhe.

Lu Yanhe looked over.

The grey van with its windows closed was indeed a little out of place parked near this remote private restaurant. This area didn't seem like a place where such a grey van would park.

As Jiang Yuqian pointed, the van suddenly started and drove forward.

"It seems so." Lu Yanhe watched it run away and smiled.

Jiang Yuqian: "I guess they're going to make the news again."

Lu Yanhe shook his head and shrugged.

As expected, without waiting until the next day, an hour later, the media released photos of Lu Yanhe and Jiang Yuqian having a private dinner and leaving.

Jiang Yuqian was so angry that she posted on Weibo.

"It's okay to take secret photos of me, but can you take better-looking photos? Secret photos are your job, and my image is my job!"

Jiang Yuqian immediately posted another selfie of herself.

"I look like this, not like that!"

In an instant, Jiang Yuqian’s response became a hot topic.

At this time, Lu Yanhe had already reunited with Chen Ziyan.

They are going to Linghe in the afternoon to meet with Xu Tianming and Chen Yin.

Chen Ziyan looked at the trending searches and said to Lu Yanhe, "Yuqian is becoming more and more knowledgeable about how to speak in the Internet age."

Lu Yanhe: "Sister Yuqian is very clear about what route she wants to take. She immediately discussed with Sister Heng how to respond to this free topic."

"First time? What do you mean?"

"We discovered it when the paparazzi took the photos," Lu Yanhe explained.

Chen Ziyan immediately looked at Lu Yanhe with disdain.

"She told He Heng right away and discussed PR strategies. What about you? Why didn't you think of telling me right away?"

Lu Yanhe said, "Why should I tell you about this? Wang Biao is my executive agent now, and he is on the scene. I don't need to report this to you, right?"

Chen Ziyan said, "I'm worried that some people with a screw loose are spreading rumors about you and Jiang Yuqian."

"..." Lu Yanhe said, "Who in the entire entertainment industry doesn't know about my personal relationship with Sister Yuqian and would have such a misunderstanding?"

"They can spread rumors even if they know it's a misunderstanding," Chen Ziyan said. "In order to gain traffic, paparazzi will do whatever it takes."

"Even if it's a rumor, it should be cleared up right away, right?"

"I can't stop you from having a group of black people who will take advantage of your misfortune. Three people can become a tiger, but what about three hundred or three thousand people? You will be annoyed by too many flies."

The two of them walked into the company while talking.

Xu Tianming and Chen Yin were both standing at the company gate waiting for them.

Under the leadership of the two of them, Linghe Company has actually been operating very well, from the initial copyright operation to the operation of the two major film and television projects "Housemates" and "Phone Call" this year, as well as the subsequent promotion of "The Legend of Sword and Fairy", everything has been carried out in an orderly manner.

Just as Chen Ziyan judged them at the beginning, Xu Tianming attacked from the outside and Chen Yin defended from the inside. After a year, the most rare thing was that in such a tense start-up period, Chen Yin built up the framework of Linghe bit by bit. In fact, companies that have just started dare not expand rapidly, because once the external environment is not good and no projects are received, the human resources after expansion will directly drag down the operation of the company - in short, if the company does not have enough projects, it cannot afford to support so many people.

Chen Yin's strength lies in the fact that in the first six months, he did not stick to the routine and directly replenish the ammunition of each department in an organized manner. Instead, he led several team leaders and used people flexibly based on the project system. In simple terms, people go wherever there are projects, rather than being stuck in a certain position or department.

In this way, the labor cost was effectively controlled and the chaotic start-up period was passed. This also gave Xu Tianming some time to conquer the outside world, without having to rush to make quick money and attract projects as the first goal because of the fire in the backyard. The cooperation between the two people was relaxed and tense.

Now, Linghe is not a large company with all the necessary functions. The current departmental setup still retains the shadow of the project system. In addition to the basic and business departments of administration, finance, and legal affairs, other departments are still project-oriented, such as the copyright operation department at the beginning and the film and television production department established later.

The specific production staff are not included in these administrative departments. They are managed as another type of personnel. In Linghe, Chen Yin not only divided the departments, but also divided the types of personnel, mainly into creative personnel and administrative personnel. This is convenient for the financial department to manage the salary payment methods for different personnel, and is also conducive to the company's classified management.

After listening to the company's first quarter report, Lu Yanhe was quite surprised.

He always knew that the company was running well, but he never had a deep understanding of how it was done.

Xu Tianming said: "We plan to start filming the project of "Housemates" in July. This is the first drama that we control and produce, and it is planned to take one month to shoot. The production budget of the whole drama is 1200 million. At present, we have obtained advertising placements from four brands, but because we refuse to read the advertising slogans in the drama in the form of oral broadcast, we only ensure close-up shots and the duration of the appearances. The advertising placement fee is much lower than the market price, and the total advertising placement income is only 350 million."

Lu Yanhe was a little surprised.

“Will this drama have product placement?” His previous dramas didn’t have this. For example, in “Friends”, they didn’t even spend hundreds of millions on product placements, just to ensure the continuity of the plot.

Chen Ziyan asked: "Is this something Hu Siwei and Bai Jingnian came into contact with?"

"Yes." Xu Tianming explained, "It was the props needed in the script, and the brands were contacted according to the plot. According to the script, we actually had thirteen different categories of advertising placements, but because the show used entirely new actors, we did not agree to use the traditional placement method of inserting characters into the dialogue, so in the end, only four brands were able to cooperate."

Upon hearing this, Lu Yanhe and Chen Ziyan looked at each other and nodded.

In fact, Hu Siwei and Bai Jingnian were in charge of the entire drama, from script development to production. Since it was their decision, he and Chen Ziyan had already decided not to interfere or intervene easily.

In fact, if Hu Siwei and Bai Jingnian can really make a sitcom like "Friends", it will be great for Linghe. If a film and television production company wants to transform from Lu Yanhe's production company into a real production company recognized by the industry, it must have some successful film and television projects that have nothing to do with Lu Yanhe.

Xu Tianming said: "The web series developed from Lost on Journey is about to be released. Many people are interested in this IP. The travel agency that signed a cooperation agreement with us before has proposed to renew the contract. The stage play of Rouge has also entered the rehearsal stage. There is also a film company in Thailand that wants to remake Rouge, but their idea is to turn Ruhua into a ghost to seek revenge on Shi Er Shao and make it a real ghost movie. I think it is not suitable for the original theme and will affect the brand image of Rouge, so I rejected it."

"A horror movie...it's a bit far-fetched indeed." Lu Yanhe nodded.

"The Qixia Town built by "Wulin Wai Zhuan" in Jiangzhi has considerable cultural and tourism income. The settlement of the last quarter has also come out, and we received a dividend of 3.27 million." Xu Tianming said, "Next, we will cooperate with the Hanfu brand "Duxiu" to develop ancient costume peripherals with the theme of "Wulin Wai Zhuan".

Chen Ziyan asked: "Is the Duxiu brand reliable? This kind of peripheral development is most likely to have problems, poor quality, fooling people, cheating fans, using tiger skins as a banner, and selling dog meat under the guise of sheep. We must have a supervisor here to follow up on these peripheral matters throughout the process."

Xu Tianming nodded and said, "Last month, I hired a veteran from Jimlu Culture who has eight years of experience in cultural and creative peripheral production to be in charge of this business line. He will follow up the whole process, and I will also keep an eye on it. Copyright operation is the most stable and important source of income for Linghe Production. Chen Yin is also preparing to set up a peripheral development supervision department, which will be independent of the development market department to ensure the cleanliness of the industry line."

Chen Ziyan: "For the surrounding development, they need to submit a detailed development progress and quality assessment report to me every month. I have to monitor this personally."

Xu Tianming nodded and agreed.
-
At three o'clock in the afternoon, after they finished their meeting with Xu Tianming and Chen Yin, they went to pick up fire again.

Lu Qingzhen brought the newly appointed brand PR Ren Yanfei to meet with Lu Yanhe.

As Lu Yanhe's current work requires him to connect with more and more partners, Lu Yanhe's agency affairs finally have someone to take care of this area.

The job of brand PR is to help Lu Yanhe connect with all brand business inquiries and cooperation. From big endorsements of Lu Yanhe to small sponsorships of Lu Yanhe's daily necessities.

Many people may not know that for a star of Lu Yanhe's level, all his food, clothing and daily necessities are sponsored by brands. As long as Lu Yanhe is willing to use and wear them, he doesn't even need to release an advertisement or do anything to do special promotion.

In addition to these small things and aspects, Lu Yanhe's appearances, appearances, clothes, shoes, watches, etc. in every public event. He needs sponsorship from these brands to maintain his image as a top star, and these brands also need him as a top star to become their walking advertising space. There are many places where brand PR needs to thread the needle.

In the past, all these matters were handled by Chen Ziyan and Wang Biao. First, they were not professional. After all, even top stars need to maintain brand relationships. Second, their personal energy was limited. These docking matters were complicated and time-consuming. It would be better to find a professional to take care of it.

Ren Yanfei was finally selected after Chen Ziyan and Lu Qingzhen examined several candidates.

Ren Yanfei is a gold medal PR herself, well-known in the industry, and is responsible for the brand PR work of several first-line artists.

This was the first time Lu Yanhe met Ren Yanfei.

In addition to getting to know each other, there is another major thing to discuss, which is what brand Lu Yanhe should wear for his appearance at the Jose-La Isla Film Festival this time.

Male actors are different from female actors. In public events and on the red carpet, the more top-notch male actors are, the more conservative and error-free their style will be.

This is because in this industry, in this market, the expectations and requirements for male and female actors are in two different directions.

However, this does not mean that the looks of male actors are unimportant. It is just that their looks rarely become as popular as those of female stars in the field of communication.

Ren Yanfei said: "BAIMO sunglasses hopes that you can wear their sunglasses in one of their looks. BAIMO itself is already a top-tier brand in the world in the field of sunglasses. Their top management appreciates you very much. However, their brand's spokesperson in China has always been Chen Pinhe, and they have cooperated for many years. Therefore, unless their cooperation with Chen Pinhe ends, they will most likely not cooperate with us as an endorsement."

When Lu Yanhe heard the three words "Chen Pinhe", he was slightly stunned and subconsciously glanced at Chen Ziyan.

Chen Ziyan said: "Then we will not cooperate with BAIMO."

"The only sunglasses brand that can be on the same level as BAIMO and worthy of Yan He's current status is DENPER. This brand has had scandals before and has a strong political color. I don't recommend that Yan He use products from this brand." Ren Yanfei said, "In fact, even if BAIMO cannot give Yan He the status of spokesperson, it will not affect the cooperation between the two parties. If Yan He is willing to wear BAIMO, they will also give him cooperation remuneration, and will also support Yan He in other aspects."

Chen Ziyan: "I agree with this statement, but forget about the BAIMO brand. In addition to the age and experience gap between Chen Pinhe and Yan He, they are actually competitors in other aspects. One has the spokesperson title and the other does not. It is easy for people to use this as an excuse to attack Yan He, so this kind of cooperation cannot be accepted."

Ren Yanfei was a little surprised——

She obviously did not expect that, in Chen Ziyan's judgment, Chen Pinhe and Lu Yanhe were actually competitors.

There is almost twenty years difference between these two people.

No one would think so, right?

But in a broad sense, it is indeed true. After all, among domestic male actors, the only ones who can truly represent Chinese male actors in the international film industry are Chen Pinhe, Shang Yongzhou and Lu Yanhe.

Ren Yanfei nodded and said, "Okay, I understand. Then I won't consider BAIMO."

Ren Yanfei held a two-hour meeting with them about the outfits for the Jose-Jacques Film Festival. They discussed which brands to wear for which events. All the details made Lu Yanhe sleepy. However, after listening carefully, Lu Yanhe was very moved. The work of an artist is really about the details, and there are pitfalls everywhere.

What is the positioning of different brands in the eyes of the media, what kind of signal Lu Yanhe needs to send out at this stage, what is the nature and positioning of different occasions, what other people in the same industry will wear, the choice of each brand needs to be considered in combination with these things.

After this meeting, Lu Yanhe felt like he had run a marathon and was almost exhausted of all his energy.

He couldn't help but ask Chen Ziyan: "Why do I have to attend this meeting and participate in so many detailed discussions?"

"First, this job is more important than you think. You need to understand the workload and considerations behind every look our team prepares for you. Second, as I said before, you can't stay in an information cocoon. You need to constantly learn new things. I'm sure you don't know what we discussed in the meeting today."

Lu Yanhe nodded: "I really don't know."

Chen Ziyan: "So you know why I asked you to participate in this discussion."

Lu Yanhe: "Okay, I learned a lot."

"Ren Yanfei is in place, and I will find a publicity director for you." Chen Ziyan said, "You will also need someone to be responsible for your external public relations and contacts in the future."

"what?"

"No, if you don't want Wang Biao and I to die of exhaustion, you should refine the work and let professionals do professional things." Chen Ziyan said, "Do you know how much publicity work you have? Shihuo has a three-person team that is responsible for it full-time, but Wang Biao usually communicates with them, so you don't know."

Chen Ziyan nodded after she finished speaking. "I didn't give you all these people before because your income wasn't at that level. Now you don't need this income anymore and can fully support the team. Don't be so stingy."

Lu Yanhe had no choice but to nod.

He confirmed again: "But, Sister Zi Yan, you won't just ignore me after you build this team for me, right?"
-
I recommend the old book "I Became the Scandal Heroine Overnight".

There is one more chapter, I will write and update it later. (End of this chapter)