Super Copy of Great Power Technology
Chapter 145 Batch Ordering
Chapter 145 Batch Ordering
After 7 minutes, the music was finished playing, and the audience burst into warm applause, "wow-wow-wow" and "wow-wow-wow".This improvised Bluetooth speaker has fast connection and clear sound. It is obvious that the Bluetooth chip they designed is really successful.Moreover, the sound quality is obviously better than most domestic cheap Bluetooth speaker products. It is comparable to products sold by major foreign manufacturers for hundreds or thousands of yuan, but the bass is slightly lacking.
"The sound quality sounds pretty good, but the bass is a bit lacking."
"You are a hardware engineer who knows nothing about music. If the bass is not good, it means it has not been packed into the box. If you put the speaker into the box, the bass will come out with the help of the resonance of the box and the control of the air flow. If you add more With a bass diaphragm, the bass will be more abundant.”
"Our Bluetooth chip was successful in just one taping, without any modification or rework. This is incredible. It seems that designing the chip is not as difficult as the legend says."
"That's because our boss is so awesome. During the design stage, he found all the bugs in advance and corrected them. In the research institute where I used to work, every time we designed a chip, we had to modify it at least dozens of times and tape it out seven or eight times. Only then can we come up with the final product.”
"With such good sound quality, if this is made into a Bluetooth speaker, it can be sold for at least a few hundred yuan, right?"
"If we at Reda Technology were a European company, it would be possible to sell a Bluetooth speaker of this quality for thousands of yuan. If we were an island country company, we could sell it for a few hundred yuan. But we are a domestic company. Once a speaker is made and can sell for one or two hundred dollars, it is considered a high-end product."
"Aren't they all the same thing? Why are domestic speakers so much cheaper than those from Europe and island countries? Isn't this a case of worshiping foreigners?"
"It's not a matter of worshiping foreigners. It can only be said to be a problem of the habits and perceptions of domestic and foreign consumers. Europe was the first country to produce music player equipment and speaker equipment. It has produced many classic products and century-old companies in history. The island country produces music The history of playback equipment and speaker products is shorter, but it is also about a hundred years old. During this period, many classic products were launched and were widely praised."
"What about our country? It's not too bad, right?"
"It's not too bad, but very bad. In China, during the Republic of China, there were only some small workshops producing radios, and there were no well-known brands. After the founding of the People's Republic of China, a number of factories were established in the country to produce phonographs and speaker products, and they also imitated foreign products. Mainly, the scale of production is not large, it is a small operation, and it has little influence. It was not until after the reform that a large number of manufacturers of CD players and low-end speakers emerged. Technically, they did not have much accumulation and could not do anything. High-end products can only make a fuss about appearance and price, and a large number of cheap and glossy-looking products have been launched. These products look good, but the secret is revealed as soon as you listen to them. They want treble but not treble, and they want bass but not bass. If there is no analysis, it is simply a pile of electronic waste.”
"The scary thing is that it has been decades since this happened, and the vast majority of domestic speaker products are still being rolled into the whirlpool of low-priced products. There are very few manufacturers willing to invest in technology and attack the high-end. Domestic consumption Consumers have suffered too much from domestic speaker products. In their perception, domestic speaker products are synonymous with low price and poor quality. No matter how good the sound quality of the speaker products launched by Ruida Technology is, they will be classified as Domestic speakers cannot be sold at high prices." A group of engineers in the back were discussing the pricing of speakers. Qiao Ruida and several engineers standing in front of the workbench were not idle either. They worked together to conduct a Bluetooth connection distance test. Interference test, audio decoding test, external sound source amplification test, microphone pickup test, call test, power consumption test.After a lap of testing, everyone’s smiles became brighter and brighter. It is obvious that the parameters of this Bluetooth chip are very excellent, comparable to those of top foreign products.
During this period, more circuit boards were welded, and everyone worked together to assemble more products, including Bluetooth headsets, Bluetooth headsets, Bluetooth speakers, Bluetooth microphones, etc.So more test projects began, and as time went by, more and more test reports were submitted and gathered in front of Qiao Ruida.
Two hours later, after reading the last test report, Qiao Ruida nodded with satisfaction and said: "From the test results, this Bluetooth chip basically meets the design requirements. You can go to SMIC to place an order for large quantities." Produced."
"Okay boss, SMIC's 28nm chip production technology has matured, the production capacity is sufficient, and the yield rate has also improved. Recently they are worrying about getting orders. If we place the order now, we can get a lot of discounts. How many orders should we place for this batch, 100 million or 200 million?" When Xiao Jingsheng thought about it, Reda Technology launched Bluetooth-related products for the first time, and the sales situation was not yet known. Ordering 200 or [-] million Bluetooth chips was already a lot.
"Where is 200 million enough? Just order 500 million for the first batch of Bluetooth chips. If it's not enough, add more orders. You don't have to worry about the backlog of products and not being able to sell them. With the popularity of smartphones, small Bluetooth speakers and small speakers that can be carried around are Bluetooth headsets are bound to become popular. As long as the related products we launch have decent sound quality and not too ugly appearance, we can open up sales. Unfortunately, the power consumption of this Bluetooth chip is still a bit high. If it is used to make split Bluetooth headsets , the battery life is still too short, and it is almost useless." In his previous life, Qiao Ruida had seen various Bluetooth headset and Bluetooth speaker products flooding the market, with hot sales, and almost every consumer had one, so he had no worries about the sales of Bluetooth products.
"Boss, what is a split Bluetooth headset? Why have I never seen it before?" It's only been 11 years now. Due to the power consumption limitations of the Bluetooth chip, Bluetooth headsets are still relatively large in size. They are either head-mounted or lavalier-type. Hanging neck style, very bulky.Small and beautiful split-type Bluetooth headsets have not yet appeared in this world.
"Split Bluetooth headset, it's simple. I'll draw a picture for you and you'll understand." As she spoke, Qiao Ruida picked up a drawing pencil and quickly sketched it on a piece of printing paper. With only a few dozen strokes, it was A pair of AirPods first-generation headphones that are common in later generations is drawn.
"Hiss, what a beautiful headset, what an exquisite design. Boss, you are so awesome. You just invented a new Bluetooth headset style casually. It's just that the size of this headset is too small. Put in the sound unit and circuit. The board is difficult, so where should we put the battery?”
(End of this chapter)
After 7 minutes, the music was finished playing, and the audience burst into warm applause, "wow-wow-wow" and "wow-wow-wow".This improvised Bluetooth speaker has fast connection and clear sound. It is obvious that the Bluetooth chip they designed is really successful.Moreover, the sound quality is obviously better than most domestic cheap Bluetooth speaker products. It is comparable to products sold by major foreign manufacturers for hundreds or thousands of yuan, but the bass is slightly lacking.
"The sound quality sounds pretty good, but the bass is a bit lacking."
"You are a hardware engineer who knows nothing about music. If the bass is not good, it means it has not been packed into the box. If you put the speaker into the box, the bass will come out with the help of the resonance of the box and the control of the air flow. If you add more With a bass diaphragm, the bass will be more abundant.”
"Our Bluetooth chip was successful in just one taping, without any modification or rework. This is incredible. It seems that designing the chip is not as difficult as the legend says."
"That's because our boss is so awesome. During the design stage, he found all the bugs in advance and corrected them. In the research institute where I used to work, every time we designed a chip, we had to modify it at least dozens of times and tape it out seven or eight times. Only then can we come up with the final product.”
"With such good sound quality, if this is made into a Bluetooth speaker, it can be sold for at least a few hundred yuan, right?"
"If we at Reda Technology were a European company, it would be possible to sell a Bluetooth speaker of this quality for thousands of yuan. If we were an island country company, we could sell it for a few hundred yuan. But we are a domestic company. Once a speaker is made and can sell for one or two hundred dollars, it is considered a high-end product."
"Aren't they all the same thing? Why are domestic speakers so much cheaper than those from Europe and island countries? Isn't this a case of worshiping foreigners?"
"It's not a matter of worshiping foreigners. It can only be said to be a problem of the habits and perceptions of domestic and foreign consumers. Europe was the first country to produce music player equipment and speaker equipment. It has produced many classic products and century-old companies in history. The island country produces music The history of playback equipment and speaker products is shorter, but it is also about a hundred years old. During this period, many classic products were launched and were widely praised."
"What about our country? It's not too bad, right?"
"It's not too bad, but very bad. In China, during the Republic of China, there were only some small workshops producing radios, and there were no well-known brands. After the founding of the People's Republic of China, a number of factories were established in the country to produce phonographs and speaker products, and they also imitated foreign products. Mainly, the scale of production is not large, it is a small operation, and it has little influence. It was not until after the reform that a large number of manufacturers of CD players and low-end speakers emerged. Technically, they did not have much accumulation and could not do anything. High-end products can only make a fuss about appearance and price, and a large number of cheap and glossy-looking products have been launched. These products look good, but the secret is revealed as soon as you listen to them. They want treble but not treble, and they want bass but not bass. If there is no analysis, it is simply a pile of electronic waste.”
"The scary thing is that it has been decades since this happened, and the vast majority of domestic speaker products are still being rolled into the whirlpool of low-priced products. There are very few manufacturers willing to invest in technology and attack the high-end. Domestic consumption Consumers have suffered too much from domestic speaker products. In their perception, domestic speaker products are synonymous with low price and poor quality. No matter how good the sound quality of the speaker products launched by Ruida Technology is, they will be classified as Domestic speakers cannot be sold at high prices." A group of engineers in the back were discussing the pricing of speakers. Qiao Ruida and several engineers standing in front of the workbench were not idle either. They worked together to conduct a Bluetooth connection distance test. Interference test, audio decoding test, external sound source amplification test, microphone pickup test, call test, power consumption test.After a lap of testing, everyone’s smiles became brighter and brighter. It is obvious that the parameters of this Bluetooth chip are very excellent, comparable to those of top foreign products.
During this period, more circuit boards were welded, and everyone worked together to assemble more products, including Bluetooth headsets, Bluetooth headsets, Bluetooth speakers, Bluetooth microphones, etc.So more test projects began, and as time went by, more and more test reports were submitted and gathered in front of Qiao Ruida.
Two hours later, after reading the last test report, Qiao Ruida nodded with satisfaction and said: "From the test results, this Bluetooth chip basically meets the design requirements. You can go to SMIC to place an order for large quantities." Produced."
"Okay boss, SMIC's 28nm chip production technology has matured, the production capacity is sufficient, and the yield rate has also improved. Recently they are worrying about getting orders. If we place the order now, we can get a lot of discounts. How many orders should we place for this batch, 100 million or 200 million?" When Xiao Jingsheng thought about it, Reda Technology launched Bluetooth-related products for the first time, and the sales situation was not yet known. Ordering 200 or [-] million Bluetooth chips was already a lot.
"Where is 200 million enough? Just order 500 million for the first batch of Bluetooth chips. If it's not enough, add more orders. You don't have to worry about the backlog of products and not being able to sell them. With the popularity of smartphones, small Bluetooth speakers and small speakers that can be carried around are Bluetooth headsets are bound to become popular. As long as the related products we launch have decent sound quality and not too ugly appearance, we can open up sales. Unfortunately, the power consumption of this Bluetooth chip is still a bit high. If it is used to make split Bluetooth headsets , the battery life is still too short, and it is almost useless." In his previous life, Qiao Ruida had seen various Bluetooth headset and Bluetooth speaker products flooding the market, with hot sales, and almost every consumer had one, so he had no worries about the sales of Bluetooth products.
"Boss, what is a split Bluetooth headset? Why have I never seen it before?" It's only been 11 years now. Due to the power consumption limitations of the Bluetooth chip, Bluetooth headsets are still relatively large in size. They are either head-mounted or lavalier-type. Hanging neck style, very bulky.Small and beautiful split-type Bluetooth headsets have not yet appeared in this world.
"Split Bluetooth headset, it's simple. I'll draw a picture for you and you'll understand." As she spoke, Qiao Ruida picked up a drawing pencil and quickly sketched it on a piece of printing paper. With only a few dozen strokes, it was A pair of AirPods first-generation headphones that are common in later generations is drawn.
"Hiss, what a beautiful headset, what an exquisite design. Boss, you are so awesome. You just invented a new Bluetooth headset style casually. It's just that the size of this headset is too small. Put in the sound unit and circuit. The board is difficult, so where should we put the battery?”
(End of this chapter)
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