Super Copy of Great Power Technology

Chapter 195 Reda Technology Structure Adjustment

After the housewarming party, Qiao Ruida only slept in her new home for one night. The next day, she drove her car, picked up Du Qingqing, and embarked on the road back to the capital.

The journey was smooth, and by noon, Qiao Ruida and Du Qingqing had returned to their courtyard house in Shijia Hutong. There were still two days before the start of Peking University. Qiao Ruida used this time to go to Ruida Technology Company, process the documents accumulated in the past month, and held an impromptu meeting to listen to the operating conditions of the company's various businesses.

Today, Reda Technology Company has completely closed their stores on Taobao and JD.com, focusing all their energy on their own Reda Mall. As early as three months ago, Ruida Mall had completed all product types and introduced a large number of third-party merchants, making Ruida Mall the third full-category online shopping platform in the country after Taobao and JD.com. After half a year of continuous investment, Ruida Mall has established 26 branch warehouses across the country, all over the country. All customers who purchase products from Ruida Mall try their best to ship them from nearby branch warehouses. This move alone shortens the transportation time from three to four days to one to two days, which greatly improves shopping efficiency. experience.

In addition, in the past six months, various promotional activities and tens of billions of subsidy activities in Ruida Mall have been ongoing. This makes large-ticket items in Ruida Mall always much cheaper than similar products on JD.com or Taobao. The above measures have attracted a lot of popularity to Ruida Mall, and the number of registered and active people has increased significantly. In addition, as the number of smartphones continues to increase, more and more people use Epay to scan QR codes to pay, which also indirectly attracts traffic to Ruida Mall. In terms of the number of registered users and sales volume, Ruida Mall has now surpassed Jingda Mall, firmly occupying the second spot among domestic e-commerce platforms.

In addition to e-commerce business, Ruida Technology Company has also made great progress in the research and development, production and sales of mobile phones and electronic products. As of mid-August, the total sales volume of Reda's first-generation smartphones has exceeded 300 million units, with total sales exceeding 85 billion and net profit exceeding 15 billion. In addition, the split-type noise-cancelling Bluetooth headphones that have just been launched on the market have also been recognized by consumers. The sales are in great shape. In just ten days after being launched, 20 pairs were sold and more than million were earned. profit.

In addition, the physical stores owned by Ruida Technology Company have undergone a transformation. From the previous focus on selling foreign brand mobile phones and electronic products, supplemented by selling its own products, it has changed to only selling its own mobile phones and electronic products under the "Ruida" brand. The name of the store has also been changed accordingly, uniformly changed to "Ruida Home", and the business model is all direct-operated stores. Today, Ruida Home has fully blossomed in China, completely covering first- and second-tier cities, and has begun to radiate to third-tier cities. For the rural and urban markets that are sinking more deeply, Reda Technology adopts the franchise method. As long as there are mobile phone sales stores or mobile phone repair shops with certain strength, they can apply to join Reda Technology's sales system and become the first brand of Reda Mobile Phones. store, or become the designated after-sales outlet for Ruida mobile phones.

After listening to the reports from all department heads, Qiao Ruida began his concluding speech, "Very good, you have done a good job. In this month, under your operation, the number of users of the e-commerce business has continued to increase, and sales have continued to increase. The growth is rapid, and the mobile phone business has also achieved explosive growth. I decided to give double bonuses to all employees this month."

Upon hearing the good news, cheers and applause erupted in the conference room, which lasted for a long time. Everyone here is an executive of Reda Technology Company. The company itself and the bonuses are very high. It is common to get two to three hundred thousand a month. Now that the bonus is doubled, the amount received this month will be More exaggerated. It’s no wonder everyone is so excited.

After the voices in the conference room gradually died down, Qiao Ruida continued to speak: "Next, I want to announce an important news, that is, we are going to make a major adjustment to the functional departments within the company. Our Ruida Technology Company is I started in the e-commerce business, and later established my own e-commerce platform, which is Ruida Mall. Now our Ruida Mall is developing very well and has always been the largest profit maker in the company. This is good and we must keep it up. .

Another business of our Reda Technology, chip design, I only started to get involved in after I went to college. Later, a separate R&D department was set up, and it continued to recruit people. It had a certain degree of R&D strength, and successively developed products such as MP3 players, Bluetooth chips, Bluetooth headsets, and Ruida first-generation mobile phones. Since the first generation of Ruida mobile phones was launched, it has achieved good sales results and earned a lot of profits for our company.

The above two businesses, one is e-commerce and the other is electronic products, are very different from each other, and their implementation standards and business concepts are also completely different. Forcibly operating them together will easily cause confusion, increase internal friction, and reduce the company's execution. efficiency. After careful consideration, I decided to set up two major business groups under Ruida Technology Company, namely the e-commerce business group and the mobile phone business group. Among them, the e-commerce business group, as the name suggests, mainly operates Ruida Mall, and also takes into account Epay's offline QR code payment business. The mobile phone business group does not only refer to the research and development and production of mobile phones, but a comprehensive business cluster focusing on mobile phones, including chip research and development, mobile phone design, and the research and development of other electronic products.

The specific division method is as follows. The sales department is divided into the e-commerce business group, and the publicity department is divided into two parts, one part is divided into the e-commerce business group, and the other part is divided into the mobile phone business group..."

After Qiao Ruida's detailed division, the e-commerce business group and the mobile phone business group have become two independently operated, self-financing and fully functional departments. It is not an exaggeration to say that they are two independent companies. However, the two companies are not too large now and can still share the same company name.

After this cutting and division, there were about ten more functional departments, and the corresponding positions also had to be adjusted. A dozen deputy managers with good performance were promoted to department managers, and some of the following outstanding ones were promoted to department managers. The employees also have the opportunity to be promoted, and it can be said that everyone is happy.

After the meeting, Qiao Ruida didn't even return to the office and went straight to the R&D department. After arriving at the R&D department, Qiao Ruida called the people from the chip R&D team together and said, "I want to tell you some good news. Two days ago, our company bought the full license for the ARM architecture from ARM."

(End of this chapter)