Super Copy of Great Power Technology

Chapter 205 Company Split

Autumn is turning to winter, and December is here in a blink of an eye. More than half of the first semester of sophomore year has passed. Many professional courses have completed the teaching of basic knowledge and entered the practical stage. Other friends in the same class as Qiao Ruida came into contact with EDA software for the first time, and began to clumsily complete the design of some circuit boards or basic functional modules of integrated circuits. And these things have been played by Qiao Ruida a long time ago, so there is no need to repeat them again. So Qiao Ruida decisively skipped classes and spent more time in the library or Ruida Electronics.

With the help of Goldfinger, after more than a year of frantic reading, Qiao Ruida has scanned all the science books in the Peking University Library, and the remaining liberal arts books are also being scanned. After these books are scanned, the way they are stored in the mind is like documents stored in a computer, which can be retrieved at any time. You can perform fuzzy searches to find answers based on the problems you encounter, but the distance is integrated and becomes your own. There are still some gaps in knowledge.

As for Reda Technology Company, the e-commerce business is still developing rapidly. The branch warehouses of Reda Mall have now been expanded to all parts of the country. Consumers in most areas of the country can already have next-day delivery after purchasing goods from Reda Mall. Even next day delivery. Ruida Technology's own express company is already in preparation. In Qiao Ruida's plan, Ruida Express will operate independently of Ruida Mall, mainly undertaking the express business of Ruida Mall, and can also undertake other shopping platforms. and personal express delivery business. At the same time, Ruida Express will adopt a self-operated model, build its own logistics network and express delivery stations, recruit express delivery persons independently, and will not recruit any franchisees. As a result, the initial establishment of Reda Express will consume a lot of money, manpower, and material resources. Even with the current scale and profitability of Reda Technology Company, this burden is too heavy.

In order to alleviate the financial pressure, Liu Jiayu proposed the solution of introducing external investment or direct listing for Ruida Technology Company. After careful consideration, Qiao Ruida decided to spin off the e-commerce business group and then package and list it to raise funds to establish Ruida Express. In fact, Qiao Ruida originally opened an online store and established Ruida Mall in order to establish a sales and monetization channel for the large number of electronic products copied by Gold Finger. Unexpectedly, after just one and a half years of development, Ruida Mall could grow to its current scale. In terms of user scale and sales, it has firmly secured the second place in the domestic e-commerce platform. Moreover, today's Ruida Mall has become a full-category e-commerce platform. Most of the goods sold come from manufacturers across the country. The proportion of Qiao Ruida's copied products is already very small. Now for the better development of Ruida Mall, it is a good destination to spin it off and go public.

As for where the company will be listed, Qiao Ruida prefers domestic A-shares or Hong Kong stocks. Taobao, JD.com and other e-commerce platforms went to the U.S. stock market for IPOs (initial public offerings) because they had been losing money in the early days of their establishment and relied on the money raised from financing to continue to grow and develop. The domestic stock market, whether it is A-shares or Hong Kong stocks, does not allow loss-making companies to be listed, but China's Nasdaq allows it. This is why domestic Internet manufacturers have gone overseas to list.

When it comes to Ruida Technology, the situation is completely different. Due to the large number of cheap mobile phone products provided by Shengshi Foreign Trade, Ruida Mall has been profitable since the day it was established. Later, Ruida Mall expanded to a full-category platform, the source of goods gradually diversified, and the profit margin decreased, but it was still profitable. Today, Ruida Technology has been established for a year and a half, and is only a few months away from the requirement of two consecutive years of profitability for A-share listing. Before the company goes public, it needs to carry out business splitting, equity restructuring, and transformation of the company structure and financial system. This also takes a long time, so there is no need to rush the listing, and it can only be done slowly.

Unexpectedly, the news that Ruida Technology was about to spin off its e-commerce business and go public had just come out. Several domestic and even foreign securities firms came to the company and wanted to undertake the company's listing guidance and stock underwriting business. Dozens of venture capital institutions also sent people over to ask Reda Technology Company if it needed financing.

In fact, this is a very normal phenomenon. As early as the establishment of Ruida Mall, several venture capital institutions came to ask if Qiao Ruida needed financing. However, at that time, Qiao Ruida had a large amount of funds obtained from selling copied electronic products and had no need to seek financing at all, so she politely rejected them. Since then, Ruida Mall has continued to expand, conquering cities and territories, and has rapidly grown into the second-ranked e-commerce platform in the country, making it even more attractive to capital. Today's Reda Technology Company, in the eyes of capital, exudes the sweet smell of honey. There are not too many venture capital institutions and investment companies who want to invest and get a share of the pie, but they just can't find the opportunity to take advantage of it. . Now it is easy to hear that Reda Technology has the idea of ​​going public for financing, and these investment institutions are naturally flocking to the company.

Liu Jiayu stepped in and completely rejected the venture capital institutions and foreign securities firms that came to his door. Several domestic securities firms were retained by Qiao Ruida and held closed-door consultations for three days. CITIC Securities was finally selected as the guidance institution for the listing of Ruida Mall, with CITIC Securities, Haitong Securities, and Everbright Securities underwriting the stocks.

In China, the process of a company's IPO is very complicated. It will take at least half a year to go through it all and complete the final road show and ring the bell for listing. However, the first step is to split the company immediately. In late December, after a series of operations at Reda Technology Company, the e-commerce business group was completely split off, and a Reda Network Co., Ltd. was established, officially launching the IPO process.

At the same time, Qiao Ruida registered a new company called Ruida Holdings, and then transferred all the shares of Ruida Network, Ruida Technology, and Ruida Electronics Factory to the name of this holding company.

The company has also made some changes in personnel. Liu Jiayu, the former vice president of Reda Technology, was transferred to the CEO of Reda Network Company and is fully responsible for the operation and listing of the new company. In the new company, Qiao Ruida only retained the position of chairman and did not participate in daily management work. As for the vacant deputy general manager position of Ruida Technology Company, it was handed over to a newly recruited professional manager, Zhao Hongcai.

(End of this chapter)