Super Copy of Great Power Technology

"It can't be that cheap. I guess the price of Xiaoda's NOTE1 phone is at least 1200 or more."

There were only a few people guessing the price during the live speeches, but it was indeed a different story in the live broadcast room. The barrage and comments kept flooding the screen. The price from 500 to 3000 was almost guessed by netizens.

After waiting for five minutes, Qiao Ruida turned on the microphone and officially announced the price of Xiaoda's NOTE1 mobile phone, "I just heard that someone has guessed the correct answer. Yes, the price of this Xiaoda's NOTE1 smartphone is 999 Yuan! You heard it right, and you read it right. The price of this smartphone that supports 4G mobile network is really only 999 yuan. From this moment on, the era of superior smartphones will be gone forever, and there will be more and more The more people can afford and use smartphones, the era of mobile Internet is already here."

At the same time that Qiao Ruida announced the price, the projected images on the big screen were switched. On the left was a rendering of Xiaoda's NOTE1 mobile phone, and on the right was a huge "999" number. There was a circle of explosion special effects around the number. , appears extremely impactful. After seeing this price, there was warm applause and cheers at the press conference. In the online live broadcast room, a dense barrage and countless gifts, large and small, erupted in an instant. The special effects of various gifts erupted one after another, completely submerging the live broadcast video. .

"Ahhhh, Reda Technology's new mobile phone is so cheap. It only costs 999. It's good to buy one and use it as a backup phone."

"This Xiaoda NOTE1 mobile phone is simply tailor-made for students like us. The price is very low and the performance is sufficient. It is really great."

"I plan to buy two Xiaoda NOTE1 mobile phones to give to my parents. When I went back to my hometown during the National Day holiday, I saw that the two elders were still using the feature phones that were given with phone credit. Not only were they difficult to use, but their functions were also very limited. I gave them to them. The installed broadband cannot be fully utilized. If they have Xiaoda NOTE1, the situation will be completely different. They can make full use of the broadband performance, surf the Internet, watch TV series, chat, and even make video calls with us without any problem. "

"It is not difficult to buy smartphones for parents, as long as you have money, but it is very difficult to teach them to use smartphones. They are older, their brains respond slowly, and their learning ability is poor. Smartphones are very easy for us to master. Cell phones, it’s hard for them to learn.”

"Yes, during this summer vacation, I gave my retired iPhone 4 to my father. I taught him it for four or five days, but he didn't learn anything."

"It would be great if Xiaoda's NOTE1 mobile phone had a senior mode or a tutorial function."

"What I'm more concerned about is the price of Xiaoda's phone. This is a smartphone that supports 4G signals. It sells for 999 yuan. I have deep doubts about whether it can really make money."

"Didn't Mr. Qiao just say that the processor on this Xiaoda mobile phone is self-developed, the baseband chip is self-developed, and even the memory and storage chips are probably self-developed. In this way, you can save money. With a large amount of chip purchase costs, it is still possible to make a smartphone that costs less than a thousand yuan."

"I would like to add that Reda Technology also has investments in the field of chip manufacturing and is one of the major shareholders of Rockchip wafer foundry. Perhaps it can also get a preferential price in chip production."

"Self-developed, self-produced and self-sold, all core technologies are under control. This is a real technology company, a real domestic mobile phone."

"Yes, compared with Ruida Technology, other so-called domestic mobile phones in China are simply selling dog meat to others. Mobile phone processors are bought from abroad, baseband chips are bought from abroad, and even memory, storage chips, and LCD screens are bought from abroad. , and other spare parts are all bought from abroad. Except for one brand, everything else is made in China.”

There were waves of applause and cheers from the audience. The noise was so loud that it almost lifted the ceiling of the lecture hall. Qiao Ruida stood in front of the podium and smiled. It was not until a few minutes later that the voices in the audience gradually decreased, and Qiao Ruida continued to speak: "Some people may ask, our Xiaoda NOTE1 is a smartphone after all, and its performance is not too bad. It sells for 999 yuan. , is there really money to be made? I can tell you clearly here that selling a mobile phone with this shape and configuration at this price is still profitable, but the current profit from selling a Xiaoda mobile phone is very slim. It only costs a few yuan. If there are one or two more sales links, the profit of these few yuan will no longer exist, or even a small amount of money will be lost. Our Reda Technology produces and sells Xiaoda NOTE1 mobile phones in large quantities, of course it is not Those few dollars of profit are just to make friends with everyone, so that everyone can use it and keep up with the pace of technological development, so as not to deviate from the times."

Qiao Ruida's speech obviously drew on the classic saying of Lao Luo from later generations: "You don't make any money selling mobile phones, just make friends." The charm of classics is that no matter when and where this passage is placed, it can cause a sensation. Just like now, as soon as Qiao Ruida said these words, the applause that had just fallen silent came back again, and it was more enthusiastic and longer than the last time, mixed with applause and cheers. The flashing lights that kept lighting up also showed everyone's excitement at this time.

So, is it really not profitable to produce and sell Xiaoda NOTE1 mobile phones? Looking at it now, it is indeed the case. The Xiaoda NOTE1 mobile phone released this time has many newly developed spare parts, such as processors, baseband chips, memory chips, flash memory chips, and even a new version of Kaitian system, etc. The R&D costs of these software and hardware are very high. This part of the R&D expenses must be allocated to the first batch of Xiaoda NOTE1 mobile phones that are put on the market. This has resulted in the high cost of the first batch of Xiaoda mobile phones. If they can avoid losing money, they are already doing well.

However, Qiao Ruida also emphasized in his speech that it is currently not profitable to produce and sell Xiaoda mobile phones. If the sales of Xiaoda's NOTE1 mobile phone are booming and the first batch is sold out, the research and development expenses of the second batch, third batch, or even the nth batch of Xiaoda's mobile phone will be further diluted, and the sales profit will be very considerable. And after the mobile phone is sold, you can also make profits through advertising, software promotion, selling memberships, selling network storage space, and providing some other additional services. In addition, there is a lot of profit in the chip production process, but Rockchip Wafer Factory is nominally a joint venture, and Reda Technology only holds a small share. These profits cannot be counted on Reda Technology. In short, what you buy is not as good as what you sell. Overall, it is profitable to produce and sell Xiaoda mobile phones. It is not just to make friends as Qiao Ruida said in her speech. (End of chapter)