Chapter 55
"Our company's financial situation is very good. In the past half month, the company's revenue was 2.45 million and its expenditure was 1300 million. Since there is no specific purchase data of goods, it is temporarily impossible to calculate the profit rate. Mr. Qiao, our company's purchasing department, is doing a good job It's too rough. For such a large-volume mobile phone purchase, there is no purchase contract, no purchase list, no shipping documents, and not even a supplier's name. This makes me how to record the accounts and file taxes."

Hearing this, Qiao Ruida rubbed her nose in embarrassment. Since the establishment of the company's purchasing department, Qiao Ruida has always been the only one.When Shen Baiwei criticized the purchasing department by name, wasn't she criticizing him, Qiao Ruida.Of course, it is also possible that Shen Baiwei has just joined the company for half a month and does not know the specific situation of the purchasing department. She said this because she wanted to promote the formalization of the company's purchasing.It's just that all the mobile phones sold by the company now are copied by Qiao Ruida using golden fingers. It's really troublesome to make up a regular supplier.

"Manager Shen has just arrived, so he may not understand some things. Many mobile phone models sold in our online store, such as Apple 4, have not yet been officially sold in China. Therefore, most of these mobile phones provided by suppliers are not through formal channels. Entering the country. I can ask them to provide a copy of the purchasing documents. A formal purchasing contract will definitely not be signed."

"Oh, that's it. Well, let's put aside the matters of the purchasing department for now. There is one more thing, I would like to make some suggestions. Now our company has a large amount of cash on its account, and the amount is still increasing. It is very uneconomical to sleep with such a large amount of money in the account. Just because the currency depreciates every year, you will lose a lot of money. I suggest you do some investment and financial management to preserve the value."

In front of so many executives, Shen Baiwei did not say how much money was in the company's account, but Qiao Ruida estimated that the number was at least one billion.It is really inappropriate to have so much cash lying in an account, waiting to depreciate.

"Does Manager Shen have any investment suggestions?"

Hearing Qiao Ruida's question, Shen Baiwei pondered for a moment and then said: "I suggest investing the money in real estate, whether it is shops, office buildings or residential buildings. Many experts in the media advocate the theory of real estate bubble and real estate collapse. These views I disagree. In my opinion, domestic real estate still has a golden period of at least five years. The real estate within the Sixth Ring Road in Beijing is of particularly high quality and will not decline for at least ten years."

Such a correct answer made Qiao Ruida think more highly of Shen Baiwei.This Shen Baiwei not only has outstanding professional abilities, but also has precise vision.Domestic real estate does still have a golden period of more than five years, and it did not peak until around 17.As for first-tier cities such as Beijing and Shanghai, real estate prices in their core areas continued to rise until 15 years later before they began to fluctuate sideways.

At this time, Liu Jiayu intervened and said: "I have no objection to the company's investment in real estate, but as far as I know, the real estate here in Beijing has a purchase limit policy, right? We are new here at Ruida Technology. Do we meet the purchase conditions?"

"This is not a big problem. There are indeed purchase restriction policies, but most of them are for residential properties. Shops and office buildings are not included in the purchase restrictions."

"Okay, I'll leave it to you, Manager Shen, to invest in real estate. I'll put out [-] million to try it out first. In addition, there are shops in better locations that can be bought first to open Reda Technology's physical store. . I always feel that offline sales of mobile phones still have great potential to be tapped."

The final decision on investing in real estate was made by Qiao Ruida.After the Finance Department reports, the Propaganda Department makes a report.

"In the past half month, our publicity department has focused its efforts on promoting the newly launched Ruida Mall. We have placed advertisements on mobile phone-related portals, forums, and video websites. In some forums and groups, We have also published a lot of soft articles. The results have been pretty good. The number of registered users of Reda Mall has exceeded 50. Many netizens know about our Reda Mall. They also regard Reda Mall as the best place to buy mobile phones. Channels are not only cheap, but also have guaranteed quality and after-sales service." "However, through our investigation, we found that these advertisements affect a very limited group of people. They are probably the group of young people who like to surf the Internet, most of whom are students. But these Young people are not the main ones who buy mobile phones. The ones who really have the spending power are the middle-aged people aged 30-50, and these people rarely go online. Boss, do we want to show them on TV, newspapers, magazines, these traditional Put some ads in the media to reach more customer groups?”

"This is possible. Now 3G communications have just emerged. Smartphones are far from popular. There are still too few people online. Advertising only on the Internet is indeed a bit weak. Ruida Mall is the focus of future development. No matter how much energy is spent, The publicity is not exaggerated. Find a regular company to shoot the advertising video and make it more exquisite. First put it on TV stations in Beijing and Beihe Province to see the effect. If the effect is good, then put it on CCTV. Don't be afraid of spending money."

"Okay boss, I'll find an advertising company when I get back and shoot an advertising video."

"Speaking of Ruida Mall, I have some suggestions here. Can we add some product categories in the mall, such as computer accessories, laptops, small household appliances, etc. I always feel that an online mall only sells one category of mobile phones. It’s too thin and not conducive to customer retention.”

The speaker was Liu Jiayu, the company's vice president. Ruida Mall had just been launched not long ago and had not yet set up a dedicated operations department. Liu Jiayu, the vice president, had been managing it.

Qiao Ruida nodded in agreement and said: "When I developed Ruida Mall, the target was JD.com, and the product types must be diversified. In the next two days, I will purchase a batch of accessories such as computer CPUs, memory, and graphics cards. Put it in Ruida Mall and sell it. If the sales are good, continue to add other categories."

After that, the heads of other departments spoke one after another and reported on their work.Finally, Qiao Ruida made a concluding speech, affirming everyone's work achievements and formulating the company's next development plan.

After the meeting, everyone dispersed.Qiao Ruida called out to Liu Jiayu who was about to leave, "Manager Liu, wait a moment, I have something for you to do."

"Boss, what's going on?"

"During the National Day holiday, I plan to go to Hong Kong. You can apply for a Hong Kong and Macau pass for me."

(End of this chapter)

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