Entertainment: Dominate domestic entertainment through host competition
Chapter 141 "Screening Room 10" is coming
Chapter 141 "Screening Room 10" is coming
The wedding was held in Wuhan East Lake Plum Garden.
Xiao Sa confessed affectionately at the wedding: "Although I am 40 years old, I am willing to be like a 14-year-old child and stay with you forever."
After exchanging vows, they were about to kiss the bride passionately, but were stopped by the wedding officiant Xiao Ni, who was so angry that Xiao Za jumped to her feet.
Zhang Lin and the others who were sitting below burst out laughing, sincerely envious of Teacher Xiao Sa for finding a bride who would cry happily for the rest of their lives.
When Kang Hui was asked by his deskmates the secret of a long-lasting love with his wife, he smiled and said a lot.
One of the paragraphs fits his mood at this time quite well!
If a person has never seen you in your most embarrassment, or you are afraid that he will see your embarrassment and pretend to be yourself, it means that you just like each other's perfect appearance.
Then this kind of love will be very superficial and the relationship will be very fragile.
The moment you take off your makeup, it will be broken and the feelings will fade away.
Thinking back on these words and looking at the embarrassed Wang Bingbing, Zhang Lin suddenly realized that this girl had unknowingly held such a heavy weight in his heart!
It was awkward to be seen, thinking that Zhang Lin was laughing at his embarrassed appearance, so Wang Bingbing urged him to go away.
Then, the two of them pulled each other backwards, and the fight became a scene in the snow.
But the snow was really heavy, and the theme park was quite far from the building.
This made the colleagues who were gossiping at the window not realize that the two were the golden girls of CCTV.
---
At six o'clock in the evening, "Common Attention"
Sitting in front of the anchor desk, Zhang Lin's voice was magnetic and low.
"Are you home now?
Look at the pictures and talk.
In the past two days, many people have posted photos on social media platforms that can prove that they have returned home for the New Year.
Some people say that this year, it was the fried dumplings at the entrance of Liangjia Alley, the pure cotton jackets bought at the entrance of the old street, the prosperous and beautiful street scenery on the roadside lanes, and the race with the little black boy from the neighbor's house next door. .
I miss the winter in my hometown and the taste of my hometown.
Someone else showed off this red and green outfit that is standard for going home.
Wearing my mother’s thick cotton-padded jacket that made you feel cold, my grandma’s hand-painted patterned cotton shoes on my feet, and my grandma’s ancestral fur vest.
You have no control over your fate, so you have to wear a woolen waistcoat. Others will laugh at you all day long, but you will feel love in your heart. "
Listening to Zhang Lin's flavorful lines, many viewers across the country smiled empathetically.
“When I hear the little black kid from the next door neighbor running around for no apparent reason, I really want to laugh.”
"Zhang Lin spoke too fast, leaving me no time to sigh. Looking back, tears filled the windowsill of my soul."
"I'm freezing to death! Even if it's covered in heavy snow outside, I still won't listen to my mother and put on my fur vest! [angry] The fur vest my mother made is just warm [doge]"
"Kang Shuai: Your fate is up to me, your fate belongs to the live broadcast room [doge]"
"Sign Language Teacher: Zhang Lin, I advise you to be kind."
“If you don’t let cannons be set off anymore, you won’t feel the spirit of the New Year when you go home.”
"I'm thinking about a question. Every time it's Zhang Lin's turn to broadcast the news, the sign language teacher draws lots and the one with the shortest time gets to join the class [laughing and crying]"
"..."
Because it was the first day of the Lunar New Year, all channels were basically rebroadcasting last night’s program.
Therefore, today's "Common Attention", with Zhang Lin's blessing, set a new record in ratings.
The number of young people gathered on the CCTV live broadcast channel has set a record since the program was launched.
Amidst the intensive praise, Zhang Lin's magnetic and rich broadcasting voice kept broadcasting.
[The irrefutable proof of going home to celebrate the New Year is, of course, the Spring Festival on the tip of your tongue.
Some netizens posted a picture of their shopping cart, which was filled with all kinds of colorful New Year goods.
There was also a text saying: Go home to celebrate the New Year, there is no retreat at all! ]
After a slight pause, Zhang Lin continued the report:
[In the new year, there are three meals, four seasons, gentleness and fun, the Year of the Rooster is prosperous every day, and good luck every day.
Fine delicacies, heaps of gold and jade, tall buildings, and splendid clothes and coats are not as good as good health and eternal youth.
The bad luck is cleared, the good luck is filled, the waters are green and the mountains are green;
Eat more to avoid getting fat, be positive, be happy everywhere, and always be the leader! ]
After the eloquent broadcast, this issue of "Common Attention" comes to an end.
After the subtitles were finished and all the lights in the recording room were turned off, Zhang Lin signed the press release and handed it to the director.
At this moment, a familiar laughter came.
Looking back, Zhang Lin saw Jing Haocheng, the senior executive of the Sixth Princess, walking in with a smile and saying hello to the chief director of the joint attention program.
Seeing him walking towards him, Zhang Lin took the initiative to say hello: "Boss, Happy New Year, who are you?"
"Happy New Year Zhang Lin, I'm here to bother you again. The movie channel has a job that requires you, a great contemporary talent, and it has been approved by the main station."
With his heart moving, Zhang Lin smiled and said, "What kind of job?"
Patting his back, Jing Haocheng said, "Come on, come with me and we'll talk in detail."
After arriving at the place, as Zhang Lin expected, the Sixth Princess wanted to do a cultural film review program.
Moreover, they had great powers and inquired about [Fanxing Media] and found out about another program registered by the company, "Screening Room 10".
Inviting Fanxing's current chairman to the hotel, and after the food and drinks were served, Jing Haocheng opened the topic.
Some things can be said tacitly to each other.
The Six Princess executives did not ask who owned the company, they just wanted to purchase the copyright of the program and wanted the program name to be changed to "Screening Room 6".
After chewing the name for a while, Zhang Lin suddenly felt that all the taste was gone.
Li Yan, the "responsible person" of the Fanxing Caotai team and Zhang Lin's best friend in the past and present, looked at Zhang Lin cryptically after hearing the sound.
Not getting the prompt, I thought about it and asked, "Boss, is the name of the program really important?"
Jing Haocheng and the others nodded solemnly, obviously dissatisfied with the number 10.
Seeing their serious attitude, Zhang Lin also nodded vaguely.
Li Yan immediately said: "Okay, then let's change it to the sixth screening room!"
Jing Haocheng and the others immediately smiled and stood up to shake hands with Li Yan, saying that they were very happy to be able to promote this cooperation.
Next, a group of people talked about the cooperation model, and there were serious differences about this.
The Sixth Princess wants to buy the copyright directly and produce and record it herself.
Fanxing wants to sign a gambling agreement and participates in the whole process.
In this regard, both sides expressed their opinions and spittle flew.
Li Yan, a strong man of 1.8 meters tall, was Zhang Lin's best friend in the past and present.
They grew up together in the same community, even door to door. They were classmates from elementary school to junior high school, and their relationship with each other was as close as brothers.
Their parents are also colleagues in the same school, and they have a very good relationship.
In his previous life, Li Yan was admitted to a junior college as a physical education student, and finally became a physical education teacher in a rural primary school.
And as rural children moved to the city to study in large numbers, schools with only a few dozen students left became Qingshui Yamen, and he also became the principal.
Because I have too much free time, I gradually fell in love with traveling and photography.
Zhang Lin remembers that with a salary of more than 4000 yuan a month, he spent [-] yuan to buy a SLR and [-] yuan to buy a drone.
Li Yan also likes to post some childish works on Douyin.
What impressed Zhang Lin most was his lip-sync of Huang Rihua's version of Jiumozhi.
Not to mention, the two of them look quite similar in profile, which is quite funny.
In this life, Xiao Li is still an immature civil servant, repeating the fate of being eliminated in his previous life.
He lost the draft for the second time last year and was in a disheartened stage.
Therefore, as soon as the good brother who made a fortune said hello, he rushed to the capital with his suitcase.
During these days, he worked hard to learn management and gradually built a team of only six people responsible for expanding the company's business.
Of course, he is only in the learning stage.
The person who actually manages the company is the general manager, a relevant person poached through a headhunting company.
However, after dedicated research and the information Zhang Lin secretly stuffed into him, Li Yan was relatively knowledgeable about the field of domestic variety shows and television.
He knows that when people are still amazed that a movie can easily earn hundreds of millions now.
Today's variety shows have generally entered the era of "[-] million yuan".
The naming fee for a show does not exceed 1 million, and I am embarrassed to say hello to anyone!
Coupled with various other advertising and peripheral income generation, a good program can make money faster than a good movie.
There are even some programs that you have never heard of, but they still make a lot of money.
For example, CCTV's "Avenue of Stars".
It has been 10 years since its first broadcast. The production cost of one issue is less than 20 yuan, and 46 issues are produced in one year, which is a production cost of 1000 million yuan.
But while it was making a fortune in silence, it received an astonishing 3.39 million yuan in naming fees.
In addition, CCTV studio programs such as "Dream Star Partner", "I Want to Go to the Spring Festival Gala", "Chinese Character Dictation", "Let's Talk", etc.
The production cost of a single issue is not high, but each of them has received more than half a billion yuan in naming fees.
Not to mention its own "World Football". Last year, Adidas spent 4 million to win the naming rights.Fanxing did not benefit, and in the end only received a buyout fee of 300 million.
Another example is the program produced by Canxing, which is in full bloom. It generates hundreds of millions a year and makes a lot of money.
Li Yan knew that the entire landscape of domestic variety shows had grown in the past two years. A good program would form an industrial chain upstream and downstream, and the profit margins therein would be staggering, enough to feed many people.
With this in mind, how could he agree easily?
Now in the market, there are three mature profit models for programs that are separated from production and broadcasting.
One is to get production and processing fees.
For example, CCTV approved a budget of 4000 million yuan for this program. Fanxing took this budget and earned 500 million yuan in production and processing fees.
The profit of this form is not high, and it is completely dependent on the TV station, so it usually does not do well.
The second is "Good Voice" mode.
That is, the social company is responsible for investment and operation, and the TV station is responsible for investment promotion and operation. The two bet on the ratings to determine the advertising share.
This model is high-risk and limited by the television stations.
If the show does not reach a phenomenal level, the money earned will not be high, but on the contrary, high profits can be obtained.
The third type is to buy time slots to create content.
For example, Blue Flame's "The Most Beautiful Harmony" project on Beijing Satellite TV pays a fixed time period fee to the TV station, which is equivalent to a virtual TV media operator and is fully responsible for program investment, production, and advertising operations.
This model requires strong advertising and investment capabilities.
At the beginning of program production, the revenue from investment can basically cover the cost, and the rest is a matter of making more or less.
Fanxing currently has three or two big cats and kittens, and the third mode is basically wishful thinking.
He was not willing to do the first model, so Li Yan hoped that Fanxing and CCTV would co-produce it and then bet on the ratings.
Such a blatantly taking advantage of the proposal was naturally rejected by the movie channel.
The conditions they offered to Fanxing were the same as those of World Football.
After investigation, the program production department of the movie channel believes that Fanxing currently does not have the ability to produce a program, so they are willing to spend 500 million to buy out the copyright of the program.
The negotiations have reached a deadlock.
Li Yan made an excuse to go to the toilet and called Zhang Lin to ask for advice.
After thinking about it, Zhang Lin, who was driving while wearing a Bluetooth headset, said softly: "Agree to this mode!
The sixth princess is willing to pay 500 million, which is nothing more than buying horse bones!
In fact, when I mentioned the complaining copy, the format of the program had no secrets.
With CCTV's strong screenwriter team and the strength of Six Princesses, they can completely bypass us and create it independently and at a high level.
The reason why I went round and round to buy the copyright was because I wanted to buy me a good one so that I can contribute to the program, enhance the brand value of the movie channel, and increase the sponsorship of naming fees. "
Li Yan frowned.
He knows that a good variety show can not only bring high returns, but also play a vital role in enhancing the brand value of satellite TV.
This has long been a common consensus among TV people.
In the past two years, TV variety shows have begun to prosper, which is not unrelated to the changes in the TV environment.
Just like when the five major TV stations are mentioned now, viewers can think of their representative programs.
When it comes to Mango Channel, whether you like it or not, you have to admit that its variety shows are the best.
However, "World Football", which bought the copyright for 300 million yuan, makes at least [-] million yuan a year for the sports youth center, and the increase in brand value is immeasurable.
The movie channel watched the whole process, but was stingy and only gave 500 million.
Inexplicably, Li Yan felt like he was sending a beggar away.
Feeling the dissatisfaction of his best friend, Zhang Lin smiled and said: "Don't be unbalanced. The reality is that we really don't have the strength or teeth to eat this feast.
Don't even think about finding rare things to live in. Domestic TV people don't have high moral standards.
Didn't you applaud Mango Channel for blatantly plagiarizing Korean TV shows at the beginning of the year?
Let me try it on you, what can you do..."
Li Yan was speechless after talking on the phone, Zhang Lin said with a smile: "These two programs, just think of it as paying tuition!
However, the cooperation model can be this kind, but the buyout fee needs to be renegotiated.
Also, talk to them about additional agreements.
For example, if the [-]th broadcast finally negotiates a high advertising fee, then we will get a share of the profit. "
What could Li Yan do? He could only nod in agreement.
Zhang Lin said with a smile: “If you want to be strong, you still have to produce your own program.
I already have an idea. I will make a plan and send it to you another day.
The sixth screening room is a shocking show, and our stars are too small to protect it. "
His eyes lit up, and Li Yan said happily: "That's good, that's good, Linzi, just wait, I'll go and negotiate the price now."
"You'd better let General Manager Xian come."
Li Yan: o(╯□╰)o
After hanging up the phone with his best friend, Zhang Lin looked deeply.
In fact, taking the initiative to show "The Tenth Screening Room" to the Sixth Princess was something he did after careful consideration.
There is something to give!
You have something to do with it!
The first show of "World Football" is still too thin, and it is impossible for Fan Xing to truly become famous.
But if two blockbuster phenomenon-level programs are created in a row, Fanxing will be very hard-pressed to negotiate prices with online platforms and local satellite TV stations.
It’s like the noonday sunshine of TV dramas.
With the continuous release of hit works, it has planted a stamp of thought for everyone that the products produced by Noon Sunshine must be high-quality products.
Fanxing will also take this road next.
First, use small studios to produce high-reputation programs to build up your reputation. Once your reputation and strength have grown, you can finally get involved in large-scale variety shows.
In short, as long as the reputation is strong, the negotiated price will make up for today's losses exponentially.
Besides, these two programs are originally from CCTV...
Thinking of this, Zhang Lin suppressed the feeling of heartache.
To be rich, build roads first.
There is no way!
Just as his thoughts were racing, Wang Bingbing called.
When the call was connected, the voice on the other side said crisply: "Where are you? Where should I wait for you?"
"Go to the underground parking lot, I'll pick you up."
"Are you going to pick me up?"
The ice-smart Wang Bingbing heard the clue and asked curiously: "So, you have left and are not at CCTV?"
With a smile, Zhang Lin said: "I have another weekly flagship program, cooperating with the movie channel, are you envious?"
With a sigh, Wang Bingbing said enviously: "Then you will be too busy every week from now on!
Three shows, it takes at least six days to prepare, right?
There is only one day left, Ba Ba will arrange odd jobs for you, you will be back on a snowy night! "
Listening to the ringing laughter on the phone, Zhang Lin fell silent~~
Wang Bingbing is a girl who talks rudely but is not rude. This is indeed the biggest problem he faces at the moment.
Let alone "Screening Room Six", even with the current workload, he still feels it is very heavy.
If there is another weekly program and the copywriting relies entirely on him, then even if he becomes the Liver Emperor, he will not be able to complete the task.
"It's hard to travel through time, but I'm really busy as a dog. It seems I have to communicate with the station. I have to take a break from these tasks~"
Zhang Lin murmured, thinking about the possibility of quitting "Common Attention".
Anyway, now we have Uncle Guangquan, and Wolong Fengchu, who is also called the news center with him, the program can continue to be a traffic center without him.
At present, "The Richest Man in Xihong City" has not yet been aired, but Wolong, Fengchu and Da Mingming are still praiseworthy.
I just don’t know how to change the encyclopedia information of Zhang Lin and Uncle Quan when this movie comes out?
Shaking his head to dispel the confusion, Zhang Lin also thought of the copywriting of Tianzu and Shifang.
I can no longer take over everything in the future. I have to fully delegate power to CCTV’s writing team and fully trust their strength!
"In the future, I will write a paragraph of copy occasionally, and leave the rest to the CCTV writers."
Having made up his mind, Zhang Lin suddenly felt much more relaxed.
Across the way, Wang Bingbing had asked him three times in a row.
"If you are busy, just be busy. Who among us is not busy now? It is best to stay busy for two or three years while you are young!"
Wang Bingbing advised Zhang Lin in this way, and she also advised herself in the same way.
At that time, my brain was so hot that I uttered arrogant words to my mother. She really thought about giving up everything and becoming a housewife. She felt horrible just thinking about it.
Even if you really have to retreat behind the scenes, you should do so only after you have achieved success and fame.
Thoughts were surging in Fang's heart, and Zhang Lin smiled and said, "Bingbing, you reminded me. I will decompress myself later and give most of the work to the staff."
Thinking of other people's rights, Wang Bingbing can only say that you are awesome.
Next, the two went to each other's house to pay New Year's greetings.
(End of this chapter)
The wedding was held in Wuhan East Lake Plum Garden.
Xiao Sa confessed affectionately at the wedding: "Although I am 40 years old, I am willing to be like a 14-year-old child and stay with you forever."
After exchanging vows, they were about to kiss the bride passionately, but were stopped by the wedding officiant Xiao Ni, who was so angry that Xiao Za jumped to her feet.
Zhang Lin and the others who were sitting below burst out laughing, sincerely envious of Teacher Xiao Sa for finding a bride who would cry happily for the rest of their lives.
When Kang Hui was asked by his deskmates the secret of a long-lasting love with his wife, he smiled and said a lot.
One of the paragraphs fits his mood at this time quite well!
If a person has never seen you in your most embarrassment, or you are afraid that he will see your embarrassment and pretend to be yourself, it means that you just like each other's perfect appearance.
Then this kind of love will be very superficial and the relationship will be very fragile.
The moment you take off your makeup, it will be broken and the feelings will fade away.
Thinking back on these words and looking at the embarrassed Wang Bingbing, Zhang Lin suddenly realized that this girl had unknowingly held such a heavy weight in his heart!
It was awkward to be seen, thinking that Zhang Lin was laughing at his embarrassed appearance, so Wang Bingbing urged him to go away.
Then, the two of them pulled each other backwards, and the fight became a scene in the snow.
But the snow was really heavy, and the theme park was quite far from the building.
This made the colleagues who were gossiping at the window not realize that the two were the golden girls of CCTV.
---
At six o'clock in the evening, "Common Attention"
Sitting in front of the anchor desk, Zhang Lin's voice was magnetic and low.
"Are you home now?
Look at the pictures and talk.
In the past two days, many people have posted photos on social media platforms that can prove that they have returned home for the New Year.
Some people say that this year, it was the fried dumplings at the entrance of Liangjia Alley, the pure cotton jackets bought at the entrance of the old street, the prosperous and beautiful street scenery on the roadside lanes, and the race with the little black boy from the neighbor's house next door. .
I miss the winter in my hometown and the taste of my hometown.
Someone else showed off this red and green outfit that is standard for going home.
Wearing my mother’s thick cotton-padded jacket that made you feel cold, my grandma’s hand-painted patterned cotton shoes on my feet, and my grandma’s ancestral fur vest.
You have no control over your fate, so you have to wear a woolen waistcoat. Others will laugh at you all day long, but you will feel love in your heart. "
Listening to Zhang Lin's flavorful lines, many viewers across the country smiled empathetically.
“When I hear the little black kid from the next door neighbor running around for no apparent reason, I really want to laugh.”
"Zhang Lin spoke too fast, leaving me no time to sigh. Looking back, tears filled the windowsill of my soul."
"I'm freezing to death! Even if it's covered in heavy snow outside, I still won't listen to my mother and put on my fur vest! [angry] The fur vest my mother made is just warm [doge]"
"Kang Shuai: Your fate is up to me, your fate belongs to the live broadcast room [doge]"
"Sign Language Teacher: Zhang Lin, I advise you to be kind."
“If you don’t let cannons be set off anymore, you won’t feel the spirit of the New Year when you go home.”
"I'm thinking about a question. Every time it's Zhang Lin's turn to broadcast the news, the sign language teacher draws lots and the one with the shortest time gets to join the class [laughing and crying]"
"..."
Because it was the first day of the Lunar New Year, all channels were basically rebroadcasting last night’s program.
Therefore, today's "Common Attention", with Zhang Lin's blessing, set a new record in ratings.
The number of young people gathered on the CCTV live broadcast channel has set a record since the program was launched.
Amidst the intensive praise, Zhang Lin's magnetic and rich broadcasting voice kept broadcasting.
[The irrefutable proof of going home to celebrate the New Year is, of course, the Spring Festival on the tip of your tongue.
Some netizens posted a picture of their shopping cart, which was filled with all kinds of colorful New Year goods.
There was also a text saying: Go home to celebrate the New Year, there is no retreat at all! ]
After a slight pause, Zhang Lin continued the report:
[In the new year, there are three meals, four seasons, gentleness and fun, the Year of the Rooster is prosperous every day, and good luck every day.
Fine delicacies, heaps of gold and jade, tall buildings, and splendid clothes and coats are not as good as good health and eternal youth.
The bad luck is cleared, the good luck is filled, the waters are green and the mountains are green;
Eat more to avoid getting fat, be positive, be happy everywhere, and always be the leader! ]
After the eloquent broadcast, this issue of "Common Attention" comes to an end.
After the subtitles were finished and all the lights in the recording room were turned off, Zhang Lin signed the press release and handed it to the director.
At this moment, a familiar laughter came.
Looking back, Zhang Lin saw Jing Haocheng, the senior executive of the Sixth Princess, walking in with a smile and saying hello to the chief director of the joint attention program.
Seeing him walking towards him, Zhang Lin took the initiative to say hello: "Boss, Happy New Year, who are you?"
"Happy New Year Zhang Lin, I'm here to bother you again. The movie channel has a job that requires you, a great contemporary talent, and it has been approved by the main station."
With his heart moving, Zhang Lin smiled and said, "What kind of job?"
Patting his back, Jing Haocheng said, "Come on, come with me and we'll talk in detail."
After arriving at the place, as Zhang Lin expected, the Sixth Princess wanted to do a cultural film review program.
Moreover, they had great powers and inquired about [Fanxing Media] and found out about another program registered by the company, "Screening Room 10".
Inviting Fanxing's current chairman to the hotel, and after the food and drinks were served, Jing Haocheng opened the topic.
Some things can be said tacitly to each other.
The Six Princess executives did not ask who owned the company, they just wanted to purchase the copyright of the program and wanted the program name to be changed to "Screening Room 6".
After chewing the name for a while, Zhang Lin suddenly felt that all the taste was gone.
Li Yan, the "responsible person" of the Fanxing Caotai team and Zhang Lin's best friend in the past and present, looked at Zhang Lin cryptically after hearing the sound.
Not getting the prompt, I thought about it and asked, "Boss, is the name of the program really important?"
Jing Haocheng and the others nodded solemnly, obviously dissatisfied with the number 10.
Seeing their serious attitude, Zhang Lin also nodded vaguely.
Li Yan immediately said: "Okay, then let's change it to the sixth screening room!"
Jing Haocheng and the others immediately smiled and stood up to shake hands with Li Yan, saying that they were very happy to be able to promote this cooperation.
Next, a group of people talked about the cooperation model, and there were serious differences about this.
The Sixth Princess wants to buy the copyright directly and produce and record it herself.
Fanxing wants to sign a gambling agreement and participates in the whole process.
In this regard, both sides expressed their opinions and spittle flew.
Li Yan, a strong man of 1.8 meters tall, was Zhang Lin's best friend in the past and present.
They grew up together in the same community, even door to door. They were classmates from elementary school to junior high school, and their relationship with each other was as close as brothers.
Their parents are also colleagues in the same school, and they have a very good relationship.
In his previous life, Li Yan was admitted to a junior college as a physical education student, and finally became a physical education teacher in a rural primary school.
And as rural children moved to the city to study in large numbers, schools with only a few dozen students left became Qingshui Yamen, and he also became the principal.
Because I have too much free time, I gradually fell in love with traveling and photography.
Zhang Lin remembers that with a salary of more than 4000 yuan a month, he spent [-] yuan to buy a SLR and [-] yuan to buy a drone.
Li Yan also likes to post some childish works on Douyin.
What impressed Zhang Lin most was his lip-sync of Huang Rihua's version of Jiumozhi.
Not to mention, the two of them look quite similar in profile, which is quite funny.
In this life, Xiao Li is still an immature civil servant, repeating the fate of being eliminated in his previous life.
He lost the draft for the second time last year and was in a disheartened stage.
Therefore, as soon as the good brother who made a fortune said hello, he rushed to the capital with his suitcase.
During these days, he worked hard to learn management and gradually built a team of only six people responsible for expanding the company's business.
Of course, he is only in the learning stage.
The person who actually manages the company is the general manager, a relevant person poached through a headhunting company.
However, after dedicated research and the information Zhang Lin secretly stuffed into him, Li Yan was relatively knowledgeable about the field of domestic variety shows and television.
He knows that when people are still amazed that a movie can easily earn hundreds of millions now.
Today's variety shows have generally entered the era of "[-] million yuan".
The naming fee for a show does not exceed 1 million, and I am embarrassed to say hello to anyone!
Coupled with various other advertising and peripheral income generation, a good program can make money faster than a good movie.
There are even some programs that you have never heard of, but they still make a lot of money.
For example, CCTV's "Avenue of Stars".
It has been 10 years since its first broadcast. The production cost of one issue is less than 20 yuan, and 46 issues are produced in one year, which is a production cost of 1000 million yuan.
But while it was making a fortune in silence, it received an astonishing 3.39 million yuan in naming fees.
In addition, CCTV studio programs such as "Dream Star Partner", "I Want to Go to the Spring Festival Gala", "Chinese Character Dictation", "Let's Talk", etc.
The production cost of a single issue is not high, but each of them has received more than half a billion yuan in naming fees.
Not to mention its own "World Football". Last year, Adidas spent 4 million to win the naming rights.Fanxing did not benefit, and in the end only received a buyout fee of 300 million.
Another example is the program produced by Canxing, which is in full bloom. It generates hundreds of millions a year and makes a lot of money.
Li Yan knew that the entire landscape of domestic variety shows had grown in the past two years. A good program would form an industrial chain upstream and downstream, and the profit margins therein would be staggering, enough to feed many people.
With this in mind, how could he agree easily?
Now in the market, there are three mature profit models for programs that are separated from production and broadcasting.
One is to get production and processing fees.
For example, CCTV approved a budget of 4000 million yuan for this program. Fanxing took this budget and earned 500 million yuan in production and processing fees.
The profit of this form is not high, and it is completely dependent on the TV station, so it usually does not do well.
The second is "Good Voice" mode.
That is, the social company is responsible for investment and operation, and the TV station is responsible for investment promotion and operation. The two bet on the ratings to determine the advertising share.
This model is high-risk and limited by the television stations.
If the show does not reach a phenomenal level, the money earned will not be high, but on the contrary, high profits can be obtained.
The third type is to buy time slots to create content.
For example, Blue Flame's "The Most Beautiful Harmony" project on Beijing Satellite TV pays a fixed time period fee to the TV station, which is equivalent to a virtual TV media operator and is fully responsible for program investment, production, and advertising operations.
This model requires strong advertising and investment capabilities.
At the beginning of program production, the revenue from investment can basically cover the cost, and the rest is a matter of making more or less.
Fanxing currently has three or two big cats and kittens, and the third mode is basically wishful thinking.
He was not willing to do the first model, so Li Yan hoped that Fanxing and CCTV would co-produce it and then bet on the ratings.
Such a blatantly taking advantage of the proposal was naturally rejected by the movie channel.
The conditions they offered to Fanxing were the same as those of World Football.
After investigation, the program production department of the movie channel believes that Fanxing currently does not have the ability to produce a program, so they are willing to spend 500 million to buy out the copyright of the program.
The negotiations have reached a deadlock.
Li Yan made an excuse to go to the toilet and called Zhang Lin to ask for advice.
After thinking about it, Zhang Lin, who was driving while wearing a Bluetooth headset, said softly: "Agree to this mode!
The sixth princess is willing to pay 500 million, which is nothing more than buying horse bones!
In fact, when I mentioned the complaining copy, the format of the program had no secrets.
With CCTV's strong screenwriter team and the strength of Six Princesses, they can completely bypass us and create it independently and at a high level.
The reason why I went round and round to buy the copyright was because I wanted to buy me a good one so that I can contribute to the program, enhance the brand value of the movie channel, and increase the sponsorship of naming fees. "
Li Yan frowned.
He knows that a good variety show can not only bring high returns, but also play a vital role in enhancing the brand value of satellite TV.
This has long been a common consensus among TV people.
In the past two years, TV variety shows have begun to prosper, which is not unrelated to the changes in the TV environment.
Just like when the five major TV stations are mentioned now, viewers can think of their representative programs.
When it comes to Mango Channel, whether you like it or not, you have to admit that its variety shows are the best.
However, "World Football", which bought the copyright for 300 million yuan, makes at least [-] million yuan a year for the sports youth center, and the increase in brand value is immeasurable.
The movie channel watched the whole process, but was stingy and only gave 500 million.
Inexplicably, Li Yan felt like he was sending a beggar away.
Feeling the dissatisfaction of his best friend, Zhang Lin smiled and said: "Don't be unbalanced. The reality is that we really don't have the strength or teeth to eat this feast.
Don't even think about finding rare things to live in. Domestic TV people don't have high moral standards.
Didn't you applaud Mango Channel for blatantly plagiarizing Korean TV shows at the beginning of the year?
Let me try it on you, what can you do..."
Li Yan was speechless after talking on the phone, Zhang Lin said with a smile: "These two programs, just think of it as paying tuition!
However, the cooperation model can be this kind, but the buyout fee needs to be renegotiated.
Also, talk to them about additional agreements.
For example, if the [-]th broadcast finally negotiates a high advertising fee, then we will get a share of the profit. "
What could Li Yan do? He could only nod in agreement.
Zhang Lin said with a smile: “If you want to be strong, you still have to produce your own program.
I already have an idea. I will make a plan and send it to you another day.
The sixth screening room is a shocking show, and our stars are too small to protect it. "
His eyes lit up, and Li Yan said happily: "That's good, that's good, Linzi, just wait, I'll go and negotiate the price now."
"You'd better let General Manager Xian come."
Li Yan: o(╯□╰)o
After hanging up the phone with his best friend, Zhang Lin looked deeply.
In fact, taking the initiative to show "The Tenth Screening Room" to the Sixth Princess was something he did after careful consideration.
There is something to give!
You have something to do with it!
The first show of "World Football" is still too thin, and it is impossible for Fan Xing to truly become famous.
But if two blockbuster phenomenon-level programs are created in a row, Fanxing will be very hard-pressed to negotiate prices with online platforms and local satellite TV stations.
It’s like the noonday sunshine of TV dramas.
With the continuous release of hit works, it has planted a stamp of thought for everyone that the products produced by Noon Sunshine must be high-quality products.
Fanxing will also take this road next.
First, use small studios to produce high-reputation programs to build up your reputation. Once your reputation and strength have grown, you can finally get involved in large-scale variety shows.
In short, as long as the reputation is strong, the negotiated price will make up for today's losses exponentially.
Besides, these two programs are originally from CCTV...
Thinking of this, Zhang Lin suppressed the feeling of heartache.
To be rich, build roads first.
There is no way!
Just as his thoughts were racing, Wang Bingbing called.
When the call was connected, the voice on the other side said crisply: "Where are you? Where should I wait for you?"
"Go to the underground parking lot, I'll pick you up."
"Are you going to pick me up?"
The ice-smart Wang Bingbing heard the clue and asked curiously: "So, you have left and are not at CCTV?"
With a smile, Zhang Lin said: "I have another weekly flagship program, cooperating with the movie channel, are you envious?"
With a sigh, Wang Bingbing said enviously: "Then you will be too busy every week from now on!
Three shows, it takes at least six days to prepare, right?
There is only one day left, Ba Ba will arrange odd jobs for you, you will be back on a snowy night! "
Listening to the ringing laughter on the phone, Zhang Lin fell silent~~
Wang Bingbing is a girl who talks rudely but is not rude. This is indeed the biggest problem he faces at the moment.
Let alone "Screening Room Six", even with the current workload, he still feels it is very heavy.
If there is another weekly program and the copywriting relies entirely on him, then even if he becomes the Liver Emperor, he will not be able to complete the task.
"It's hard to travel through time, but I'm really busy as a dog. It seems I have to communicate with the station. I have to take a break from these tasks~"
Zhang Lin murmured, thinking about the possibility of quitting "Common Attention".
Anyway, now we have Uncle Guangquan, and Wolong Fengchu, who is also called the news center with him, the program can continue to be a traffic center without him.
At present, "The Richest Man in Xihong City" has not yet been aired, but Wolong, Fengchu and Da Mingming are still praiseworthy.
I just don’t know how to change the encyclopedia information of Zhang Lin and Uncle Quan when this movie comes out?
Shaking his head to dispel the confusion, Zhang Lin also thought of the copywriting of Tianzu and Shifang.
I can no longer take over everything in the future. I have to fully delegate power to CCTV’s writing team and fully trust their strength!
"In the future, I will write a paragraph of copy occasionally, and leave the rest to the CCTV writers."
Having made up his mind, Zhang Lin suddenly felt much more relaxed.
Across the way, Wang Bingbing had asked him three times in a row.
"If you are busy, just be busy. Who among us is not busy now? It is best to stay busy for two or three years while you are young!"
Wang Bingbing advised Zhang Lin in this way, and she also advised herself in the same way.
At that time, my brain was so hot that I uttered arrogant words to my mother. She really thought about giving up everything and becoming a housewife. She felt horrible just thinking about it.
Even if you really have to retreat behind the scenes, you should do so only after you have achieved success and fame.
Thoughts were surging in Fang's heart, and Zhang Lin smiled and said, "Bingbing, you reminded me. I will decompress myself later and give most of the work to the staff."
Thinking of other people's rights, Wang Bingbing can only say that you are awesome.
Next, the two went to each other's house to pay New Year's greetings.
(End of this chapter)
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