Love Story: Starting from Marriage

Chapter 301 The first live broadcast, the first online interaction

At 3 o'clock in the morning on March 18, Kakao's latest Kakaotalk instant messaging chat application software was officially launched in major online application malls.

It has to be said that young people in country H are almost all night owls, and there are still many young people gathering for dinner and drinking at 12 o'clock in the morning.

The launch of KakaoTalk has also become a topic of discussion among young people.

As the software went online, the first wave of online advertising was released through the Kakao company's official website, which was a 1 minute and 20 second video.

It was also at this moment that fans of the Muay Thai couple became the first batch of users to register for KakaoTalk. After completing the simple registration, fans also tried to search for Kwon Yul and Taeyeon's accounts to add friends.

a few hours later

8:[-] am.

The heads of Kakao's operations department, planning department, publicity office, public relations office and other related departments gathered in the 1001 conference room again.

These people looked completely exhausted, even though they all stayed up all night in the company last night, always paying attention to everything that happened after the software was launched.

Eight hours later, the latest round of data results calculated on an hourly basis came out.

From the early morning of March 3 to 18 am, the cumulative number of registered users has exceeded 8 million.

Among them, there are a total of 610 million registered users from country H, and a total of 190 million registered users from other overseas countries and regions.

These data also include a small amount of user registration data from mainland China.

Jin Bumsu, the founder of Kakao Company, sat in the main seat and looked at the data report without saying a word.

The atmosphere was a bit depressing. No one knew what Jin Bumsu was thinking, and no emotion could be seen on his face.

The staff did not dare to express their anger until 1 minute later, Jin Bumsu put down the report and said slowly: "As expected of the Muay Thai couple, the number of registrations of 800 million people has exceeded my expectations."

Everyone breathed a sigh of relief, especially Zheng Youmei, who was in charge of online promotion.

Kim Bum-soo pointed out that the product promotion advertisement that Zheng Yumi was responsible for was very good. He also watched it in the early morning. The story was complete and there was a lot of feedback on the Internet. KakaoTalk has been in the top three of the hot search list so far.

Zheng Yumei predicts that there will be a surge in registrations tonight, and the number of registrations on the first day of launch may exceed 1500 million.

Jin Fanzhu kept nodding, and then started the next meeting topic with the heads of all departments.

The person in charge of the R&D department reported on the functional maintenance status of the official version. The most important thing is the language system. Currently, English, Chinese, French, German, Indonesian, Italian, Island Mandarin, H, Portuguese, Spanish, Thai, Turkish, etc. can be used normally.

The "Gift service" function developed for users in country H has also entered the inner stage.

This service function can provide users in country H with the service of sending coupons for in-app purchases of small commodities such as coffee or chocolate to KakaoTalk friends.

KakaoTalk friends who have received coupons can use these coupons to redeem them in offline physical stores, thus realizing a new online interaction channel that uses these low-priced products to enhance the relationship between friends.

After the internal testing period of this function is over, major merchants will be invited to join the channel, thereby starting KakaoTalk's profit model through merchants obtaining a share of customer payments.

In addition, other topics are also being discussed at today's meeting.

the other side.

The pictorial shooting for M Broadcasting Station's TV series "Personal Orientation" is also going on at H House Estate in Bukchon.

The male and female leads Kwon Yool and Son Ye-jin as well as the main actors Kim Ki-seok and Wang Ji-seok gathered in the capital.

Compared to Kwon Yul and Son Ye Jin, who had met three times before, Kim Ki Suk and Wang Ji Hye met Kwon Yul for the first time today. It was also the first time that the four of them collaborated on a TV series. The atmosphere was a bit rigid at first.

In particular, Son Ye-jin was a very respected senior in the eyes of Kim Ki-seok and Wang Zhihui, and they did not dare to get close to Son Ye-jin easily.

In addition, from the perspective of the two of them, Son Ye Jin has been chatting and laughing with Kwon Yul since before the photo shoot.

It feels like the two leading actors have a very close relationship, maybe because they are both popular actors.In fact.

Kwon Yul and Son Ye Jin really had a great time chatting.

Son Ye Jin probably figured it out on her own and accepted Kwon Yool's call to call her Ang Na, and said that she was in the top 3 anyway.

After that, the two didn't talk about the TV series or their daily lives. Instead, Kwon Yul was chatting with Son Ye Jin about KakaoTalk, which was just launched today.

Son Ye-jin has never used a social media account since her debut.

Even INS and SNS have not been registered and used.

For Son Ye-jin, she feels that exposing her private life on social media is a waste of social resources, and she doesn’t like to see some nasty comments, mainly because there are friends around her who have suffered a lot because of their social media accounts.

And as a public figure, you have to manage your own image well. Even if you use a social media account, you have to think twice before posting any comments or pictures, so it is better not to bother.

But KakaoTalk is different. Kwon Yul and Son Ye Jin are demonstrating the chat function. This is a chat software, and you need your own mobile phone number to register and use it.

As long as you have an Internet connection or a WIFI connection, you can send messages and share pictures without using phone bills.

Kwon Yul also told Son Ye Jin that there will definitely be a lot of functions in the future. In short, it has privacy and can enjoy additional services on one software.

Son Ye-jin registered. This was her first time registering for social media software. After registering, she immediately became Kwon Yul's friend.

In addition to Son Ye-jin, Kwon Yool also did not forget to talk to the crew, Kim Ki-seok and Wang Ji-suk on KakaoTalk.

After a round, everyone reacted and sighed that Quan Lyu was really an excellent spokesperson.

Anyway, they have never seen a spokesperson be so proactive in doing business.

Moreover, this endorsement is for an instant messaging chat application software. The sponsor did not give Kwon Yul and Taeyeon any substantive products, so it would not be like this.

After the photo shoot ended, Kwon Yul had more than a dozen friends in KakaoTalk.

the other side.

Taeyeon is also sparing no effort in promoting.

Girls’ Generation members must have all registered for KakaoTalk, and many artists, trainees, and staff members of the same company have also registered.

Compared with INS, Taeyeon also feels that KakaoTalk is more convenient to use, and is also discussing whether it would be better if there is a group chat function in the future.

7pm.

KakaoTalk's registration data has exceeded 1500 million people.

Kwon Yul and Taeyeon arrived at KakaoTalk Company at 7:30 pm.

In conference room 1001.

Quan Yul and Taeyeon were sitting together. There was a mobile phone on the conference table. The official account of Kakao Company was logged in on the mobile phone. There was still half an hour before the online chat interaction. Quan Yul and Taeyeon were also discussing for a while. How to interact with lucky users.

Agent Jin Huimei adjusted the angle of the camera.

Tonight’s online interactive session was also broadcast live on the Afreeca live broadcast platform by Kakao Company.

The channel hasn't officially started live broadcast yet, but the audience has already begun to enter the room.

The comments were beating very fast, and all the staff in the publicity room looked at the live broadcast room where the number of people exceeded 1 in an instant and silently sighed at the strong appeal of Kwon Yul and Taeyeon.

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(End of this chapter)