This director needs to apologize

Chapter 34: Counterattack after preview screening ends
Chen Yiming called Xiaomei and asked, "Did we invite the author of this video? I remember that the people I asked Mr. Ma to find were all film critics, right?"

Xiaomei flipped through her notebook furiously and took a while to answer.

"Yes, he was invited by the same group as those film critics, but he did not publish film review articles, but made film review videos."

The girl thought for a while and then added, "It seems that the invitation list was not found by Director Ma. He assigned this job to a guy from the documentary channel who was working as a second assistant in photography on our crew at the time."

Chen Yiming waved his hand and told Xiaomei to do what she wanted, as long as she knew where she was coming from.

The main reason is that the trailer materials used in that video are all high-definition versions, so it is best not to be leaked by my family without permission.

Speaking of which, "The Only One Who Feeds You" is quite kind. He changed the video content on the big screen behind him. It was originally a staff list with white characters on a black background, but he replaced it with the trailer of "Holiday in the City".

People remember why they were invited, and they made it as convenient as possible without affecting the quality of the video.

The crew and Lily were both beneficiaries, but Gu Yuehe was hung up on the wall.

After thinking about it, he decided to call Wei Ziyue. Since he was invited by Bo Jue, Yu Qingyuli had to give an explanation to Tang and Song Dynasty, at least with a decent attitude.

It turned out that Lao Wei had known about this video for a long time, and he was quite happy when he talked about it.

"Director Chen, you don't know that this video spread among the support group Penguin Group on Saturday night. Not only did the pho spread it themselves, but they also went to the author to like and comment on it. This thing has become a meme."

"Go to the video comment section and queue up to read the phrase 'Who gave you the courage to cross the river?' Eight out of ten people will be talking about pho."

"And they still use this sentence in the comments section that has nothing to do with it. Don't tell me that this sentence is really magical. It can be used everywhere. I just changed my penguin signature to this."

Chen Yiming was speechless. Fortunately, he was worried that his partner would become angry, so he thought of making a phone call to offer condolences. But in the end, how could you enjoy it?
"What's Lao Gu's attitude? Are you not angry?"

Wei Ziyue laughed, "What kind of attitude can he have as a two-handed singer who is playing tricks? Lao Cai forced him to release those songs, and he only agreed to go on stage for a commercial performance."

"Not only is he not angry, he's also very angry. Don't worry, Yiming. We don't think this video is negative. Maybe that sentence can make people famous."

After hanging up the phone, Chen Yiming searched "Only Feed You" on Qiandu and found that this was a big broadcaster with development across all platforms.

Penguin Video is probably the main account, with over a million views.

Pear Video and Sweet Potato Video also have 50 million views.

As for the two barrage websites that were launched last year and this year, the P site has more than 10,000 users and the Q site has more than 8 users.

Basically, they are at the level of the homepage of the entire site or the homepage of the channel.

Just based on the video's position on these five platforms, Guyuehe had to give the author a big red envelope. This level of exposure is simply not something that can be achieved with tens of thousands or 5+ small sums of money.

Speaking of which, there is no Liang Jingru in this time and space, and there is no "Courage", but there are still courage memes.

Should it be said that it is the inherent inertia of the development of time and space, or will this sentence have its own rhythm sooner or later?
……

To use an analogy, the theme song of the movie is like the strawberry on top of the strawberry cake. It looks good and tastes delicious, but it has little to do with the cake itself.

If you insist on mixing strawberries into the cake, or slicing or grinding them into powder, it will probably not be a good thing for the cake itself.

After all, throughout the history of film, there are really few examples of mutual success between audio and video, but there are a lot of counter-examples.

Which songs are popular in movies and are not popular, and which songs are popular in bad movies since ancient times.

Therefore, Chen Yiming didn't have much expectations for the theme song from the beginning, as long as the song was interesting.

The song "Tonight I Celebrate My Love" was randomly selected by him from the inventory of his past life memories.

Unfortunately, the post-production schedule was too tight, and it was too late for the composition teacher from the Magic Shadow Factory to do it right now.

The result is now good, Juehutou gave birth to twins, a double surprise!
This song unexpectedly became popular due to a video of it being complained about.

Chen Yiming felt that he had made a huge mistake again.

I asked Lily's father to handle the production as a favor, and I spent time and money to let Lily and Lao Gu go into the studio to record the song, but I didn't think about taking it a step further and officially releasing the song.

Nowadays, music platforms are full of spontaneous cover versions by netizens, but I can’t find the original version.

But he was not familiar with the business of publishing songs. He had never been exposed to it in his entire life.

After much deliberation, he still couldn't bear to give up the popularity of the theme song, so he shamelessly called Mr. Ge Jiming from the Magic Shadow Factory.Mr. Ge is a professional film scorer. In his more than 30 years at Magic Film Studio, he has scored more than 40 films.

At first, Chen Yiming asked Mr. Ge to use a song he provided as the main melody of the soundtrack. This almost composition-like creation method was actually an offense to the scorer. However, Mr. Ge didn't mind and asked him about the director's intention more than once.

Looking back now, Chen Yiming still feels that "Holiday in the Magic City" was really lucky, and all the people he met during its creation were good people.

Generally speaking, this kind of situation rarely happens to debut novels. Instead, it takes a lot of misfortunes and hardships before the novels truly come to their senses.

Teacher Ge was very enthusiastic and introduced him to the Modu Art Development Center under the Moying Group.

This unit mainly provides support for the Phantom Actor Troupe, and produces records and DVDs for the musicals, local operas, and children's plays performed by the troupe.

Although he is not well-known in the Chinese music circle, his distribution ability is not weak. At least it is absolutely easy to publish a song for "Morning City Holiday".

Chen Yiming took Xiaomei on a trip and negotiated a cooperation in releasing songs. With Teacher Ge's care, it could be launched on major music platforms within a week.

Moreover, they are actually quite interested in the soundtrack of "Holiday". When the movie is released, they are willing to actively take over the distribution business of the soundtrack of the movie with the same name.

Chen Yiming was flattered by the success.

……

After finishing the theme song, the preview promotion for "Holiday in Magic City" has come to an end.

Not only the test screenings, but the overall promotion of the film has also been completed.

Because almost all the resources on Platinum Jue's side have been spent in these seven days, and now they are in a state of exhaustion. The follow-up will depend on whether the Demon Shadow Publishing Department is strong.

The good news is that after Chen Yiming's unscrupulous efforts, "Holiday in the City" won first-class treatment in the filming schedule.

Broadly speaking, more than 35% of the films scheduled to start are classified as special.

Only top-notch productions by top Chinese directors, or super-A phenomenal works from Hollywood, can qualify for this.

There are not many movies that can enjoy this kind of treatment, no more than 5 movies a year at most.

From special class to first class, the screening rate is between 3% and 3.5%.

Kung fu superstar Wu Lianjing, who makes one movie a year, belongs to this level.

The next step down is the first level, which is above 2.5% and below 3%. If you can get this level of film schedule, you can use it as a popular movie in the promotion period.

If we only count the film openings starting in November, "Holiday" is already ranked first in the same period.

The average of the two theater lines of Magic Movie is 28.7%, the average of three theater lines of Imperial Film is 24.3%, and the average of the top ten theater lines in China exceeds 26%.

The fact that "Holiday in the City" received such a high film schedule is not only due to the amazing results of the seven-day test screening, but also due to the general success of its opponents during the same period.

"Patlabor" and "The Hanging Coffin" aside, "Yokohama Raiders" has been officially released for less than a week and has already been downgraded twice, and now the average is less than 15%.

"Force 4" failed miserably at the box office in Nuts and Little Japan, and it was also unpopular in China. The box office barely climbed to 5 million in the five days after its release. The decline was obvious, and the film schedule also dropped from 2000% to less than 25%.

Finally, there is the top competitor "Love to Death" which was released one day apart from "Holiday in the City".

The test screening of "Holiday in the City" in the Empire created a stir. Gong Rui and Wang Yibai couldn't turn a blind eye, and naturally the increase in film schedule could not be hidden from them.

The two of them were still looking forward to the beauty of the box office during the Double 11 period, but they were suddenly bumped into by the uninvited guest Huangque behind. They accepted all the films that should have been leaked to "Love to Death", and actually came from behind to top the film rankings. First.

When the two kings of the imperial circle were competing for preview screenings, was Chen Yiming still wearing crotchless pants?

No one knows a screening room better than me!

Therefore, "Love Till Death" also had 3 test screenings in 5 theaters in 5 cities: Diyang, Magic, and Suzhou, and confidently followed Hollywood routines. The media, film critics, ordinary audiences, and research companies all made arrangements.

The process was perfect, and the ending was particularly embarrassing.

The overall score is only B.

With this score, the theaters not downgrading the film are already taking care of the face of the king of the imperial circle.

(End of this chapter)