This director needs to apologize
Chapter 367: The more bombs, the more beans
Chapter 367: The more bombs, the more beans
As public opinion from the outside world is gradually rising, the Platinum Jue team is making final preparations step by step before the official release. Backstabbing by friends is already in the plan, so there is no chance of being caught off guard.
As for the core figure Chen Yiming, he was not in the Magic City at all at this time. He went home half a month early. Since he was not at home during the Spring Festival this year, he had to go back to appease his mother.
The days at home are quiet and peaceful. Chen's parents and Chen's mother each have their own fun. Naturally, they are not willing to break their previous social habits for the sake of their unfilial son. Not only does Chen Yiming easily lead a life of a worm, but also at home. You can stay home without any burden.
The family celebrated the New Year in a lively manner, and Chen Yiming also visited relatives and friends in advance to complete the New Year greeting process. Chen's mother's tolerance threshold gradually dropped to normal levels.
On the 29th, Chen Yiming packed up the various pickles prepared by his mother and was ready to leave Yuan Wenwen, when the voice of badmouthing "The Thirteenth Floor" suddenly broke out.
As a result, before Chen Yiming dealt with the media, he had to hold a press conference at home, which could be regarded as a public relations preview.
"Er, I read online that your new movie will definitely fail at the box office. Will you have to lose a lot of money?"
Father Chen couldn't stop his wife even with his winks, so he couldn't help but say, "If you don't understand, don't get involved. You can't help. Asking questions will only cause trouble for the child."
Chen Ma hit him with a punch, "You just don't care about anything, so why are you so heartless? You are a heartless old thing."
Mother Chen understood immediately after hearing this, and then became filled with indignation, "You're spreading rumors and slandering me without even looking at it, and the country won't care about you?"
They were all majoring in communication and had a clear grasp of the issues, so in the two days before the first day of the new year, with the help of interested people, various audience surveys for "The Thirteenth Floor" were posted everywhere.
Chen Yiming suddenly felt dizzy. If anything was unsatisfactory at home these days, it would definitely be An Xixi. Chatting over meals would always turn to her, despair!
Various media outlets tried their best to contact Bojue before the holidays, trying every possible means to get a first-hand official response. In addition to the company's front desk phone being binged, the phones of several senior executives were also forced to shut down.
Audience feedback seems to have fully verified the previous expert judgments that "The Thirteenth Floor" has an obscure plot, numerous bugs, negative themes, and poor viewing experience...
When reporters couldn't contact the official, they had to take peripheral routes. Duan Yining, Gu Yuehe, Zhang Yi, Yu Nan and other "Platinum Jue" actors were all blocked by reporters. Reporters with strong connections could not be found. Ma Yunteng even called Mr. Ma.
Chen Yiming continued to comfort, "Mom, don't blame the country wrongly. This matter has nothing to do with spreading rumors. Movie tickets are not cheap. Any doubts are reasonable. In this business, you have to accept this. You see, I am not in a hurry. Just let it go." One hundred and twenty hearts."
Chen Yiming is really going to overturn this time!
In less than a day, the voices denigrating Chen Yiming have become overwhelming. At such a speed and volume, and just before the Spring Festival Gala, everyone in the know knows that this is deliberate, and the power behind the scenes is quite large.
As expected, the topic of her daughter-in-law diverted Ma Chen's attention, and she immediately became interested, "It's just that your dad has forgotten about it even if he didn't mention it. He's been back for so many days, and he hasn't invited anyone to visit his house."
Father Chen gave Chen Yiming a helpless look, picked up the bowl and concentrated on cooking rice, but his ears were still perked up, obviously he didn't care in his heart.
Not to mention the verbal lawsuit at the Chen family's dinner table, the public opinion offensive against Chen Yiming's new film has intensified, and there is a strong tendency to directly suppress Chen Yiming to death.
The official voice could only scratch the surface, but the voice of the people was immediately amplified. A large number of media and self-media "raided" the preview venue of "The Thirteenth Floor" and started on-site interviews directly after watching the movie.
"Mom, don't believe the nonsense on the Internet. There are so many movies released on the same day. It's normal to throw dirty words at each other. Don't the two roast chicken sellers at the market have nothing nice to say about each other?"
When Father Chen saw that Mother Chen was hesitant to speak, he immediately interrupted, "Son, how are you doing with your celebrity girlfriend? You don't want to bring it home to show your mother."
Chen Yiming quickly comforted his mother. He knew his mother too well. If he didn't dispel her worries, he would have a good year. It didn't matter if he wasn't at home, his father was always innocent.
Platinum Jue has already issued a hush-hush order internally, and not even a single word is allowed to be spoken before the road show. This is not only true for Platinum Jue, but also for the actors of "The Thirteenth Floor".
On the last day of the year, the final wave of blows hit. Screenshots of refunds for "The Thirteenth Floor" began to appear in large numbers on the Internet, and the attached short essays were also written with emotion.
"I'm not grounded. After I became famous, I started to break away from the public. I thought Chen Yiming would be the hope of domestic films, but in the end I thought too much."
"I, a fan, have spent my life trying to refute, but you, the rightful owner, have been pretending to be dead from the beginning to the end. From today on, I declare that I will no longer tolerate your arrogance. I believe that Director Chen will not care about me having an extra movie ticket." I watched the test screening and was very disappointed. Chen Yiming also embarked on the evil path of self-reflection. Is this the fate of a Chinese director? The audience has no obligation to pay for your willfulness. I decided to cancel the second screening plan on the premiere day and stay at home. Watching reruns of the Spring Festival Gala is better than watching this.”
On the evening of New Year's Eve, everyone in Bojue gathered in the company to make dumplings and wait to watch the Spring Festival Gala. The road show started at midnight on the first day of the new year, and now it was everyone's last leisure time.
Despite the raging negative news outside, Chen Yiming and others are actually not panicking, and even want to laugh a little.
Battle reports lie, but battle lines do not.
The data on the ticket booking platform is clear. During the golden seven days from the first to the seventh day of the Spring Festival, more than 60% of the movie tickets for "The Thirteenth Floor" have been sold.
What is the concept? This means that prime time shows are basically full, and non-prime time shows have good seats sold out. If you buy tickets on the spot, you can only sit in the first two rows or in the corner.
Is there any refund? Indeed, there are. The refund posts on the Internet cannot be said to be fake, and the people who write short essays are not necessarily black water soldiers. It just has nothing to do with the overall situation, because the other end is refunded and the other end is quickly sold.
Chen Yiming, who is released during the Spring Festival, is still the golden signature of the current film market. The pre-screening combos of friends and producers can only be regarded as a big wave of fireworks, with a lot of movement and little effect.
It's hard to say whether this black tide is a reverse assist.
Of course, this does not mean that Platinum Jue can sit back and relax. The large-scale audience fermentation after the release, as well as the expected ups and downs after the release of Broad Bean, are the public opinions that really need the team to deal with carefully.
"Master Zhu, are you really not worried at all? Let me tell you frankly, more than one theater manager told me that they are not sure about our films, and there is a lot of external pressure now. This time we can only Relying on attendance to ensure movie schedule.”
Da Zhuang, who had unexpectedly completed a theater tour two years ago, is currently the most relaxed one. After finishing his job as CEO at the front station, he is done, and he can just sit back and watch the storm.
Chen Yiming immersed himself in peeling the garlic and replied with a sneer, "It seems that we didn't rely on attendance before, but the bosses in Hong Kong City still didn't do enough. If it were me, it would be three of them who would pool money to recharge the theaters and push our movie schedule to 10 o'clock. The following is called the bottom line and everything is foolproof.
Anyway, we are already at odds with each other, so let’s just tear them apart to the end. Do I think I would be grateful to them for showing mercy if they do half the harm as they do now? "
Da Zhuang said disapprovingly, "They don't dare to do this. The Demon Shadow sign is up there, and the guys in the theater don't dare to go against me."
Chen Yiming raised his head and glanced at Da Zhuang, shook his head and said, "That's because the people in Hong Kong City didn't give enough."
Lao Niu, who was rolling the dough next to him, also echoed after hearing this, "Master Teng, what Yiming said makes sense. Those grandsons in the theater chain are determined to accept money. Not to mention Mr. Ma, Mr. Han, the third master of Diying, must be strong enough. He As long as the theater chain under the family has enough money, it will still dare to change the showings of its own movies to early morning.
There are policies from above, and countermeasures from below. The film market has been booming in the past two years, and all kinds of troubles have been solved. At the moment, it is just a small fuss by workers at the executive level. Just watch it, and it will soon be over. The blending will spread to the top, and then it will be ten times more exciting than now. "
Lao Jia, who was looking for steel balls everywhere, also became interested and came over to add, "The publicity part is even worse. I'm not excusing myself. The public opinion situation for our movie is really serious. Those four people almost controlled the circle." Erli's marketing company has been rounded up, and this time I am really fighting alone.
Damn it, there are several apprentices of my old man on the opposite side. What do you mean, you bully your master and destroy your ancestors. "
Xiaomei, who was making dumplings, took a sip and said, "Old Jia, please pull me down. Do you dare to say that you didn't contribute to this wave of negativity? You really dare to shame yourself. Let's see what happens if you take off your clothes for fun!"
Lao Jia couldn't help but feel bitter on his face, and glanced at Chen Yiming very sadly. The latter remained unmoved and concentrated on peeling the garlic.
What are you looking at?
The idea is mine, but the decision is yours. If something goes wrong, please keep the blame firmly on your back. I have nothing to do with the rain.
That's right, when the publicity plan was first studied, Bojue and his gang had a premonition that they might be hacked. Chen Yiming drew on the reverse marketing case of a certain super bad movie in his previous life and mentioned that I hacked myself, and so did Black and Red. Red's response.
I originally wanted to be prepared and not have to make a plan just in case. Unexpectedly, my friend went too far in smearing him. In addition, he did not have comprehensive information and leaked flaws. Lao Jia is a thief, and he will not take advantage of it. He did.
As a result, public opinion arose, and Bo Jue's navy also put on their vests and followed him out of the field. They joined forces with two swords to destroy relatives, and Chen Yiming was even more sparing than his friends.
This is like Landlord, when you hold the king bomb, your bomb is mine, and my bomb is still mine. The more bombs, the more beans.
(End of this chapter)
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