Meizong Wealth Life

Chapter 115 Crisis public relations written into textbooks
It was very quiet at the table.

Everyone looked at Chuck with an extremely shocked expression.

That includes Jamie, but he's just pretending.

Calm and elegant like Lily, she was also "thrilled" by Chuck's whimsical ideas at this moment, not to mention Bart who was already livid and on the verge of rage.

Chuck, who has extensive experience in irritating his father, accurately spoke at the moment before Bart's anger exploded:
"calm!"

"Think about the last time I bought Victoria's Secret and wanted to hold a lingerie show in an underground strip club, how did you react?"

"There were various misunderstandings at the beginning, and then there were various reversals. To be honest, if you are not tired of this routine, I am tired of it, so I showed my cards. I bought "Fifty Shades of Grey" and decided to publish it. It was not It’s not because the rich second generation rebelled against the family, but I saw a business opportunity that suited me.”

"First of all, I would like to ask you to think about it. If "Fifty Shades of Grey" is really published, what will the sales be like?"

"Serena, you answer!"

Serena was confused when she was named.

Before she could ask questions, Chuck explained:

"I originally wanted Jamie to answer this question, but considering his relationship with me, if I let him answer it, people would definitely suspect that we had colluded in advance, so you answer it!"

"It just so happens that the original author of this novel is a woman, and she told me clearly that this novel is for girls."

Guided by this impeccable reason, the eyes of everyone else at the table focused on Serena.

After a few seconds of hesitation, Serena spoke.

"I haven't read too much of the novel because I can't quite imagine the heroine in the novel -"

Before he finished speaking, Chuck's mocking voice rang out.

"Yes, you are the superior Queen S. You may never be able to experience the preferences and feelings of an ordinary girl in this life."

Although Serena was angry at Chuck's rude interruption, she really couldn't refute this.

"That's right, I really can't put myself into the heroine in the book, so I'll just tell you what I can feel!"

"I found that most of the girls in the school liked this novel, especially Poppy. She looked down on the heroine in various ways, but at the same time she read it with gusto. After the gossip queen deleted the novel, she lost her temper. , and threatened to find hackers to find out the true identity of the gossip queen."

"It may be one reason why the novel's subject matter attracts girls, but I think another more important reason is the male protagonist. This is just like the Paris video incident. The reason why it caused such a big stir is because she is Paris. S. Hilton.”

"In other words, if the male protagonist of "Fifty Shades of Grey" was not named Chuck Bass, I estimate that girls' interest in this novel would be reduced by more than half."

Snapped!Snapped!Snapped!
Chuck raised his hand and gave Serena a round of applause.

"Thank you my dear sister for your speech. Now I would like to ask Mr. Jamie Dutton, the best-selling novelist in the United States and the most popular screenwriter in Hollywood, to express his views."

Knowing that Chuck wanted to firmly control the right to speak in his hands by doing this, no one at the table objected.

Bart and Lily, in particular, had thoughtful expressions on their faces.

In this case, Jamie could only clear his throat.

"Regardless of my position, I personally am very optimistic about the novel "Fifty Shades of Grey". To give an example that may not be appropriate, it is the female version of "Playboy"."

"Here I want to correct Serena's opinion just now. The girls at Constance paid attention to "Fifty Shades of Grey" in the first place because of Chuck, but what really attracts them to continue watching is the story itself. After all, they We all know what kind of person Chuck is in real life, and this kind of pure love story will not happen to him."

Serena strongly agreed with this.

Chuck shrugged nonchalantly and motioned for Jamie to continue.

"Of course, if a novel wants to become a hit, in addition to the story being sufficiently attractive, it also needs a little extra luck."

Before Jamie finished speaking, Chuck began to deliberately disrupt things.

"So do you think the success of 'Percy Jackson' was luck?"

Jamie replied without hesitation:

"Yes, I am indeed very lucky because I have a super rich father!"

Chuck glanced at Bart, who was silent across the table.

According to Jamie's logic, his luck doesn't seem to be bad.

Bart kept a straight face and told Chuck clearly that he would not spend a penny to help Chuck promote "Fifty Shades of Grey", let alone use his connections to help with public relations for this novel.

Chuck was not surprised by this result and turned to look at Jamie.

That expression seemed to say.

You see, my luck is not as good as yours!

Jamie pretended not to see it and continued:
“Because the male protagonist is Chuck, Fifty Shades of Gray is naturally a hot topic. Many people even compare it to the Paris Hilton videotape incident.”

"I know Paris Hilton doesn't have a good reputation on the Upper East Side, but the reverse public relations tactics she used during the tape incident are worth learning from."

"Originally, the normal public relations method should be to find a way to make everyone forget about the tapes, but Paris did the opposite and proactively contacted the film company in the San Fernando Valley to prepare for the public release of the tapes. As a result, even those who had not paid attention to the tapes before Everyone involved in the incident also knows about it.”

"If I were the publisher of Fifty Shades of Grey, I would first let the news out that the hero of the novel, which exposes the real life of rich kids on the Upper East Side, had directly purchased the copyright for $50."

"After the tabloids in New York began to follow up the reports, Chuck came out and publicly stated that he would publish the novel, attracting the attention of the mainstream media."

"At this time, if Mr. Bass can cooperate and tell the media personally that he will prevent the novel from being published, more media will definitely follow up and report on the follow-up of this matter."

"When everyone thinks that this novel will definitely not be published, suddenly the novel is released on the shelves, which will definitely cause an earth-shattering sensation in the United States!"

At this time, Bart had restored his appearance as a real estate tycoon with a net worth of tens of billions. He nodded calmly and said:

"This plan is very good, but there is a question, why should I help publish this novel that seriously slanders the reputation of the Bass family?"

Chuck was about to retort, but Jamie raised his hand to stop him.

"Mr. Bass, there is a fundamental difference between Fifty Shades of Gray and the Paris Hilton tape. The latter is real, but Fifty Shades of Gray is just a fabrication based on Chuck." story."

"Chuck's public publication of this novel and even his own starring role in the movie are the best response to such gossip and scandals that are fabricated out of thin air."

"The more secretive you are about this kind of thing, the more people are willing to believe it is true. On the contrary, if it is openly disclosed, I believe most people will only treat it as a piece of fun."

"Not to mention that this matter is still profitable, and it is still a huge profit."

Jamie clearly remembers that during the most popular years of the "Fifty Shades of Grey" series, author EL James' annual royalties once exceeded those of "Harry Potter" author JK Rowling and "The Twilight Saga" Series author Stephenie Meyer.

Chuck nominally spent $50 to purchase the copyright to the novel, and the royalties alone would earn him dozens of times more.

The film will also generate various profits from box office, peripherals, and advertising.If calculated carefully, the rate of return is much higher than Bart's investment in real estate.

Of course, most of the money will end up in Jamie's pocket, but what Chuck gets will definitely not be a small amount.

Seeing Bart showing a serious thinking expression, Jamie gave Chuck a look.

It's your turn to play.

Chuck followed Jamie's example and cleared his throat.

"As Jamie said, I plan to turn the crisis public relations of "Fifty Shades of Grey" into a business. Publicly publishing the novel is only the first step. Making it into a movie can maximize the benefits."

"First of all, the women's underwear in the movie will all use Victoria's Secret products. Secondly, I also plan to contact several adult product manufacturers to launch various interesting co-branded props. Finally, the filming location can also choose high-end products from Bass Real Estate. The product’s model room will help you advertise for free.”

“My ultimate goal is to have famous business schools such as Harvard and Wharton write this incident into their textbooks as a classic case.”

Having said this, Chuck raised the corners of his mouth proudly and looked at Bart, who still had a straight face across the dining table.

"If this thing can be done, I believe that even if you don't donate a large amount of sponsorship fees to Harvard next year, they will still be very happy to admit me."

Bart was eventually convinced and said he would wait and see.

Although Lily still felt that this matter was a bit over the top, considering Chuck's character, she also believed that this was the best outcome.

As for Serena, no matter how dull she is, she can see now that her boyfriend and Chuck are in cahoots.

She even suspected that these ideas were all coming from Jamie's help for Chuck.

The moment she came out of the house, Serena confirmed her suspicions from Jamie.

Jamie only hid the fact that he was the original author of "Fifty Shades of Grey".

Fortunately, Serena didn't particularly care about this. What she was worried about now was whether to tell Blair the truth.

Jamie asked casually.

"You guys have completely reconciled?"

Serena nodded.

It sounds like all this is thanks to Chuck, but Serena will definitely not thank Chuck.

Jamie spoke again:
"Want to hear my advice?"

Serena looked at her boyfriend expectantly.

"Of course!"

Jamie took Serena's hands.

"You know, although publishing novels or adapting movies are my ideas for Chuck, the premise of all this is that he doesn't resist doing these things himself, but do you know why he doesn't resist?"

Serena was stunned for a moment, then her eyes widened when she thought of an incredible answer.

"You mean this is all because of Blair?"

Jamie nodded seriously.

Serena scratched her hair speechlessly.

Blair deliberately found someone to act as her boyfriend to stimulate Chuck, and Chuck deliberately acted as the leading actor in a R-rated movie in order to retaliate.

I have to say, these two really match each other quite well.

In the end, Serena decided to only tell Blair a small part of the truth, leaving aside the business layout and considerations behind the whole thing.

Chuck acted quickly. The next day, a gossip newspaper in New York reported the incident with the headline "Hilton Video Incident Repeated, Real Estate Tycoon's Son Fell into Sexual Abuse Scandal".

That day, there were several groups of paparazzi reporters at the entrance of Constance High School.

Chuck, who usually skipped school as usual, happened to be in school these two days. After school, he was unexpectedly blocked by paparazzi reporters.

Chuck kept his face dark throughout the whole process and refused to be interviewed. This move further confirmed reporters' speculation about the sexual abuse scandal.

Dan and Nate both approached Jamie one after another to find out more about the inside story, but were excused by Jamie on the grounds that he did not know.

From that day on, Chuck never came to school again.

But soon news came out that Chuck would hold a special press conference to clarify the matter.

By this time, the matter had become aroused, and the entire New York upper class was talking about it.

On the day of the press conference, both Nate and Dan were there.

Jamie was worried about being mobbed by reporters on the scene, so he chose to stay at home and watch the TV broadcast like Serena.

At the beginning of the press conference, a prosecutor named Chuck Rhodes of the Southern District of New York took the stage and read to the reporters present the preliminary investigation results of the District Attorney's Office on Chuck's sexual abuse case.

It was originally a story made up out of thin air, and of course no investigation could produce any results.

The prosecutor named Chuck Rhodes also looked impatient, as if he was dissatisfied with being assigned such a job.

After hastily announcing the results, the prosecutor ignored the many reporters in the audience who raised their hands to ask questions, turned around and left with the manuscript.

This random move successfully caught Jamie's attention.

Jamie thought this Chuck Rhodes looked familiar, but now he finally remembered who he was.

A rich second-generation prosecutor who loves to play bondage games is sent to investigate the "Fifty Shades of Grey" sexual abuse case.

interesting!
As soon as Chuck Rhodes left, the "protagonist" of the press conference, Chuck, followed him onto the stage, holding a prepared speech in his hand.

He did not read from the manuscript as everyone expected. Instead, he picked up the manuscript and faced the reporters in the audience and asked if anyone wanted this thing and could give it to him for free.

Before the reporters in the audience could react, Chuck asked and answered himself:
"Well, it seems that everyone thinks this manuscript is worthless like me, so let's talk about something more exciting!"

"I know you are all curious about what the novel "Fifty Shades of Grey" is about, and I am also curious."

"Because when I bought the copyright of this novel from the original author for $50, she told me that this was only the first part of the novel, and there were two more that I hadn't had time to write."

"In order to encourage the author to finish writing the next two novels, I decided to publish the first novel first. What do you think of this idea?"

　Chuck Rhodes comes from the American TV series "Billions". His name and Chuck have the same name but different surnames. For the sake of distinction, I use Chuck.

　　
　
(End of this chapter)