China Entertainment: Let you shoot for charity and make tens of billions?
Chapter 16 Advertising that reduces cigarette sales by 10%!
Chapter 16: Advertisement to reduce cigarette sales by 10%!
"Isn't this Director Su?"
From time to time, people greeted Su Yi.
To be honest, when local TV directors come here, they still feel a bit inferior.
Unless you are particularly famous.
Anyone who wants to stay safe within the system will basically feel this sense of oppression.
After all, it is China Central Television.
"Just call me Xiao Su—"
Those who can greet Su Yi are almost all leaders, famous hosts and the like.
There are even some that I have seen on the news network, but I can’t name them.
This internal review took a little longer than expected.
However, Su Yi was not in a hurry. After lunch, he returned to the arranged suite to rest.
"Director Su, I heard that you are working on a food show?"
Director Luo's assistant came over and greeted Su Yi, which was a bit flattering.
"Yes, it's still in the initial stages. It hasn't really started yet."
"It's a pity. With Director Su participating, it will definitely be a good show."
The assistant is already middle-aged, but he is very polite when he speaks.
"Assistant Wu, am I so famous now?"
Su Yi was a little surprised.
It's just an advertisement, I didn't expect everyone to be so interested in me.
"Of course, it's been a month since your commercial aired for the first time, right?"
Su Yi nodded.
Seeing Su Yi's confused look, Assistant Wu smiled.
"You may not be able to see some data on local TV stations, but we are in line with many departments here. After your public service announcement for quitting smoking was broadcast, there was indeed no investment - because it was originally a public service announcement, but it was Cigarette sales last month dropped by 10%!”
10 percent?
Su Yi almost cursed.
What is this concept?
Even if it is now 05, almost a year's sales of tobacco would be one trillion yuan!
Sales of nearly 1000 billion a month!
Decrease it by 100%, that’s [-] billion!
Seeing Su Yi's shocked look, Assistant Wu smiled.
"Now do you know how powerful your advertisement is? 10% of sales. The creativity is very good, and the shooting method is straightforward. The most important thing is that the public welfare effect achieved far exceeds the policy expectations above. It has exceeded the target The task was completed. Let’s put it this way, for your advertisement, you may not have to shoot a smoking cessation advertisement for decades. And the higher authorities even changed the standards for shooting public service advertisements because of this.”
No wonder, it needs to be treated coldly.
There was no such amazing effect even in the world that I traveled through.
Of course, they produced 3D dynamic effects, and I went directly to the medical school to dissect it.
But even if it was to be treated coldly, it was not suppressed.
No wonder his own school invited him to go there.
This kind of achievement is much greater than that of Yang Mi and Liu Yifei.
"And the rumor I heard is that the copyright of your smoking cessation advertisement is going to be bought by a foreign country. I heard that Thailand is very interested -"
Su Yi didn't know about this.
However, he is within the system and the copyright belongs to the TV station.
And I guess Taili doesn’t know either.
"The news has just reached the General Administration of Culture and Entertainment, and it has not yet reached Capital Television. If the copyright fee is astronomical, I will give you a share when the time comes."
Assistant Wu's words made Su Yi happy.
At least I wasn't busy in vain before.
10% of sales!
These people won't find a killer to kill them, right?
"Su Yi! Su Yi!"
While the two were chatting, a hurried figure appeared, it was Director Luo.
This time I really lost one of my shoes.
For the director of CCTV [-] to be so excited, something good has happened.
Su Yi was not very excited.
On the contrary, I feel that my days of leisure may be coming to an end.
"Script. Passed!"
Passed!
"In the name of the people?"
If you can pass this, that would be awesome.
“All passed!”
Is the review so generous?
Aren't you afraid of losing your job?
"First shoot Cyclonus, then shoot in the name of the people."
two?
Su Yi was a little helpless.I just plan to shoot one.
"5% advertising share."
This sentence convinced Su Yi.
Don’t fight against the system, and it also gives you so many bonuses.
This is a sign of respect for Su Yi.
Assistant Wu on the side was surprised.
CCTV’s advertising share?
Even without Su Yi's current reputation, CCTV's advertising fees are basically sky-high.
A million dollars in advertising will be divided into 100 dollars.
Very face-saving.
It's now 05, and a household worth ten thousand yuan is no longer rare, but how much is Director Luo's salary?
"But because of the sudden incident, CCTV broke the rules this time and filmed every week, two episodes ahead of schedule. Let's see the response and what it means."
Weekly shoot!
If it were not within the system, it would not be possible.
The review will block you, and the audience will scold you.
"There are no other additional conditions. It is still in accordance with the regulations during our previous interview."
Basically, all the rights belong to Su Yi.
Script, filming, and actor customization.
I shot Cyclonus first, and it must be a slightly smaller scale.
Check out the reaction above.
The scale is definitely affordable, but I'm afraid that some out-of-the-ordinary shots might not be noticed.
At that time, if it is true that filming is not allowed from above, we can stop directly.
The people in CCTV have extremely high acumen.
I won't take risks casually.
If Kuangbiao is played in its entirety, in the name of the people, it will be even more logical.
You need to do it step by step, and you can’t eat hot tofu in a hurry.
Moreover, the subsequent plot can also be changed with the adjustment of policies.
To be honest, it is still relatively relaxed now.
That’s why I changed the shooting mode.
That's fine too.
If you have nothing to do, you can still learn from One Piece.
Closed next week!
Su Yi nodded in agreement.
"Because it is shot by CCTV, CCTV equipment and funds must be used. If necessary, I can apply to the leader to suspend your work at Capital TV Station and go all out to complete the production and filming of "Cyclone"."
"No, I can be busy."
Su Yi thought about it and found that it was not entirely because of 'diligence'.
Now that I have some achievements, if I use CCTV's reputation to suppress local TV stations, the leaders of the TV stations will also be unhappy.
It's better to take the initiative and ask yourself. This is the safest way.
"It's a good thing that good young people are busy with work, so prepare yourself and start as soon as possible."
Director Luo became excited.
Start shooting in the form of a pseudo-documentary.
And it needs magic modification.
The year 2000 when "Rush" originally took place has now been shortened.
This kind of script change is not too difficult, and it can be fixed well by finding a screenwriter.
"Then I'll think about the actors first."
The most outstanding person in "Hurry" is Gao Qiqiang.
Even the soul of this drama.
Zhang Songwen!
Su Yi's heart moved. It's now [-]. He is a vocational college student at Beijing Film Academy and has graduated.
He should have stayed at the school to teach.
It certainly won't be too difficult to find.
·······
"Yang Mi, do you know Teacher Zhang Songwen?"
"I know, he taught us how to act."
Yang Mi nodded immediately.
If anyone has a recommended monthly pass, I will give you an extra update.
(End of this chapter)
"Isn't this Director Su?"
From time to time, people greeted Su Yi.
To be honest, when local TV directors come here, they still feel a bit inferior.
Unless you are particularly famous.
Anyone who wants to stay safe within the system will basically feel this sense of oppression.
After all, it is China Central Television.
"Just call me Xiao Su—"
Those who can greet Su Yi are almost all leaders, famous hosts and the like.
There are even some that I have seen on the news network, but I can’t name them.
This internal review took a little longer than expected.
However, Su Yi was not in a hurry. After lunch, he returned to the arranged suite to rest.
"Director Su, I heard that you are working on a food show?"
Director Luo's assistant came over and greeted Su Yi, which was a bit flattering.
"Yes, it's still in the initial stages. It hasn't really started yet."
"It's a pity. With Director Su participating, it will definitely be a good show."
The assistant is already middle-aged, but he is very polite when he speaks.
"Assistant Wu, am I so famous now?"
Su Yi was a little surprised.
It's just an advertisement, I didn't expect everyone to be so interested in me.
"Of course, it's been a month since your commercial aired for the first time, right?"
Su Yi nodded.
Seeing Su Yi's confused look, Assistant Wu smiled.
"You may not be able to see some data on local TV stations, but we are in line with many departments here. After your public service announcement for quitting smoking was broadcast, there was indeed no investment - because it was originally a public service announcement, but it was Cigarette sales last month dropped by 10%!”
10 percent?
Su Yi almost cursed.
What is this concept?
Even if it is now 05, almost a year's sales of tobacco would be one trillion yuan!
Sales of nearly 1000 billion a month!
Decrease it by 100%, that’s [-] billion!
Seeing Su Yi's shocked look, Assistant Wu smiled.
"Now do you know how powerful your advertisement is? 10% of sales. The creativity is very good, and the shooting method is straightforward. The most important thing is that the public welfare effect achieved far exceeds the policy expectations above. It has exceeded the target The task was completed. Let’s put it this way, for your advertisement, you may not have to shoot a smoking cessation advertisement for decades. And the higher authorities even changed the standards for shooting public service advertisements because of this.”
No wonder, it needs to be treated coldly.
There was no such amazing effect even in the world that I traveled through.
Of course, they produced 3D dynamic effects, and I went directly to the medical school to dissect it.
But even if it was to be treated coldly, it was not suppressed.
No wonder his own school invited him to go there.
This kind of achievement is much greater than that of Yang Mi and Liu Yifei.
"And the rumor I heard is that the copyright of your smoking cessation advertisement is going to be bought by a foreign country. I heard that Thailand is very interested -"
Su Yi didn't know about this.
However, he is within the system and the copyright belongs to the TV station.
And I guess Taili doesn’t know either.
"The news has just reached the General Administration of Culture and Entertainment, and it has not yet reached Capital Television. If the copyright fee is astronomical, I will give you a share when the time comes."
Assistant Wu's words made Su Yi happy.
At least I wasn't busy in vain before.
10% of sales!
These people won't find a killer to kill them, right?
"Su Yi! Su Yi!"
While the two were chatting, a hurried figure appeared, it was Director Luo.
This time I really lost one of my shoes.
For the director of CCTV [-] to be so excited, something good has happened.
Su Yi was not very excited.
On the contrary, I feel that my days of leisure may be coming to an end.
"Script. Passed!"
Passed!
"In the name of the people?"
If you can pass this, that would be awesome.
“All passed!”
Is the review so generous?
Aren't you afraid of losing your job?
"First shoot Cyclonus, then shoot in the name of the people."
two?
Su Yi was a little helpless.I just plan to shoot one.
"5% advertising share."
This sentence convinced Su Yi.
Don’t fight against the system, and it also gives you so many bonuses.
This is a sign of respect for Su Yi.
Assistant Wu on the side was surprised.
CCTV’s advertising share?
Even without Su Yi's current reputation, CCTV's advertising fees are basically sky-high.
A million dollars in advertising will be divided into 100 dollars.
Very face-saving.
It's now 05, and a household worth ten thousand yuan is no longer rare, but how much is Director Luo's salary?
"But because of the sudden incident, CCTV broke the rules this time and filmed every week, two episodes ahead of schedule. Let's see the response and what it means."
Weekly shoot!
If it were not within the system, it would not be possible.
The review will block you, and the audience will scold you.
"There are no other additional conditions. It is still in accordance with the regulations during our previous interview."
Basically, all the rights belong to Su Yi.
Script, filming, and actor customization.
I shot Cyclonus first, and it must be a slightly smaller scale.
Check out the reaction above.
The scale is definitely affordable, but I'm afraid that some out-of-the-ordinary shots might not be noticed.
At that time, if it is true that filming is not allowed from above, we can stop directly.
The people in CCTV have extremely high acumen.
I won't take risks casually.
If Kuangbiao is played in its entirety, in the name of the people, it will be even more logical.
You need to do it step by step, and you can’t eat hot tofu in a hurry.
Moreover, the subsequent plot can also be changed with the adjustment of policies.
To be honest, it is still relatively relaxed now.
That’s why I changed the shooting mode.
That's fine too.
If you have nothing to do, you can still learn from One Piece.
Closed next week!
Su Yi nodded in agreement.
"Because it is shot by CCTV, CCTV equipment and funds must be used. If necessary, I can apply to the leader to suspend your work at Capital TV Station and go all out to complete the production and filming of "Cyclone"."
"No, I can be busy."
Su Yi thought about it and found that it was not entirely because of 'diligence'.
Now that I have some achievements, if I use CCTV's reputation to suppress local TV stations, the leaders of the TV stations will also be unhappy.
It's better to take the initiative and ask yourself. This is the safest way.
"It's a good thing that good young people are busy with work, so prepare yourself and start as soon as possible."
Director Luo became excited.
Start shooting in the form of a pseudo-documentary.
And it needs magic modification.
The year 2000 when "Rush" originally took place has now been shortened.
This kind of script change is not too difficult, and it can be fixed well by finding a screenwriter.
"Then I'll think about the actors first."
The most outstanding person in "Hurry" is Gao Qiqiang.
Even the soul of this drama.
Zhang Songwen!
Su Yi's heart moved. It's now [-]. He is a vocational college student at Beijing Film Academy and has graduated.
He should have stayed at the school to teach.
It certainly won't be too difficult to find.
·······
"Yang Mi, do you know Teacher Zhang Songwen?"
"I know, he taught us how to act."
Yang Mi nodded immediately.
If anyone has a recommended monthly pass, I will give you an extra update.
(End of this chapter)
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