China Entertainment: Let you shoot for charity and make tens of billions?

For Su Yi, this was not news.

But it became a hot topic.

Because this program was pushed on Su Yi’s Weibo and Longshi Audio-visual account.

This is the first program of the reorganized public welfare department.

Many people know that the Public Welfare Department has been downgraded.

Some people even pessimistically stated on the Internet that the Public Welfare Department is no longer taken seriously by the higher-ups.

This time it's just a warning.

The story of Medicine Man will no longer continue.

He even gave a well-reasoned analysis.

They said that Su Yi now only has national honor, and everything else has been taken away from him because too many things have been exposed.

Some people also say that this is the way to keep Su Yi in cold storage.

This time it was not banned all at once, but gradually.

Faced with such rumors, many people believe them because to them, what happened in the Public Welfare Department is enough to prove everything.

The fact that Wolf Warrior is still in theaters doesn’t mean anything.

The changes in the public welfare sector are indeed eye-catching.

But only the public welfare sector itself knows how good the current situation is!
So the public welfare department was celebrating, and reporters Li, Cui and others even made an exception and drank a little wine.

"Director Su! Congratulations. We are pure again!"

Those who dare to expose and persist are a group of very persistent people, and they put public welfare first in their hearts.

"Thank you all for your continued support. Thank you for your hard work in filming this PSA. I actually wanted to finish it a long time ago, but I just didn't have the time."

Su Yi raised his glass. This time they were celebrating in the cafeteria of a public welfare department. There were no delicacies, mostly home-cooked dishes and some beer.

This is enough, because they all know that the public welfare sector has been recognized by the higher-ups and has received a lot of funding.

But many things cannot be used casually.

For example, if this money is used for food, drink, and entertainment, then they should not be called the Public Welfare Department, but the Face-Slapping Department.

This time, the first public welfare short film produced by Su Yi in the reorganized public welfare department is not an exposure type.

The entire department was running at full speed, and all reporters were sent out to various places to shoot.

It only took three days to complete the shooting, post-production, and TV station review.

This time, Su Yi wants to use such a program to demonstrate the cohesion and popularity of the department!
We also need to let the higher-ups and the audience see that the Public Welfare Department does not just use some exposé-type news to attract attention!

"Director Su, I think you are really a genius in publicity!"

Reporter Li's face flushed red. She had an ordinary look, but under the influence of alcohol, she looked even more charming, and her eyes were full of admiration.

The same goes for reporter Cui, who looks honest and simple.

These are two great generals in the public welfare sector.

But they both have their own advantages and disadvantages.

One is a little more radical, and the other one is desperate but sometimes too persistent.

Although they have all corrected themselves now, none of them are perfect.

But in the public welfare sector, everyone is a public welfare person.

He was even hurt because of charity work and his life was almost in danger.

"Don't flatter me. We are all on the same side this time. Be careful when doing tasks in the future, and don't disregard your own life. The filming mission this time was successfully completed, and this is also one of our directions. Because charity is not only about exposure, but also about making people believe that the world is beautiful!"

Su Yi’s words were very inspiring.

Well said, giving a rose to someone leaves a lingering fragrance on your hands.

Although the previous exposure programs were difficult, they were more about mental depression.

Because when some things are exposed, one's own three views will also be impacted.

This is also a torture for them.

Because I have seen the dark side of the world.

From time to time, we should also make some wonderful public welfare short films. After all, there are many beautiful things in the world.

"The advertising has already begun! 90% of the advertising before and after this public welfare short film will be used for charity! And even if it is a three-second advertisement, it will be an astronomical figure! This is all thanks to Director Su!"

Reporter Cui usually doesn't talk much, let alone do anything to flatter others.

But this time, he rarely said a lot of words praising Su Yi.

The reason is simple, because these are all true stories.

Because of the popularity of the Wolf Warrior movie and his previous works, Su Yi became famous.

"here we go!"

The show was aired on the social channel.

Su Yi had already promoted it before, and on the second day of filming, many netizens were already promoting it.

Su Yi has a lot of shows recently.

For example, the so-called "Investiture of the Gods", the indelible old movie, etc.

It’s like going back to 2005, the era of boom.

Therefore, the ratings of the social channel have reached 35%!

It has been many years since Su Yi last filmed a public service advertisement.

The last time seemed to be the smoking cessation video, which was also the first work.

Not only the center director of CCTV was looking forward to it, but everyone at Capital Television was also full of expectations after learning that Su Yi was going to shoot a public service advertisement.

Xiao Fang and Xiao Li, who are already the chief photographers and top planners of Capital Television, are also waiting in front of the TV, waiting for the program to be broadcast.

This time it was a public service announcement, and it took three days to produce.

It has achieved remarkable results.

You know, now Su Yi is striving to become the world's number one box office star, so Su Yi's aura and honors are added, and his every move is watched by countless people.

When promoting Xie Jin’s movie before, he was also called Emperor Haotian.

This is all the result of traffic and popularity.

Now that the movie has not been taken off the shelves and a series of new works have been released, it is also trying to ride on its own popularity.

At that time, Xiao Fang had grown a beard and became the mainstay of the TV station's filming.

He watched TV and felt a little emotional.

In order to see the data conveniently, he found Xiao Li to watch it at the TV station, because the data can be displayed there. Originally, they could not see the data from CCTV, but after the integration of the three networks, it became public data.

"Director Su is really amazing. He has become a public welfare director that is watched by the whole country and even the whole world. The time we filmed the smoked lung slices in 2005 seems to be still fresh in my mind."

Xiao Li sighed with emotion. This once young girl with freckles on her face has now matured and become a well-known screenwriter.

"Our achievements are amazing, but compared to Director Su Yi, there is still a huge gap."

Xiao Fang looked at the advertisement and felt somewhat surprised.

Public service announcements are actually advertisements, the kind that basically no one watches.

But now, advertisements can be inserted between public service announcements or public service short films!

"The main film has begun!"

Both times, there weren’t many big productions, whether documentaries or public service announcements.

But the songs are all very beautiful.

The fresh little girl became number one on the music charts.

This time the song is still brand new.

"One two one!"

In the picture, the army is training!

This moment attracted a lot of audiences.

What type of movies are the most popular recently?
war Wolf!

Military movie!

Because of the opening of online movies, many small-investment online movies have sprung up like mushrooms after a rain.

Most of them are just for the sake of popularity.

When Tiny Times was popular, most of the stories were about abortion, cheating, campus romance, etc.

The morale at that time was very bad.

Even the left ear has come out ahead of time.

Most of them are just whining movies. In fact, youth has its regrets and dark sides. But they magnify it without limit and make up all the ridiculous things together, which is a bit disgusting.

After Wolf Warrior's strong attack, the trend of online movies once again became military movies.

Although they still cannot compare with Wolf Warrior in terms of investment plan, but if they shoot a few shots, edit them, add some exciting shots from online novels, especially get some foreigners and torture them severely, it will also have a big market.

But these are all fast food and cannot be compared with Su Yi's works.

Nowadays, seeing that the public service advertisements still start with military matters, the audience is full of expectations.

A group of soldiers were training, sweating profusely.

Most people's clothes were soaked with sweat.

In this hot weather, no matter how you think about it, you know it won't be comfortable.

And the narration also appears some introduction.

A soldier from a certain company, a certain battalion, a certain regiment, a certain corps, a private first class.

I haven't been home for two years.

In fact, Wu Jing's age was a bit inappropriate when she was filming Wolf Warrior.

There is nothing that can be done about it, because Wu Jing is very suitable for the role, and during the subsequent filming, she didn't even need to wear makeup to show the vicissitudes of her face.

But in fact, most of the faces in the army still look childish.

People aged 18 are allowed to serve in the military, and a private is no older than 20!
For many people, this is the child!
"Now, start eating in an orderly manner!"

At the squad leader's command, all the soldiers entered the cafeteria in an orderly manner.

However, there are not many dishes in the picture.

There were just some dumplings and some cold dishes.

The soldiers were already hungry due to training.

"Everyone has worked hard today. Some fellow villagers came to help and made dumplings for us! I hope everyone can enjoy them! Don't let the kindness of the fellow villagers down!"

As the company commander's words ended.

The group of soldiers were given close-up shots.

Most of them have dark faces.

Although there was a gleam in his eyes, there was also fatigue.

Some viewers felt sad watching this.

These are a group of children!

Their parents will feel bad for them in this kind of weather!
Even many people with similar family situations began to have tears in their eyes as they thought of their children who were far away somewhere unknown.

The military uniform was almost completely soaked with sweat, and even some young people who were watching TV with a grin on their faces fell silent.

In comparison, they were also somewhat ashamed.

At this moment the music suddenly stopped.

The camera turned to a soldier.

The soldiers couldn't wait to wolf down the dumplings.

Because I had consumed too much energy and was very hungry.

The others didn't eat, but looked at the soldier instead.

The audience was a little stunned.

Because I don't know what happened.

Only the soldier was eating the dumplings on his plate.

The scene seemed to quiet down.

"Is it delicious?"

The company commander came over, and the look in his eyes didn't seem so stern anymore.

The soldier answered subconsciously.

"It's delicious. Thank you fellow villagers! Thank you, Chief!"

"Eat, there's not enough."

At the soldier's puzzled look, he picked up the dumpling again.

Familiar taste.

The kind of feeling that makes people unable to control their emotions.

"Report to the company commander, this smell is the smell of my hometown!"

The soldier's eyes instantly turned red.

There is a taste that you can never forget even if you go to the other end of the world.

No matter you are rich or poor, high or low status, you can never forget this taste!

"We are a rapid response force. I did not approve your request for leave. However, this time we found a chef from your hometown and made dumplings for you."

In an instant, music started to sound.

"I choose to walk at night with a candle."

The beauty of the world is closely connected with you!

Some changes were made to this song by Su Yi.

But the main theme has not changed.

This song sounds addictive, and it also has a hint of sadness.

The audience's curiosity was completely aroused.

"Thank you, Captain, but the dumplings taste...

The soldier's eyes were red as he took another bite of the dumplings. The sour taste made it almost impossible for him to devour them.

Because it touched the softest part of his heart.

At this moment, an elderly woman quietly appeared in the camera.

The soldier was completely unaware. There was sweat and seemingly tears on his ordinary face.

A man won’t shed tears easily!
But the soldiers of Dragon Country are not cold machines. It is precisely because of the burning emotions in their hearts that they also have a softest side that they can burst out with the most powerful combat power!

“Where is the chef of this smell?”

The soldier looked up sharply.

That smell seemed a little annoying when I was most rebellious, but after leaving home for a while, it became a smell that made me cry!

"Right behind you!"

The company commander said softly.

The elderly woman called out softly, using her nickname in a dialect.

The soldier looked back in disbelief.

I couldn't hold back my tears anymore and they fell.

This is the smell of mom’s cooking!
"mom!"

He looked at the other person in disbelief until his mother came over, and then he reacted.

With the accompaniment of the moving song, the scene seemed even more tear-jerking.

"son."

Almost all the soldiers clapped with red eyes.

Although the taste of the mother is different for each of them, they all feel the same.

The strong soldier hugged his mother, and the tears that had never shed even when he was injured kept falling.

This is not the first time Su Yi has filmed a sentimental charity project.

Almost all of the previous ones were movies, and there was a lot of foreshadowing.

But this time there was no foreshadowing!

However, the camera turned and only stayed there for a short time.

The theme of this public welfare short film is: The beauty of the world is closely connected with you!
This is just the beginning!

“It tastes good when it goes down my throat, but why do I still shed tears occasionally?
I invite you to take a closer look at the gaps in your heart, and find tenderness in the cracks!"

In the evening, a boy sat alone on a stool with a bowl of noodles in front of him.

He pressed his phone, a tired look on his face.

But the call seemed to have never been connected. After a while, he looked at the face in front of him helplessly, feeling a little lonely.

At this moment, a girl passed by him carelessly. (End of this chapter)