Rebirth of England.

Chapter 792 Mobile Advertising
Yes, the reason why Barron was rejected by Amanda Hearst was naturally because of the reports about his affair with Ivanta in New York.

In Amanda's opinion, when she was with Barron, she made a great sacrifice and did not ask Barron to make their relationship public.

But now, Barron has tacitly acknowledged the relevant reports about him and Ivanta...

Among women, especially daughters of wealthy families like Amanda and Ivanta who are equally matched in every aspect, there will definitely be comparisons between them.

Whether in terms of family background, appearance or even dedication to Barron, Amanda Hearst believes that she is no less than Ivanta. She even had Barron's child earlier than Ivanta. Now, such a difference between the two of them naturally makes her angry.

Well, on the bright side, at least it means Amanda is still concerned about her news...

Besides, Barron had tried his best to ease the relationship between the two before, and it seems that he needs to keep working on it...

Of course, if Barron left America now, I'm afraid Amanda's relationship with him would immediately drop to freezing point. It would be impossible for Barron not to be aware of a woman's thoughts.

Under such circumstances, Barron changed his itinerary and went to Silicon Valley first.

"Woaw's advertising revenue is currently second only to Google and has surpassed Yahoo. The fastest growing business is mobile advertising. We are convinced that this will be the most promising advertising market in the future..."

Although as a leader, Woaw's CEO Khalid Revere is slightly inferior to the founders of Google or even Yahoo - after all, success is not accidental in many cases, and after success, it is even more difficult to bring a company into a stage of sustainable development.

If Khalid Revere had possessed such qualities, he would not have been acquired when he first started his business.

But the advantage of Khalid Revere is that his execution is good and controllable enough.

If he really is an entrepreneur with a strong personality like Zuckerberg, then it would not be a good thing for Barron, especially if his strategic vision is not up to standard.

Now all that is needed is for Barron to draw the route for him and for Khalid to execute it.

Of course, it is also because Khalid can find his own position, so he can stay in the position of CEO of Woaw Technology...

Because Barron had already started planning for mobile Internet at a very early stage, in terms of mobile advertising business, in early 2010, Woaw Technology completed the acquisition of mobile advertising network company AdMob before Google, and integrated AdMob's technology into Woaw's advertising services.

In addition, in addition to launching the mobile APP version of Woaw.com, Woaw also developed the popular mobile social application WoawChat APP, which also greatly increased the scale of Woaw Technology's mobile users.

"Recently, in terms of mobile social applications, Google not only moved their Google+ to mobile phones, but also acquired a company called Whatsapp a while ago. The product of this company is very similar to our WoawChat..."

Perhaps this is the inertia of history. Although Barron’s conducted a special investigation when Woaw launched WoawChat, a mobile chat application similar to WeChat, there was no Whatsapp that was popular all over the world in the original time and space on the market...but not long after, this application was developed...

Although it still uses the name Whatsapp, its interface is somewhat different from the Whatsapp that Barron used in his previous life.

This is normal. After all, when WoawChat was first launched, Baron borrowed from the chat apps such as WeChat and WhatsApp in his previous life. Now that WoawChat was launched ahead of schedule and provided more abundant functions from the very beginning, it is normal that WhatsApp in this time and space would borrow some new features from WoawChat.

This is also because WoawChat is so popular among smartphone users, and the mobile version of Google+ has a much lower user share than WoawChat. Therefore, after the emergence of Whatsapp, Google chose to acquire this application similar to WoawChat in order to compete with Woaw Technology in the mobile social field, which is also their usual way.

It can be said that compared with Google's old rival Yahoo, the current Woaw Technology is more feared by it.

The launch of WoawChat has been a huge success among smartphone users, and the previously acquired YouTube is also developing rapidly, even though neither of them has contributed much profit to Woaw Technology at present - as for WoawChat, they are still very cautious in advertising, and only try to insert a small amount of advertising information flow in its friend status. As for YouTube, it still needs Woaw Technology to provide it with blood transfusions - but the current market value of Woaw Technology has exceeded 1000 billion US dollars!
After all, for Internet companies, user scale is the greatest value.

In a global IT industry market value ranking list released at the end of last year, Apple ranked first with a market value of nearly US$3000 billion, followed by Microsoft, IBM and Oracle.

Google ranks fifth with a market value of nearly $1500 billion.

Woaw Technology, with a market value of $1000 billion, ranks 9th, ahead of HP.

At the same time, Woaw Technology is one of the only two companies in the top ten of this list headquartered outside the United States. The other company is Samsung Electronics, which ranks sixth.

Although Woaw Technology's headquarters is still in London, its international headquarters in Silicon Valley currently takes on most of the business - this is also related to the development trend of the Internet industry. After all, Silicon Valley can directly face the forefront of the Internet. As Woaw Technology's business expands, more relevant talents can be found here.

Woaw Technology also intends to move its headquarters from London to Silicon Valley by the end of this year.

“In addition, we also believe that mobile payment is a very important demand in the future. After increasing our stake in KlarnaPay, we will also prepare to embed KlarnaPay’s NFC and QR code payment functions into WoawChat and Woaw APP. In addition, we also help KlarnaPay cooperate with banks and credit card companies including American Express and Citibank to support more payment methods.”

KlarnaPay is a mobile payment application launched by a Swedish online payment company that was originally acquired by Digital Future Investments, a subsidiary of Caesar Fund.

Later, Argos Retail Group, Woaw Technology and Standard Chartered Merrill Lynch all invested in the company. Woaw Technology currently holds approximately 22.5% of Klarna's shares, making it the second largest shareholder of Klarna after Digital Future.

Currently, KlarnaPay has cooperated with many banks and credit card companies in North America, including Standard Chartered Bank, Citibank, and American Express. In the field of online payment, it has become the payment method second only to Paypal.

(End of this chapter)