I have just become the god of mountain racing in Akina, and you want me to do the transformation pla
Chapter 97 Cutting vermicelli and leeks
Chapter 97 Cutting vermicelli and leeks
"Master, the video has been edited. Can you take a look?"
Not long after lunch, the editor from the crew came to Zhong Tao with the finished film.
The commercials shot by Zhong Tao do not require any special effects, let alone any special editing techniques. They are just simple rural daily life, so the editing work is also very simple.
Zhong Tao opened the advertising video of the wheat cake promotional video.
At the beginning of the scene, the villagers squeezed out clear water from the well.
From kneading the noodles to putting them in the steamer, the camera perfectly restores the process of making wheat cakes.
I have to say that the quality of the film produced is quite good.
Although the lens language is relatively simple, the stone rollers used for grinding noodles and the farmyard and mountain shadows in the background of the lens all restore the simple beauty of Taoyuan Village.
After watching the film with Zhong Tao, the audience couldn't help but talk about it.
"I didn't expect that the film would look like that when it was cut."
"Taoyuan Village is indeed a place with beautiful mountains and rivers. A simple wheat pancake can look like a promotional video."
"However, I feel that this thing is too forced as an advertisement for wheat cakes. Although the whole process is filmed making wheat cakes, it always feels like a VLOG of rural daily life."
"That's true. Although it's beautiful, it looks a little weird."
The editor frowned at this time, and he seemed to realize the problem.
"Master, although the quality of our film is good, as a commercial, it has a fatal mistake." The editor hesitated and said.
This editor originally worked in an advertising company and naturally has some experience in advertising production.
The editor paused and then said: "Advertising should highlight the features of the product. It seems that we are filming wheat cakes, but in fact the focus of the video is on the rural life in Taoyuan Village."
The editor's words hit the point.
The essence of advertising is publicity. If you want to promote wheat cakes, you naturally have to take photos of how delicious the wheat cakes are.
When Zhong Tao shoots it like this, the audience will sigh that the environment of Taoyuan Village is good, but the sense of immersion is not enough!
"Indeed." Zhong Tao nodded, agreeing with the editor's view.
Zhong Tao paused and continued: "So, I am going to release this advertisement in a VR format."
VR advertising?
Zhong Tao's words not only dumbfounded the editor, but also dumbfounded the audience.
What the hell?
VR?
Zhong Tao has just taken over the development of Taoyuan Village, and this is his first attempt at advertising.
If it were anyone else, they would definitely be extremely conservative, not seeking merit, but trying not to make any mistakes.
Good thing Zhong Tao, he wants to directly challenge VR advertising!
You know, there is basically no such thing in the entire Qi Kingdom now!
"Mr. Zhong, I don't have the skills." The editor smiled bitterly.
VR advertising is logically established.
After all, VR can further enhance people's sense of immersion and highlight products. Just imagine, if people "personally" make a wheat cake through a VR perspective, they will definitely be willing to buy it.
But the problem is
VR advertising technology is really difficult!
Zhong Tao’s current team does not have the ability to produce VR advertisements.
"It doesn't matter, just leave it to me." Zhong Tao said with a slight smile.
The technology provided by the system to Zhong Tao has already made Zhong Tao familiar with all kinds of relevant knowledge of program development.
"Zhong Tao. Do you want to come in person?"
"Does Brother Tao know how to program?"
"Impossible, this is absolutely impossible." "Let me tell you, Brother Tao has not only taken the time to learn outdoor survival, cooking, and rural life skills since he was a child, but he has also learned VR technology?"
"I think it's nonsense. I really don't understand what Brother Tao is trying to do."
Amid the doubts from the audience, Zhong Tao had already opened the editor's workbench.
In Zhong Tao's imagination, whether it is wheat cakes or VR advertisements, this is just the first step in his rural revitalization, the first piece in a big chess game.
At the same time, within Qiguo Lanyun Food Co., Ltd.
Lanyun is the largest leading enterprise in the food field in Qi Kingdom. In Qi Kingdom's century-old modern food processing history, Lanyun has always been in a leading position.
But now, Lanyun Company feels threatened.
The reason is simple. Zhong Group seems to be eyeing the cake in the food field!
Although Zhong Group only announced that it would launch a wheat cake, Wang Zhenfeng, president of Lanyun Company, still did not dare to neglect it at all.
It is precisely because Wang Zhenfeng has always maintained a cautious business attitude that the output value of Lanyun Company, a leading enterprise, has increased step by step under his hands, leaving other food companies far behind.
Business failures are often not caused by peers, but often because of cross-border differences.
Therefore, for the Zhong Group and Zhong Tao, Wang Zhenfeng ordered people to pay attention to their movements 24 hours a day.
"Director Zhong, there is new news from the Zhong Group."
At this time, the secretary entered the office and reported to Wang Zhenfeng the latest developments in Taoyuan Village.
Five minutes later, Wang Zhenfeng's eyes almost popped out.
Shooting a VR commercial for wheat cakes?
This idea may not be too far-fetched, right?
Let’s not talk about whether VR advertising can work, but if you put a fancy VR advertising on wheat cakes, an ingredient that is simple and easy to eat, it is not in line with the principles of the market.
"Director Wang, Mr. Zhong from the Zhong Group just announced the retail price of wheat cakes." The secretary said with a strange expression while pressing the headset.
"How much is three yuan or five yuan?" Wang Zhenfeng asked with a slight frown.
"20 yuan." The secretary took a deep breath and said.
How many?
twenty?
You sell a wheat cake for twenty?
Is this Zhong Liguo's son obsessed with wheat cakes?
After thinking for a moment, Wang Zhenfeng seemed to understand something.
VR advertising, a set of illegal business practices such as wheat cakes for twenty, Zhong Tao's purpose can only be to harvest the fan economy.
To put it simply, it is cutting vermicelli and leeks.
Nowadays, no one will have enough time to watch any VR advertisements, let alone spend such a high price to buy small wheat cakes.
That is to say, fans who have been watching Zhong Tao's "Metamorphosis" may spend some money to support and become the unjust ones who have been cut off.
"I didn't expect Zhong Liguo's son to be so small and clever," Wang Zhenfeng smiled and shook his head. The pressure caused by the Zhong Group's involvement in the food industry in recent days disappeared.
Harvesting the fan economy may seem like a way to make quick money, but it's a stupid thing that ruins one's own reputation.
This is undoubtedly fatal to the nascent food industry of Zhong Group.
This Zhong Tao is nothing to worry about!
"Wheat cakes will be on sale tonight, why hasn't Brother Tao's VR commercial been finished yet?"
"I'm not saying that, everyone should not have any expectations for advertising. I asked friends who know technology. The technical content required for VR advertising is still quite high, and it is not something that a layman like Zhong Tao can complete."
"Where have you been, Brother Tao? You haven't seen anyone this afternoon?"
(End of this chapter)
"Master, the video has been edited. Can you take a look?"
Not long after lunch, the editor from the crew came to Zhong Tao with the finished film.
The commercials shot by Zhong Tao do not require any special effects, let alone any special editing techniques. They are just simple rural daily life, so the editing work is also very simple.
Zhong Tao opened the advertising video of the wheat cake promotional video.
At the beginning of the scene, the villagers squeezed out clear water from the well.
From kneading the noodles to putting them in the steamer, the camera perfectly restores the process of making wheat cakes.
I have to say that the quality of the film produced is quite good.
Although the lens language is relatively simple, the stone rollers used for grinding noodles and the farmyard and mountain shadows in the background of the lens all restore the simple beauty of Taoyuan Village.
After watching the film with Zhong Tao, the audience couldn't help but talk about it.
"I didn't expect that the film would look like that when it was cut."
"Taoyuan Village is indeed a place with beautiful mountains and rivers. A simple wheat pancake can look like a promotional video."
"However, I feel that this thing is too forced as an advertisement for wheat cakes. Although the whole process is filmed making wheat cakes, it always feels like a VLOG of rural daily life."
"That's true. Although it's beautiful, it looks a little weird."
The editor frowned at this time, and he seemed to realize the problem.
"Master, although the quality of our film is good, as a commercial, it has a fatal mistake." The editor hesitated and said.
This editor originally worked in an advertising company and naturally has some experience in advertising production.
The editor paused and then said: "Advertising should highlight the features of the product. It seems that we are filming wheat cakes, but in fact the focus of the video is on the rural life in Taoyuan Village."
The editor's words hit the point.
The essence of advertising is publicity. If you want to promote wheat cakes, you naturally have to take photos of how delicious the wheat cakes are.
When Zhong Tao shoots it like this, the audience will sigh that the environment of Taoyuan Village is good, but the sense of immersion is not enough!
"Indeed." Zhong Tao nodded, agreeing with the editor's view.
Zhong Tao paused and continued: "So, I am going to release this advertisement in a VR format."
VR advertising?
Zhong Tao's words not only dumbfounded the editor, but also dumbfounded the audience.
What the hell?
VR?
Zhong Tao has just taken over the development of Taoyuan Village, and this is his first attempt at advertising.
If it were anyone else, they would definitely be extremely conservative, not seeking merit, but trying not to make any mistakes.
Good thing Zhong Tao, he wants to directly challenge VR advertising!
You know, there is basically no such thing in the entire Qi Kingdom now!
"Mr. Zhong, I don't have the skills." The editor smiled bitterly.
VR advertising is logically established.
After all, VR can further enhance people's sense of immersion and highlight products. Just imagine, if people "personally" make a wheat cake through a VR perspective, they will definitely be willing to buy it.
But the problem is
VR advertising technology is really difficult!
Zhong Tao’s current team does not have the ability to produce VR advertisements.
"It doesn't matter, just leave it to me." Zhong Tao said with a slight smile.
The technology provided by the system to Zhong Tao has already made Zhong Tao familiar with all kinds of relevant knowledge of program development.
"Zhong Tao. Do you want to come in person?"
"Does Brother Tao know how to program?"
"Impossible, this is absolutely impossible." "Let me tell you, Brother Tao has not only taken the time to learn outdoor survival, cooking, and rural life skills since he was a child, but he has also learned VR technology?"
"I think it's nonsense. I really don't understand what Brother Tao is trying to do."
Amid the doubts from the audience, Zhong Tao had already opened the editor's workbench.
In Zhong Tao's imagination, whether it is wheat cakes or VR advertisements, this is just the first step in his rural revitalization, the first piece in a big chess game.
At the same time, within Qiguo Lanyun Food Co., Ltd.
Lanyun is the largest leading enterprise in the food field in Qi Kingdom. In Qi Kingdom's century-old modern food processing history, Lanyun has always been in a leading position.
But now, Lanyun Company feels threatened.
The reason is simple. Zhong Group seems to be eyeing the cake in the food field!
Although Zhong Group only announced that it would launch a wheat cake, Wang Zhenfeng, president of Lanyun Company, still did not dare to neglect it at all.
It is precisely because Wang Zhenfeng has always maintained a cautious business attitude that the output value of Lanyun Company, a leading enterprise, has increased step by step under his hands, leaving other food companies far behind.
Business failures are often not caused by peers, but often because of cross-border differences.
Therefore, for the Zhong Group and Zhong Tao, Wang Zhenfeng ordered people to pay attention to their movements 24 hours a day.
"Director Zhong, there is new news from the Zhong Group."
At this time, the secretary entered the office and reported to Wang Zhenfeng the latest developments in Taoyuan Village.
Five minutes later, Wang Zhenfeng's eyes almost popped out.
Shooting a VR commercial for wheat cakes?
This idea may not be too far-fetched, right?
Let’s not talk about whether VR advertising can work, but if you put a fancy VR advertising on wheat cakes, an ingredient that is simple and easy to eat, it is not in line with the principles of the market.
"Director Wang, Mr. Zhong from the Zhong Group just announced the retail price of wheat cakes." The secretary said with a strange expression while pressing the headset.
"How much is three yuan or five yuan?" Wang Zhenfeng asked with a slight frown.
"20 yuan." The secretary took a deep breath and said.
How many?
twenty?
You sell a wheat cake for twenty?
Is this Zhong Liguo's son obsessed with wheat cakes?
After thinking for a moment, Wang Zhenfeng seemed to understand something.
VR advertising, a set of illegal business practices such as wheat cakes for twenty, Zhong Tao's purpose can only be to harvest the fan economy.
To put it simply, it is cutting vermicelli and leeks.
Nowadays, no one will have enough time to watch any VR advertisements, let alone spend such a high price to buy small wheat cakes.
That is to say, fans who have been watching Zhong Tao's "Metamorphosis" may spend some money to support and become the unjust ones who have been cut off.
"I didn't expect Zhong Liguo's son to be so small and clever," Wang Zhenfeng smiled and shook his head. The pressure caused by the Zhong Group's involvement in the food industry in recent days disappeared.
Harvesting the fan economy may seem like a way to make quick money, but it's a stupid thing that ruins one's own reputation.
This is undoubtedly fatal to the nascent food industry of Zhong Group.
This Zhong Tao is nothing to worry about!
"Wheat cakes will be on sale tonight, why hasn't Brother Tao's VR commercial been finished yet?"
"I'm not saying that, everyone should not have any expectations for advertising. I asked friends who know technology. The technical content required for VR advertising is still quite high, and it is not something that a layman like Zhong Tao can complete."
"Where have you been, Brother Tao? You haven't seen anyone this afternoon?"
(End of this chapter)
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