Reborn in 2011, 985 missing from two copies

Chapter 256: Suppress scalpers and invest in Goertek!
When "Northern Ireland" is released next month, the ratings will explode and it will become a dark horse, which will definitely trigger a frenzy of watching the drama.

Xingyi Video has the exclusive rights to broadcast online, and it will become a huge hit, with a surge in paid members!
Without him, "Northern Ireland" is broadcast exclusively on the Xingyi Video APP network and is not available on other platforms.

Viewers who want to watch "Northern Ireland" can only download the Xingyi Video APP and become a member.

In January, there will be no sign-in and membership bonus activities, and it can only be held for a fee.

At that time, we will continue to launch the opening promotion, and annual members will receive four months of VIP. With further inducement, the number of members will definitely increase!
Coupled with the high quality of "Xia Lan" in December, the reputation it has won, and the strength of many solo drama shows, I am afraid that many users will not be able to resist the new year membership!
As for how many new members "Northern Ireland" can bring?

Wang Yi doesn't know either.

The previous movie "Kurst" added 1700 million new members to iQiyi.

There are not that many Internet users at the moment, and "Northern Love" is not as popular as "Hurry".

But brainwashing is also very lethal, especially for young people.

Even if things go badly, it will still be no problem to win one-tenth of the record of "Hurricane" and add 170 million new members.

Even ten years later, ten million can make a good movie.

The ones who can really carry the box office are not the veteran directors, but newcomers such as Chen Cheng.

If pirated copies are everywhere, the number of Xingyi Video members will not be optimistic.

"Then I will wait for Wang Dong to arrive."

Then we hired the leading actors of "Tang Detective" and "Northern Love" and signed them.

"Northern Love" is his first drama as a director, which is considered his debut.

“I can’t say it’s beautiful, but it’s worth investing in.”

"must."

There's really no way to reason with it.

A 2011 S-level large-scale TV series with a first-line protagonist costing RMB per episode.

Even for a blockbuster with high special effects, 50 million is about the same.

Those new-generation directors with potential are still little Kami or ordinary actors.

Wang Yi had some concerns in his mind and replied to Mr. Wang of Xinli Media: "No problem, I will go over and sign the contract tomorrow."

A first-line star in a movie, her salary is around one million.

Second, be sure to prevent theft!

For example, "Zhou Chu Eliminates Three Evils" has a good box office and a high reputation, and the cost is only 10 million!

Song Sining is very smart: "You are so optimistic about this drama. It seems that this drama has great potential. Even Chen Cheng, who directs and stars in it, you are very optimistic about it!"

In 2011, for an ordinary movie, 1000 million to 2000 million was enough.

Coupled with the millions of free members who buy Xingyi mobile phones next month, as well as the two-dimensional members brought by "Xia Lan", the number of Xingyi video members will reach several million, and it will establish itself in the video circle. Feet!

But there are two prerequisites for this.

Wang Yi takes action in advance, signs them, trains them, and then invests in them, so that they can produce the hit dramas of their previous lives. It will not be a problem.

When Chen Cheng has enough power, he will make the movie version of "Northern Ireland" and "Detective Chinatown"!

It’s so magical, the box office of a few dramas directed by these newcomers exceeds the box office of directors Chen and Feng in their lifetime...

After hanging up the phone, Wang Yi put his arm around Song Sining's waist: "It's done, "Northern Ireland" is here."

I won’t say anything else about Chen Cheng, but he has a good vision and is a capable director.

Wang Yike is too lazy to do this. He uses direct capital method, direct investment, and lets the original director film and the original cast act!
As for the script, there are Meiyou novels, Yu Wanwan, and other elite writers, so it will be easier!
In order for Xingyi Video to become bigger and stronger, in addition to its own TV series and animations, it must also have its own variety shows and movies.

The leading male lead only gets paid 1 million.

Director Zheng, Director Kong, and Director Li are all good.

This price is almost the same as the mainland market in 2011.

As a reborn person, Wang Yike knows that the film industry will be turned upside down in the following ten years.

Only by achieving universal access to the entire network can we increase the number of users. Android alone is not enough.

At present, Xingyi Media has several powerful directors making TV series.

As for a drama worth hundreds of millions, most of these days are yin and yang contracts...

It can only be said to be incredible.

Wang Yi plans to sign him directly to Xingyi Media and train him.

Even though Xingyi Media has been established, it can’t just produce TV series and not movies.

Of course, H.265's "Northern Ireland" can also attract many members with its higher-definition picture quality, lower bandwidth, and smoother buffering speed.

First, the Xingyi Video on Symbian can be postponed, but the Xingyi Video APP on IOS, PC, and TV must be launched as soon as possible.

Exclusive movie rights are not cheap either. Instead of spending millions to buy the exclusive rights to a movie, it is better to invest 10 to 20 million to make it.

But there is a shortage of directors for making movies!
So lacking.

Other reborn people are working very hard, writing books every day as writers, and filming movies every day as directors.

It was still a very conscientious era.

"One day flies by so fast!"

Song Sining was a little reluctant to leave and was going back to Jeju in the afternoon.

"After a while, I will go to Jeju to accompany you!" Wang Yi hugged Song Sining into his arms.

"Okay!" Song Sining smiled brightly and hugged Wang Yi tightly.

It wasn't until a long time before we left: "We have to go to the station."

"I'll give it to you!" Wang Yi picked up the suitcase.

"Okay!" Song Sining was in a good mood, and the two of them went out together.

I have to go back to Jeju in the afternoon.

At the parts factory, she needs to personally supervise and rush production.

There was no way, all the accessories were sold out, exceeding expectations, and Song Sining had to go and watch them in person.

Especially for x buds Bluetooth headsets, the number of full-price pre-orders is even more terrifying than that of xphone 1!
In just over a day, even if Xphone 1 sold a million units, the current number of full payment pre-orders exceeded a million!

The Xingyi mobile phone factory currently has a production capacity of 60,000 yuan a day. Even if it is increased a little later, it will still take two weeks to complete.

But two weeks later, the number of full reservations was not one million, but three million or even more!

Fortunately, BYD is the OEM, and for an order of 5 million, mass production and batch delivery can begin in about a week.

With the addition of BYD, it is estimated that the production capacity crisis will gradually ease in half a month!

Hopefully it will be resolved by the end of the month.

However, spot sales will only happen next month.

The sales of Xphone 1, an epoch-making mobile phone, have been completely out of control.

The originally planned five million was not enough at all. It needed at least ten million.

And the sales of x buds are even more terrifying!
The 20 pieces in stock have long been sold out, and now the total number of pre-orders exceeds 150 million!

Otherwise, x buds comes standard with a charging compartment and has good HIFI sound quality. It is also an epoch-making Bluetooth headset in 2011!

Not only Xingyi mobile phone users want to buy it, but also Apple users, Samsung users, and Nokia users have placed orders and made full reservations.

Hot selling, so hot selling!
Even foreigners are asking in Meiyou Plaza why Meiyou International Mall does not have xphone 1 and x buds.

They want to buy it too!
Wang Yi was helpless about this.

It is difficult to sell Xphone 1 overseas. Currently, Xingyi Technology has collected some patents, but not enough to cope with patent prosecution.

For example, HTC, even though it has some patents, has been repeatedly defeated in court and has been banned from sale.

Therefore, Xphone 1 is basically not intended to be sold overseas.

Unless the country is saturated in the later period, go to Africa and Asan to find a strong dealer and sell some of it.

Of course, it’s also a matter of payment first and delivery later.

Wang Yi didn't want Ah San to make money and Ah San spend it, and he wanted to take it home after leaving.

On the other hand, x buds Bluetooth headsets don’t have so many problems and can be sold directly to overseas markets.

But the embarrassing thing is that the current demand is too terrible, and there is not enough to sell at home, let alone abroad.

"Sining, x buds have completely exploded. I estimate the sales volume is even more terrifying than xphone 1."

Wang Yixiao said: "And it can also be sold overseas, so we need to acquire more headphone factories and mass produce them quickly!"

"Okay, no problem!" Song Sining also sensed business opportunities: "X buds have no patent restrictions. If they are sold globally, the revenue may be a terrifying figure!"

"Yes!" Wang Yi nodded, this is really possible.

Don’t look at the fact that the price of x buds is only 999, which is only three-quarters of the price of xphone 1.

However, if x buds are sold globally and are fully available, the sales volume may be higher than that of the Xphone 1, which can only be sold in China.

Moreover, the price of foreign x buds is not 999 yuan, but 229 US dollars, more than 1500 yuan!

When asked, they said that overseas shipping costs are expensive and taxes are high...

In short, it is half more expensive than in China.

The sales channels are easy to say. All Meiyou and Zhenyou overseas flagship stores and specialty stores can sell them.

There is also Meiyou International Mall.

Now Meiyou has established bonded warehouses, flagship stores, and specialty stores in many countries around the world.

Like other Meiyou products, x buds can also be sent directly to Meiyou bonded warehouses in various countries around the world.

Overseas users place orders at Meiyou International Mall, and the products are shipped directly from the local bonded warehouse nearby, which is very fast.

It can be said that everything is ready, except for production capacity!

"Acquire a few more factories and produce as soon as possible!" Wang Yi made up his mind.

It would be unjustifiable not to take advantage of such a profitable business.

"Okay!" Song Sining responded: "I will handle this matter when I get back."

Wang Yi suddenly remembered the two giants, Luxshare Precision and Goertek!

Airpods in the previous life were originally manufactured by Inventec, and later became OEM by Luxshare Precision and Goertek.

It is precisely by becoming a fruit chain supplier and OEM airpods that the two giants have achieved rapid performance, are favored by capital, and their market value has soared.

Especially Luxshare Precision, after acquiring the Flextronics mobile phone foundry, realized dual OEM of airpods and iPhone. At its peak, the market value reached 400 billion, and later it was halved to 200 billion.

Goertek's peak market value was as high as 200 billion, but later fell to 60 billion.

Wang Yi doesn’t know the current market value of the two, but they are both at low levels.

If you invest now, it is definitely a good opportunity.

In this way, not only the production capacity problem of x buds can be solved, but global supply can be quickly achieved.

You can also take the opportunity to buy the two giants at the bottom!

More importantly, for such a leading product as x buds, I am afraid that competitors will soon try to copy it.

But they can't do it themselves, so they can only find professional headphone ODM manufacturers.

The most professional and powerful ones are Goertek and Luxshare!

The two giants started out as research and development, production, and OEM headsets, and are quite powerful in this regard.

In the past, many brands of Bluetooth headsets were OEMed by Goertek, or even OEM!

If Wang Yi does not invest in the two giants, I am afraid that soon, the two giants will be able to produce similar products and OEM for other brands.

But Wang Yi bought shares in two giants and became one of the major shareholders.

The two giants have made a lot of money by OEM x buds, so they will no longer copy x buds, let alone OEM similar products for other brands!
The status of major shareholder + major customer is both an opportunity and a shackle for their rise.

Once offended, not to mention losing the big order of x buds, Wang Yi reduced his holdings of their stocks again, causing their stock price to plummet and their market value to be cut in half. The gain outweighed the loss.

Thinking of this, Wang Yi looked at Song Sining:

"Sining, if you want to supply the world, a small factory is of little significance because the production capacity is too small. Directly find the top OEM giants in the field of Bluetooth headsets, such as Luxshare Precision and Goertek!"

Song Sining nodded: "It makes sense. Their production capacity is terrifying, equivalent to Foxconn in the headphone industry. Apple's wired headphones and data cables are all manufactured by Luxshare. Goertek also OEMs Apple's acoustic components and wired headphones. wait."

"Will our x buds have such terrible sales? Do we need OEMs from such top giants?"

When Wang Yi asked Song Sining to acquire the Bluetooth headset factory, Song Sining already knew about Luxshare and Goertek.

But at the moment, the two major foundries are both giants in the headphone industry. They have big businesses and big businesses, so Song Sining didn’t even consider it.

After all, Xingyi headphones have just started, who would have thought that they would sell so well?

Even now, Song Sining felt that this hot-selling booking was only temporary, and all the potential would be exceeded in two days.

Wang Yi is full of confidence: "Of course it will. The market for Bluetooth headsets is very large. It will not be a problem from tens to tens of billions a year globally. In a few years, it will grow to hundreds of billions, and there will be no pressure." How brilliant were the airpods in the previous life? , Song Sining didn’t know, but Wang Yi knew it.

The first-generation AirPods were released in September 2016, and pre-orders started in December. 9 million units were sold in one month!

In 2017, 1400 million AirPods units were sold!

2018 million units were sold in 3500!

In 2019, it reached 6000 million units!

Now that Wang Yi has released it five years in advance, it is even more explosive than in 2016.

After all, there are many high-quality Bluetooth headsets in 2016. Although AirPods are good, they are not unique, and many people even complain and belittle them.

But in 2011, the entire Bluetooth headset market was very backward and very traditional, with no worthy opponents.

x buds were an epoch-making existence when they came out, immediately establishing their invincible status.

The price is 999, and there are no competitors, so it won’t be a problem to completely sell out.

How much you can sell this month depends on how much you can produce.

And the sales volume in the next year will be in the tens of millions, which is entirely possible.

One unit costs 999 domestically, 1500 overseas, and 100 million units is a revenue of 150 to billion!

As for the profit, it is more than 60%.

You can buy shares in Goertek and Luxshare, and then arrange big orders of five million each!

Totally doable.

As for the two parts factories acquired by Wang Yi, they can just produce other parts.

After all, the Xphone 1 has sold out, and the wired headphones, charging cables, and chargers that come with it have to be greatly increased.

There are also hot-selling tempered film and other accessories, and production must also be increased.

As for the funds to invest in Goertek and Luxshare, that is not a problem.

Not to mention the millions of mobile phones + other products sold yesterday, that’s 50 billion in revenue.

Currently, more than one million Xphone 1 units are fully pre-ordered, generating another billion in revenue.

More than 150 million x buds have been pre-ordered, another 15 billion+.

There are hundreds of billions of funds lying in the account, no worries, no worries at all.

Wang Yi looked at the market value of Luxshare Precision, and it was only 90 billion!
Goertek's current market value is 180 billion.

The current Goertek is even more powerful than Luxshare, and it will not be surpassed, crushed, or even defeated by Luxshare many years later...

Without him, Goertek's shareholders would be confused, and core executives would reduce their holdings at every turn.

Even the core executives are not optimistic about Goertek, and they are reducing their holdings and destroying the market. How can investors and institutions be optimistic about Goertek?
Luxshare is different. The founder came from Foxconn and is very familiar with the foundry model.

Not only has it accepted many orders from Foxconn, it has also developed very steadily.

Xingyi Technology has hundreds of billions in its accounts, so there is no pressure to fully acquire Luxshare Precision.

But it doesn't have to be this way.

Just be a major shareholder.

"Sining, don't go back to Jeju yet. Go directly to Weishi to find Goertek and talk about stock ownership and OEM cooperation."

"Okay, Chairman."

As for Luxshare, Wang Yi planned to negotiate in person.

After all, the current market value of Luxshare is lower and easier to control.

Arriving at the high-speed rail station, Song Sining changed her ticket and went straight to Weishi.

It happened that several major factories that were originally planned to be invested in Jeju were not only being snatched by the island city, but also several other cities.

Once Goertek invests in Goertek and sends a large order for x buds Bluetooth headsets, it is equivalent to investing in Weicheng in addition to Jeju and Daocheng, and it can be regarded as a balanced investment.

Wang Yi admired himself and became a Duan Shui master...

As for the current Luxshare, it is just a small foundry. It is far inferior to Goertek in taking overflow orders from Foxconn.

Goertek started out in acoustics and is a leader in the field of Bluetooth headsets. Wang Yi has also studied the market value fluctuations of Goertek.

Since its listing, Goertek has been making rapid progress. The current market value of 180 billion reached a peak of more than 2013 billion in 600, and then quickly fell back to more than 400 billion.

Wang Yi didn't know what happened specifically.

However, you can first spend several billions to acquire some shares, become a major shareholder, and enjoy this wave of growth first.

As for the subsequent reduction of holdings, it all depends on whether Goertek's senior management will listen to the advice and whether there is a future.

They listened to the advice and said that if there was a future, Wang Yi could hold it for a long time.

If Goer doesn't listen to the advice, just messes around, and the senior management themselves reduce their holdings, then Wang Yi will follow suit and cash out.

On the contrary, Luxshare's decision-makers are wiser. In recent years, the growth rate has not been as good as that of Goertek, but it has grown steadily without major ups and downs. It was not until after the peak of 4000 billion that there was an irresistible cut in half.

After all, in that wave, domestic Internet giants all cut their prices in half, or even offered 30% discounts, so it is normal for Luxshare to cut their prices in half.

After seeing off Song Sining, Wang Yi returned to Xingyi Technology Industrial Park.

Jian Ziyan came up immediately: "Chairman, there is a problem. There are many people who have made full reservations for x buds, but some of them are like scalpers!"

"Scalper? Appeared so quickly!" Wang Yi smiled.

The speed of scalpers was much earlier than he expected. It can only be said that these people have a keen sense of smell.

"Yes, as soon as we started the full pre-sale yesterday, they placed orders as soon as possible and placed orders for many items. Some placed orders for 20 items with one ID. Some divided them into several accounts and placed orders for five items per account. How to process these orders?”

Jian Ziyan was a little embarrassed: "If they are shipped according to the order of payment, they are all in front and should be shipped first. But there are only 30,000 pieces of x buds that just came off the assembly line yesterday, and they were all given to these scalpers, so other users can't be ranked. On!"

There is no way, the price of x buds Bluetooth headset is 999, and on the second-hand market, some people are charging 1499!
With such high profits, scalpers are tempted.

"What about xphone 1? Is this also the case?" Wang Yi asked.

Jian Ziyan nodded: "Yes, but the mobile phone side is much better. After all, Xphone 1 has sold millions of units, and there is BYD OEM behind it. I am afraid that the production capacity crisis will be solved soon. In addition, the cost of mobile phones is high, and once With a salary of three to four thousand, scalpers are afraid of taking up too much money.”

Wang Yi nodded, already having a response strategy:
"This matter is easy to solve. Let's make a statement. For the sake of fairness and benefiting more users, if you place multiple orders with the same ID, you can send up to two items first to suppress scalpers from the source!"

"Okay, I'll make arrangements right now!" Jian Ziyan said quickly.

Wang Yi still has a conscience and the scalpers must be suppressed.

It is even more unacceptable for scalpers to sell cattle at a higher price.

As for the official lack of goods, Wang Yi would not be able to do such an immoral thing by handing over the supply to scalpers and asking them to sell at a higher price.

Shameless!

Soon, a statement appeared on the official website of Xingyi Mobile and Meiyou APP:

[Since xphone 1 and x buds are very popular among users, the order volume is terrifying. In order to benefit more users and suppress scalpers, Xingyi Technology strictly ships according to the payment time, and a maximum of two items can be shipped to the same address and account number first. ! It is our original intention to comprehensively suppress scalpers and safeguard the core rights and interests of our users. In addition, the production capacity issue will be resolved soon, so please be patient. 】

This statement instantly caused an uproar and quickly became a hot search topic:
"Great job cracking down on scalpers, Xingyi Technology did a great job!"

"Yes, that's what we should do. If the official can't buy it and scalpers add money to buy it, it will hurt the users too much."

"Actually, if a user sends two items too much, the real-name system should be implemented, one order per person, and no more items will be given."

"We support one order per person, but we have already placed two orders. What should I do? There is no delivery date yet."

"I'm out and will ship it in seven days."

"I'll be five days."

"I'm in ten days!"

"I've got it. SF Express is coming to my door today. I have to say, the xphone 1 is so beautiful and powerful. It's like a fortress!"

"How is the system? Is it smooth?"

"It's very smooth. After all, it's the latest Android 4.0, which is much better than 2.3!"

"Where are you taking pictures? Doesn't it look good!"

"Don't mention it, it's just that the photo was so beautiful that my girlfriend almost snatched it away! I'll save it to the death!"

"Well, if you keep your xphone 1 like this, aren't you afraid of losing your girlfriend?"

"If you lose it, you lose it. The next one will be better. With a phone as cool as the xphone 1, why should I worry about not finding a girlfriend?"

"Well done brother, that's how it should be!"

""Xia Lan" will be released tomorrow, I'm looking forward to it."

"The xphone 1 has arrived, and the x buds have also arrived. We are waiting for the release of "Xia Lan"."

……

Wang Yi and Jian Ziyan came to the Xingyi video department.

"Chairman, you are here." Ye Changpeng greeted him.

"I came over to see how the preparations for "Xia Lan" are going?"

"The first three episodes are ready, all in H.265+ encrypted format. Watermarks have also been added, but they are just ordinary watermarks and cannot be used for one machine and one code. It will also take some time to reverse the screen recording."

Wang Yi has set an eight-level anti-theft policy, but he can only do half of it so far.

Time is too tight!

"It's okay, the eight-layer anti-theft will be done this month." Wang Yida said:

""Xia Lan" will release two episodes at once for the first time. VIP unlocks one episode in advance, which is equivalent to watching three episodes at once. One episode will be aired the next week, even if the first seven episodes are leaked, it will be okay. Just treat it as "Xia Lan" 》Promote and increase visibility.”

"Okay!" Ye Changpeng breathed a sigh of relief.

"But it must be done in one month. When "Northern Ireland" is released next month, it will be broadcast continuously. If it is pirated, the loss will be huge. By then, eight layers of anti-theft must be taken care of!"

"No problem, Director Wang, don't worry!" Ye Changpeng assured:
"By the way, Chairman, now Xingyi Video has talked with some advertisers who are willing to place ads on our platform. But the rates are not particularly high..."

Wang Yi waved his hand: "It's okay. When we just started, they felt that we didn't have as much traffic as Aiyouteng, LeTV and Sohu. They were afraid that they would spend too much money and have no effect and lose money. This is normal."

"In this way, don't fix the fixed advertising fee. The advertising in the play will be calculated based on the CPM impression volume. How much impressions there are, how much they will pay. If you display more, you will pay more. If you display less, they will not pay more. Waste of money.”

"As for on-page advertising, it is based on the CPC click payment method. Users will only be billed when they click to view the ad. If they do not click to view it, they will not be billed until it is displayed."

"This model is the best. According to the actual display volume and click volume, advertisers will pay as much as they want, so advertisers don't have to worry." Ye Changpeng said with joy:

"But Chairman, "Xia Lan" is about to be broadcast, and the current sponsors have not yet been found. There are several bids, but the price is too low..."

"Forget it if it's too low. It's better to have this thing in short supply than in excess." Wang Yi didn't care: "Since there are no big advertisers in the first few episodes, it doesn't matter. Xingyi Technology will do it on its own."

"Let Meiyou, Zhenyou Down Jackets, Furs, and Meiyou Beauty come as title sponsors for the first few episodes of "Xia Lan". Once "Xia Lan" becomes popular after it airs, other advertisers will be willing to spend big money to sponsor it."

Wang Yi originally planned to name Xphone 1 and X Buds "Xia Lan".

As a result, what Xphone 1 and X Buds lack now is not traffic or orders, but production capacity!
The supply is already in short supply and there is no point in advertising if it is out of stock.

It is better to give traffic to down jackets, furs and beauty products.

These three major categories have enough stock. The more you sell, the more you make.

"Okay, Chairman, I will contact Meiyu right away." Ye Changpeng responded.

Wang Yi nodded: "How is the development progress of other Xingyi Video apps?"

"The TV and mobile versions of Xingyi Video are both Android versions and are progressing smoothly. They are expected to be launched next week. The IOS and PC versions will be launched in half a month. As for the Nokia version, it is estimated to be at the end of the month."

"Okay, hurry up as soon as possible! If we don't have enough manpower, we'll recruit people."

"Yes!"

"Xingyi Music needs to speed up too."

"it is good!"

That night, a piece of news hit the hot search list again:

[Xingyi Video’s homemade animation "Xia Lan", the pinnacle of Chinese comics, will be launched tomorrow! 】

This news once again caused an uproar.

""Xia Lan" is coming, I'm looking forward to it! I'm extremely looking forward to it!"

"Expecting a hammer is just an exaggeration."

"Returning to the peak of Chinese comics? Don't be afraid of flashing your tongue!"

"Ruo Sen? Never heard of it."

"That bullshit "Xia Lan" can be one-third as good as "Qin Shi Mingyue", which would be good."

"Chinese comics are all rubbish. You still have to read Japanese comics. The ones over there are the gods."

"Bah! You bitch, let's watch the trailer of "Xia Lan"."

"The trailers are all packaging and cannot be counted. You have to look inside."

(End of this chapter)