Reborn in 2011, 985 missing from two copies
Chapter 414 Qualcomm is happy, Xingyi Semiconductor makes huge profits!
Chapter 414 Qualcomm is happy, Xingyi Semiconductor makes huge profits!
In the domestic market, all three flagship models of Xingyi mobile phones are hot-selling, while other brands can only get a share of the profits.
Instead of doing this, it would be better to shift the focus from the domestic market to India and avoid the edge of Xingyi mobile phones.
In the following days, xphone 2 sold like crazy, and major competitors began to shift their focus.
Senior executives from major manufacturers flew to India to negotiate, open up channels, and make crazy plans.
I think that if Xiaomi 1T can sell nearly one million copies in India in just three months, their mobile phones will do the same, or even sell better, if they go there.
After all, HTC, Lenovo, O, and V are all old mobile phone giants that have been the dominant players since the era of feature phones. They don’t think they will lose to Xiaomi, a company that has just started making mobile phones.
Looking at this scene, Lei Bushi's mouth twitched, and he felt bitter:
"Damn, these people have no moral principles. We bought the trending search to exaggerate, in order to create a sensation and increase the sales of Xiaomi 1T in China! In the end, Xiaomi 1T did not sell more, but instead attracted a group of competitors to India!"
"Damn it, I miscalculated and lost a lot!"
The corners of Lao Li's mouth twitched: "If we had known this, we wouldn't have been so exaggerated."
If we tell the truth, HTC, O, V and other companies would not be so excited when they only sold 60 units in India in four months.
But Xiaomi boasted that it had nearly one million in three months, which was invincible. HTC and other companies went crazy, thinking that the Indian market was a new world, and rushed in like crazy, all in on Indian market...
But in this way, the situation that Xiaomi had managed to improve with great difficulty in India has now returned to hell mode.
"Who said it wasn't true? I regret it so much!" Lei Jun slapped his thigh and said, "I have to brag about it even if I cry!"
"But so many brands are coming to India, and India's consumption capacity is not high. What should we do?" Lao Li was melancholy.
Lei Jun was also in tears: "What else can we do? We can only sell it like crazy! Our competitors sell it for 2000, we sell it for 1499, or 1299 if that doesn't work!"
"Our competitor's next generation flagship is selling for 2499, ours is 1799! We'll crush them! Who's afraid of who?"
Lao Li nodded: "Okay, the Indians like cheap things. As long as it's cheap enough, it's safe. We can only fight a price war."
"However, it is better to fight a price war with ten friendly companies than a technology war with Xingyi mobile phones. Xingyi mobile phones are too powerful. They often surpass iPhones in cross-generational competition. Even we can't stand it. Fortunately, Xingyi mobile phones are not sold in India, otherwise we would be in big trouble."
For a moment, Lei Jun felt somewhat relieved.
Zhu Changlin also discovered this situation and reported it to Wang Yi:
"The chairman, the senior executives of all the major friendly companies, and even the CEO, have personally flown to India to develop the Indian market, and some are even going all in on India!"
Wang Yi burst out laughing: "Xiaomi has brought all its competitors into trouble on its own!"
"That's really funny. Hahaha."
Wang Yi couldn't help laughing. He could only say that Lei Jun knew how to have fun, really good at it.
Xiaomi cannot be the only one to suffer the tragedy, all major friendly competitors must also be involved!
Zhu Changlin was a little worried and couldn't help but say:
"Chairman, it seems that the market in India is very good. Why don't we go there and make some plans? Once our Xingyi mobile phone goes there, it will definitely be a big hit!"
Wang Yi decisively waved his hand: "Whoever wants to go can go, but we won't go! Haven't you heard of this saying?"
"what?"
"Asians earn money and spend it, and once they part, they want to take it home!" Wang Yi sighed, "Just wait, in two years, they will feel bad."
"I see." Zhu Changlin nodded and stopped thinking about Asanguo opening a store.
Wang Yi changed the subject and said, "But the Indian market is not bad. Let's spread the word. If there are big customers in India who want to purchase in large quantities and accept full payment orders, we can consider it! But we must receive payment from the other party before shipping. We will ship as much as we receive. We can't ship even one more data cable."
"We are responsible for the goods while they are in Xia Country. After they pass through customs, it is the responsibility of Asan Country itself. Apart from quality issues, the follow-up has nothing to do with us."
"Okay, I'll arrange it right away." Zhu Changlin understood what Wang Yi meant.
Xingyi Technology will not open stores in India, but it can sell directly in bulk to major customers in India.
Of course, the prerequisite is that the big customers from India have to pay in full. We will deliver the goods based on the payment, without any credit. After customs clearance, we will not be responsible unless there are quality issues.
No matter what happens in India, it will be its internal affairs.
It has nothing to do with Xingyi Technology.
Of course, the people who can do such a big thing must be the rich people of high caste in India.
They are the superior people and the people in power in India, and the Indian government generally does not take action against them.
After all, India's sickle will only reap foreign capital and India's inferior people. The superior people are all masters, and they can't wait to lick them.
And this has nothing to do with Wang Yi. If the two sides cooperate well, the rich people in India will make a lot of money, and Xingyi Technology will make huge sums of money.
Wang Yi doesn’t care how much the other party sells it for or whether it is selling mixed goods.
No matter how chaotic it is, it is India's business and has nothing to do with the Xia market.
To put it bluntly, as long as the other party gives the money, the rest of the process is up to them.
What's more, the price Wang Yi gives to major distributors in India is the same as the price he gives to first-tier domestic distributors, so there is no room for price cross-selling.
"By the way, Chairman, in just three days, Xphone 2 sales have exceeded 300 million. We are running out of stock."
"How much is left?"
"Including what has been produced in the past few days, there are only 250 million left, which can't last for four days."
"No, call Shopkeeper Wang and ask him to continue placing orders. BYD will increase its production capacity by 400 million this month."
"Okay, Chairman."
BYD has a monthly production capacity of 400 million, and Xingyi Technology has a monthly production capacity of more than 600 million. In total, there is a production capacity of 1000 million per month, plus the 1500 million units in stock last month. This means that million units cannot be sold out this month and the stock can be realized within the same month!
As for the extra millions, they can be sold to wealthy businessmen in India, or sold as smuggled goods to overseas traders.
Anyway, the goods will be shipped upon receipt of payment, so Xingyi Technology has zero risk.
The subsequent production capacity of 10 million per month will be sufficient for sales.
This is the case with mobile phones. The sales volume is the most horrific during the golden period of the first three months. Of course, they sell as many as they can. After that, the volume drops.
As a result, the Xphone 2 will be available in stock later this month.
But it will definitely be out of stock in the first half of the month. But it doesn’t matter. Since the xphone 2 is out of stock, some consumers can’t wait and will buy the xphone 1 pro.
Compared with xphone 2, although xphone 1pro is inferior in screen, processor, lens, charging and other aspects, it is one thousand yuan cheaper after all.
If you don’t want to wait for xphone 2, buying xphone 1pro is also a good choice.
But Wang Yi knows that with the surge in production capacity of xphone 2 and its subsequent availability, the sales volume of xphone 1 pro is bound to decrease.
With a difference of just one thousand yuan, most people would go straight for the xphone 2. After all, they have already spent 4499 yuan, and they might as well go for the extra thousand yuan.
Similarly, the sales volume of xphone 1 will also decrease.
It is normal for consumers to buy new rather than old.
Wang Yi was not surprised by this and had no intention of further lowering the price.
The sales of xphone 1 and xphone 1pro have exceeded the target and exceeded Wang Yi's expectations.
Subsequently, xphone 1 pro sold well, and xphone 2 took the lead.
After all, the xphone 2 has higher profits.
Compared with xphone 1pro, xphone 2 is one thousand yuan more expensive, but the cost is only five hundred yuan more, so the profit is 500 yuan higher.
Instead of continuing to reduce the price of Xphone 1 Pro to 3999 and grabbing the market share of Xphone 2, it would be better for Xphone 1 Pro not to reduce its price and let Xphone 2 sell well.
At least the price cannot be reduced now. Wait until Double Eleven, then you can reduce it a little bit and have a promotion.
Xingyi mobile phones did not participate in the previous Double Eleven and 618, and the prices did not drop at all.
However, Wang Yi is ready to participate in this Double Eleven.
There is no other reason. In a few days, the first phase of Xingyi Cloud Data Center will be delivered. If all goes well, our own data center will be put into use during Double Eleven. By then, we will not have to worry about too much traffic overwhelming the server, and we can naturally make a rush during Double Eleven.
By then, the price of xphone 1pro will drop to 4299, and the price of xphone 1 will drop to 2499, to boost sales!
As for xphone 2, it is in its hot-selling period and the price has not dropped at all.
After the press conference, Wang Yi did not return to the capital, but stayed in Jeju.
There is no other reason. There are several major events in Jeju next. After they are all resolved, Wang Yi will return to the imperial capital.
The next day, Wang Yi came to Bailu Town, ready to visit his hometown.
Several elderly people spent June, July and August in the island city to escape the summer heat. However, due to their strong homesickness, Wang Yi had no choice but to arrange for someone to send them back to Jeju.
At this time, Wang Yi received a call from HTC Chairman Wang Hong:
"Congratulations to Mr. Wang. Xphone 2 is hot again. Three million units were sold in three days. It's really amazing. I'm so envious."
"Thank you, it's all thanks to everyone's support." Wang Yi said with a smile.
"HTC is in a bad situation recently, especially with Apple, Samsung, Nokia and other shameless brands. They can't compete with us, so they start patent wars and ban our sales. They really have no bottom line!"
Wang Yi was speechless for a moment: "..."
What can be said?
You don't have enough patents, but you still go to Europe and the United States. Who can you blame if you are banned from selling?
"But I won't admit defeat. I plan to make a real flagship and crush them!" said Wang Hong.
Wang Yi smiled and said, "That's right. I believe HTC's strength will definitely defeat the other party."
"Thank you for your good wishes, but I need Mr. Wang's help with something."
Wang Yi laughed secretly in his heart, here it comes!
There is no such thing as a visit without a request. Unless it is absolutely necessary, Wang Hong would never call Wang Yi.
After all, Manager Wang is such a proud person, and HTC lost so badly... How could he possibly come to congratulate Wang Yi sincerely?
Wang Hong has no respect for herself?
Unless you need something!
"You said."
Wang Hong got straight to the point: "It's like this, Xingyi Technology's fast charging is very good, and we at HTC like it very much. We want to buy a batch of fast charging chips C1 and power management chips P1! I wonder if Mr. Wang is willing to sell them?"
"Fast charging chip C1 and power management chip P1!"
Wang Yi was not surprised, as he had expected this scene.
But Wang Yi would not refuse this.
The development of the x-charge fast charging standard requires the joint promotion of several brands before it can become mainstream.
If only Xingyi Technology uses it, it will be like Apple's lightning port, destined to be a niche product and will eventually become obsolete. On the contrary, only when it is promoted and adopted by all brands can it become a mainstream standard.
More importantly, even if Xingyi Technology does not sell, Qualcomm and other companies will be able to develop 10W fast charging within a year at most.
By then, all major companies will use Qualcomm's fast charging standard, Qualcomm's fast charging chips and power management chips. Then, no one except Xingyi Technology will use Xingyi Technology's fast charging chip C1 and power management chip P1, and the x-charge fast charging standard will become a niche.
It is equivalent to Wang Yi narrowing his own path.
This is not okay.
With Qualcomm's strength, there is no pressure to develop a 10-watt fast charging standard within a year.
The golden time for x-charge fast charging is this year.
If we can win over many customers this year, the x-charge fast charging standard will have a bright future. Even if Qualcomm fast charging comes out next year, it will not be of much significance and will only be a niche market.
But if they fail to get it, they will waste the opportunity and lose the fast charging market to Qualcomm.
On the contrary, if you sell fast charging chips directly, you can not only promote the x-charge fast charging standard, but also take the opportunity to sell more chips and make more money.
Wang Yi has placed orders for hundreds of millions of fast-charging chips C1 and power management chips P1. The diluted cost is only about 1 yuan, but the selling price is not one yuan, but dozens of yuan.
After all, Qualcomm's 5-watt power management chip is sold at $5 per piece, which is more than yuan, and a large quantity will cost four dollars.
And Xingyi Technology’s 10-watt power management chip can be sold at a higher price!
Wang Yi sighed and said, "Fast charging is the core competitiveness of Xingyi mobile phones. To be honest, I have no intention of selling it to the outside world."
Wang Hong frowned slightly, but said, "Don't worry, Mr. Wang, we are willing to give you a good price."
"Okay, since you asked me in person, I'll sell it to HTC. But HTC must mark the x-charge fast charging protocol on the charging cable, charger, etc. And the x-charge fast charging protocol only supports the X charging port, so HTC must also use the X charging port."
The original type-C charging port has been changed to an X charging port by Wang Yi.
To use the Xingyi fast charging protocol, you must use the X charging port.
"No problem. X-charge fast charging will also be a selling point of our new HTC flagship. I also like the X-port which can be plugged in either direction. I just don't know what price Mr. Wang will give us?" Wang Hong responded decisively.
王逸想了想:“价格好说,高通5瓦的电源管理芯片都要30元,我们10瓦的电源管理芯片给你40元。快充芯片C1也是40元。这样一部3G手机,两颗电源管理芯片P1,一颗快充芯片C1,加起来三颗芯片总共120元!”
This price is 33% more expensive than Qualcomm, but it is still reasonable.
After all, 10 watts is much stronger than 5 watts.
Shopkeeper Wang frowned slightly and said, "Boss Wang, can you give me a better discount?"
Wang Yi thought for a moment and said, "This price is already very low, but since you've asked for it, I'll give you some face. If you place an order of 110 million sets at one time, you can get a discount of 500 yuan for three pieces. If you place an order of 100 million sets at one time, you can get a discount of 5 yuan for three pieces! If it's any lower, we won't be able to sell it. After all, Qualcomm's 27-watt price is 33 yuan per piece for large-scale purchases. Our average price is yuan per piece, which is very cheap."
20% more expensive than Qualcomm, with small profits but quick turnover.
Wang Yi’s strategy is to use the fast charging monopoly to grab orders from Qualcomm and Texas Instruments!
Wang Hong also knew the market situation and knew that the price Wang Yi offered was not expensive. She had no other choice, so she simply said, "Okay, then I'll place an order for 500 million sets!"
"Good!" Wang Yi was in a good mood.
The first revenue of Xingyi Chip has arrived, 500 million sets of chips, 1500 million pieces, with a total price of 5 million and a gross profit of 4.5 million!
Although it cannot be compared with Qualcomm's mobile phone chips, Qualcomm can earn more than one hundred yuan from a mobile phone chip.
Xingyi Technology can only make 30 yuan for each power management chip and fast charging chip, which is quite considerable.
Wang Yi made up his mind that the same would apply to purchasing other brands.
Sold individually at 40 per piece, no bargaining.
For complete set purchase, 300 million sets cost RMB 110, 500 million sets cost RMB 100.
And HTC is the first big customer.
Perhaps because of concerns about the limited production capacity of the two major chips, Wang Hong arranged for HTC personnel to come to Xingyi Technology to formally sign the contract that day.
500 million chips, with 9 million to be delivered each at the end of September, the end of October, the end of November and the end of December.
With so many fast-charging chips, HTC is not only going to use them in its new flagships, but also plans to upgrade the previous generation of flagships to 10W fast charging.
For example, although the processor of HTC One X has failed, it is a quad-core flagship after all. If it is upgraded to 10W fast charging, it will not be a problem to sell it in India.
It cost hundreds of millions to develop the mold for HTC one x+, and at least we have to make back the money!
Wang Yi had no objection to this. Earning 4.5 million was very good.
It can also quickly promote the x-charge fast charging standard before Qualcomm!
It can also increase the output of the two chips, further dilute R&D expenses and reduce costs.
It can also promote the X charging port, and the X charging protocol will be used in the future.
Four good things coming!
There are no secrets in the circle.
Seeing that HTC has acquired Xingyi Technology's fast charging chip, Xiaomi, Meizu, O, and V also came one after another.
Everyone knows that the next generation of flagship phones will definitely come standard with 10W fast charging, and this money cannot be saved.
Moreover, Wang Yi’s selling price is reasonable. As long as the order exceeds 300 million sets, the price for three pieces is 110 yuan.
This price is only slightly more expensive than Qualcomm's 5W, and most brands can afford it.
After all, for a flagship mobile phone, annual sales exceeding three million is still promising.
In the following days, Xingyi Semiconductor continued to receive orders for fast-charging chips, most of which started at three million.
ZTE and Lenovo directly placed orders worth five million yuan.
As for Huawei, no orders have been placed yet.
Wang Yi is not surprised. Huawei has HiSilicon Semiconductor and is likely to develop its own 10W fast charging.
But that's much slower.
Even for Qualcomm, it takes a year from developing fast-charging solutions to developing fast-charging chips, to tape-out, and to mass production.
The same is true for Huawei.
After all, it is not as simple as developing fast-charging chips, but also requires the development of a complete set of fast-charging solutions and standards.
What's even more difficult is that Xingyi Technology was the first to develop the x-charge fast charging solution, which was easier, and it has registered a large number of related patents to build a fast charging patent moat.
When Qualcomm and Huawei develop fast charging solutions, the first thing they have to do is to bypass all the patents of the x-charge fast charging solution and find a new solution, which is extremely difficult.
Otherwise, Xingyi Technology will definitely be sued!
Therefore, it would be difficult to accomplish all of this without a year.
And this year is enough to decide many things.
Huawei headquarters.
Yu Dong felt somewhat melancholy:
"Xingyi Technology is really good at it. It has developed a 10-watt fast charging standard and supporting chips. Huawei can't fall behind. Director Chu, what do you think about this..."
Chu Boqiang, the head of HiSilicon Chip, frowned slightly: "President Yu, I understand your ambition. I think what Xingyi Technology has, Huawei must also have. But we are short of people!"
"HiSilicon currently has only so many people, and K3v2 was not successful enough. I am currently working with limited manpower to develop the next generation 28nm integrated baseband system-level chip Kirin 910!"
"You know how difficult the Kirin 910 is. We really don't have the energy to develop any fast-charging chips."
“This…” Yu Dong was speechless in rebuttal. Yes, Kirin 910 is difficult enough, how can we continue to be distracted?
Chu Boqiang sighed: "There are only two solutions. Either Huawei continues to recruit people and recruit a new team to develop fast charging solutions, fast charging chips, and power management chips."
"Either Huawei uses Xingyi Technology's fast charging solution and chips first. They are not expensive, so we can buy more. A set of three chips costs 100 yuan, which is a good price. After the Kirin 910 is successfully developed, I will sell it to develop fast charging chips."
Yu Dong thought for a moment and said, "It's okay, Director Chu, you don't have to worry about this matter. Just focus on the research and development of Kirin 910. I will set up a new team to handle the fast charging chip!"
"That's fine, but even if we develop it ourselves, it will take more than a year, including the time it takes to set up a team. After all, we have to circumvent the Xingyi fast charging patent."
Yu Dong was silent: "..."
Qualcomm has many chip R&D engineers, and they can mobilize manpower at any time to form a team and start R&D immediately.
HiSilicon is different. Currently, HiSilicon is just a small department of Huawei. It is in its initial stage and does not have that many people, so they have to recruit all over again.
It will take several months to recruit all the people, build a team, and get them to work together.
"So, in the next year and a half, Huawei's new flagship will have to use Xingyi Technology's fast charging solutions and chips. I suggest you make plans early. Now all major brands are purchasing, with one brand purchasing three or five million. Xingyi Semiconductor is likely to face a production capacity crisis." Chu Boqiang said earnestly.
Yu Dong nodded and agreed: "You make sense. This year, the Xphone 2 has enabled 10W fast charging. Next year, % of flagship phones will have W fast charging. If our next generation flagship of Huawei doesn't have it, it will be at a disadvantage. I'll contact Xingyi Technology now."
On the same day, Xingyi Semiconductor received an order from Huawei for 1000 million sets of fast-charging chips, earning another 10 billion!
Following Huawei's order, other brands could no longer sit still and followed suit.
Wang Yi, who was still at home grilling skewers with his grandfather, received a call from Sony's CEO:
"Mr. Wang, please leave us 500 million sets of your fast-charging chips. No, 1000 million sets!"
"Okay, no problem." Wang Yi agreed readily, and another 10 billion arrived!
Damn, it’s not easy.
We used to give money to Sony, but now we can finally make money from Sony!
But Sony phones are still very powerful these days and it is still a major international brand, selling well all over the world. They have no problem selling 20 to 30 million units a year.
However, after a few years, Sony's mobile phone sales declined.
Later, Samsung also placed an order, also for 1000 million sets.
Samsung’s flagship mobile phone can sell for 20 million per model without any pressure.
The advantage of global sales is terrifying.
Soon after, brands such as LG and Nokia also placed orders.
At one time, all of the top ten mobile phone sales giants, except Apple, placed orders.
A big order of 5 million or 10 billion.
Xingyi Semiconductor is making a lot of money.
"This is the joy of Qualcomm, the joy of selling chips!"
Wang Yi couldn't help but sigh, this time, Xingyi Semiconductor also experienced it.
And this is just the beginning!
(End of this chapter)
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