Reborn in 2011, 985 missing from two copies
Chapter 431: Overseas factory construction, cultural counter-invasion!
Chapter 431: Overseas factory construction, cultural counter-invasion! (asking for monthly tickets)
The positioning of Cha Yan Yue Se is ancient, natural and fresh.
It gives people a feeling as gentle as jade, and the logo also represents the image of a gentle woman.
But Ba Wang Cha Ji is simple, high-end and international!
In terms of grade and structure, it started out much higher than Cha Yan Yue Se, so naturally it developed better.
To put it in an analogy, Cha Yan Yue Se is like a gentle and jade-like lady from a noble family, who was everywhere in ancient times.
The Overlord Tea Lady was a female general who was as capable as any man, and there were only a few of them in each dynasty.
More importantly, Ba Wang Cha Ji can better highlight the new Chinese style and national style.
Just by looking at the logo, foreigners know what it means.
It is for this reason that Ba Wang Cha Ji came out on top.
Taking the path of Cha Yan Yue Se will make it difficult for Cha Yan Yue Se to walk.
Wang Yi was too lazy to come up with a new name, so he just copied the Overlord Tea Princess!
"Brother, there are a few new products. I will make them for you one by one tomorrow and the day after tomorrow."
"Okay." Wang Yi nodded: "Then Bawang Tea Princess, how do you plan to promote it?"
Lin Shu thought for a moment and said, "First, register the company and brand in the capital. As for opening stores, I am considering opening the first batch of stores in the capital and Jeju."
"In the imperial capital, every university has opened a Bawang Cha Ji chain store, and in my dozen or so chain internet cafes, they also have a section next to the front desk, where Bawang Cha Ji's equipment is installed."
Wang Yi agreed: "This is a good idea. If you feel sleepy while surfing the Internet, a glass of Boya Juexian will instantly refresh you."
“Hahaha.” Lin Shu laughed so hard that her body shook. “Yes, it suits them best. With Boya Juexian, there will be a lot more people who will book a room for the night.”
"In this case, the universities and Internet cafes in the imperial capital combined would have..."
Having said this, Lin Shu couldn't continue.
Wang Yi took over the conversation: "There are more than a hundred of them in total!"
"Yes, there are indeed a lot." Lin Shu's expression was a little complicated: "I forgot, there are eighty or ninety colleges and universities in the imperial capital!"
That’s right, there are about ninety universities of various levels in the imperial capital.
Add to that the dozen or so chain Internet cafes, and there are literally hundreds of them.
In an imperial capital, there were more than a hundred stores in the early stage. Lin Shu was shocked:
"You don't have to pay franchise fees, brand usage fees and deposits for your own brand, but you still have to pay for rent, decoration costs, equipment costs and labor costs."
"For a 40-square-meter store, the monthly rent is 5000 yuan, and the deposit is 2 yuan. The decoration is 2 yuan, the equipment is 3 yuan, the raw materials are 1 yuan, and there are two employees, each with a monthly salary of 2500 yuan. There are also electricity bills, and initial publicity investment, etc. In this way, a store will have to invest 10 yuan in the early stage!"
"One hundred stores means 1000 million!"
Wang Yi waved his hand and said, "It's okay. Although 1000 million is a lot of money, the milk tea business will be profitable soon. And it's located in a university, so the traffic is huge. As long as we can make a success of it, we can make money with our eyes closed and get our money back soon."
"Okay." Lin Shu breathed a sigh of relief: "Let's open a few in Qingyun County, in the university, on the commercial street, and in the county town! The rent in Qingyun County is low, and there are many stores at home. We have also invested in the university, so the pressure here is less."
Lin Shu had obviously done his homework, and Wang Yi agreed: "Young people love to accept new things. Starting Bawang Tea Princess from college is definitely the right idea, and then spreading it to the core business districts and opening up franchise rights at the same time."
"Okay." Lin Shu took note of it. She knew that Wang Yi's experience was crucial.
"If you need help, just ask." Wang Yi said with a smile. Of course, he would support the young rich woman in starting her own business.
Lin Shu refused: "It's okay, brother, this is my own business, I want to do it with my own ability. If you help, it will definitely work, but it won't be challenging!"
Wang Yi smiled. Yes, if Wang Yi were to become Ba Wang Cha Ji, using Xing Yi Technology’s resources and using Chang Liao, Douyin, Xing Yi Video, and Mayu to promote the business, he wouldn’t have to worry about failure at all.
But it’s a good thing that Lin Shu wants to do it on his own.
The Lin family started out as a business family and has been doing business for generations.
Before meeting Wang Yi, Lin Shu opened a chain of Internet cafes, stockpiled several imperial capital license plates, and made some investments.
Nowadays, making milk tea and starting a second business is only natural.
After all, Lin Shu is not a loser like Wu Kai who loses everything he does.
Moreover, the milk tea business does not require much investment.
The investment for one store is only about 100,000 yuan, and 200 stores is only 20 million yuan.
They are all invested in universities, so there is no shortage of customer traffic.
The taste and marketing of Bawang Cha Ji are impeccable. To put it bluntly, it is difficult to make a loss.
Coupled with Wang Yi's suggestion, the support of the Lin family tea merchants, and the blank market for new Chinese-style tea, Lin Shu's Overlord Tea Princess has a great chance of success.
Once Lin Shu succeeds in making Overlord Tea Princess, it won’t be a problem for Wang Yi to invest again.
In the following days, Lin Shu made several new Chinese-style milk teas, new Chinese-style fruit teas, and new Chinese-style milk caps that he had developed for Wang Yi.
Wang Yi tasted them one by one and offered suggestions from time to time.
They also gave it a lot of nice Chinese-style names.
Therefore, after Rizhao Qingshan (Rizhao Green Tea) and Boya Juexian (Jasmine Snow Bud), Bawang Tea Princess launched a series of new products including Huatian Oolong (Peach Oolong), Kongshan Gardenia (Gardenia Green Tea), Baiwu Hongchen (Dahongpao), Guifu Lanxiang (Osmanthus Oolong) and so on.
With these new products, they will surely become popular once they are launched.
In the evening, Wang Yi touched his belly and said, "I've been drinking so much milk tea recently. I'm going to get fat. I need to exercise more."
Lin Shu nodded: "Yeah, come on, brother, let's go exercise! How about running?"
"Why run? There are obviously better ways to exercise."
As he spoke, Wang Yi picked up Lin Shu by the waist and ran straight to the master bedroom.
Exercising with two people together is a dual exercise of body and soul, and that is the best sport.
As for the dead muscles gained from lifting weights in the gym, they are of little use except for attracting gays...
Lin Shu's cheeks flushed slightly, but she didn't say anything.
I can only immerse myself in it, feeling pain and happiness at the same time.
After the National Day holiday, Lin Shu began to get busy setting up the Bawang Cha Ji Company, recruiting employees, renting warehouses, opening stores, etc.
Wang Yi returned to Xingyi Technology and started a new round of work.
Zhu Changlin walked in with the information: "Chairman, the detailed report for September is out!"
Wang Yi opened the report and read it carefully:
In September, the domestic sales of Xphone 1 were 1100 million units, and the parallel import sales were 1200 million units, totaling 2300 million units.
Wang Yi was a little surprised. He didn't expect that Xphone 1 could sell so many units.
Whether it is at home or abroad, the sales volume is still terrifying.
As for the reason, it is naturally that the product strength of xphone 1 is still not outdated, and the price has been reduced to 2699, which is also very down-to-earth.
There are also more than 10,000 self-owned physical stores and more than 30,000 operator business offices across the country.
After all, apart from xphone 1pro, xphone 2 and iPhone 5, xphone 1 has almost no rivals and is still a very powerful phone.
In addition, after HTC's new quad-core flagship and Huawei's new quad-core flagship failed one after another and were inferior to the dual-core xphone 1, the xphone 1's only shortcoming, the dual-core, became an advantage, and sales soared again.
As for the monthly parallel import sales of xphone 1, it was originally only around four million.
Among them, the average amount of parallel imports sold to Europe and the United States is about three million per month.
There are also Southeast Asia, the Middle East and other places, which add up to one million.
This adds up to four million in parallel imports per month.
But who would have thought that India would come.
The five major mobile phone vendors in the three countries liked the lowest-priced Xphone 1 and bought a total of 1700 million Xingyi phones, of which 1 million were Xphone 800s!
So, in September, a total of 1 million xphone 1200s were sold overseas, and a total of 2300 million were shipped worldwide. All the inventory was sold out and it was almost out of stock!
Fortunately, I bought Qualcomm's dual-core processor at a low price some time ago, otherwise there would not be enough chips.
Originally, Wang Yidu considered cutting some of the Xphone 1 production lines and switching to producing Xphone 2.
Who would have thought that the parallel import market has such great potential!
Wang Yi looked at Zhu Changlin and said, "Old Zhu, the Xphone 1 is still as good as ever and has great sales potential. We will continue to produce it without reducing production."
Zhu Changlin was a little worried: "Chairman, without Ah San's 1000 million sales this month, domestic sales are expected to drop to 5 million. With the release of iPhone 1 overseas, Xphone 1300 sales will drop to million, or million. What if we produce too much and can't sell it?"
Wang Yi waved his hand: "It's okay, just put it in the warehouse first. At the same time, find a third-party agent, and sell it to other countries as parallel imports, just like India. If India is gone, there are still Polar Bear, Brazil and other countries, and we can move forward with it."
This type of cooperation model is carried out through third-party agents.
Xingyi Technology is not directly involved in exports at all, but instead signs contracts with trading companies registered by agents in Xia Country.
After Xingyi Technology received the full payment, it delivered the Xingyi mobile phones to the agent's trading company in Xia Country.
To put it simply, the third-party agent's trading company in Xia Country becomes a distributor of Xingyi Technology in Xia Country.
Once they get the goods, the transaction is complete.
Whether the follow-up is through normal channels, paying tariffs and exporting to the overseas parent company; or smuggling it back through certain means, that is the agent's own business.
Freight, insurance, risks, etc. are also borne by the agents.
Xingyi Technology will not be involved in anything that happens afterwards, and it has nothing to do with Xingyi Technology.
These international trade companies have many similar trading companies and even shell companies in Xia Country.
There are also many abnormal channels for smuggling.
Even if an accident occurs or there is an investigation, it is the trading company's business.
What Xingyi Technology completed were only domestic transactions between third-party agents and trading companies in Xia Country.
It is compliant and legal and does not involve infringement of patents of other countries.
Zhu Changlin responded: "Then we can replicate this model and let their domestic trading companies become our major customers to minimize the risks."
Wang Yi nodded and continued to look at the report:
9月份xphone 1pro国内销量970万台,海外销量800万,总销量1770万台。
Among them, 3 million were parallel imports from Europe and the United States, 4 million were imported by the five major mobile phone manufacturers in India, and 1 million were imported from Southeast Asia.
Obviously, with the release of xphone 2, the sales of xphone 1pro have dropped a lot.
Previously, the monthly sales of xphone 1pro in China were over 1200 million.
The sales of Xphone 1 were stable due to its price of more than 2 yuan, which was not on the same level as Xphone 1. However, the sales of Xphone 2 Pro plummeted even though it was yuan cheaper than Xphone .
Buy new, not old.
There is nothing we can do about this.
However, the Xphone 2 sold well, with domestic sales of 1300 million and overseas sales of 700 million, with total sales exceeding 2000 million.
Among them, the five major operators in India account for 500 million, and there are also million parallel imports from Europe and the United States.
"Old Zhu, this month, the sales of Xphone 2 will still be terrifying. Even without the 2000 million from India, Europe, America and Southeast Asia can still hold up. Keep going at full speed and aim for a monthly output of million!"
"Okay, Chairman. Last month, many European and American merchants wanted to place orders for Xphone 2, but the goods were all packed up by India! This month, they are lining up to place orders! Especially the failure of iPhone 5 has made Xphone 2 and Xphone 1Pro sell better overseas."
"Very good." Wang Yi was in a good mood: "But this is not a long-term solution after all. The key is still the patent."
"Only if we have enough patents can we openly sell our products overseas."
"Yes, it's awkward now. We have opened Xingyi flagship stores and Xingyi specialty stores in many countries around the world, but we can only sell tablets, headphones, power banks and other products, but not mobile phones!"
Wang Yi nodded: "The key is still the patent issue. In this way, we will invest huge sums of money to acquire a large number of communication patents from the United States and the European Union, speed up the patent layout, and prepare for full internationalization."
"Okay, what about Japan and South Korea?"
Different countries require corresponding patents.
For example, if you have a patent license from the European Union but not a patent license from South Korea, you will also be sued if you sell it in South Korea.
To put it bluntly, if you want to sell in the European Union, you need to obtain the European Union patent.
If you want to sell it in Korea, you have to accumulate a lot of Korean patents.
This leads to patent issues, which are very complicated and much more costly.
Wang Yi thought about it and said, "Sony is not a big player in Japan. We can have great potential in Japan by going to Japan with Xingyi Mobile Phones. We can acquire Japanese patents. As for Korea... they are very xenophobic and only like Samsung. Besides, the market is so small. Forget it. Just give up!"
That’s right, Wang Yi doesn’t even consider the Korean market.
There are only 50 million people in South Korea, and they are die-hard fans of Samsung. They are also xenophobic and buy at most a few million Samsung phones a year.
It's really not worth the trouble.
On the contrary, in Japan, Sony mobile phones are not performing well, and Xingyi mobile phones can completely take over the Japanese market!
As for South Korea, it is enough to reward them with some parallel imported products.
"Okay." Zhu Changlin responded.
Afterwards, Wang Yi looked at the sales of the Xingyi tablet. As it was launched globally, it surpassed the iPad 3 released at the beginning of the year, which was also very scary.
In September, the global sales volume of Xingyi Tablet X1 reached 800 million units.
Xingyi Tablet X1pro has sold 1100 million units worldwide.
But Wang Yi was not happy: "The third generation of iPad released in March was beaten to pieces by us. But this month, the fourth generation of iPad came out, which has a huge upgrade and is bound to have a serious impact on our sales."
A6X CPU, dual-core modified A9.
The Xingyi Tablet X1pro's tegra 3 and quad-core A9 crush the A6X.
But the A6X's GPU, the PowerVR SGX554 MP4, a quad-core GPU, is about 8064% more powerful than Qualcomm's APQ 15.
This is Apple’s strategy: dual-core CPU + quad-core GPU, stacking GPU as much as possible!
After all, most CPUs are in excess, so the key lies in whether the GPU is powerful enough.
And Lao Huang is useless.
Nvidia started out as a graphics card manufacturer, but the GPUs it makes for mobile phone chips are so crappy.
That’s right, the GPU of A6X is at least 1% more powerful than the NVIDIA Tegra 3 GPU of Xingyi Tablet X50 pro, which is completely superior!
This made Wang Yi worry.
Due to the huge performance gap, once the iPad 4th generation is launched, the sales of the Xingyi tablet will inevitably be affected.
Just like the previous Xingyi tablet beat the iPad 3rd generation, now the situation might be reversed and it will be beaten by the iPad th generation!
Zhu Changlin was also a little worried: "This is indeed a big problem. The iPad 3 was released only seven months ago, and Apple is in a hurry to launch the 4th generation. It's because the 3rd generation was too useless and was beaten too badly by us. Apple is trying to turn the tables!"
Wang Yi nodded: "Yes, but can he make up for it if he wants? Since Nvidia Tegra 3 is so inferior, we have to promote the mass production of Kunpeng processors as soon as possible. Let Xingyi Tablet X1pro be replaced with Kunpeng 702!"
Once replaced with Kunpeng 702, the quad-core CPU crushes the dual-core of A6X.
The GPU performance is slightly better than Qualcomm APQ 8064. Although it is still not as good as the A6X's GPU, the gap has been reduced from 3% of NVIDIA's tegra 50 to about 10%.
如此一来,鲲鹏702 CPU比A6X强100%,GPU比A6X弱10%,总体实力算是优于A6X。
By then, the Xingyi Tablet X1pro will be able to turn the tables. In addition, it has been on the market for seven months, and a slight price reduction of a few hundred yuan will not be a problem for it to grab the market share of the iAPD 4th generation.
Of course, if it is late to go public, it will be troublesome.
The key lies in whether the Kunpeng version of the Xingyi Tablet X1pro will be launched first, or the fourth generation iPad will be launched first.
Calculating the time, the fourth generation iPad will be released on October 24 and will be available in late November.
The Xingyi Tablet X1 pro Kunpeng version is only available for a month and a half!
In fact, the competition in the tablet market is more brutal than that in the mobile phone market.
There is no other reason. The mobile phone market is large in scale and has high sales volume. The giants take the profits and other small brands can also have a share of the profits.
But the tablet market is different. The cake is so small that it cannot accommodate a few giants.
If, as before, the iPad eats up more than half of the market, and the Xingyi tablet and other brands share the remaining small half, it will be difficult.
The key lies in which one is more powerful, the iPad or the Xingyi tablet, and which one can take up the largest market share first!
Wang Yi sighed:
"Now that the Kunpeng 702 chip has been developed, it is just waiting for mass production. The pressure falls on Xingyi Wafer Factory! Lao Zhu, go to Xingyi Wafer Factory and see how the yield rate of the 40-nanometer process is going?"
"Okay, Chairman, I'll be right there."
Wang Yi nodded: "If the yield rate is good, even if it is less than 85%, we can arrange for tape-out. As long as the tape-out is successful, Kunpeng 702 will be completely stable. Even if the yield rate is 80%, we can still mass produce it. We produce and sell by ourselves, and there is no TSMC to make a profit. It doesn't matter if the yield rate is low. What's more, wafers with low yield rates cannot reach high frequencies, so they can be made into low-frequency Kunpeng 700!"
"Yes, we have more advantages because we research and produce our own products."
Wang Yi said solemnly: "We must not lose the competition with iPad. We finally defeated iPad 3, and we must not let iPad 4 come back!"
"Okay, Chairman!"
Zhu Changlin understood what Wang Yi meant, and the mass production of chips had to be accelerated.
We must not lose the tablet battle with Apple!
Afterwards, Wang Yi looked at the sales volume of Xingyi TV.
In September, the sales of Xingyi TV X40 exceeded 300 million, and the sales of X50 exceeded 400 million!
Although it cannot be compared with mobile phones, as a smart TV, such a performance is already very high.
Of course, it is mainly domestic sales.
There is no way. Due to insufficient production capacity, internationalization is not possible for the time being.
Currently, even if we work overtime to produce, it is not enough.
This is not a good thing. We need to speed up the increase in production capacity!
Especially overseas layout.
Televisions are not as small as mobile phones. On the contrary, they are large in size and take up space. Shipping them overseas is very troublesome, both in terms of shipping costs, timeliness, and the risk of screen breakage.
It is more appropriate to build factories overseas.
There is nothing we can do about this.
After all, if the products are produced in the mainland, the cost of air transporting them overseas is too high.
Shipping overseas takes too long.
Considering the tariffs and the like, it would be better to build factories overseas directly, produce core components domestically, and then ship them to overseas factories for assembly.
This not only saves trouble, but also reduces tariffs.
Thinking of this, Wang Yi called Jian Ziyan.
Four days later, Jian Ziyan saw Wang Yi again and her cheeks instantly turned red: "Chairman... I..."
It turned out that the impulse that night could not be suppressed in four days.
Wang Yi didn't think much about it and said directly:
"Zi Yan, notify the TV department. I will go there tomorrow to hold a high-level meeting. The topic is Xingyi TV's overseas factory. Ask them to prepare in advance and select the country and location for the factory."
"Okay, Chairman!" Seeing Wang Yi's nonchalant look, Jian Ziyan quickly agreed and was about to run away, but Wang Yi stopped her and asked, "How is Douyin's recent development?"
"Chairman, Douyin is developing rapidly in China, with more than 4000 million registered users and more than million daily active users."
As she spoke, Jian Ziyan took out a data report and handed it over.
Wang Yi looked at the data report carefully. The data was very scary. After all, TikTok had only been online for a month.
The reason why there are so many users is that the Xingyi mobile phone pushed a new system version some time ago, which has Tik Tok built-in.
Currently, the number of Xingyi mobile phone users has exceeded 1.5 million, with more than 1.3 million in China.
With one system upgrade, the domestic version directly built in 1.3 million Douyin apps.
The report shows that 50% of Xingyi users have chosen to register and experience Douyin, exceeding 6000 million.
Adding the number of Douyin users of other brands, there are also 2000 million, and the total number of Douyin users exceeds million.
After experiencing it, these 70 million users found that Douyin was really fun, and 4000% of them became loyal users, with the number of daily active users exceeding million.
Wang Yi continued to look at the report: "The international version is also gradually becoming popular, with more than 10 million daily active users overseas?"
"Yes, Chairman." Jian Ziyan said with a smile: "With the popularity of the international version of TikTok, Hanfu has also become popular, and many foreigners have started to buy Hanfu. The revenue of Meiyu Hanfu has been increasing."
"In addition, Nirvana in Fire also became popular."
"The promotional video and editing video of Nirvana in Fire also became popular on the international version of TikTok, attracting the interest of overseas netizens. Many foreigners even downloaded Xingyi Video to watch Nirvana in Fire, but they couldn't understand Chinese. So a Chinese subtitle group emerged to specifically transliterate Nirvana in Fire for foreigners to watch."
"Chinese subtitle group? So crazy?" Wang Yi's mouth twitched, and he felt it was unbelievable.
There used to be an English subtitle group that translated American TV series for Chinese people to watch.
There is a Japanese subtitle group that translates Japanese action movies...
There is also a Korean subtitle group that translates Korean dramas.
Now there is actually a Chinese subtitle group translating "Nirvana in Fire"!
Wang Yidu burst out laughing: "This is a good thing, it can be regarded as a cultural counter-invasion!"
(End of this chapter)
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