Fertile land
Chapter 300: Popularity
Chapter 300: All the rage
Just a few days before the wedding of the God of War Prince of Fenglan Kingdom, a craze for colored glass lamps suddenly swept Fenglan Kingdom.
The colored glaze lamps designed and produced by Hengcan Colored Glaze became popular throughout Fengjing City overnight!
Noble, luxurious, exquisite, spiritual and unique are its synonyms.
Because the factory produces limited quantities of products, and things are rare and valuable, all their products are sold out once they are on the market, and those who buy them are all upper-class people.
Now, even the eunuch Wen, the chief steward of the Imperial Household Department, came to customize his glass cups, which were specially used as imperial containers and were designated by the emperor as exclusive utensils for the royal family.
This further increased its fame. This story began with the old lady of the Zhenbei Marquis’s Mansion celebrating her 80th birthday.
On that day, her grandson Xie Ajin presented a colorful glazed jade ruyi in front of all the guests, wishing his grandmother good fortune as vast as the East Sea and a long life as long as the Southern Mountains, and wishing her to have this day every year. The old lady was so happy that she couldn't even see her teeth, and kept calling him her darling grandson!
Even Lord Xie looked at him with admiration. This kid has always been idle and it is said that he only interacts with people with bad habits. He has no time to discipline him recently. When did the people he met become so discerning?
The colorful glazed jade ruyi blinded everyone's eyes on the spot.
The guests who came to attend the birthday banquet were all wives of upper-class people in the court. When they saw the Bing Liuli Jade Ruyi, they praised it highly!
The old lady of Dingyuan Marquis's Mansion asked Xie Ajin and found out that he had specially asked a designer to design this and also specially asked Hengcan Liuli to make it into a colorful jade ruyi.
I'm so envious, no wonder!
They went back and spread the story by word of mouth, and that's how it became.
As for what people say, many people previously privately discussed that Xie Ajin had no future and that the Zhenbei Marquis Mansion might be on the decline. However, it cannot be prevented that she is filial and has connections. Look, she specially customized this one-of-a-kind jade ruyi for her grandmother.
It’s really the envy of others!
I wonder how much its value will appreciate in the future when passed down!
I went back privately to inquire about this so-called Hengcan Liuli and only then did I know about it.
It turns out that it is an old factory that used to produce colored glaze, Dong’s Colored Glaze. It was recently transformed and renamed Hengcan Colored Glaze. The skills of this colored glaze factory in producing colored glaze suddenly became outstanding, with independent and unique styles!
At present, Hengcan Liuli mainly produces glass cups, which are utensils. After the reorganization and suspension of business, Hengcan Liuli has just started to launch new products, mainly glass cups.
When they saw the newly launched colorful glass lamp, they wanted to own it, and they immediately scrambled for it!
There is only one of this kind in the world!
Unfortunately, it was snatched away by Da Sima, who said it was to be used as a dowry for his daughter!
This kind of glass lamp is not produced in large quantities, only two or three pieces at most. Once they are sold out, other styles will be sold. This is a test of the designers' abilities. As for not producing in large quantities, it is the hunger marketing proposed by Li Xier.
It is said that other colored glass items will be launched on the market in the future.
At present, as long as these glasswares are produced, each one is colorful, novel in style, smart and luxurious, and is of top quality and has great collection value.
It is hard to get one in the first place, and the price has been driven up to a very high level. Who would be willing to use this treasure, which is hard to come by, to hold something?
Of course, there is also chaos in the market, with many fake and real glass products. However, their products are not colorless, but transparent, with old-fashioned style. It is rumored that they were produced by Dong's Glass, the predecessor of Hengcan Glass, and are of great collection value.
This has led many middle and lower class people who cannot get the authentic items to want to take advantage of the situation and collect them.
Looking at the huge amounts of money coming into his account, Dong Wen was so happy that his eyes became narrowed into slits. His joy was hard to describe. He actually met the chief steward of the palace, who saw the emperor every day!
I don’t know what kind of luck I had recently, I even met King Xunyang earlier.
His Liulichang, which was on the verge of bankruptcy, is now popular throughout Fengjing City.
Look, they have only sold a few lamps, just to test the waters, and they have already made a lot of money. Their debt can be paid off by selling a few more lamps!
Besides, there are so many people who come to him to order privately...
At this moment, he understood what Xiao Xi said, that he should reach the pinnacle of his life, monopolize the colored glaze market, and go global. This was not bragging. Xiao Xi was not arrogant at all. This was the naked reality!
He was so lucky that he had given him 80% of the shares and he took 20% himself!
"Xiao Xi, these colored glass lamps are selling so well, why don't we seize the opportunity to produce more?"
Dong Wen couldn't help but suggest that he had privately agreed to a lot of orders.
"Uncle Dong, have you forgotten what I told you about hunger marketing? The most important thing for us now is to build up our reputation for quality and complete the orders from the palace. For the rest, let's follow the production strategy we designed earlier!"
"Another thing is that our new factory is still under construction. If you increase production, the supply will not meet the demand. I am worried about the quality, and our designers also have to design beautiful new products!"
You can't be careless when drawing.
"Haha, there is something Uncle Dong doesn't know whether he should say it or not?"
Li Xier saw that he wanted to speak very much, so she said: "Uncle Dong, go ahead!"
"We can actually make dozens of copies of one design!"
She knew it!
"Uncle Dong, things are valuable because they are rare. I think this is the characteristic of luxury goods. We can copy a few more sets of the same products based on market control in the future, but not now. We should not let too many low-priced products enter the market at present!"
Because the glass market has been a little too quiet recently, she thinks it shouldn’t be like this!
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