Era: Starting from cave dwellings in northern Shaanxi

Chapter 288 Limited Sale
In Su Huiwan's opinion, since the Friendship Store was in short supply, they should catch up immediately, let the carton factory work overtime to produce, and then pack the goods and send them over to sell.

It seems that making money is that easy.

But Sun Xiangyang's veto made her a little puzzled.

"Under normal circumstances, we should focus on production, but don't forget that even if we have enough gift boxes, can we supply the dates? A total of more than 100,000 kilograms, a maximum of 30,000 boxes, according to the sales of Friendship Store, it is estimated that it can only last until the end of the year.

and then?
What will we sell then?
Chinese New Year is the best time to give gifts, but we have sold out all the items. What should we ask them to give?
We worked so hard to build up our reputation, but at the critical moment, we couldn't buy them and they were sold out. This is also a blow to the reputation of our high-end health-preserving dates.

It will take another half a year to wait for next year's dates to come in. During this time, won't it completely fade out of people's sight?

This means that all our previous efforts have been in vain, and many people have even forgotten about it.

It will naturally be much more difficult to break the deadlock again.

Therefore, we should not sell it freely, but limit the sales!"

Sun Xiangyang's extremely disgusting sales method in later life.

However, we have to admit that the existence of sales restrictions has, to a certain extent, deepened the status of certain commodities in people's minds.

You can't buy it, but I can, that's face.

It will satisfy some people's psychological needs.

"Limited sale? What does that mean?"

It was the first time that Su Huiwan heard this word. Although she had some vague ideas in her mind, she was still not sure.

"Restricted sales means limiting sales. We can release several thousand boxes every month until the high-end health-preserving dates are launched next year. In this way, we don't have to worry about out-of-stock issues, and the high-end health-preserving dates brand will always be active in people's sight.

Moreover, once sales are restricted, it will inevitably cause purchasing difficulties and lead to crazy buying at higher prices.

Over time, only one situation will be created, that is, high-end health-preserving dates are truly high-end products and are in short supply. As long as you can grab them, you will make a profit.

Only in this way can our high-end health-preserving dates be sold continuously.”

Sun Xiangyang explained in detail.

"I understand now. The more unattainable something is, the more attractive it is."

Su Huiwan nodded and looked at Sun Xiangyang with a strange look.

"Yes, that's about the same reason. We must create a perception that high-end health-preserving dates are not something that ordinary people can buy. After two or three years, this impression will have been deeply rooted in people's minds. By that time, the date trees we planted will be able to be put on the market in large quantities, which will be a good time."

Sun Xiangyang said.

"Okay, it's up to you."

Su Huiwan didn't know how to do business, but she knew how to judge people. What's more, Sun Xiangyang almost broke everything down and explained it to her bit by bit. Even a pig would have a general understanding of it.

What's more, Su Huiwan is not a fool.

A few days later, Zhao Xing found Uncle Cai again in a slum in the capital.

Ever since the other party said that he would give gifts to solve the housing problem for his son's marriage, he has been paying attention to it.

If giving a box of high-end health-preserving dates can get the job done, he would be willing to pay even twenty-eight, not to mention only eighteen yuan.

"Uncle Cai, what's going on?"

Uncle Cai, who had been worried and impatient before, now looked mysterious and calm.

"What's the hurry? Do you know what's the most important thing when asking someone to do something for you?"

“The most important thing is, of course, that things get done.”

Zhao Xing answered as a matter of course.

"Bullshit, the most important thing is to give the gift. Do you think people will accept your gift just because you are so casual? As long as you give the gift, the matter is half done."

Uncle Cai said proudly.

From his expression, Zhao Xing immediately judged that Uncle Cai's gift had already been given.

This made him eager to try. "Uncle Cai, how can you be so powerful? Can you ask your friend to help me get a box of high-grade health-preserving dates?"

"Do you think you can go to the supply and marketing cooperative and buy whatever you want? To tell you the truth, I can't even help you now."

Uncle Cai shook his head and said.

This time, Zhao Xing became anxious.

He had finally found a way and made up his mind to send gifts, but it aborted before it even started?

"Uncle Cai, please help me. Don't worry, I promise I won't let you suffer any loss. If you get it for 18 yuan, I'll give you 20 yuan."

Zhao Xing thought that Uncle Cai might want to make some profit, so he promised immediately.

"Xiaoxing, who do you think Uncle Cai is? We are just neighbors. How can I make this much money from you? It's not that I won't help you, it's just that I really can't buy it.

In fact, after giving away that box of high-end health-preserving dates, I was thinking that it would be good to buy two more boxes of this useful stuff as a backup, just in case something happens again.

But when I found that person, he told me directly that he was gone. "

Uncle Cai also said with a look of regret on his face.

If he had known this earlier, he would have bought two more boxes a few days ago.

"What do you mean gone?"

Zhao Xing asked with his eyes wide open.

"It means it's sold out. The Friendship Store is out of stock. They said they won't have any more until next week."

Uncle Cai naturally found out everything.

"Next week? Then I'll give you the money first, and you go and ask your friend to save a box for me."

Zhao Xing said immediately.

Who knows, Uncle Cai just shook his head and said, "It's useless."

"It's no use?"

"Yes, he is a very particular person. He told me directly that he had no confidence that he could get it. Moreover, many people came to his house, waiting for the goods to arrive from the Friendship Store. In order not to break his promise, he only accepted payment in exchange for delivery. So we can only talk about it next week."

Uncle Cai said with some relief.

Fortunately, he knew the news earlier and decided immediately to buy a box.

If you hesitate and can't make up your mind, you may lose even the last chance.

The harder it is to buy these high-end health-preserving dates, the more it shows that the box he gave away is of great value.

"This……"

Zhao Xing was suddenly at a loss.

He could see that Uncle Cai was not lying.

But the more this happened, the more uncomfortable he felt.

After all, Uncle Cai’s gift has already been given out, and he’s just waiting for the result. But on his side, he can’t even buy it. How can he feel balanced?

It would be fine if Uncle Cai failed, but if he succeeded, wouldn’t he have missed a great opportunity in vain?
"Xiaoxing, don't worry. Maybe it won't be useful. You can save some money."

Uncle Cai turned around and comforted him.

But at this moment, a voice came from the yard.

"Uncle Cai, are you home? Officer Zhang from the Street Office asked you to come over."

Inside the house, Uncle Cai's eyes suddenly lit up when he heard this.

(End of this chapter)